scholarly journals The Control of Information in Traditional Media through the Social Ones

2015 ◽  
Vol 2 (1) ◽  
pp. 107
Author(s):  
Resul Sinani
Keyword(s):  
Social Media ◽  
Prime Minister ◽  
National Level ◽  
Traditional Media ◽  
State Institutions ◽  
The Public ◽  
The Social ◽  
The Media ◽  
High Level

The usage of social media by Kosovar politicians is almost absolute. Politicians of all levels have their accounts on Facebook as well as other social networks. They use those for various reasons, starting from contacting the voters and supporters during the election campaigns as well as during the time they are in the office, up to presenting their stands and ideas that have do with different issues of public interest. For many of them, especially for low-level politicians the social media, mainly Facebook, have become the only place where they express themselves, since they find it almost impossible to become a part of the traditional media, especially of those on the national level, like newspapers, radio or television. Whereas for high-leveled politicians, concretely the heads of main institutions like the prime-minister, the head of parliament or the president, who refuse to be interviewed and be present in political shows where they could face questions from the journalists or the public, they are using Facebook statements in order to avoid direct questions from the journalists about the political subjects of the day. By making it impossible for them to take direct answers through their journalists the traditional media (newspapers, radio, TV) have to quote the posts that the politicians are making on Facebook. The kosovar journalists and the heads of media see this tendency of politicians, especially of the prime minister as the lack of transparency, avoidance of accountability, control of information and setting the agenda of the media. This paper attempts to argument the hypothesis that the high level politicians, the heads of main state institutions in Kosovo are controlling the information in traditional media through the usage of social media. In order to argument this hypothesis as a case study we have taken the Kosovar (ex)PM Hashim Thaçi whose almost every status and update has been quoted by the media. We have also interviewed journalists and editors of Kosovar media houses who have expressed their thoughts about the subject, while supporting the hypothesis of this paper.

scholarly journals Game Changer: A Case Study of Social-Media Strategy in Big Ten Athletic Departments

2014 ◽  
Vol 7 (4) ◽  
pp. 516-532 ◽  
Author(s):  
Makayla Hipke ◽  
Frauke Hachtmann
Keyword(s):  
Social Media ◽  
Athletic Departments ◽  
Traditional Media ◽  
Big Ten ◽  
Study Approach ◽  
The Social ◽  
Depth Interviews ◽  
Social Media Strategy ◽  
Game Changer

This study used a case-study approach to develop an understanding of how social-media strategy is developed and deployed in Big Ten Conference athletic departments and to explore the issues associated with it. Based on in-depth interviews with department officials, the following 6 themes emerged: connecting with target audiences, varied approaches in coordination of postings, athletic communications as content gatekeepers, desire to incorporate sponsors and generate revenue, focusing on building fan loyalty through engagement, and challenges of negativity and metrics. The social-media strategy in Big Ten Conference athletic departments appears to be driven by athletic communications/sports information departments as opposed to marketing departments. The greatest benefit of social media has been the ease of engagement and instantaneous connection between fans and the teams they love, which can lead to building greater loyalty to a team. Some of the challenges departments face include having to deal with the reality of crises and negative attention around programs more quickly than with traditional media and to measure social-media success accurately.

scholarly journals A case study on the public knowledge and awareness of the Philippine Pangolin Manis culionensis (Mammalia: Pholidota: Manidae)

2019 ◽  
Vol 11 (12) ◽  
pp. 14484-14489
Author(s):  
Frances Mae Tenorio ◽  
Joselito Baril
Keyword(s):  
Social Media ◽  
Mass Media ◽  
Public Knowledge ◽  
High Demand ◽  
The Public ◽  
Illegal Market ◽  
Medicinal Value ◽  
The Social ◽  
High Degree

Pangolins are poorly known species despite their high demand in the illegal international trade.  This study has been conducted to analyze the awareness of Filipinos towards the endemic Philippine Pangolin Manis culionensis and how much they would be willing to contribute to its conservation.  The respondents were selected from the social media reach of the researchers.  The results showed that most of the respondents know about the pangolin from mass media such as news from television.  Social media is also a factor in their awareness of the animal.  They unanimously agreed that pangolins are important ecologically rather than its medicinal value in the illegal market trade.  Overall, the respondents showed a high degree of knowledge of pangolins and have favorable attitudes towards its conservation.

Mediatization of conflict in the social media era: A case study of Sino-Indian border crisis in 2017

Journalism ◽  
2019 ◽  
pp. 146488491987032 ◽  
Author(s):  
Shixin Ivy Zhang
Keyword(s):  
Social Media ◽  
Actor Network Theory ◽  
Social Media Platform ◽  
The Public ◽  
The Social ◽  
Social Media Platforms ◽  
Media Platform ◽  
Central Argument ◽  
Actor Networks

Inspired by the concepts of Arrested War and actor–network theory, this study has traced and analyzed four main actors in the wars and conflicts in the social media age: social media platform, the mainstream news organizations, online users, and social media content. These four human and nonhuman actors associate, interact, and negotiate with each other in the social media network surrounding specific issues. Based on the case study of Sino-Indian border crisis in 2017, the central argument is that social media is playing an enabling role in contemporary wars and conflicts. Both professional media outlets and web users employ the functionalities of social media platforms to set, counter-set, or expand the public agenda. Social media platform embodies a web of technological and human complexities with different actors, factors, interests, and relations. These actor-networks and the macro social-political context are influential in the mediatization of conflict in the social media era.

scholarly journals Possible influence of social media on shaping the image of nurses on the Internet

2019 ◽  
Vol 18 (2) ◽  
pp. 75-83
Author(s):  
Piotr Pawłowski ◽  
Daria Makuch ◽  
Paulina Mazurek ◽  
Adrianna Bartoszek ◽  
Alicja Artych ◽  
...  
Keyword(s):  
Social Media ◽  
Current Knowledge ◽  
Comparative Method ◽  
Social Networking Site ◽  
The Internet ◽  
The Public ◽  
The Social ◽  
The Subject ◽  
High Level ◽  
Offensive Language

AbstractIntroduction. Nowadays, a professional image is an important element of the identity of individual professions. Its formation is a difficult process, dependent on many factors, including the use of new communication channels, such as social media, which in recent years have become a space for expressing social opinion, including those concerning individual professions.Aim. The analysis of the possibilities of using social media in shaping the image of nurses on the Internet.Material and methods. The study was carried out using the comparative method. The subject of the research were websites (fanpages) related to the professional environment of nurses on the social networking site Facebook.com, chosen deliberately according to the adopted criteria.Findings. During the research, differences in the strategy of administering the analyzed websites were identified, depending mainly on the subject matter and purpose of publishing the content. The topicality, visual attractiveness and cohesion were characterized by a high level. The posts appearing on individual websites were written in the language of the recipients, with different publication frequency. The websites created a long-term group of recipients and tried to influence the image of nursing in Poland in a positive way.Conclusions. Content published on social media can affect both the positive and negative image of the nurse in the public opinion. Among the factors that do not affect the image of nurses can be indicated, among others, offensive language of comments and displaying negative traits of nurses. Positive reception guarantees current knowledge in the field of nursing and emphasizing professional competences.

scholarly journals SOCIAL MEDIA AND KOSOVO’S POLITICAL ACTORS

2021 ◽  
Vol 32 (1) ◽  
pp. 193-196
Author(s):  
Ilire Zajmi
Keyword(s):  
Social Networks ◽  
Social Media ◽  
Mass Communication ◽  
Information Dissemination ◽  
Prime Minister ◽  
Political Competition ◽  
Modern Society ◽  
Traditional Media ◽  
Political Actors ◽  
The Social

Social media are changing the nature of mass communication, demediating traditional media. They are being used as powerful platforms for the distribution and dissemination of information, activities, promotion of institutions, certain groups of interest of individuals, but also political actors for different purposes.Placing and disseminating information through the opportunities offered by social media enables the mobilization of a wider audience in new ways and ways. Politicians are exploiting these opportunities provided by social networks, without having to put information through journalists or traditional media. There are two theories in the literature regarding the use of social networks, optimistic and pessimistic theory. According to optimistic theory, social networks provide opportunities to compete for power. Theorists of this theory of using social media think that in the digital age, we are witnessing the transformation of information and the audience that uses them. According to them, the global success of social media has made it possible for everyone to connect directly to his audience through the platforms offered. With the use of these platforms, politicians gain attention and at the same time build a symmetrical or asymmetric relationship with their followers.Pessimistic theory, however, blames the social media for the use of false promise, and a pseudo-modernization of modern society. Studies believe that involvement in social networks and political actors at the same time implies a greater engagement of the audience that absorbs the information disclosed and affects the democratization of political competition. This paper aims to analyze the use of social networks as a means of information dissemination by Kosovar political actors and the content of the information being disclosed.The paper analyzes the posts of three key Kosovar politicians, Prime Minister Ramush Haradinaj, President Hashim Thaçi and Kosovo Assembly Speaker Kadri Veseli in their profiles on Facebook and Twitter social networks during a one-month monitoring period during May 2019

scholarly journals Digital Marketing Study, Through Instagram Media Case Study of Private Universities in the Tangerang Region

2020 ◽  
Vol 18 (2) ◽  
pp. 1
Author(s):  
Indra Gunawan ◽  
Tjong Se Fung ◽  
Diana Silaswara
Keyword(s):  
Social Media ◽  
Rapid Development ◽  
Learning Activities ◽  
Public Confidence ◽  
Tertiary Institution ◽  
Tertiary Institutions ◽  
The Public ◽  
The Social ◽  
Use Of Social Media

The rapid development of technology makes a big change to every activity carried out both individuals and organizations. The speed of information is a necessity for every individual and organization. Universities as institutions engaged in education make changes in communication to the community. In implementing the tri dharma of tertiary institutions in each of their activities, the tertiary institution utilizes social media. One of the social media chosen is Instagram because it is loved by millennials. The use of Instagram as a medium of communication has an impact on increasingly creative tertiary institutions conducting information on each of their activities. With the use of social media, tertiary institutions can inform the public about their creativity so that it impacts on public confidence in their learning activities

scholarly journals Countering the New Media Podia: Youth and ‘Fake News’ in Kenya

2021 ◽  
Vol 8 (4) ◽  
pp. 8-12
Author(s):  
Oloo Ong’ong’a
Keyword(s):  
Social Media ◽  
New Media ◽  
New Technologies ◽  
Information Age ◽  
Fake News ◽  
The Public ◽  
The Social ◽  
Legal Structures ◽  
Media Platform ◽  
The Media

The rise of fake news into the new media platform has raised significant concern in Africa and Kenya in recent years. The new media has embedded itself with fake news, which sometimes has led to the misunderstanding and misinformation of particular events that might be of the public interest. The general public, policymakers, and scholars, as well as the media, have found this as a very challenging issue. The upsurge of the new technologies, mainly social media, has posed challenges as youth immerse themselves in utilizing these social media for their own benefits. This is coupled with the creation and spreading of fake news, which sometimes when it goes viral; they lead to stress, panic and uncertainty to the individuals that come across them. The ability of users’ exceptional capacity to produce, reproduce, and distribute their information to a broad audience makes social media, an essential tool in the information age. The article critically reviews the literature on fake news and recommends for media literacy, strengthening the legal structures and use of sophisticated technologies as a strategy to fight fake news in the social media in Kenya.

scholarly journals MEDIA BARU DALAM PELAYANAN PUBLIK

2020 ◽  
Vol 4 (2) ◽  
pp. 149
Author(s):  
FITRIA YULIANI ◽  
Rekho Adriadi ◽  
Linda Safitra
Keyword(s):  
Social Media ◽  
Diffusion Of Innovation ◽  
Public Service ◽  
Public Services ◽  
Service Process ◽  
The Internet ◽  
State Institutions ◽  
The Public ◽  
The Social ◽  
Use Of Social Media

Along with  level of social media fame that higer than before, we cannot deny that now there is an expansion of social media "functions", where the social media is not only used as a medium of self-existence, but also the existence of groups, institutions and state institutions. Used not only for individual interests, but also for economic, social, political, and cultural interests. One of the social media functions “now” is the function of public services, where the social media is used as a medium of public service by institutions and state institutions like Ombudsman RI Bengkulu. Digital-based services through the internet network are carried out by Ombudsman RI Bengkulu as a way to reach the community. Such as through Facebook, Twitter, Youtube and Instagram. Digital-based services via the internet by the Ombudsman RI Bengkulu can be said a manifestation of the Ombudsman service innovation to the public. Therefore it is interesting to see about how far the social media is used by the Indonesian Ombudsman Bengkulu for public service purposes. This study is a qualitative study that seeks to analyze and describe the use of Instagram in public services by the Ombudsman RI Bengkulu. The results showed that social media, by the Ombudsman RI Bengkulu, was used as a medium for socializing and raising complaints in the process of public service. Besides being used as a media for public services, there are positive and negative impacts arising from the use of social media in the public service process by the Ombudsman RI Bengkulu. However, the use of social media is considered effective and is considered to be able to facilitate the process of public service, besides that it is also a manifestation of the diffusion of innovation in the public service process by the Indonesian Ombudsman Bengkulu. Keywords: Utilization, Social Media, public services, RI Ombudsman Bengkulu, Innovation  

Agenda-setting in a social media age

2021 ◽  
Author(s):  
Carolina Carazo-Barrantes
Keyword(s):  
Social Media ◽  
Agenda Setting ◽  
Political Life ◽  
Media Environment ◽  
The Public ◽  
Public Agenda ◽  
The Social ◽  
The Media ◽  
Setting Theory

Abstract This paper analyzes the role of social media in electoral processes and contemporary political life. We analyze Costa Rica’s 2018 presidential election from an agenda-setting perspective, studying the media, the political and the public agendas, and their relationships. We explore whether social media, Facebook specifically, can convey an agenda-setting effect; if social media public agenda differs from the traditional MIP public agenda; and what agenda-setting methodologies can benefit from new approaches in the social media context. The study revealed that social media agendas are complex and dynamic and, in this case, did not present an agenda-setting effect. We not only found that the social media public agenda does not correlate with the conventional MIP public agenda, but that neither does the media online agenda and the media’s agenda on Facebook. Our exploration of more contemporary methods like big data, social network analysis (SNA), and social media mining point to them as necessary complements to the traditional methodological proposal of agenda-setting theory which have become insufficient to explain the current media environment.

Social Media in Crisis

2019 ◽  
pp. 808-825
Author(s):  
Lauren Bacon Brengarth ◽  
Edin Mujkic ◽  
Meg A. Millar
Keyword(s):  
United States ◽  
Social Media ◽  
Social System ◽  
Opinion Leaders ◽  
Western United States ◽  
Traditional Media ◽  
Fire Event ◽  
The Social ◽  
Social Media Tools

This case study examines how social media tools were used by a Nonprofit Organization (NPO) to raise money during a catastrophic fire in the Western United States. The fire claimed over 18,000 acres of forestland, nearly 350 homes, and 2 human lives. When it occurred, it was the most catastrophic fire event to hit this community. This case illuminates specific ways in which social media provided the key tools that enabled the creation of this NPO, the sale of hundreds of thousands of tee shirts in one month, and ultimately dollars donated to aid the victims of the fire. This case is unique because it is the story of an organization that was created overnight because individuals in the organization's social system rapidly evaluated and adopted their innovation. Additionally, opinion leaders (particularly those in traditional media) within the social system aided the NPO in rapidly establishing legitimacy with its followers.

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