scholarly journals Implementation of Sharia Value and Marketing on Customer Satisfaction in Local Sharia Development Bank of Jateng

Author(s):  
Putri Dwi Cahyani ◽  
Restu Frida Utami

Sharia Bank of Jateng, Puwokerto is a sharia unit that was established in 2014, has a big challenge to expand market share both from the competition of Islamic and conventional banking in Purwokerto city. Maximizing sharia marketing is expected to be the strength of Sharia Bank of Jateng which aims to provide customers satisfaction. There are four item in sharia marketing that become guidelines for sharia marketers, Rabbaniyyah (Theistic), Akhlāqiyyah (Ethic), Al-Waqī'iyyah (Realistic) and Insāniyyah (Humanism). In this study, it examines the effect of sharia marketing and how the influence of sharia marketing value characteristics towards customer satisfaction. This research was conducted by distributing questionnaires to 100 customers by using purposive sampling. To find out how far the independent variables can affect the dependent variable, we using multiple linear regression. Based on the results of regression analysis that theistic beta values are 0.399, ethical at 0.498, realistic at 0.561, and humanist at 0.262 to customer satisfaction. Variables that are very dominant affecting customer satisfaction is realistic variables. Testing the hypothesis, it is known that theistic, ethical, realistic and humanist have a positive effect on customer satisfaction in saving at Sharia Bank of Jateng, Purwokerto.

2020 ◽  
Vol 1 (02) ◽  
pp. 133-140
Author(s):  
Meli Andriyani ◽  
Riski Ardianto

The bank as a service company places great importance on satisfaction through services and products. The purpose of this study was to determine the effect of service quality and product quality on customer satisfaction. The research was conducted by distributing questionnaires to 100 respondents, namely bank customers who live and have bank accounts in the Cibubur area. The research data were analyzed using multiple linear regression analysis. The study found that service quality did not affect customer satisfaction, while product quality had a positive effect on customer satisfaction.


2020 ◽  
Vol 1 (2) ◽  
pp. 42-52
Author(s):  
Hariman Syaleh ◽  
Rohimah Nur Nasution

This research is motivated by many types and brands of helmets offered to consumers in the market. So that each helmet company must create a strategy to maintain and achieve a higher market share. The problem in this study is "How is the influence of price, quality and promotion of the decision to purchase GM brand helmets for STIE HAS Bukittinggi students. The data used are primary and secondary data. The research data was obtained through questionnaires to 68 respondents. The variables used were dependent variables, namely purchasing decision (Y) and independent variables namely price (X1), and promotion (X2). The method of analysis used by the writer in this research is multiple linear regression analysis. The results of multiple linear regression analysis obtained the following equation: Y = 15,070 + 0,222 X1 + 0.782 X2 obtained that prices and promotions have a positive effect on purchasing decisions. The results of the t test and f test are partially and simultaneously have a significant effect on purchasing decisions.


2015 ◽  
Vol 6 (2) ◽  
Author(s):  
Sumadi Sumadi ◽  
Euis Soliha

<p>The purpose of this study is to analyze the effect of the bank’s image and trust on customer satisfaction, as well as the effect of the image of the bank, trust, and satisfaction on customer loyalty. The study used sample of 100 people who were taken by purposive sampling technique. This research utilized multiple linear regression analysis and path analysis. Based on the hypothesis test, the results show that the image of the bank was significantly has positive effect on customer satisfaction, but trust has no significant effect on customer satisfaction. In addition, the bank’s image has no significant effect on customer loyalty. Moreover, trust and customer satisfaction significantly have positive effect on customer loyalty. Mediation test shows that customer satisfaction mediates the effect of the bank’s image on customer loyalty and customer satisfaction does not mediate trust on customer loyalty. <br />Info</p>


JEMAP ◽  
2019 ◽  
Vol 2 (1) ◽  
pp. 47
Author(s):  
Aria Ahmad Pradana ◽  
Retno Yustini Wahyuningdyah

The purpose of this research is to analyze the effect of discount, bonus pack, in-store display, and store atmosphere towards customer’s impulsive buying decision. The amount of sample in this research is 120. Sampling technique used in this research is purposive sampling and analyzed by multiple linear regression analysis using SPSS version 19. The result showed that discount has a significant and positive effect towards impulsive buying decision; bonus pack has a significant and positive effect towards impulsive buying decision; in-store display has a significant and positive effect towards impulsive buying decision; and store atmosphere has a significant positive effect towards impulsive buying decision.


account ◽  
2019 ◽  
Vol 6 (1) ◽  
Author(s):  
Bagas Kusum Adi ◽  
Wibowo Marsikin

ABSTRACT   This research aims to analyze influence of company’s type, auditor’s experience, andimportation frequency towards the time of completing customs audit.  The population in this researchare 371 customs audit report recorded on sub directorate of customs audit enforcement in the period2016-2017 and the samples consist of 229 customs audit report.  Purposive sampling is used for thesample selection.  The test was carried out using multiple linear regression analysis.  The result is (1)company’s type has positive effect on customs audit delay.  (2) Auditors experience has negative effecton customs audit delay.  (3) Importation frequency has positive effect on customs audit delay. Keywords : audit completion, audit delay, company’s type, auditors experience, importation                        Frequency, customs, audit, customs, and excise. ABSTRAK   Penelitian ini bertujuan untuk menganalisis pengaruh tipe perusahaan, pengalaman auditor,dan frekuensi impor terhadap jangka waktu penyelesaian audit. Hipotesis yang di ajukan (1) terdapatpengaruh positif tipe perusahaan terhadap jangka waktu penyelesaian audit, (2) terdapat pengaruhnegatif pengalaman auditor terhadap jangka waktu penyelesaian audit, (3) terdapat pengaruh positiffrekuensi impor terhadap jangka waktu penyelesaian audit.  Populasi dalam penelitian ini berjumlah371 LHA audit kepabeanan yang tercatat di subdirektorat pelaksanaan audit pada periode 2016-2017dan yang menjadi sampel penelitian berjumlah 229 LHA. Teknik pengambilan sampel yangdigunakan adalah purposive data sampling. Pengujian dilakukan dengan menggunakan analisis regresi linear berganda. Hasil penelitian adalah (1) tipe perusahaan berpengaruh positifterhadap waktu penyelesaian audit, (2) pengalaman auditor berpengaruh negatif terhadapwaktu penyelesaian audit, (3) frekuensi impor berpengaruh positif terhadap waktupenyelesaian audit.  Kata Kunci : waktu penyelesaian audit, audit delay, tipe per


2020 ◽  
Vol 2 (1) ◽  
pp. 46-58
Author(s):  
Ni Wayan Ari Sudiartini ◽  
Ni Ketut Murdani ◽  
Ni Kadek Candra Dewi

This research aims to find out how the influence of service quality and customer satisfaction to desire to shop at Coco Mart Tabanan. The data used in this research is quantitative data and then processed using multiple linear regression analysis. Population in this research were consumers who made purchases in Coco Mart Tabanan, with a sample of 60 people.Test results of multiple linear regression analysis obtained equation Y = - 0,465 + 0,236X1+ 0,289X2,  which means the quality of service variables (X1) and customer satisfaction (X2) have a significant positive effect on the desire to shop (Y). The correlation test results show that the correlation coefficient of = 0,889 lies between 0,80-1,00 which means that the effect between service quality  (X1) and customer satisfaction (X2) with shopping desire (Y) is very strong. Determination test results, adjusted amount of R2 is 0,790 this means the influence of service quality and customer satisfaction to the desire to shop for 79,0% while the remaining 21,0% influenced by other factors not examined. The results of the f test and t test show that the hypothesis which reads “ there is a significant influence between service quality (X1) and customer satisfaction (X2) on shopping desire (Y) “ can be received by testing significant level 0,000 is smaller than 0,05. 


2019 ◽  
pp. 2039
Author(s):  
I Gusti Putu Agung Darma Wicaksana ◽  
Ni Luh Supadmi

This study aims to determine the effect of taxpayer awareness, tax authorities, tax sanctions, and tax amnesty on individual taxpayer compliance at the Tabanan Primary Tax Office. This research was conducted at the Tabanan Primary Tax Office. The number of samples taken is 100 taxpayers. The method used is nonprobability sampling, with a purposive sampling technique. Data collection is done by distributing questionnaires and nonparticipant observations. Data were analyzed using multiple linear regression analysis. Based on the results of the study showed that the awareness of taxpayers, tax authorities, tax sanctions, and tax amnesty had a positive effect on the compliance of individual taxpayers at Tabanan Primary Tax Office. The results showed that the awareness of taxpayers, tax authorities, tax sanctions, and the implementation of the tax amnesty policy could increase taxpayer compliance at the Tabanan Primary Tax Office. Keywords: Awareness of the taxpayer, service tax authorities, tax penalties, tax amnesty, taxpayer compliance


2015 ◽  
Vol 4 (2) ◽  
Author(s):  
Didin Hadi Saputra

The Services at the pawning house of PT. Pegadaian ( Ltd ) of Selong Branch Office are mostlypawning service. Pawning service is one of the main services provided by PT. Pegadaian (Ltd) ofSelong Branch Office. This study aims at observing five variables to identify customers’ satisfaction.Those five variables are reliability (X1), responsiveness (X2), assurance (X3), emphaty (X4), andtangibles (X5). This is an associative study using quetionnaires for data collection. Data is thenanalyzed the multiple linear regression analysis. The study reveals that the variables of reliability(X1), responsiveness (X2), assurance (X3), emphaty (X4), and tangibles (X5) both simultaneously andseparately have a significant and positive effect towards customers’ satisfaction. This, thehypothesis of the study is accepted. Accordingly, PT. Pegadaian (Ltd) of Selong Branch Office is tomaintain the implementation of the five variables. Also, it is also suggested that PT. Pegadaian (Ltd)of Selong Branch Office improve the tangible facilities such as suggestion box, AC, trash cans, andthe space layout.Keywords : services, customer’ satisfaction, service quality, multiple linear regression.


2019 ◽  
Vol 8 (1) ◽  
pp. 109-121
Author(s):  
Rifda Amalia Luthfiani ◽  
Ratna Candra Sari

Abstract : The Effect of Religiosity, The Level of Income, and The Level of Islamic Financial Literacy Toward The Interest Of Student To Become Customers In Sharia Financial Institution. This research aims to analyze (1) the effect of religiosity toward the interest of students to become customers in Sharia financial institutions, (2) the effect of income on the interest of students to become customers in Sharia financial institutions, (3) the effect of the level of Islamic financial literacy the interest of students to become customers in Sharia financial institutions, and (4) the effect of religiosity, income, and the level of Islamic financial literacy the interest of students to become customers in Sharia financial institutions.This research was causal research, used a purposive sampling method, and used multiple linear regression technique. The results of this research indicate that all independent variables have a positive effect on the dependent variable. Keywords : The Interest of Students to Become Customers in Sharia Financial Institutions, Religiosity, The Level of Income, The Level of Islamic Financial Literacy


2017 ◽  
Vol 3 (1) ◽  
pp. 93-104
Author(s):  
Aryanto Alfredo ◽  
Chalil Chalil ◽  
Nirwan Nirwan

This study aims to know the factors of Consumer Loyalty KFC Hasanuddin in Palu City. Independent variables used in this study are Value (price and quality) (X1), Image (reputation of the brand) (X2), Convenience and ease to get goods or services (X3), Satisfaction perceived by consumer (X4) (X5), Warranty and Guarantee (X6) While the dependent variable is Consumer Loyalty (Y) .This research type is quantitative.The method of this research is descriptive causal.The samples used in this research are as many as 105 respondents with the form of sampling using technique purposive sampling The method of data analysis used in this study is multiple linear regression analysis method.The results of this study indicate that Factors Value, Image, Comfort And Convenience, Satisfaction, Service, Warranty And Guarantee Affecting Consumer Loyalty (Study At KFC Hasanuddin In Palu City) simultaneously have a significant effect on consumer loyalty to KFC Hasanuddin in Pa City lu. Partially Factor-Factor Value, Image, Convenience And Convenience, Satisfaction, Service, Warranty And Guarantee Affect Consumer loyalty significantly influence consumer loyalty to KFC Hasanuddin in Palu City. Penelitian ini bertujuan untuk mengetahui faktor-faktor loyalitas Konsumen KFC Hasanuddin di Kota Palu. Variabel independen yang digunakan dalam penelitian ini adalah Nilai (harga dan kualitas) (X1), Citra (reputasi dari merek tersebut) (X2), Kenyamanan dan kemudahan untuk mendapatkan barang atau jasa (X3), Kepuasan yang dirasakan oleh konsumen (X4), Pelayanan (X5), Garansi dan jaminan (X6. Sedangkan variabel dependen adalah Loyalitas konsumen (Y). Jenis penelitian ini adalah kuantitatif. Metode penelitian ini adalah deskriptif kausal. Sampel yang digunakan pada penelitian ini yaitu sebanyak 105 responden dengan bentuk pengambilan sampel menggunakan teknik purposive sampling. Metode analisis data yang digunakan dalam penelitian ini adalah metode analisis regresi linear berganda. Hasil penelitian ini menunjukkan bahwa Faktor–Faktor Nilai, Citra, Kenyamanan dan Kemudahan, Kepuasan, Pelayanan, Garansi dan Jaminan yang memengaruhi Loyalitas Konsumen (Studi Pada KFC Hasanuddin Di Kota Palu) secara serempak berpengaruh signifikan terhadap loyalitas konsumen pada KFC Hasanuddin di Kota Palu. Secara parsial Faktor– Faktor Nilai, Citra, Kenyamanan dan Kemudahan, Kepuasan, Pelayanan, Garansi dan Jaminan yang Memengaruhi loyalitas Konsumen berpengaruh signifikan terhadap loyalitas konsumen pada KFC Hasanuddin di Kota Palu.


Sign in / Sign up

Export Citation Format

Share Document