scholarly journals Implementation Strategy of Higher Education Social Responsibility to Acquire New and Qualified In-Line Students: A Case Study

Author(s):  
Nung Harjanto ◽  
Rahmawati Rahmawati ◽  
Hasan Fauzi ◽  
M. Agung Prabowo

This study aims to provide novel empirical evidence about the effectiveness of higher education social responsibility (HESR) as a strategy to acquire new and qualified in-line students for higher education institutions. In this research, a case study of Akademi Akuntansi YKPN Yogyakarta, a leading higher education institution offering vocational accounting courses in Indonesia, is used. Results show that the number of HESR activities implemented in vocational higher education has positive significant effects on new and qualified in-line students. Our hypothesis tested through linear regression also reveals that the number of HESR activities implemented in vocational higher education positively affects the number of its new and qualified in-line students from related partner vocational high schools. This research contributes to the analysis of supply chain linkage literature, especially linkages for higher education institutions, through the implementation of HESR as a strategy to acquire these students in higher education institutions and to achieve a sustainable competitive advantage. Although this topic in higher education is important, it has been rarely explored.

Author(s):  
Håkan Eftring ◽  
Elinor Jeanette Olaussen ◽  
Helen Petrie ◽  
Merja Saarela ◽  
Tarja Ladonlahti ◽  
...  

The TINEL Project is running a series of camps for staff at higher education institution to support them in developing inclusive eLearning. The first camp was conducted face-to-face, but the coronavirus pandemic meant that the second camp was conducted online. This created a case study in inclusive eLearning in itself and allowed us to experience and reflect on the challenges and opportunities of inclusive online teaching and learning. This paper presents the structure and content of the two camps, our reflections on moving from a face-to-face to an online situation and our elaboration how the UDL principles apply to eLearning to create Universal Design for eLearning (UDeL). We found that because we already had a syllabus for the camp prepared, transferring it to an online camp did not present a great number of challenges. Some aspects of the online situation were actually advantageous (e.g. presenting all materials digitally and making them fully accessible) while others were difficult to overcome (e.g. engaging all participants in online activities and discussions). We provide a set of recommendations of how to implement the three principles of UDL in eLearning situations.


2016 ◽  
Vol 17 (3) ◽  
pp. 141
Author(s):  
Lina Sinatra Wijaya ◽  
Krismiyati Krismiyati

<em>Corporate Social Responsibility (CSR) is one of the promotion techniques done by a Public Relations in higher education institutions to face the tougher competition among the higher education institution in gaining new students. Most higher education institutions in Salatiga try to do some CSR programs to achieve their goal. This study tries to investigate what suitable model of CSR done by higher education institutions in Salatiga-Central Java which is also implemented and the influence of this program to students’ intake in one academic year. Lastly, it tries to propose a CSR modeling for increasing students’ intake at higher education Institution in Salatiga-Central Java. This study employs interview and literature study for data collection. The data are then analyzed qualitatively to answer the posed research questions. This study involved 7 Higher education institutions in Salatiga-Central Java and also 19 High schools which are spread in 7 cities in Central Java. The result of the study shows that the Public Relations unit in each higher education institutions has carried out their CSR program to some of the Schools in Central Java, but lack of coordination done by both parties. However they emphasize their CSR program focusing on community service, high school student activities, scholarships and training. In order to effectively achieve the goal, an intake cycled relations model is proposed.</em>


Management ◽  
2022 ◽  
Vol 34 (2) ◽  
pp. 114-121
Author(s):  
Valentyna Yatsenko

BACKGROUND AND OBJECTIVES. Social responsibility is a system of innovative working relationships that acts as an essential technology that enhances the effectiveness of a higher education institution with employees, partners, customers and the community, and ultimately contributes to its prosperity and civil society. Social responsibility should focus on enhancing the image of the higher education institution, recognising its successes in society by civil institutions and individual citizens. This will increase the social value of the higher education institution, its competitiveness, sustainability and efficiency, allowing society to use the resource voluntarily provided by the higher education institution to balance organisational and social interests.METHODS. The methods used to conduct the research were: interview, expert. The questions selected for this study were taken either from the literature or from individual interviews. The literature helped to identify important dimensions of the concept of social responsibility. The interviews helped to identify new points and possible dimensions to contextualise organisational approaches to shaping the social responsibility of higher education institutions.FINDINGS. Organizational approaches to the formation of social responsibility of higher education institutions in the market of educational services are proposed. Mechanisms to increase socio-commercial value of socially responsible higher education institutions are argued: creation of public institutions to identify, formulate public interests and present them to corporations; selection of social projects taking into account stakeholder expectations.CONCLUSION. In order to increase the efficiency of using the principles of social responsibility in HEIs, to improve their ratings, students' competitiveness in the labour market and their involvement in the task-setting and decision-making process, it is necessary to develop a programme of corporate social activity, which can become the basis for developing the HEIs' development strategy. The formation and adoption of such a strategy should be based on the interests of all stakeholders, based on the core values of the university to achieve the indicators at micro-, meso- and macrolevels.


Author(s):  
Katerina Odyssea Georgaki ◽  
Andri Anastasiou

Higher education institutions and universities represent a vital part of any society and are continuously faced with numerous new environmental and social challenges. Universities are moving toward corporatization, which calls for them to be good corporate citizens. In order to meet the expectations of the stakeholders, they need to adopt a social responsibility strategy just like other organizations. This chapter discusses how universities could achieve development, sustainability, and competitiveness through applying university social responsibility (USR). It presents a case study of USR, namely UNIC Mentor Youth Guidance Programme applied by the University of Nicosia in Cyprus. The initiative connects university students to at-risk youth, so that they act as agents of social change and mentors. The chapter describes the benefits, long-term effects, and impact of this particular USR activity, both for the organization itself and the various stakeholders.


2018 ◽  
Vol 154 ◽  
pp. 03010
Author(s):  
Almed Hamzah ◽  
Ahmad Fathan Hidayatullah

Recently, higher education institutions have been using Twitter as one of tools to enhance their communication network. This paper aims to cluster Twitter data retrieved from the official Twitter account of higher education institutions in Indonesia. We expect to obtain a valuable information from the tweet posted. Furthermore, we use Twitter’s hashtag as a basis of clustering. We collect data from n=10 institutions that have an official account on Twitter. The Affinity Propagation algorithm was employed to perform the clustering task. According to the clustering results, we conclude that higher education in Indonesia mostly utilize Twitter to post general information, news, agenda, announcement, information to the new students, and achievement.


Author(s):  
F. G. Netswera ◽  
E. M. Rankhumise ◽  
T. R. Mavundla

The success of the most competitive companies throughout the world, including higher education institutions, lies in their highly skilled employees on which these institutions spend millions to retain. Literature reveals the cost of losing best employees to be enormous – beyond monetary quantification. Also worth noting is that the loss of one competent employee to a competitor institution strengthens the competitor’s advantage. This case study analysed human resources turnover data, and interviewed academic managers and employees in order to examine the possible employee retention factors for a higher education institution in South Africa. The findings reveal different institutional interests between institutional managers and employees. The former are concerned more about profits, business sustenance and justification for spending, while the latter are driven by introverted interests such as development, monetary rewards and personal fulfilment.


2021 ◽  
Vol 1 (2) ◽  
Author(s):  
Marinez Cristina Vitoreli ◽  
Rodrigo Luiz Guarnetti ◽  
Enzo Barbério Mariano

In this work the considered concept of sustainability explores the relationships between economic development, environmental quality as well as social. Delineated by the UN in 1972, since then the subject has taken on great proportions, mainly due to its imminent urgency. In 2015 the theme was part of the UN's Sustainable Development Goals, making up the Agenda 2030. Recently, Higher Education Institutions have been compelled to offer their contributions, given their role in human formation. Considering GreenMetric's relevance since the beginning of its activities, its dimensions and indicators have offered relevant directions on the path of Sustainable Higher Education Institutions. Thus, the present work demonstrated, through the case study, how the dimensions and indicators proposed by GreenMetric could form part as an important strategic driver in the path of a Brazilian Higher Education Institution - Academic Center, located in the countryside of São Paulo State. Its registration at GreenMetric in 2019 allowed the same formulations of short, medium and long term strategies.


2019 ◽  
Vol 11 (2) ◽  
pp. 501 ◽  
Author(s):  
Edwin E. Akins ◽  
Elizabeth Giddens ◽  
David Glassmeyer ◽  
Amy Gruss ◽  
Maria Kalamas Hedden ◽  
...  

Integrating sustainability within institutions of higher education can have a tremendous impact on students, faculty, and the larger community. Sustainability efforts also experience many barriers to implementation within higher education contexts. A change management perspective can help characterize these barriers and ways to overcome them. In this critical case study, we use a process model to examine the kinds of barriers Kennesaw State University (KSU) has faced regarding implementation of academic sustainability and to evaluate change drivers that can advance sustainability during a time of leadership change. The process model evaluates barriers and change drivers according to published frameworks, and provides a way for higher education institutions to identify the most difficult barriers, easily surmountable barriers, and areas where change drivers can have the most impact. At KSU, the process model identified the self-determination of middle-tier change drivers as the most important way to advance sustainable development in higher education institutions (SD in HEI) until new leadership emerges. The process model is iterative and modifiable, because the specific frameworks used in the process model may vary depending upon the needs of each HEI and stage of progression toward SD.


Author(s):  
José Vale ◽  
Rui Bertuzi ◽  
Albertina Paula Monteiro

This chapter analyzes research in social responsibility (SR) reporting in higher education institutions (HEI), addressing different aspects: a longitudinal assessment, the theoretical approaches, the adopted methodologies, and its main results. A systematic literature review is undertaken. To do so, the ISI Web of Knowledge and Scopus databases were used to retrieve the articles for analysis. The articles were limited to business and management research area. Findings show that literature on SR reporting in HEIs is still in its infancy and it is very heterogeneous, with only 24 articles addressing this theme. Most articles resorted to qualitative methodologies, emphasizing the case study. Findings also show a lack of normalization regarding reporting. Stakeholders' theory and the seek for legitimacy are crucial in SR disclosing in HEIs. Several contributions emerge, namely the provision of a comprehensive review of the current state of research on SR reporting in HEIs and, consequently, a call for increasing the awareness of such organizations towards the importance of this theme.


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