scholarly journals Pendekatan Fungsi Dan Kelembagaan dalam Analisis Pemasaran Ikan Segar di Maluku Tengah (Functional and Institutional Approach in Analysis of Fresh Fish Marketing in the Region of Central Maluku)

Author(s):  
Yolanda M.T.N Apituley ◽  
Eko Sri Wiyono ◽  
Musa Hubies ◽  
Victor P. H Nikijuluw

<p class="MsoNormal" style="text-align: justify; text-indent: 1cm;"><span style="font-size: 10pt;" lang="in" xml:lang="in">Penelitian ini dilakukan di sejumlah pasar ikan segar di Kawasan Maluku Tengah dan bertujuan untuk menganalisis perilaku pasar ikan segar dengan pendekatan fungsi dan kelemba-gaan. Pengetahuan tentang fungsi dan kelembagaan pemasaran berguna untuk mempertimbang-kan bagaimana pemasaran harus dilakukan, mengevaluasi biaya pemasaran akibat adanya perbedaan perlakuan serta mempertimbangkan sifat dan karakter dari pedagang perantara, hubungan agen dan susunan/perlengkapan organisasi. Hasil penelitian menunjukkan bahwa terdapat empat rantai pemasaran ikan segar di Kawasan Maluku Tengah dan fungsi jual, risiko, biaya dan informasi pasar dilakukan oleh semua lembaga yang ada pada setiap saluran pemasaran. Peran pedagang pengumpul dalam menentukan harga ikan di pasar sangat besar. Strategi pedagang untuk menarik pembeli adalah dengan menambah satu atau dua ekor ikan kepada pembeli. Pedagang jarang menurunkan harga jual ikan, namun ketika satu atau dua ekor ikan ditambahkan kepada konsumen, secara tidak sengaja pedagang telah menurunkan harga jual ikan.</span></p><strong><span style="font-size: 10pt;" lang="in" xml:lang="in">Kata kunci:</span></strong><span style="font-size: 10pt;" lang="in" xml:lang="in"> Maluku Tengah</span><span style="font-size: 10pt;">,</span><span style="font-size: 10pt;"> <span lang="in" xml:lang="in">fungsi dan kelembagaan, pemasaran</span></span>

1984 ◽  
Vol 16 (1) ◽  
pp. 58-60
Author(s):  
Theodore Varpian ◽  
Mark M. Turner ◽  
David Hulme

2016 ◽  
Vol 43 (8) ◽  
pp. 871-883 ◽  
Author(s):  
Abiodun Elijah Obayelu ◽  
Aisha O. Arowolo ◽  
Shakirat Bolatito Ibrahim ◽  
Caroline Oluwakemi Oderinde

Purpose – The purpose of this paper is to examine the socioeconomic determinants of profitability of fresh fish marketing in Ogun State, Nigeria. Design/methodology/approach – The study was a cross-sectional survey of 120 fresh fish marketers selected randomly from four major fish markets in Ado-Odo Local Government area of Ogun State, Nigeria. Data were collected using structured questionnaire which was designed to solicit information on the marketers’ socioeconomic and marketing characteristics, operating costs and returns, and problems associated with fish marketing in the study area. A combination of descriptive statistics, marketing margin, budgetary and ordinary least square regression analyses were employed to analyze the study data. Findings – The study showed that female (85.8 percent) dominated fresh fish marketing. The percent marketing margin of fresh fish was 34.55 percent. The percent marketing investment of 20,906.03, 20,453 per month and 1.43 were realized, respectively. The result of the regression analysis revealed that profit from fresh fish was significantly determined by education, proportion of household members involved in fresh fish marketing, marketers experience, capital, number of sales outlet and purchase price. Research limitations/implications – The findings was based on information supplied by the fresh fish marketers in the study area based on the authors memory recall since most of the respondents do not have diary where records of activities were kept before the survey. Practical implications – This study contributes to the existing literature in fish marketing and will provide empirical information to policy makers in the formulation of appropriate policies. It will also serve as a guide to practicing and prospective fresh fish marketers and to researchers who may investigate further into the subject matter. Social implications – The social implications from the findings on the return on investment of 1.43 implies that for every one naira invested by fresh fish marketers, a return of 1.43 and a profit of 0.43 were obtained. The study concludes that fresh fish marketing is an economically rewarding and profitable venture in the study area. It also recommends the need to provide credit facilities to finance storage facilities of this group of marketers. Originality/value – The study is original in nature and revealed the economic status of fresh fish marketing in Ogun State, Nigeria.


2007 ◽  
Vol 2 (2) ◽  
pp. 44
Author(s):  
Dadang Sukandar

<p class="MsoNormal" style="margin: 0cm 12.45pt 6pt 17.85pt; text-align: justify; text-indent: 26.95pt;"><span style="font-size: 10pt;">Food taboo in Indonesia is still a problem. As consequences, pregnant mother, lactating mother and children do not eat the taboo foods so that it can reduce their food intake and finally it can decrease their nutritional status. The objectives of this study are 1) to identify taboo foods, 2) to identify reasons of taboo food and 3) to improve basic nutrition knowledge through training on food and nutrition.  Study was conducted in Barito Kuala South Kalimantan from December 2005 to November 2006. A sample of size 36 households was drawn randomly from household population of size 180. The households population is household farmer who are beneficiary of Special Program for Food Security, Food and Agriculture Organization. Data were analyzed quantitatively and qualitatively and presented in one way table. Results show that groups which had many food taboo were pregnant woman group and lactating mother group. There are 7 taboo foods for pregnant woman and 11 taboo foods for lactating mother. Some taboo foods for pregnant women are ice, twin banana, young coconut, coconut water, young pineapple and fish. Some taboo foods for lactating mother are egg, fresh fish, fish, sugar, salt, jackfruit, fat food, hot food, etc. After attending training, the knowledge on nutrition and food of the farmers increase significantly, therefore it is hoped  that their knowledge can reduce their believe of the food taboo. </span></p>


2021 ◽  
Vol 20 (1) ◽  
pp. 15-26
Author(s):  
Abdulhameed Abana Girei ◽  
◽  
Muhammad Attahiru Ndanitsa ◽  
Ernest Ogezi ◽  
Muhammad Ibrahim Imam ◽  
...  

Fish marketing is gaining prominence especially in the rural communities as an all year-round poverty alleviation micro-enterprise requiring low capital base. This study examined the marketing performance of smoked and fresh fish in the study area. Primary data were obtained from 80 respondents selected through a two-stage sampling technique. Data were analysed using descriptive and inferential statistics. The objectives of the study were to: describe and compare the market structure and performance, determine the profitability, identify marketing intermediaries, and constraints to smoked and fresh fish marketing in the study area. The results showed that that both sexes involved in fish marketing with the female (58.7%) dominating. Majority (67.5%) of the marketers were within the age group of 15–44 years. The mean age was 33 years. Also, 73.7% of the respondents were married and most (58.7%) of the respondents had household size of between 1 and 5 persons and the mean household size was 6 persons. About 65% of the respondents had one form of education or the other. The mean fish marketing experience was estimated at 15 years. The benefit cost ratio for fresh fish marketing was ₦0.26. This implies that ₦0.26 was made for every ₦1 invested in the fresh fish business and the marketing efficiency for fresh fish marketing was calculated at 2.93 (293%), while the net benefit cost ratio of smoked fish was calculated at ₦1.57. This implies that ₦0.57 was made on every ₦1 invested into the smoked fish enterprise. The results further indicated significant revenue differential between smoked fish (₦380,500.00) and fresh fish (₦179,640.00) of ₦200,860.00. This accounted for about 111.82% indicating that smoked fish marketing yields higher revenue than fresh fish, in the study area. The Gini-coefficient (GC) for both fresh and smoked fish marketers were calculated at 0.5857 and 0.4801 respectively. Decentralized routes of marketing channels were observed with retailers having the highest percentage of 32.5 for the traded smoked fish, while consumers had the highest (30.0%) of the traded fresh fish. Some of the identified constraints include; seasonality, inadequate credit, poor storage facilities and poor road networks. It was recommended that the marketers organize themselves into cooperative organizations and set up strong market networks and linkages in order to benefit from available markets outside their immediate vicinities.


2013 ◽  
Vol 11 (1) ◽  
pp. 24-32
Author(s):  
FA Flowra ◽  
MM Afroze ◽  
MA Salam ◽  
MAR Joadder ◽  
MAS Jewel

A study was conducted to analyze the status of fish marketing system in Parbatipur upazilla of Dinajpur district in the northwest region of Bangladesh during December 2010 to May 2011. The marketing chain from farmers to consumers in all the three fish markets was found to pass through a number of intermediaries. Four types of marketing channel were identified. The average marketing cost of retailer was 3.69 Tk/kg. The net marketing margin of the retailers for Indian major carps and Exotic carps were 8.42 and 19.17 Tk/kg, respectively. Seasonal variations in prices were observed with the highest in summer (March to May) and the lowest in winter (December to January). A number of constraints were identified. The infrastructure, transportation and packaging facilities were not satisfactory and sufficient in all the three fish markets under survey. DOI: http://dx.doi.org/10.3329/agric.v11i1.15238 The Agriculturists 2013; 11(1) 24-32


2020 ◽  
Vol 5 (3) ◽  
pp. 347-353
Author(s):  
Aruna Rani Deb ◽  
Ripan Chandra Dey

The study was conducted on fish marketing system of Hobiganj sadar upazila to look out the existing marketing channels of some fresh fish species and to explore marketing cost and income of wholesalers and retailers in the study areas. The present investigation was carried out for a period of July 2019 to November 2019 mainly in three different markets of Hobiganj sadar town of Bangladesh. A total of 60 fish traders were selected randomly and data were collected through direct interview utilizing a well-structured questionnaire. The study pointed that in supply chain about only 5% customers received fish from fish farmers directly and rest 95% fishes arrived to the consumer levels through intermediaries. About 60% fish species were come locally and 40% came from different portions of the country. Fish of most priceable and high consumer preference were Air and Ilish due to its good taste on the other hand Tilapia and Pungas were the less priceable and low consumer preference fish in the surveyed areas because of their bad odour and low taste. The net margin of piker, wholesaler and retailer were 690 Tk. ($8.14), 350 Tk. ($4.13), 830 Tk. ($9.79) quintal-1 whereas gross margin was 900 Tk ($10.62), 500 Tk. ($5.90) and 1000 Tk. ($11.80) quintal-1, respectively and these were satisfactory for their daily livelihood. Traders faced numerous problems such as poor drainage, security, electricity, icing, personal expense, unhygienic environment and transportation etc. To develop the facilities of fish marketing is crucial by improving fish transport facilities, establish ice factory and to introduce fish quality monitoring unit.


2021 ◽  
Vol 2 (1) ◽  
pp. 1-6
Author(s):  
Jeydan Ferouk ◽  
Barthulomeus Seymour

In this article the care and promotion of freshwater fish is discussed. The stages of cultivation include the development medium preparation, supply of indulges/seed dispersal, management of water, management of feedstuff, pest control and disease management. Furthermore, advances on the marketing of freshwater fish are aimed at enhancing the economy of the population in terms of revenue, processing, delivery, entry, and utilization of products that provide the resources of the community. Innovation of fresh fish marketing A number of operations are linked to each other in the fishing agri-business framework including the sourcing, manufacturing, post-harvest processing (agro-industries), marketing and institutions. There is a method to produce a commodity all things in the fisheries agribusiness. In all operations producing products or services, marketing activities are also relevant. Fisheries may be divided into commodities and commodities.


Our Nature ◽  
2013 ◽  
Vol 10 (1) ◽  
pp. 128-136 ◽  
Author(s):  
Md. Mosaddequr Rahman ◽  
Md. Akhtar Hossain ◽  
Dr Fatematuzzhura ◽  
Shuraya Tasnoova ◽  
Ferdous Ahamed ◽  
...  

The present study was conducted in six fish markets of Rajshahi city during July 2011 to June 2012. The main objectives of this study was to investigate the marketing channel, marketing cost, marketing margin and the problems associated with fresh fish marketing in Rajshahi city in order to provide recommendations for better fish marketing system. Primary data were collected from 50 fish traders and 150 consumers through previously prepared questionnaires and the secondary source of information consist of published materials such as journals, textbooks, newspaper etc. The results of this study revealed 10 fish marketing channels in fresh fish marketing. The highest and lowest average fish price were recorded as USD 5.99/kg and USD 1.89/kg for cat fish and snake heads respectively. Average marketing cost was found as 6.27% of the final retail price. The market margins for all intermediaries varied from 23.37% for cat fish to 48.57% for prawn species with an average of 40.75%. In contrast, producers’ or fishermen’s share ranged from 51.43% for prawn species to 76.63% for cat fish with an average of 59.25%. The major problems associated with the fish marketing were- presence of long fish marketing channels, involvement of unnecessary middlemen, inadequate and unplanned infrastructural development, rough and unhygienic method of handling, improper and insufficient use of ice, contamination and lack of knowledge on quality aspects among fish traders, insufficient hygienic auction and retail spaces, absence of cold storage facility, inadequate drainage facilities and lack of modern weighing system. Introducing government fish shops, planned infrastructural development of fish markets, introduction of wholesaling and retailing facilities, provision for government and private funding assistance for fish traders, hygienic conditions of landing centers and markets, training and extension works in marketing and management of relevant market research, formation of fishermen or fish producers’ cooperative society, sufficient auction and retail places, improved sanitation and drainage system, digital weighing system, government run fish transportation system with proper storage facilities are recommended for more efficient fresh fish marketing system in Rajshahi city.DOI: http://dx.doi.org/10.3126/on.v10i1.7773


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