MODELING TOURISTS’ SATISFACTION IN THE NATURE-BASED TOURIST DESTINATION USING STRUCTURAL EQUATION MODELING TECHNIQUE

The goal of this study is to show how satisfied tourists is of supreme significance to the tourism industry, particularly as it affects the future of a nature-based destination and explores the relationship among destination image, service quality, perceived value, tourist satisfaction, word-of-mouth, and revisit intentions of tourists. The 292 survey data was obtained via a structured questionnaire from tourists who visited the Haor region, Bangladesh and structural equation modeling (SEM) is used to test the hypothetical paths. Six hypotheses were accepted, and one is rejected. Tourism stakeholders can find important knowledge and they can satisfy tourists, which is likely by improving destination.

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Road Trip in China: The Mediation Effect of Perceived Value and Tourist Satisfaction on the Relationship between Destination Image and Loyalty

10.20944/preprints201611.0050.v1 ◽

2016 ◽

Cited By ~ 1

Author(s):

Bin Wang ◽

Zhaoping Yang ◽

Fang Han ◽

Hui Shi

Keyword(s):

Structural Equation ◽

Perceived Value ◽

Tourism Industry ◽

Mediation Effect ◽

Destination Image ◽

Equation Modeling ◽

Road Trip ◽

Destination Loyalty ◽

Tourist Satisfaction ◽

The Relationship

This study aims to test a model linking destination image, perceived value, tourist satisfaction, and tourist loyalty. Based on a sample of 300 tourists travelling by car from the World Natural Heritage Site of Tianchi, China, a new model of destination image was explored and data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). The results revealed that perceived value and satisfaction are the direct antecedents of destination loyalty. Above all, perceived value and tourist satisfaction mediate the relationship between destination image and tourist loyalty. Finally, this study discusses the theoretical and management implications to boost the tourism industry in the car trip context.

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Road Trip in China: The Mediation Effect of Perceived Value and Tourist Satisfaction on the Relationship between Destination Image and Loyalty

10.20944/preprints201611.0050.v2 ◽

2016 ◽

Author(s):

Bin Wang ◽

Zhaoping Yang ◽

Fang Han ◽

Hui Shi

Keyword(s):

Structural Equation ◽

Perceived Value ◽

Tourism Industry ◽

Mediation Effect ◽

Destination Image ◽

Equation Modeling ◽

Road Trip ◽

Destination Loyalty ◽

Tourist Satisfaction ◽

The Relationship

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The relationship between attraction, perception of service, opportunities and tourist satisfaction in backwater tourism in Alappuzha district of Kerala in India

Tourism and Hospitality Research ◽

10.1177/14673584211044087 ◽

2021 ◽

pp. 146735842110440

Author(s):

Legy Clara Joseph ◽

Vasanthi Soundararajan ◽

Satyanarayana Parayitam

Keyword(s):

Structural Equation Modeling ◽

Psychometric Properties ◽

Conceptual Model ◽

Structural Equation ◽

Positive Relationship ◽

Measurement Model ◽

Equation Modeling ◽

Tourist Satisfaction ◽

Tourism And Hospitality ◽

The Relationship

This article aims to explore the relationships between destination attractions, tourists’ awareness of eco-tourism and facilities, level of perceived service, opportunities and problems, and tourist satisfaction in backwater tourism in Kerala, India. Using a structured survey instrument, we gathered data from 586 tourists. A conceptual model was developed and tested after checking the psychometric properties of the instrument. We tested the measurement model using the Lisrel package (structural equation modeling), and Hayes (2018) process macros were used to test the moderation hypotheses. The results confirm that (i) attraction and opportunities are positively related to tourist satisfaction, (ii) perception of service positively moderates the relationship between attraction and tourist satisfaction, (iii) perception of service (first moderator) and awareness (second moderator) interact to influence the relationship between attraction and tourist satisfaction, and (iv) problems negatively moderate the positive relationship between opportunities and tourist satisfaction. The implications for the literature on tourism and hospitality and practicing managers are discussed.

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Car Tourism in China: The Mediation Effect of Perceived Value and Tourist Satisfaction on the Relationship between Destination Image and Loyalty

10.20944/preprints201611.0050.v3 ◽

2016 ◽

Author(s):

Bin Wang ◽

Zhaoping Yang ◽

Fang Han ◽

Hui Shi

Keyword(s):

Structural Equation ◽

Perceived Value ◽

Tourism Industry ◽

Mediation Effect ◽

Destination Image ◽

Destination Loyalty ◽

Tourist Satisfaction ◽

Equation Modelling ◽

Heritage Site ◽

The Relationship

This study aims to test a model linking destination image, perceived value, tourist satisfaction, and tourist loyalty. Based on a sample of 300 tourists travelling by car from the World Natural Heritage Site of Tianchi, China, a new model of destination image was explored and data were analysed using partial least squares structural equation modelling (PLS-SEM). The results show that perceived value and satisfaction are direct antecedents of destination loyalty. Above all, perceived value and tourist satisfaction mediate the relationship between destination image and loyalty. Finally, this study discusses the theoretical and management implications of the findings in order to boost the tourism industry in the context of car trips.

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Relationship model among sport event image, destination image, and tourist satisfaction of Tour de Singkarak in West Sumatera

Journal of Economics Business and Accountancy Ventura ◽

10.14414/jebav.v18i1.386 ◽

2015 ◽

Vol 18 (1) ◽

pp. 91 ◽

Cited By ~ 1

Author(s):

Ratni Prima Lita ◽

Ma�ruf Ma�ruf

Keyword(s):

Structural Equation ◽

Destination Image ◽

Equation Modeling ◽

Image Perception ◽

Tourist Destination ◽

Cross Sectional ◽

Sport Event ◽

Tourist Satisfaction ◽

The Impact ◽

Event Image

Sport events Tour de Singkarak (TDS) can increase tourist arrivals to West Sumatera. At least at the time of execution, the majority of participants and team supporters (sports tourist) brings the families. Although there are claims about the arrival of tourists, it requires to see the impact of sports events TDS and comprehensive long-term basis to the West Sumatera image as a tourist destination (destination image) and its impact on tourist satisfaction. This study re-conceptualizes the interconnec-tedness among sport event image, tourist destination image, perception and the effect on tourists satisfaction. The investigation on this interconnection is expected to reveal empirically tested model. As an explanatory in nature, this study uses explanatory survey and cross sectional data. In total of 100 spectators of Tour de Singkarak in West Sumatera, they got involved in survey and they were taken by convenience sam-pling technique. Analysis of this data was done by using variance based structural equation modeling. It was found that sport event image and destination image signifi-cantly affect the satisfaction of spectators of Tour de Singkarak.

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Analysis of Destination Image and Memorable Tourism Experience on Revisit Intention through Satisfaction of Tourist in Maimoon Place

International Journal of Research and Review ◽

10.52403/ijrr.20211272 ◽

2021 ◽

Vol 8 (12) ◽

pp. 597-605

Author(s):

Alya Indriani ◽

Endang Sulistya Rini ◽

Beby Karina F Sembiring

Keyword(s):

Structural Equation ◽

Secondary Data ◽

Destination Image ◽

Primary Data ◽

Equation Modeling ◽

Analysis Tool ◽

Tourist Satisfaction ◽

Revisit Intention ◽

Tourism Experience ◽

The Relationship

This study aims to analyze the destination image and memorable tourism experience on revisit intention through tourist satisfaction at Maimoon Palace. The type of research used in this research is associative research. The population in this study were tourists who visited the Maimoon Palace with the samples taken in this study were 135 respondents. Withdrawal of the number of sample sizes is done by non-probability sampling using purposive sampling method. The data used are primary data and secondary data obtained through a list of statements and documentation studies. The data analysis technique uses structural equation modeling (SEM) with the Smart PLS version 3.0 analysis tool. The results of the study directly show that destination image has a positive and significant effect on revisit intention, memorable tourism experience has a positive and significant effect on revisit intention, destination image has a negative and significant effect on revisit intention, memorable tourism experience has a positive and significant effect on revisit intention, and tourist satisfaction has a positive and significant effect on revisit intention. Then the results of tests carried out indirectly indicate that tourist satisfaction is not able to mediate the relationship between destination image and revisit intention, but tourist satisfaction is able to mediate the relationship between memorable tourism experience and revisit intention. Keywords: Destination images, memorable tourism experience, tourist satisfaction and revisit intention.

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Relationship and Impact of Service Quality, Destination Image, on Customer Satisfaction and Revisit Intention to Syariah Destination in Madura, Indonesia

European Journal of Business Management and Research ◽

10.24018/ejbmr.2021.6.6.1192 ◽

2021 ◽

Vol 6 (6) ◽

pp. 209-215

Author(s):

Pribanus Wantara ◽

S. Anugrahini Irawati

Keyword(s):

Customer Satisfaction ◽

Service Quality ◽

Structural Equation ◽

Empirical Studies ◽

Destination Image ◽

Equation Modeling ◽

Positive Contribution ◽

Tourist Satisfaction ◽

Revisit Intention ◽

The Relationship

Madura is one of the sharia tourist attractions in Indonesia, so many local and foreign tourists come to Madura Island to carry out sharia tours by visiting Islamic places such as mosques, tombs of the great Madurese clerics, and halal culinary places. In the conditions of the COVID-19 pandemic which has been going on for one year, government policy has closed these sharia tourist spots. However, since the number of Covid 19 cases, especially on Madura Island, has decreased significantly, the government has allowed opening these sharia tourist spots with the provisions of health protocols. The purpose of this study is to examine the relationship between service quality, destination image, and customer satisfaction on the revisit intention of tourists to tour destination religious in Madura. Data were collected from a questionnaire survey and empirical studies were conducted using structural equation modeling (SEM) to test the hypotheses, as well as the structural relationships between these factors. The results of empirical studies confirm that service quality and destination image make a positive contribution to tourist satisfaction, then that the service quality contribute to the revisit intention, but the destination image does not contribute to the revisit intention, and tourist satisfaction contributes positively to the revisit intention. Furthermore, this study also contributes to the managers of sharia tourist destinations in Madura to analyze the relationship between service quality attributes and destination image to revisit intention by improving the services provided, thereby contributing to increasing the number of tourists, and implementing sustainable service quality policies.

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PERAN KOMUNIKASI E-WORD OF MOUTH TERHADAP VISIT INTENTION OBJEK WISATA

IMANENSI: Jurnal Ekonomi, Manajemen dan Akuntansi Islam ◽

10.34202/imanensi.6.2.2021.117-124 ◽

2021 ◽

Vol 6 (2) ◽

pp. 117-124

Author(s):

Mokhamad Favian Rizki Pratama ◽

Erna Andajani ◽

Siti Rahayu

Keyword(s):

Structural Equation Modeling ◽

Structural Equation ◽

Research Method ◽

Word Of Mouth ◽

Destination Image ◽

Equation Modeling ◽

Positive Perception ◽

Tourist Destination

Penelitian ini bertujuan mengetahui peran e-WOM (Instagram) terhadap Visit Intention obyek wisata di Surabaya yang dipengaruhi oleh attitude toward behavior dan destionation image. Metode penelitian menggunakan SEM (Structural Equation Modeling) dengan jumlah sampel sebanyak 150 responden yang aktif menggunakan Instagram. Penelitian ini menunjukkan e-WOM melalui Instagram berperan penting terhadap visit intention objek wisata karena menimbulkan persepsi yang sangat baik bagi wisatawan lainnya dan membentuk image Surabaya adalah destinasi wisata yang menyenangkan. Kondisi ini menimbulkan persepsi positif bagi wisatawan lainnya mengenai Surabaya. Abstract This study aims to determine the role of e-WOM (Instagram) on the visit intention of tourism objects in Surabaya which is influenced by attitude toward behavior & destination image. The research method uses SEM (Structural Equation Modeling) with a sample of 150 respondents who actively use Instagram. This study shows that e-WOM through Instagram plays an important role in the visit intention of tourist objects because it creates a very good perception for other tourists and forms the image of Surabaya as a pleasant tourist destination. This condition creates a positive perception for other tourists about Surabaya.

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Attributes Influencing Overall Tourist Satisfaction and Its Consequences for Muslim-Majority Destination

SAGE Open ◽

10.1177/21582440211068462 ◽

2022 ◽

Vol 12 (1) ◽

pp. 215824402110684

Author(s):

Ilisa Fajriyati ◽

Adi Zakaria Afiff ◽

Gita Gayatri ◽

Sri Rahayu Hijrah Hati

Keyword(s):

Structural Equation Modeling ◽

Structural Equation ◽

Online Survey ◽

Equation Modeling ◽

Moderation Effect ◽

Attitudinal Loyalty ◽

Tourist Satisfaction ◽

Main Target ◽

Muslim Majority ◽

The Relationship

In the context of Muslim-friendly tourism, marketers have to pay attention to the needs of their main target, Muslim tourists. This study aimed to examine the influence of destination attributes, including both generic and Islamic attributes, on overall tourist satisfaction to get a more comprehensive view. Likewise, this study investigated the effect of overall tourist satisfaction on its consequences. The moderation effect of Islamic religiosity on the relationship between Islamic attributes and overall tourist satisfaction was also considered. An online survey was conducted, with a sample of 231 Muslims who traveled to Muslim-majority cities, and the data were analyzed using Structural Equation Modeling. The results showed that both generic and Islamic attributes positively influence overall tourist satisfaction, while its consequences affected their behavioral, attitudinal loyalty, and churn intention. Overall tourist satisfaction was not found to affect complaint intention. Likewise, the moderation effect of Islamic religiosity was insignificant.

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The role of familiarity in consumer destination image formation

Tourism Review ◽

10.1108/tr-10-2018-0141 ◽

2019 ◽

Vol 74 (4) ◽

pp. 885-901 ◽

Cited By ~ 10

Author(s):

Soyeon Kim ◽

Xinran Lehto ◽

Jay Kandampully

Keyword(s):

Structural Equation Modeling ◽

Structural Equation ◽

Design Methodology ◽

Destination Image ◽

Equation Modeling ◽

Tourist Destination ◽

Web Based ◽

Content Type ◽

Practical Implications

Purpose The primary purpose of this study is to examine the effects of destination familiarity on consumers’ evaluations (cognitive image) and feelings (affective image) about the destination, leading to their intention to visit. Design/methodology/approach The data for this study were collected through a Web-based survey. Based on a sample of 460 respondents, structural equation modeling was used to test the proposed hypotheses. Findings The results showed that familiarity with a destination not only influences consumers’ cognitive evaluations of the destination but also affects their feelings about it, which translates into their intentions in travelling to the destination. The findings indicate that destination familiarity can enhance consumers’ knowledge about the destination, but more importantly, their affective perceptions can lead to a higher likelihood of visiting a destination. Practical implications The findings provide useful guidance for efficient marketing programs to attract more visitors to a certain tourist destination. Destination marketers must assess the level of familiarity of potential travelers in the development, design and promotion of a destination. This understanding will enable the marketers to more effectively communicate with their target markets and allow them to tailor advertising to different segments of their customers based on their familiarity. Originality/value The majority of previous studies regarding destination familiarity tend to measure the overall familiarity or experiential familiarity (e.g. a comparison between visitors vs non-visitors) without considering consumers’ indirect familiarity with a destination. This study attempts to conceptualize and empirically test the role of destination familiarity on consumers’ cognitive and affective images and intentions.

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