scholarly journals REPRESENTASI MASKULINITAS BOYBAND SHINEE DALAM VIDEO KLIP RING DING DONG MELALUI ANALISIS SEMIOTIKA

Society ◽  
2016 ◽  
Vol 4 (1) ◽  
pp. 51-60
Author(s):  
M. Adha Al Kodri

In the ranks of K-pop industry, boyband group Shinee certainly not unfamiliar anymore. Since it was formed in 2008, they have received many awards in music’s field. One of their single is championed tittled Ring Ding Dong was released digitally on October 14 th 2009.In the video clip of Ring Ding Dong, described a collection of masculine men who dance vigorously. As well as body shape, accessories, and costume that they wear are very supports the actions of their masculine appearance. In other words, In other words, it can be said that the description of the man in the video clip leads to a masculine man with all the attributes of masculinity, but does not leave a gentle attitude, charisma and their prestige.Therefore, if you see this, the important point in this research is to analyze the representations of masculinity in the video clip boyband Shinee Ring Ding Dong through analysis Semiotics. Semiotic models are models that researchers use semiotics of Roland Barthes. Barthes developed two levels of sign (staggered systems) which allows to generates also meanings stratified, namely the level of denotation and connotation.Meanwhile, the results of this study indicate that masculinity is represented by the personnel of Shinee in the video clip Ring Ding Dong is manifold. Some of the scene showed a new concept of masculinity (the concept of “new man”), but some are still a traditional masculinity. When speaking of new concepts of masculinity, it can do a redefinition of the concept of masculinity, namely the concept of masculine brought by the image of the idol appeared in the mass media.

2021 ◽  
Vol 4 (2) ◽  
pp. 113-124
Author(s):  
Aji Susanto Anom Purnomo ◽  
Novan Jemmi Andrea ◽  
Monica Revias Purwa Kusuma

2020 is the year when the world is faced with a health crisis, namely the Covid-19 pandemic or also known as the Corona Virus. All aspects of life are affected by this crisis, the joints of humanity are faced with limitations. The mass media are intensively reporting various incidents regarding the Covid-19 pandemic. The stories are often accompanied by journalistic photos. One of the functions of photojournalism is to strengthen the story of what the media wants to convey. Journalistic photos during this pandemic usually feature scenes from medical activities, government policies and large narratives that are cold on empathetic human relations. However, different from most photojournalism in most mass media, The New York Times publishes "Still Lives" photography projects that are done by its photographers. The project presents a different narrative from this time of the pandemic. The “Still Lives” photography project is important because it presents journalistic photos that tell a domestic narrative that is close to the sides of universal humanity, namely the stories of the photographers' homes and families. This study aims to describe and interpret the “Still Lives” photography project as an alternative in creating a different narrative from photojournalism during the pandemic. This study used a descriptive qualitative research method based on phenomenology with Roland Barthes' main theory of semiotics and supported by journalistic photography theory and representation theory. The research results obtained a complete explanation and meaning of the “Still Lives” Project from The New York Times. The project according to the theory of photo journalistic is photo story based on personal experiences. From the analysis through the theory of semiotics from Roland Barthes and representation theory successfully obtained a result that basically projects “Still Lives” can be understood as a representation of the universal experience and feeling by mankind. Project “Still Lives” provides the representation of covid-19 pandemic through the mass media journalistic that show an alternative offer to journalistic practice to use lyrical narratives and personal experience in the story and more empathy in the mass publication of pandemic covid-19.


2020 ◽  
Vol 13 (1) ◽  
pp. 168
Author(s):  
Rully . ◽  
Abdul Basit ◽  
Muji Prabella

Abstrak. Perkembangan era digital saat ini telah memperlihatkan transformasi nyata dari perubahan ruang periklanan. Iklan dalam bentuk film telah menjadi bagian dari media massa sebagai salah satu media representasi yang merupakan cerminan dari masyarakat. Bukalapak melalui YouTube, membalut makna feminisme dalam kemasan film AFTER 11 yang sekaligus merupakan iklan untuk membangun pandangan agar masyarakat lebih berdaya. Dengan memperlihatkan figur perempuan seorang ibu yang tidak hanya berkiprah di ranah domestik, namun dapat melakukan aktifitas ataupun pekerjaan yang bersifat maskulin. Karakter perempuan yang menyadari kebebasannya membuat menarik untuk menguak dan menelitinya dari sisi feminisme, dengan menggunakan analisis semiotika Roland Barthes yang memaparkan denotasi, konotasi dan mitos. Kesimpulan dari penelitian ini menunjukan bahwa ada ideologi feminisme yang ingin dibawa oleh Bukalapak melalui media iklan dalam film AFTER 11, bahwa perempuan saat ini dapat beraktifitas sebebas-bebasnya tanpa perlu khawatir dan mampu berperan ganda dalam memenuhi kebutuhan anaknya, selain itu juga Bukalapak ingin mendobrak stereotip menjadi pengusaha harus dengan modal yang besar dan biasanya hal ini hanya dapat dilakukan oleh kaum kapitalis, namun dengan Bukalapak, UKM atau individu, ataupun hanya seorang ibu rumah tangga, dapat berdaya dan tangguh.Abstract. The development of the digital era today has shown a real transformation of the changing advertising space. Advertising in the form of films has become part of the mass media as one of the media representations that are a reflection of society. Bukalapak through YouTube, wrapped the meaning of feminism in the AFTER 11 film packaging which is also an advertisement to broaden views so that people are more empowered. By showing a female figure as a mother who not only takes part in the domestic sphere, but also carry out activities or jobs that are masculine. The character of women who realize their freedom makes it interesting to uncover and examine it from the side of feminism, using Roland Barthes's semiotic analysis which presents denotations, connotations and myths. The conclusion of this study shows that there is an ideology of feminism that Bukalapak wants to bring through the advertising media in the film AFTER 11, that women today can work as freely as possible without worrying and being able to play a dual role in meeting their children's needs, besides that Bukalapak also wants to break stereotypes being an entrepreneur must be with big capital and usually this can only be done by the capitalists, but with Bukalapak, UKM or individual, or just a housewife, can be empowered and resilient.


2017 ◽  
Vol 2 (1) ◽  
pp. 93
Author(s):  
Ach Zulfikar Ali ◽  
Nasruddin Nasruddin

Movie is one of the most effective tools for da’wah in present time and also in future. Regardless of its drawbacks and advantages, it is the mass media that plays important role in influencing and shaping public opinion. It molds public opinion through its contents.Among the most phenomenal movies is ’99 Cahaya di Langit Eropa’. This movie contains strong messages of da’wah, yet it also has the contrary. This study aims to investigate da’wah messages in this movie, both verbal and non-verbal. Two parts of this movie are analyzed. This study is a qualitative study. It employs Roland Barthes semiotics theory to analyze the denotation, connotation and myth in the movie.Data are collected through documentation and library research. Results show that this movie presents values and messages of da’wah Islam. The messages delivered include aqidah, shariah, and akhlaq. It also conveys messages answering contemporary issues in da’wah such as negative stigma of non-Muslim about hijab and polygamy. On the other hand, the movie also has a non-verbal message that appears contradictory to da’wah messages, camel hump hijabstyle.


2019 ◽  
Vol 2 (2) ◽  
pp. 223-250
Author(s):  
Ririn Risnawati

This study examines the Political News Analysis of the Sovereignty of the People's Sovereignty on Eradicating Corruption as the Independence of the Mass Media in Proclaiming the Performance of the Jokowi-JK Government which focuses on 1 year of its administration (20 October 2014 October 20 2015). This research is based on two things, namely: first, how is the analysis of the political news regarding Corruption Eradication in the local mass media (Kedaulatan Rakyat) in reporting on the performance of the Jokowi-JK government; second, how the independence of the local mass media in reporting on the performance of the Jokowi-JK government in the area of ??corruption eradication. Media independence is seen from the method of Qualitative Approach with Critical Paradigm namely Critical Discourse Analysis; using Teun A. van Dijk's Model Analysis of text production involving aspects of cognition and social context.  The production of text in the political news regarding the Eradication of Corruption in Judging the Performance of the Jokowi-JK Government presented by the Kedaulatan Rakyat SKH is a strong text structure. The Kedaulatan Rakyat Daily Newspaper is able to provide detailed Semantic Structure and more coherent relationships between words / sentences. In addition, the Kedaulatan Rakyat Daily Newspaper minimizes graphics and metaphor as rhetorical elements so as to be able to present more real and factual news. starting from text, social cognition and social context. The news on SKH Kedaulatan Rakyat is able to present the factual news objectivity in accordance with the truth and relevance. Not only that, the objectivity of the news about justice is able to be fulfilled by the People's Sovereignty SKH by presenting balanced news and explaining it more neutral without the support of the mass media. Keywords: Political News, Independence, Mass Media, Eradication of Corruption


2020 ◽  
Vol 53 (2) ◽  
pp. 93-112
Author(s):  
Indira Dupuis

In this article, I present the results of an analysis of print media reporting on the spectacular trial in 1984 against the murderers of Jerzy Popiełuszko in communist Poland. The aim of my research is to show how the coverage contributed to the de-legitimization of the Communist Party despite the mass media system's tight structures of control. Because of mass media functionality, the coverage of this event contributed to political transformation not only by publicizing a hitherto tabooed topic but also by establishing an initial point for informed public criticism of the government.


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