scholarly journals PENGARUH DIMENSI KUALITAS PELAYANAN TERHADAP KEPUASAN KONSUMEN PADA TERMINAL PENUMPANG PELABUHAN TANJUNG MAS SEMARANG

2019 ◽  
Vol 19 (2) ◽  
Author(s):  
Yoeli Janto ◽  
Harcici Harcici

<p><em>The purpose of this research is to analyze the influence between physical evidence, reliability, responsiveness, assurance, and empathy on customer’s satisfaction as in individuals and/or groups of customers of passenger terminal services at Tanjung Mas Port of Semarang. The population sampling used was 98 respondents. Data analysis was performed using multiple linear regression tests. Based on the results of the data analysis, it was concluded that the physical evidence, reliability, responsiveness, assurance on customer’s satisfaction as in individuals and/or groups of customers of passenger terminal services at Tanjung Mas Port of Semarang are influenced the passengers’ satisfaction on the service of Tanjung Mas Port passenger terminal. The magnitude of the influence of the five dimensions of services quality on consumer satisfaction is 64.3 percent. The regression equation formed is </em><em>:</em><em> </em><em>Y =</em>3,249<em> + </em><em> 0.188 X1 + 0.150 X2 + 0.340 X3 + 0.270 X4 + 0.198 X5.</em></p><p><strong><em>Keywords</em></strong><em>: Service Quality, Consumer Satisfaction</em> <strong> </strong></p><p>Penelitian ini bertujuan untuk menganalisis pengaruh dimensi <em>tangible </em>(bukti fisik)<em>, reliability </em>(kehandalan)<em>, responsive</em> (daya tanggap)<em>, assurance </em>(jaminan) dan <em>emphaty </em>(empati) secara individu maupun bersama - sama terhadap kepuasan konsumen pengguna jasa terminal penumpang Pelabuhan Tanjung Mas Semarang. Sampel yang digunakan sebanyak 98 responden. Analisis data dilakukan dengan menggunakan uji regresi linier berganda. Berdasarkan hasil analisis data disimpulkan bahwa dimensi <em>tangible </em>(bukti fisik)<em>, reliability </em>(kehandalan)<em>, responsive</em> (daya tanggap)<em>, assurance </em>(jaminan) dan <em>emphaty </em>(empati) secara individu maupun bersama - sama berpengaruh terhadap kepuasan konsumen pengguna jasa terminal penumpang Pelabuhan Tanjung Mas Semarang. Besarnya pengaruh kelima dimensi kualitas pelayanan terhadap kepuasan konsumen sebesar 64,3 persen. Persamaan regresi yang terbentuk adalah  Y  = 3,249 + 0,188 X<sub>1</sub> + 0,150 X<sub>2</sub> + 0,340 X<sub>3</sub> + 0,270 X<sub>4</sub> + 0,198 X<sub>5</sub><strong><em>.</em></strong><strong><em></em></strong></p><strong>Kata kunci</strong> : Kualitas Pelayanan, Kepuasan Konsumen

Author(s):  
Evi Mariana

The purpose of this study was to analyze the factors that influence the decisionof the students chose to study in Obstetrics Prodi STIKES Muhammadiyah Ciamis and analyze the factors that most influence the decision of the students chose to study in Obstetrics Prodi STIKES Muhammadiyah Ciamis. Collecting data in this study was conducted using a survey by questionnaire to 114 students by stratified random sampling method. Methods of data analysis using multiple linear regression, F test and test T. The result is a marketing mix that significantly is the product, place, and physical evidence. And that does not affect the marketing mix is price, promotion, place, and processes


2017 ◽  
Vol 5 (2) ◽  
Author(s):  
Ismail Razak, SE., MS. ◽  
Elza Finnora

The aim of this study was to analize the influence of services quality and corporate image on the satisfaction of customers. Primary data was obtained from customers of Standard Chartered Bank through admission filling of questionnaire by using scale of Likert. In this study, accident sampling method was used and data analysis method was simple linear regression and multiple linear regression. The results of this study indicated that services quality and corporate image positively and significant influenced the satisfaction of customers. The conclution of this study is that services quality was dominant than corporate image in influencing the satisfaction of customers.


2021 ◽  
Vol 3 (1) ◽  
pp. 12-18
Author(s):  
Muhammad Judhanto Eka Bio ◽  
Nanang Suryadi

The aim is to determine the effect of taxpayer understanding and service quality on taxpayer compliance at KPP Pratama Gresik Selatan. This type of research is explanatory research which explains and proves the influence between variables through hypothesis testing. The sampling technique used random sample sampling with a sample size of 97 taxpayers who do report and tax payments located in South Gresik. Data analysis using multiple linear regression analysis. The results of this study indicate that the variables of taxpayer understanding, physical evidence, reliability, responsiveness, assurance, and empathy have a positive and significant effect on taxpayer compliance. The physical evidence variable has the most dominant influence on taxpayer compliance.


2020 ◽  
Vol 17 (2) ◽  
pp. 240
Author(s):  
Muchsin Zuhad Al'asqolaini ◽  
Ahmad Junaidi Musthofa

The purpose of this study is to determine the effect of Product Quality and Price on Consumer Purchase Interests in Tambourine NS, and to analyze the effect partially and simultaneously of each variable, so that the data analysis method used is to use multiple linear regression analysis and hypothesis testing with test t and F test. In this study, the population was 35 regular customers of tambourine NS products using saturated samples. Data collection was carried out by giving a list of questions to respondents, namely regular customers tambourine NS. Based on the results of the analysis of multiple linear regression tests produce that Product Quality and Price Simultaneously influence 7.625 with a significance of 0.000. While the partial test results of Product Quality partially influence 4,322 with a significance of 0,000 results. another case with Prices which partially does not affect the Consumer Purchase Interest. The most dominant variable in influencing consumer purchase interest is product quality.


2018 ◽  
Vol 6 (3) ◽  
Author(s):  
Ismail Razak, SE., MS. ◽  
Rasmansyah MM.

The aim of this study was to analize the influence of services quality indicators on the satisfaction of customers. Primary data was obtained from customers of Bank BNI Pondok Gede Plaza, Bekasi City through admission filling of questionnaire by using scale of Likert. In this study is used purposive sampling method. Data analysis technique used in this research is simple linear regression and multiple linear regression. The results of this study indicated that tangible, reliability, responsiveness, assurance, and emphaty positively and significant influenced the satisfaction of customers. The conclution of this study is that reliability was dominant than the other service quality indicators in influencing the satisfaction of customers.


2019 ◽  
Vol 7 (1) ◽  
Author(s):  
Wiwik Rachmarwi

<em>Consumer satisfaction for a product is very influential on the sustainability of a business, for that it is necessary to maintain the quality of products and services continuously. This study aims to determine whether there is an effect on the application of business ethics to customer satisfaction. The main object of this research is the customers of Bebek H. Slamet in Joglo branch, West Jakarta. The sampling technique uses accidental sampling. The data analysis technique uses multiple linear regression. Does the application of business ethics have a positive and significant effect on the satisfaction of Bebek H. Slamet customers in Joglo branch, West Jakarta. Trust is the most dominant variable of the business ethics variable that affects customer satisfaction at Bebek H. Slamet stalls in Joglo branch, West Jakarta</em>


Author(s):  
Evi Mariana

The purpose of this study was to analyze the factors that influence the decision of the students chose to study in Obstetrics Prodi STIKES Muhammadiyah Ciamis and analyze the factors that most influence the decision of the students chose to study in Obstetrics Prodi STIKES Muhammadiyah Ciamis. Collecting data in this study was conducted using a survey by questionnaire to 114 students by stratified random sampling method. Methods of data analysis using multiple linear regression, F test and test T. The result is a marketing mix that significantly is the product, place, and physical evidence. And that does not affect the marketing mix is price, promotion, place, and processes


2018 ◽  
Vol 2 (1) ◽  
Author(s):  
Syamswana Yuwana ◽  
Hendro Yuwono

ABSTRAKConsumer satisfaction can be realized well if the company is able to provide quality service and product diversity that consumers expect. The higher the quality of service received then the consumer will be satisfied, so that the consumer will be a permanent consumer in the company. Similarly, the King Shop as a provider of photocopying and stationery products located in Malang are also trying to improve the quality of service and product diversity in accordance with consumer expectations. So the purpose in doing research is to determine the effect of service quality and product diversity to customer satisfaction either simultaneously or partially, to know which influence is most dominant between service quality and product quality to customer satisfaction. The study was conducted at the Poor King Shop. The sample used in this study amounted to 60 respondents. The method used in this sampling is to use probability sampling. Data testing techniques used in this research include the validity test, reliability test with Alpha Cronbach. The method of data analysis used is multiple linear regression analysis to test and prove research hypothesis using computer application program SPSS Version 21. Based on the results of data analysis, the multiple linear regression equation obtained is as follows: Y = 7.446 + 0.207X.1 + 0.482X.2. From multiple linear regression equation can be known variables of service quality and product diversity have an effect on signifikan to consumer satisfaction at king store in malang. Result of t test, have positive and significant effect to consumer satisfaction because t count bigger than t table. Results simultaneously with the F test shows that all independent variables significantly influence customer satisfaction because f count is greater than f table. Therefore H0 is rejected and Ha accepted. The value of multiple determinant coefficient (R Square) of 0.432 indicates that 56.8% of customer satisfaction variables can be explained by independent variables of service quality and product diversity, while the rest of 43.2% is explained by other variables. Keywords: service quality, product diversity, customer satisfaction


MANAJERIAL ◽  
2018 ◽  
Vol 4 (2) ◽  
pp. 63
Author(s):  
VENNY KARTIKA SARI

This study aims to analyze the effect of price, promotion, physical evidence, and service quality on interest in visiting Dynasty Water World Gresik. The sample of this study consisted of 100 respondents. The independent variables in this study are price, promotion, physical evidence, and service quality, while the dependent variable is the interest in visiting Dynasty Water World Gresik. The data analysis technique used is multiple linear regression with the help of SPSS program. The results showed that the promotion variables, physical evidence, and service quality had a partial effect on the interest in visiting, while the price variable was stated not to have a significant effect on the interest of visiting visiting Dynasty Water World Gresik.


2018 ◽  
Vol 2 (2) ◽  
Author(s):  
Syamswana Yuwana

ABSTRAKConsumer satisfaction can be realized well if the company is able to provide quality service and product diversity that consumers expect. The higher the quality of service received then the consumer will be satisfied, so that the consumer will be a permanent consumer in the company. Similarly, the King Shop as a provider of photocopying and stationery products located in Malang are also trying to improve the quality of service and product diversity in accordance with consumer expectations. So the purpose in doing research is to determine the effect of service quality and product diversity to customer satisfaction either simultaneously or partially, to know which influence is most dominant between service quality and product quality to customer satisfaction. The study was conducted at the Poor King Shop. The sample used in this study amounted to 60 respondents. The method used in this sampling is to use probability sampling. Data testing techniques used in this research include the validity test, reliability test with Alpha Cronbach. The method of data analysis used is multiple linear regression analysis to test and prove research hypothesis using computer application program SPSS Version 21. Based on the results of data analysis, the multiple linear regression equation obtained is as follows: Y = 7.446 + 0.207X.1 + 0.482X.2. From multiple linear regression equation can be known variables of service quality and product diversity have an effect on signifikan to consumer satisfaction at king store in malang. Result of t test, have positive and significant effect to consumer satisfaction because t count bigger than t table. Results simultaneously with the F test shows that all independent variables significantly influence customer satisfaction because f count is greater than f table. Therefore H0 is rejected and Ha accepted. The value of multiple determinant coefficient (R Square) of 0.432 indicates that 56.8% of customer satisfaction variables can be explained by independent variables of service quality and product diversity, while the rest of 43.2% is explained by other variables. 


Sign in / Sign up

Export Citation Format

Share Document