scholarly journals The Marketing Firm and the Consumer Organization: A Comparative Analysis With Special Reference to Charitable Organizations

2020 ◽  
Vol 11 ◽  
Author(s):  
Gordon Robert Foxall ◽  
Valdimar Sigurdsson ◽  
Joseph K. Gallogly

The accurate delineation of various forms of business organization requires a comparative analysis of their objectives, functions, and organizational structures. In particular, this paper highlights differences in managerial work between business firms and non-profits exemplified by the charitable organization. It adopts as its template the theory of the marketing firm, a depiction of the modern corporation as it responds to the imperatives of customer-oriented management, namely consumer discretion and consumer sophistication. It describes in §2 the essentials of the theory and its basis in consumer behavior analysis, and outlines its unique position as the organization responsible for marketing transactions, based on objective exchange, competitive markets and prices, and the deployment of the entire marketing mix. §3 deals in greater depth with the objective, strategic functions, and organization of the marketing firm in terms of the concepts of metacontingency and bilateral contingency. §4 discusses how the marketing firm differs from charities in terms of goal separation, market-based pricing and competition, the entrepreneurial (strategic) process, the pursuit of customer-oriented management, and organizational structure. Particular attention is accorded the organizational differences between marketing firms and charities, which arise as a direct consequence of the distinct patterns of contingency they entail. §5 discusses the implications of the foregoing analysis and draws appropriate conclusions.

2011 ◽  
Vol 7 (2) ◽  
pp. 58 ◽  
Author(s):  
John K. Ross III ◽  
Mary Ann Stutts ◽  
Larry Patterson

This study measured how consumers feel about firms that use cause-related marketing (CRM) and the charitable organizations that benefit from CRM. Respondents (N=225) were interviewed concerning cause-related marketing campaigns. Most respondents felt CRM was a good way to raise money for the cause, had purchased a product to help support a cause, and expressed favorable attitudes toward both the firm and the charitable organization. Women had more favorable attitudes toward both the firm and the cause than did males.


2019 ◽  
Vol 11 (1) ◽  
pp. 153-171
Author(s):  
Wenhui Xu ◽  
Wenqi Dong ◽  
Min Cai

Abstract With the idea of governance spreading, governance thinking has also begun being applied in the field of project management, giving rise to an emerging theory of project governance. The nature of charitable organizations and their disadvantage in resource mobilization make it necessary also to apply the idea and analysis framework of governance to project operations and move from project management to project governance. This article will illustrate, through an analysis of the “Aid De facto Orphans” Project that the Changsha City Yuelu District Boundless Love Commonwealth Culture Promotion Association (DAWJ) has launched, that a charitable organization in its process of project governance must also hold fast to its mission and, on the basis of the mission, set objectives of project governance, select partners, build governance mechanisms and control governance performance.


1981 ◽  
Vol 27 (3) ◽  
pp. 336-363 ◽  
Author(s):  
Barry C. Feld

This study provides a partial test of the importation and deprivation models of prisonization by examining inmate subcultures in ten different cottage units in four institutions for juvenile offenders. A typology of juvenile institutions based on both the correctional goals pursued and the methods of intervention and social control distinguishes four different treatment models used in institutions for juveniles. Matching and controlling for the effects of differences in inmates' background characteristics within and between settings, the study describes the relationships between the formal organizational structure and respective inmate culture. The study demonstrates a clear and consistent rela tionship between the formal and informal organizations: The more custodial and punitive settings had inmate cultures that were more violent, more hostile, and more oppositional than those in the treatment-oriented settings. The crucial organizational differences were in the extent to which staff members contained and controlled subterranean inmate violence by encouraging the communication of information about the activities within the inmate sub culture.


2021 ◽  
Vol 11 (3) ◽  
pp. 250-261
Author(s):  
A. G. Boev

The article is devoted to topical issues of transformation and development of Russian industry. The purpose of the research is to develop and test a methodology for evaluating the strategy and progress of institutional transformations of industrial complexes in the digital economy. The article defines the content of the methodology as a sequence of analytical stages that allow us to give a multidimensional and integrated assessment of strategic, process, structural, functional, technological, innovative, digital, institutional and other key aspects of the transformation of industrial complexes. The novelty and distinctive feature of the method are the ability to analyze the efficiency, speed, scale and resource support of institutional transformations of various types of industrial complexes in comparison with the average values of indicators for the Russian industry. Testing of the method was carried out on the production complex of Russia as a whole, as well as four industry, five territorial and fifteen local complexes. It is determined that transformations in the domestic industry are local, reactive and low-dynamic. Reengineering of functions, business processes, organizational structures, institutions and management systems of enterprises is carried out at an insufficient pace. Most Russian companies have not changed their strategies in the context of the digital economy. A list of ways to improve the efficiency of transformation of domestic enterprises is proposed.


2004 ◽  
Vol 5 (1) ◽  
pp. 91-116
Author(s):  
Choong Lee

In the past decade there have been significant improvements in Telecommunications Technologies (TT). These have had a profound effect on contemporary organizational structures. In attempting to understand this, a few theoretical works have offered a contingent explanation. To extend these research efforts with empirical evidence, our study tested two alternative models to explain the relationship between TT, organization structure, and the organization’s financial performance. Two models tested different scenarios based upon whether structural change leads to more TT use (the organizational imperative view) or vice versa (the technological imperative view. TT penetration, organizational structure (centralization, formalization, complexity, and integration) and organizational performance were examined using a survey of manufacturing organizations. The results of causal modeling show that the relationship between TT and organizational structure is better explained by the technology imperative, which TT leads to change in organizational structure: the more decentralized, more complex and more integrated organizational structures are the consequence of the higher penetration of TT. None of the models supports the notion that improved financial performance is a direct consequence of the link between TT and alternative organization structures. Although recent literature suggest that TT flattens corporate hierarchy, simplifies business structure and processes, and minimizes the use of conventional integrated mechanism, this study found that greater penetration of TT creates a need for more coordination and allows more complex and larger organization structures to evolve.


2019 ◽  
Vol 57 (1) ◽  
pp. 14-20
Author(s):  
Nicola Marie Stock ◽  
Ella Guest ◽  
Kate Stoneman ◽  
Matthew Ridley ◽  
Claire Evans ◽  
...  

Background: From diagnosis through to adulthood, a cleft lip and/or palate (CL/P) poses a number of challenges for those affected. Alongside the care provided by clinical teams, complementary information and support is offered by charitable organizations. In 2011, the Cleft Lip and Palate Association received funding to implement a new regional service across England and Scotland, with the aim of increasing support at a local level. The Centre for Appearance Research at the University of the West of England were commissioned to conduct an independent evaluation of the service over 7 years. Methods: A pragmatic, mixed-methods approach was utilized to assess the impact of the service from the perspective of charity volunteers; children, young people, and adults with CL/P; caregivers; and clinicians. Feedback forms were distributed to stakeholders at a variety of events, and qualitative feedback was collected via focus groups and an online survey. Results: The majority of participants indicated they had gained access to a local support network, felt more able to cope with CL/P-related challenges, and felt more confident in themselves. Qualitative investigation provided further support for these findings and highlighted additional benefits of the regional service for clinical teams. Conclusions: The evaluation provides encouraging evidence toward the contribution of a relatively small charitable organization in the context of cleft care. The importance of a pragmatic approach to community-based evaluation and the benefits of collaborative working between researchers and the charitable sector were also highlighted.


Author(s):  
Gwendolyn McFadden ◽  
Jean Wells

Charitable organizations operating internationally now function in a highly regulated world. After the September 11, 2001 terrorist attack in New York, the U.S. Treasury issued Anti-Terrorist Guidelines to combat and prevent the diversion of charitable contributions to support terrorist activities. The article summarizes the Guidelines and reviews alternative recommendations offered by groups representing various segments of the charitable organization community. The article concludes that the Guidelines should be withdrawn as recommended by the charitable community.


2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Bersisa Berri ◽  
Rory Donnelly

Purpose Making effective use of the knowledge available to a charitable organization is crucial to the achievement of its strategic objectives and the outcomes of its humanitarian interventions. This study aims to explore the integration of knowledge at an international development charity from the perspective of its workforce. Design/methodology/approach Rich primary data were collected through an in-depth case study of a large international development charity actively embracing the management of knowledge using semi-structured interviews (n = 42), participant observation and organizational documentation. The data were integrated and analyzed thematically. Findings The analysis of the empirical data sheds light on how a more systematic framework for knowledge integration and application could enhance the capabilities and strategic effectiveness of a charitable organization. Originality/value The findings enable important contributions to the strategic management and effective use of knowledge in charitable organizations by empirically uncovering how a more coherent and structured approach to knowledge management could enhance the focus, efficiency, flexibility and relevance of its actions and those of its members. Accordingly, this paper advances a new integrated schema to meet the goals of charities and their stakeholders for broader application and testing by charities and future researchers.


2017 ◽  
Vol 16 (3) ◽  
pp. 311-339 ◽  
Author(s):  
Mert Arslanalp ◽  
Wendy Pearlman

How, and under what circumstances, does popular mobilization democratize military rule? Democratization does not always involve grassroots protest, but it is important to understand its role when it does. The authors make two propositions. First, mobilization can aid transitions, and forestall military tutelage regimes, by generating popular demands for democratization, altering politicians’ incentives and capacities to push for democracy, and establishing legacies that preserve and deepen democracy after civilians assume power. Elected civilians do not automatically challenge militaries or replace them with more accountable governance, if not so compelled from below. Second, mobilization is most likely to have a democratizing impact when it crosses social cleavages and develops organizational structures. When it reinforces cleavages, militaries easily denounce dissent as threatening national unity or security. When it lacks organization, it cannot translate disruptive power into transformation of state institutions. Comparative analysis of Brazil (1974-1999), Turkey (1980-2013), and Egypt (2011-2013) demonstrates these relationships.


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