scholarly journals Gastronomic Motivations and Perceived Value of Foreign Tourists in the City of Oruro (Bolivia): An Analysis Based on Structural Equations

Author(s):  
Francisco González Santa Cruz ◽  
Salvador Moral-Cuadra ◽  
Juan Choque Tito ◽  
Tomás López-Guzmán

The continuous dynamism that tourism suffers makes the motivations of tourists change, making them search for new experiences. In this sense, gastronomy is positioned as a key element of union between tourism and culture, thus developing gastronomic tourism. The analysis presented here will address gastronomic motivations and their influence on the value perceived by foreign tourists in Oruro (Bolivia), based on a total sample of 370 and through a covariance-based structural equation modelling (CB-SEM). Among the main results, it is worth highlighting the positive influence of gastronomic motivations on the value perceived by tourists. These results are also very useful for public and/or private entities for the creation of new strategies to promote local gastronomy.

2019 ◽  
Vol 7 (5) ◽  
pp. 150-160 ◽  
Author(s):  
Tigor Sitorus ◽  
Ratlan Pardede ◽  
Ardi

Purpose: This study aims at investigating and testing the mediated effect of Hedging on the effect of profitability and liquidity toward share price at shares of LQ-45, listed in Indonesian Stock Exchange from2011 to 2015. The current research was conducted because the phenomenon and the fluctuations in price of shares were unavoidable. Methodology: The Structural Equation Modelling (SEM) by Amos was used to analyze the 110 observations of data. Main Findings: The result of analysis shows that; (1) the liquidity gives not significantly negative influence to share price, (2) the liquidity gives  significantly negative influence to hedging, (3) the profitability gives significantly positive influence to share price, (4) the profitability gives significantly negative influence to hedging, (5). Hedging gives significantly positive influence to share price. Implications/Applications: The present study provides new evidence that the mediated effect of Hedging on the influence of liquidity and profitability toward share price has more strength compared to the direct influence of liquidity but not for profitability.


2010 ◽  
Vol 15 (4) ◽  
pp. 229-237 ◽  
Author(s):  
Claudia Huber ◽  
Miriam Kunz ◽  
Cordula Artelt ◽  
Stefan Lautenbacher

BACKGROUND/OBJECTIVE: It is known that maladaptive attentional and emotional mechanisms of pain processing – as indicated by constructs such as pain hypervigilance, pain-related anxiety and pain catastrophizing – play an important role in the development and maintenance of chronic pain conditions. However, little is known to date about the potential risk factors for these forms of maladaptive processing. The aim of the present study was to shed more light on this issue. A very comprehensive set of predictor variables was examined in healthy pain-free subjects.METHOD: Participants were 92 young and healthy subjects (mean [± SD] age 26.99±6.90 years; 47 men, 45 women). Maladaptive attentional and emotional mechanisms of pain processing were assessed by self-report measures of pain hypervigilance, pain-related anxiety and pain catastrophizing, as well as by a dot-probe task. The comprehensive set of predictor variables included measures of affective and bodily distress (depression, anxiety and somatization), experimental pain sensitivity, and cortisol reactivity. Directed relationships were estimated by using structural equation modelling.RESULTS: Structural equation modelling revealed a significant path from affective and bodily distress to self-reported maladaptive attentional and emotional pain processing. In contrast, the paths from pain sensitivity and cortisol reactivity did not reach the level of significance.CONCLUSION: These results support the position that anxiety and depression, as well as somatization, contribute to the aberrance of attentional and emotional mechanisms of pain processing. Surprisingly, the assumption of a close relationship between these maladaptive mechanisms of pain processing and pain sensitivity could not be confirmed.


Author(s):  
Carolina Heriyanto ◽  
Adrie Oktavio ◽  
Thomas Stefanus Kaihatu

Abstrak - Penelitian ini dibuat dengan tujuan untuk mengetahui peran dari scarcity marketing dan perceived value terhadap purchase intention pada pengguna Traveloka. Scarcity marketing dalam penelitian ini berperan sebagai variabel bebas yang dibagi menjadi 2 jenis yaitu limited-time scarcity (X1) dan limited-quantity scarcity (X2). Variabel perceived value (Y1) berperan sebagai variabel mediasi dan purchase intention (Y2) sebagai variabel terikat. Penelitian ini menggunakan metode penelitian kuantitatif dengan menyebarkan kuesioner kepada 100 orang pengguna Traveloka dengan kriteria pernah melihat promo Traveloka dengan scarcity marketing dan telah melakukan transaksi minimal 2x dalam 2 tahun terakhir sebagai teknik pengumpulan data. Teknik analisis data yang digunakan yaitu Structural Equation Modelling - Partial Least Square (SEM-PLS). Selanjutnya, berdasarkan hasil pengujian melalui software SmartPLS, didapatkan hasil bahwa limited-quantity scarcity berpengaruh signifikan positif terhadap perceived value. Selain itu kedua jenis scarcity marketing juga memberikan pengaruh positif dan signifikan terhadap purchase intention.Kata Kunci: scarcity marketing; limited-time scarcity; perceived value; limited-quantity scarcity; purchase intention Abstract - This study examines the role of scarcity marketing and perceived value on purchase intention of Traveloka users. Scarcity marketing in this study acts as an independent variable which is divided into 2 types of scarcity, limited-time scarcity (X1) and limited-quantity scarcity (X2). Perceived value (Y1) as a mediating variable and purchase intention (Y2) as the dependent variable. The method used for this research is quantitative and the data collected by distributing questionnaires to 100 Traveloka users which has ever seen scarcity marketing on Traveloka promos and has made at least 2x transactions in the last 2 years. Furthermore, Structural Equation Modelling - Partial Least Square (SEM-PLS) was used as the data analysis technique. Based on the data analysis results through SmartPLS software, found that limited-quantity scarcity had a significant and positive effect on perceived value. In adition the two types of scarcity marketing also had significant and positive impact on purchase intention.Keywords: scarcity marketing; limited-time scarcity; perceived value; limited-quantity scarcity; purchase intention


2017 ◽  
Vol 8 (4) ◽  
Author(s):  
Sukri Sukri ◽  
Diki Arisandi

Abstract. Pekanbaru is a big city with many culinary businesses. To increase the sales income, enterprises utilize social media as their marketing strategy. This research was about a social media analysis for marketing culinary products in small and medium enterprises by using Structural Equation Modelling. Variables in this research are social media selection, information update, response to buyer, quality and price as variable x to culinary business marketing as variable y. The primary data were collected  from questionnaires filled by culinary entrepreneurs in Pekanbaru. The results show that the RMSEA = 0.08, AGFI = 0.705, CMIN / DF = 1.834, TLI = 0.813 and CFI = 0.843. From the results of these measurements, it can be concluded that there are six components of measurement values that are acceptable, so the final result in this study is all the variables X has a positive influence on the variable Y.Keywords: Social Media, Culinary Product, Small and Medium Businesses, Structural Equation Modelling Abstraks. Analisis Strategi Pemasaran Dengan Media Sosial Produk Kuliner Usaha Kecil dan Menengah di Pekanbaru. Pekanbaru merupakan kota besar yang banyak bisnis kulinernya. Untuk meningkatkan penjualan, pengusaha kuliner memanfaatkan media sosial sebagai strategi pemasarannya. Penelitian ini tentang analisis media sosial untuk pemasaran produk kuliner pada usaha kecil dan menengah dengan menggunakan metode pemodelan persamaan struktural. Variabel yang digunakan adalah pemilihan media sosial, update informasi, respon terhadap pembeli, kualitas dan harga sebagai variabel x terhadap pemasaran bisnis kuliner sebagai variabel y. Pengambilan data dari kuesioner yang diisi oleh pengusaha kuliner di Pekanbaru. Hasil penelitian menunjukkan bahwa nilai RMSEA=0,08, AGFI=0,705, CMIN / DF=1,834, TLI=0,813 dan CFI=0,843. Dari hasil pengukuran tersebut dapat disimpulkan bahwa ada enam komponen nilai pengukuran dapat dinyatakan dapat diterima, sehingga hasil akhir dalam penelitian ini adalah semua variabel X memiliki pengaruh positif terhadap variabel Y.Kata kunci: Media Sosial, Produk Kuliner, Usaha Kecil dan Menengah, Structural Equation Modelling


2018 ◽  
Vol 9 (2) ◽  
pp. 148-164 ◽  
Author(s):  
Martina Kotze

Purpose The purpose of this paper is to present a model of the relationships between personal resources (Psychological Capital (PsyCap)) and satisfaction with job resources, and their effect on work engagement and burnout. Design/methodology/approach Data were collected from a convenience sample of 407 full-time employees from various public and private sector organisations, using a questionnaire consisting of PsyCap (PCQ-24), the Utrecht Work Engagement Scales, the Maslach Burnout Inventory, and a questionnaire measuring job resources (Parker and Hyett, 2011). The data were analysed using variance-based structural equation modelling (SmartPLS 3). Findings The influence of employees’ satisfaction with job resources on both dimensions of burnout (emotional exhaustion and cynicism) was negative and statistically significant. Satisfaction with job resources had a statistically significant positive influence on both dimensions of work engagement (vigour and dedication). PsyCap had a statistically significant positive influence on satisfaction with job resources. Satisfaction with job resources partially mediated the influence of PsyCap on emotional exhaustion and cynicism, and partially on vigour and dedication. Research limitations/implications As this was an exploratory study, it used a convenience sample and a variance-based approach to structural equation modelling (SmartPLS). It is suggested that future researchers replicate the model in different contexts to corroborate the proposed relationships using larger samples, probability-based sampling and a covariance-based approach to structural equation modelling. Practical implications Management must realise that employees’ satisfaction with job resources plays a central role in their work engagement and burnout levels. Workplace practices that reflect respect and care for the employee and the development of employees’ personal resources (i.e. PsyCap) will improve work engagement and reduce burnout. Originality/value This paper fills a gap in the literature by explaining how personal resources (PsyCap) and job resources (the organisation’s perceived respect for the employee and employer care) influence work engagement and burnout via mediation paths.


2017 ◽  
Vol 3 (4) ◽  
pp. 350-362 ◽  
Author(s):  
Cong Chi Le ◽  
Dam Xuan Dong

Purpose The purpose of this paper is to provide a deeper understanding of the different factors of destination quality in explaining European tourist satisfaction in Nha Trang city, which has one of the 29 most beautiful bays in the world and more than one million international tourists per year. The authors will also make some recommendations to attract more European visitors to Nha Trang and to increase satisfaction, as measured by their intention to return in the future. Design/methodology/approach A sample of 356 European visitors participated in this study. A structural equation modelling was applied in order to test the relationship between the constructs, and to evaluate their reliability and validity. Findings The results indicate satisfactory reliability and validity of the constructs and support the five hypotheses within a structural equation modelling. The findings highlight the importance of incorporating the roles of different factors in explaining tourists’ satisfaction. Specially, in some previous studies, the composition of the destination quality such as accommodation, food services, the retail and souvenir shops and destination attractions has a great impact on domestic tourist’s satisfaction. While the study found that the biggest factor affecting European tourist’s satisfaction was the friendliness and hospitality of the local people in Nha Trang city. Research limitations/implications Future studies should test the difference in satisfaction with the quality of destinations of European tourists to Nha Trang city. Research sample surveys should be collected in order to the magnitude and priority of key European tourist markets such as Russia, England, France, Spain and Germany. In addition, future studies should include more representative samples in other cities and include both domestic and international visitors. The proposed model intends to combine some components of tourism behaviour dimensions (value, involvement, knowledge, ambivalence, certainty, preference, trust, etc.) to test the satisfaction and destination intentional loyalty within this multidimensional perspective in a tourist destination context. The study has not considered the relationship between the increase of Russian tourists to the Nha Trang city in recent years and the decline of the European tourists (England, France, Spain, and so on). Thus, future studies should extend the model to have a more comprehensive picture about the cultural differences and cultural conflict in explaining the loyalty destination of European tourists. Practical implications Based on the research findings, the paper strongly recommends the city government to build an image of Nha Trang with friendly and hospitable people. Schools, tourism companies, and local authorities should pay attention to education and training to raise public awareness for tourism development and respect for tourists. The local government needs to develop activities to help the city residents become the typical citizen in the eyes of European tourists, contributing to the sustainable development of tourism in the city. Originality/value This study explores and tests the different factors of destination quality in explaining European tourists’ satisfaction. The research findings confirm that different dimensions of perceived destination quality are important variables to explain European tourist satisfaction.


2013 ◽  
Vol 6 ◽  
pp. 133
Author(s):  
Stefanus Irvan

<p><span><em>The purpose of this research was to investigate how the company can win the competition </em><span><em>and satisfied customers through the promotional activities that affect the behavioral </em><span><em>intention. </em><span><em>The design of this research applies a survey in Pizza Hut restaurant the customers for </em><span><em>testing the hypothesis. Meanwhile the required data consist of three variables are </em><span><em>evaluative dimensions of advertising as independent variable, emotional responses and </em><span><em>perceived value as intervening variable. Finally, behavioral intention as dependent variable.</em><br /><span><em>The aggregate numbers of customer being respondent of the study are 150 customer. </em><span><em>Data analysis used in this research was consists of Structural Equation Modelling by </em><span><em>AMOS 6.0 as software. </em><span><em>The result of this research conclude that people consider another customer’s failure to be </em><span><em>the firm’s responsibility when they perceive that the failure is under the firm’s volitional </em><span><em>control (i.e. controllability attribution). This controllability attribution leads to customer </em><span><em>expectations of compensation for recovery from dissatisfaction.</em><br /></span></span></span></span></span></span></span></span></span></span></span></span></span></span></p><p><span><span><strong><em>Keywords </em><em>: Advertising, Behavioral Intention, Customer Satisfaction, Emotional</em><br /><em>Responses, Perceived Value</em></strong><br /></span></span></p>


2020 ◽  
Vol 3 (1) ◽  
Author(s):  
SRI UTAMI WIDYAWATI

The purpose of this research was to find out the influence of expertise, attractiveness, trustworthiness and match up congruence whose BTS as Tokopedia’s Endorser towards brand image and purchase intention. The data in this study were use primary data, obtained by distributing 293 questionnaires to customers knows that BTS as Tokopedia’s Endorser. Data anaysis method used was Structural Equation Modelling (SEM) using AMOS 7. Based on the data analysis, it can be concluded that (1)Celebrity expertise has a positive influence on brand image, (2)Celebrity attractiveness has no positive influence on brand image, (3)Celebrity trustworthiness has a positive influence on brand image, (4)Celebrity match-up has no positive influence on brand image, (5)Celebrity expertise has a positive influence on purchase intention, (6)Celebrity attractiveness has no positive influence on purchase intention, (7)Celebrity trustworthiness has no positive influence on purchase intention, (8) Celebrity match-up has a positive influence on purchase intention, (9)Brand image has a positive influence on purchase intention.


2018 ◽  
Vol 39 (9) ◽  
pp. 1996-2017 ◽  
Author(s):  
SOONDOOL CHUNG ◽  
HYUNJU PARK

ABSTRACTThis study examined the causal relationship between knowledge, attitudes and discriminatory behaviour towards older people and further explored age-group differences using multi-group analysis. Data were collected from 1,500 Korean adults aged 20 and older in 2011 using the multi-stage quota sampling method. Trained investigators collected data with a developed survey questionnaire in person and a structural equation modelling method was used for data analysis. Attitudes towards older people was measured using two variables: ‘image of older people’ and ‘prejudice against older people’. The findings revealed that the younger and older generations demonstrated differences regarding the causal relationship between knowledge, attitudes and discriminatory behaviour towards older people. The paths model between independent and dependent variables in the structural equation modelling was non-equivalent in younger and older groups. For both groups, knowledge about ageing and older people led to a positive influence on their image of and prejudice against older people. The effect of prejudice on discriminatory behaviour was significant in the younger group, but not in the older group. Further implications for practice and future research to reduce ageism were discussed.


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