Going beyond Cryptocurrencies: The Social Representation of Blockchain

This study investigates the social representation of Blockchain from the perspective of professionals in Brazil, herein considered as a proxy for emerging markets, and then compares the results found with the existing academic literature on the concept of Blockchain. To do that, the social representation theory was applied, operationalized through the words evocation technique. Security, bitcoin and decentralization were the categories located in the central nucleus of the social representation of Blockchain, while innovation, data, network, cryptocurrency, and technology were the categories located in the peripheral system. Based on the results obtained, there was a perceived strong association of Blockchain with bitcoin, one of its applications, and a dissonance between the existing academic literature and the perception of Brazilian professionals about the concept of Blockchain, as the latter is a privilege of the technical and operational issues of Blockchain to the detriment of its strategic potential. This dissonance can cause Blockchain initiatives to have results below expectations. Finally, Brazilian professionals did not realize the potential for inclusion of Blockchain in an emerging market such as Brazil and did not notice the need and relevance of a specific legal governance for Blockchain, an issue also forgotten by academia.

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O significado dos olhos nas representações sociais de clientes transplantados de córnea e suas implicações para o cuidado de si

Enfermagem em Foco ◽

10.21675/2357-707x.2012.v3.n4.385 ◽

2012 ◽

Vol 3 (4) ◽

pp. 202-205

Author(s):

Ralrizônia Fernandes Sousa ◽

Sílvio Éder Dias Da Silva ◽

Esleane Vilela Vasconcelos ◽

Lucialba Maria Silva Dos Santos ◽

Vander Monteiro Da Conceição ◽

...

Keyword(s):

Qualitative Study ◽

Representation Theory ◽

Social Representations ◽

Corneal Transplantation ◽

Self Care ◽

Social Representation ◽

Corneal Transplant ◽

The Social ◽

De Se ◽

Social Representation Theory

Objetivou-se identificar o significado dos olhos nas representações sociais de clientes transplantados de córnea e suas implicações para o cuidado de si. Tratase de uma pesquisa descritiva qualitativa, adotando a Teoria das Representações Sociais na perspectiva de Moscovici. Fizeram parte deste estudo, 15 clientes submetidos a transplantes de córnea e que se encontravam em acompanhamento no Consultório de Oftalmologia do Ambulatório do Hospital Ophir Loyola, em Belém, PA. Os depoentes atribuíram significados diversos aos seus olhos, substanciados por sentimentos de tristeza e insatisfação, que contribuíram para mudanças significativas no cuidado de si. Há necessidade de se cogitar sobre o compromisso do enfermeiro com o cliente transplantado de córnea que, muitas vezes, encontra-se fragilizado, necessitando de um olhar mais atento.Descritores: Enfermagem, Transplante de Córnea, Cuidado de Si.Eye on the meaning of social representations corneal transplantation customers and it’s implications for the care of youThe aim of this study was to identify the meaning of the eyes of customers in the social representations of corneal transplant and its implications for self-care. It is a descriptive and qualitative study, adopting the Social Representation Theory in the context of Moscovici. The sample comprised 15 clients who underwent corneal transplantation and were followed up in the office of the Ophthalmology Clinic of the Ophir Loyola Hospital, in Belem, Pará. The respondents attributed different meanings to their eyes; substantiated by feelings of sadness and dissatisfaction, that contributed to significant changes in self-care. There is need to think about the commitment of the nurse with the client cornea transplant, which often is fragile, requiring a closer look.Descriptors: Nursing, Corneal Transplantation, Self-care.Los ojos sobre el significado de los clientes representataciones sociales transplante de córnea y sus conscuencias para el cuidad de ustedEl objetivo fue identificar el significado de los ojos de los clientes en las representaciones sociales de trasplante de córnea y sus implicaciones para el autocuidado. Se trata de un estudio descriptivo cualitativo, adoptando laTeoría de las Representaciones Sociales en el contexto de Moscovici. La muestra es compuesta por 15 clientes que se sometieron a trasplante de córnea que se siguió en la oficina de la Clínica de Oftalmología del Hospital Ophir Loyola, en Belem, Pará. Los encuestados atribuyen diferentes significados a sus ojos, motivada por sentimientos de tristeza e insatisfacción, que han contribuido a cambios significativos en el auto-cuidado. Hay que pensar en el compromiso de la enfermera con el trasplante de cornea del cliente, que a menudo es frágil, lo que requiere una mirada más cercana.Descriptores: Enfermería, Trasplante de Córnea, Cuidar de si.

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Universalists or Utilitarianists? The Social Representation of COVID-19 Pandemic in Brazil

Sustainability ◽

10.3390/su122410434 ◽

2020 ◽

Vol 12 (24) ◽

pp. 10434

Author(s):

Luiz Antonio Joia ◽

Flavia Michelotto

Keyword(s):

Representation Theory ◽

Social Isolation ◽

Economic Crisis ◽

Digital Transformation ◽

Social Representation ◽

Health Issues ◽

New Normal ◽

Brazilian Society ◽

The Social ◽

Social Representation Theory

A fierce debate arose in Brazil on how to manage and mitigate the coronavirus disease 2019 (COVID-19) pandemic—a debate derived from a dissonant perception by society about the actual significance of the COVID-19 pandemic. The Brazilian population has divided into two contrasting philosophical approaches: the universalism—understanding life as an asset of infinite value and, therefore, more important than the country’s economic preservation—and the utilitarianism—where the focus is on the mitigation of the COVID 19 pandemic-enabled economic crisis, due to its potential devastating effect on people’s lives, thereby leaving health issues in the background. The main cause for these different sensemakings is associated with the lack of a monosemic definition for the “COVID-19 pandemic” construct. Thus, the objective of this article is to investigate the social representation of the COVID-19 pandemic in Brazil through the Social Representation Theory operationalized by the word’s evocation technique. The results show that Brazilian society privileged prophylaxis and health, via social isolation, to the detriment of the country’s economic preservation. In addition, trends emphasized by experts, such as a post-pandemic “new-normal” and the digital transformation of society, played a peripheral role in the social representation of the COVID-19 pandemic in Brazil.

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The social representations of climate change: comparison of two territories exposed to the coastal flooding risk

International Journal of Climate Change Strategies and Management ◽

10.1108/ijccsm-11-2019-0064 ◽

2020 ◽

Vol 12 (3) ◽

pp. 389-406 ◽

Cited By ~ 1

Author(s):

Constance Mambet Doue ◽

Oscar Navarro Carrascal ◽

Diego Restrepo ◽

Nathalie Krien ◽

Delphine Rommel ◽

...

Keyword(s):

Climate Change ◽

Qualitative Study ◽

Representation Theory ◽

Quantitative Study ◽

Social Representations ◽

Methodological Approach ◽

Social Representation ◽

Content Type ◽

The Social ◽

Social Representation Theory

Purpose Based on social representation theory, this study aims to evaluate and analyze the similarities and differences between social representations of climate change held by people living in two territories, which have in common that they are exposed to coastal risks but have different socio-cultural contexts: on the one hand, Cartagena (Colombia) and on the other, Guadeloupe (French overseas department, France). Design/methodology/approach A double approach, both quantitative and qualitative, of social representation theory was adopted. The data collection was undertaken in two phases. First, the content and organization of social representation of climate change (SRCC) was examined with a quantitative study of 946 participants for both countries, followed by a qualitative study of 63 participants for both countries also. Findings The study finds unicity in the SRCC for the quantitative study. In contrast, the qualitative study highlights differences at the level of the institutional anchoring of the climate change phenomenon in these two different socioeconomic and political contexts. Practical implications These results are relevant for a reflection in terms of public policies for the prevention and management of collective natural risks, as well as for the promotion of ecological behavior adapted to political and ideological contexts. Originality/value The use of a multi-methodological approach (quantitative and qualitative) in the same research is valuable to confirm the importance of an in-depth study of the social representations of climate change because of the complexity of the phenomenon.

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Connecting Narrative and Social Representation Theory in Health Research

Social Science Information ◽

10.1177/0539018402041004008 ◽

2002 ◽

Vol 41 (4) ◽

pp. 653-673 ◽

Cited By ~ 49

Author(s):

Michael Murray

Keyword(s):

Representation Theory ◽

Health Research ◽

Social Representations ◽

Empirical Studies ◽

Social Representation ◽

Human Beings ◽

Social Nature ◽

The Social ◽

Health And Illness ◽

Social Representation Theory

According to narrative theory, human beings are natural story-tellers, and investigating the character of the stories people tell can help us better understand not only the particular events described but also the character of the story-teller and of the social context within which the stories are constructed. Much of the research on the character of narratives has focussed on their internal structure and has not sufficiently considered their social nature. There has been limited attempt to connect narrative with social representation theory. This article explores further the theoretical connections between narratives and social representations in health research. It is argued that, through the telling of narratives, a community is engaged in the process of creating a social representation while at the same time drawing upon a broader collective representation. The article begins by reviewing some of the common origins of the two approaches and then moves to consider a number of empirical studies of popular views of health and illness that illustrate the interconnections between the two approaches. It concludes that narratives are intimately involved in the organization of social representations.

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Social positions and groups: New approximations between Pierre Bourdieu’s sociology and social representation theory

Culture & Psychology ◽

10.1177/1354067x16652133 ◽

2016 ◽

Vol 23 (1) ◽

pp. 38-51 ◽

Cited By ~ 2

Author(s):

Pedro Humberto Faria Campos ◽

Rita de Cássia Pereira Lima

Keyword(s):

Representation Theory ◽

Social Representations ◽

Symbolic Capital ◽

Social Representation ◽

Semiotic Mediation ◽

Group Representations ◽

Social Field ◽

Symbolic Form ◽

The Social ◽

Social Representation Theory

This article proposes approximations between Pierre Bourdieu’s sociology and Serge Moscovici’s social representation theory. Both authors are interested in the relationship between agents/groups, social context, and culture, and both value the symbolic dimension in the construction of social reality. Bourdieu highlights the social world of struggles between the socialized agent and culture, while Moscovici privileges interactions involving the collective subject which, whether in conflict or consensus, produces a theory of social knowledge that is revealing of culture. In this broader context, the article highlights relations between “social positions” and “groups” which are present in both Bourdieu and Willem Doise, an important collaborator of Moscovici in the area of social representation theory. Such relations are founded on the principle of structural homology, a principle based on the correspondence between social structure and symbolic systems. This discussion leads to another: the need to understand “consensus” and “conflict” in groups, in both Moscovici and Doise, relating them to the action of forces in Bourdieu’s social field of struggles. The notion of “group,” which is valued in our text, is little discussed by these authors. We emphasize the necessity to go deeper into group interactions in articulation with positions in the social field, and to value group representations and practices in meaning negotiation processes, as well to discuss the question of social change. We propose studying social representations—in groups with homogeneous practices—as a symbolic form of condensation and measurement of symbolic capital, adding to this approach the notion of social position and semiotic mediation.

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O carro como um lugar: Perspectivas de territorialidades e representações na cidade de Curitiba

GeoTextos ◽

10.9771/1984-5537geo.v6i1.4313 ◽

2010 ◽

Vol 6 (1) ◽

Author(s):

Tânia Bittencourt Bloomfield

Keyword(s):

Qualitative Research ◽

Representation Theory ◽

Mass Culture ◽

Cultural Geography ◽

Social Representation ◽

Transverse Mass ◽

Theoretical Approaches ◽

The Social ◽

Social Representation Theory ◽

The City

A presente pesquisa qualitativa, inserida no âmbito da Geografia Cultural, teve o objetivo de mapear as motivações e perceber as relações que existem entre as visões de mundo, os contextos domésticos e profissionais, que levaram alguns dos proprietários de carros que circulam em Curitiba, a escolherem combinações de letras e números em suas placas, de modo a veicularem mensagens. Para dar conta da pesquisa de campo, foi utilizado um cruzamento entre diferentes aportes teórico-metodológicos: a Teoria das Representações Sociais, a Etnometodologia, a Fenomenologia e o conceito de Cultura Transversal de massa. Os conceitos de “lugar” e “território” concorreram como categorias analíticas, a partir da sistematização e descobertas da análise das entrevistas, realizadas com trinta proprietários de veículos de Curitiba, cujas placas de carro foram escolhidas. As placas escolhidas dos carros foram os elementos que permitiram ampliar o entendimento sobre a constituição do carro como um “lugar” e sobre as territorialidades envolvidas nas práticas que se dão, especialmente, nas ruas de Curitiba. Abstract THE CAR AS A PLACE: PERSPECTIVES OF TERRITORIALITIES AND REPRESENTANTIONS IN CURITIBA This work translates the results of a qualitative research which employed the theoretical tennets of Cultural Geography. One of its research goals was to map the motivations of 30 car owners, in the city of Curitiba, who vehiculated personal messages on their car plates through the combinations of letters and algarisms. The plates were chosen for this research as elements which allowed the researcher to understand the construction of the object Car as a “place”, and of the related territorialities developed by them on the streets of Curitiba. The data collected and generated during the fieldwork stage, in which the above mentioned cars’ owners were interviewed, led to the use of diverse theoretical approaches, such as the Social Representation Theory, Ethnometodoly, Phenomenology, and also the concept of Transverse Mass Culture. For the analysis of the results, the concepts of “place” and “territory” were employed as the necessary tools to systematize, understand, and present the data obtained under the guidance of the discipline of Cultural Geography.

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Social representation regarding the use of alcoholic beverages by adolescents

Estudos de Psicologia (Campinas) ◽

10.1590/1982-0275201936e180098 ◽

2019 ◽

Vol 36 ◽

Cited By ~ 4

Author(s):

Luciane Maya YAMAUCHI ◽

André Luiz Monezi ANDRADE ◽

Bruno de Oliveira PINHEIRO ◽

Sônia Regina Fiorim ENUMO ◽

Denise de MICHELI

Keyword(s):

Social Behavior ◽

Alcohol Consumption ◽

Social Representations ◽

Social Representation ◽

The Other ◽

Alcoholic Beverages ◽

Central Nucleus ◽

Positive Thinking ◽

The Social ◽

Social Representation Theory

Abstract This study evaluated the Social Representations regarding the use of alcoholic beverages by adolescents (N = 386; Mage = 15.6; SD = 1.94) based on the Theory of Social Representations. The following instruments were used: sociodemographic questionnaire, Drug Use Screening Inventory and Word Evocation Questionnaire. The Social Representations was evaluated from prototypical and similarity reviews, based on the Social Representation Theory and on the Central Nucleus Theory, and the other data were analyzed based on descriptive and inferential tests. The results indicated that 45.0% of the adolescents had consumed alcoholic beverages during the month before data collection, 24.5% of them with a certain regularity (more than three times a month). With regard to Social Representations it was observed that the words “beer” and “party” were the most evoked (p < 0.05). Alcohol consumption by adolescents was considered an acceptable social behavior as it is associated with positive thinking and with socializing characteristics among peers (p < 0.01).

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Examining Consumer-Purchasing Behaviour Towards Valuable Sportswear Brands: The Social Representation Theory Perspective

10.7176/jmcr/60-03 ◽

2019 ◽

Keyword(s):

Representation Theory ◽

Social Representation ◽

The Social ◽

Social Representation Theory ◽

Purchasing Behaviour

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The effect of sexual experience on the social representation of sex in Portuguese young adults

Health Psychology Research ◽

10.4081/hpr.2014.1547 ◽

2014 ◽

Vol 2 (2) ◽

Author(s):

Alexandra Gomes ◽

Cristina Nunes

Keyword(s):

Young Adults ◽

Representation Theory ◽

Condom Use ◽

Sexual Experience ◽

Social Representation ◽

Central Core ◽

The Social ◽

Social Representation Theory

This study aimed to observe the effect of sexual experience on the social representation of sex in Portuguese young adults. According to social representation theory, the central core of the social representation should be the same in all individuals that share a common social ground, however differences should be found in the peripheral system. It was used a free evocation task to assess the social representation of sex in Portuguese individuals aging between 18 and 25 years old. Nine hundred and sixty individuals were grouped by their sexual experience and condom use habits. A prototypical analysis was conducted to assess the structure of the social representation and statistical differences were analyzed using the qui-square independency test to search for an association between the structure and the group evoking it. The results supported the hypothesis of a common central core for all groups that shows a romanticized vision of sex. The differences found in the peripheral system suggest that sexual experience affects the representation of sex in a way that seems clearer to these individuals the necessity of protection when it comes to sex.

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