Impact of Facebook Likes and Shares on Campaign Posts in Predicting the 2016 Philippine Presidential Election Results

2019 ◽  
Vol 7 (1) ◽  
pp. 936-952
Author(s):  
Cherryl Lauron
Keyword(s):  
Presidential Election ◽  
Data Gathering ◽  
The Philippines ◽  
Election Campaign ◽  
Development Communication ◽  
Statistical Tool ◽  
Election Result ◽  
The Social ◽  
Hard Evidence ◽  
Election Results

Impact of Facebook Likes and Shares on Campaign Posts in Predicting the 2016 Philippine Presidential Election Results   Cherryl M. Lauron, MDC1 1Department of Development Communication, Adventist University of the Philippines [email protected]   Introduction:   The active usage of the Filipinos in the social media application called Facebook may influence the society, the election campaign and result but hard evidence is scarce. Hence, this study intends to analyze how the engagement of users through ‘likes’ and ‘shares’ on the Facebook campaign posts can predict the outcome of the 2016 Presidential election.   Methods: The study delved on interpreting how Facebook as a communication channel predicted the election result based on the engagement in likes and shares in the Facebook campaign posts. Only the number of likes and shares of the posts based on the total count on the original post on the candidates’ official Facebook page were analyzed. These were posted during the campaign period declared by the Commission on Elections. The social net importer was used in the data gathering process then the calculation using a statistical tool followed as basis for analysis.     Results: The official election result from the COMELEC confirmed that Rodrigo Duterte won in the 2016 Presidential election with a total of 16,601,997 votes. Grace Poe secured the highest number of likes and shares, 13,036,065 likes and 1,511,020 shares, respectively but she only ranked as third in the official election. Results show that the number of likes and shares on the Facebook election campaign posts are not significant in predicting the election result.   Discussion: Future studies in relation to Philippine Presidential election may be conducted and other variables can be considered like the Presidential debate likes and shares, comments, and other Facebook reactions like heart, wow, sad and thankful.   Keywords: Facebook Likes, Facebook Shares, Campaign Posts, 2016 Philippine Presidential Election Results    

scholarly journals Presidential Election Results and Stock Market Performance: Evidence From Nigeria

2018 ◽  
Vol 5 (2) ◽  
pp. 117
Author(s):  
A.E. Osuala ◽  
U.A. Onoh ◽  
G.U. Nwansi
Keyword(s):  
Stock Market ◽  
Presidential Election ◽  
Stock Exchange ◽  
Abnormal Returns ◽  
Secondary Data ◽  
Election Result ◽  
Stock Market Performance ◽  
Event Date ◽  
Study Methodology ◽  
Election Results

The study investigates the effect of Presidential election results on the performance of an emerging stock market using the case of the 2011 and 2015 Presidential elections in Nigeria. Adopting Event Study methodology to analyse the secondary data obtained from the Nigerian Stock Exchange (NSE) and some national dailies, the results of the study suggest that the 2011 presidential election result had negative significant impact on the performance of the stock market. On the other hand, the 2015 Presidential election result had positive but insignificant impact on the stock market as evidenced by the average and cumulative abnormal returns on the event date and one day post-event date- an indication that the result of the 2015 Presidential election was a welcomed development as leadership changed from PDP to All Progressives Congress (APC).

Changing Beliefs About Female Leader Advancement Following the 2016 U.S. Presidential Election

2018 ◽  
Vol 10 (4) ◽  
pp. 423-431
Author(s):  
Miriam S. Yates ◽  
Tyler G. Okimoto
Keyword(s):  
Glass Ceiling ◽  
Presidential Election ◽  
Role Models ◽  
Leadership Role ◽  
Female Leaders ◽  
Positive Leadership ◽  
Election Result ◽  
Personal Attitudes ◽  
Election Results ◽  
The Impact

Scholars have discussed the implications of positive leadership role models, including the impact of Barack Obama and Hillary Clinton’s political rise for aspiring leaders of underrepresented groups. However, there are also potential ramifications when those role models fail, shaping broader beliefs about the permeability of the glass ceiling. The current research tests this idea by evaluating the perceived promotability of male and female business leaders before ( n = 165) and following ( n = 159) the 2016 U.S. presidential election. Results indicated that the election result negatively affected the perceived promotability of women relative to men. A conceptual replication study ( N = 997) manipulating election reminders yielded a similar pattern. Notably, respondents’ own beliefs about the glass ceiling and willingness to work with the targets did not change, suggesting that Clinton’s failed leadership bid informed predictions about the behavior of others, but it did not shift personal attitudes toward female leaders.

scholarly journals Mood and electoral orientations of Ukrainian population at the start of presidential election campaign (autumn 2009)

2009 ◽  
Vol 31 (4) ◽  
pp. 160-177
Author(s):  
O. M. Balakireva ◽  
◽  
◽  
Keyword(s):  
Presidential Election ◽  
Social Research ◽  
Election Campaign ◽  
Monitoring Centre ◽  
Social Monitoring ◽  
The Social ◽  
Analysis Of Dynamics ◽  
Presidential Election Campaign

The publication presents the results of two surveys conducted by the Ukrainian Institute for Social Research and the Social Monitoring Centre in August and October 2009 regarding attitudes and electoral orientations of the Ukraine population at the start of the presidential election campaign. For the analysis of dynamics the number of indicators from the previous surveys was included.

scholarly journals 2018 Presidential Election Campaign: Populism in Candidates`Political Discourses

2021 ◽  
Vol 37 ◽  
pp. 9-18
Author(s):  
A. V. Bogapova ◽  
Keyword(s):  
Presidential Election ◽  
Real Life ◽  
The Political ◽  
Election Campaign ◽  
Political Struggle ◽  
Political Discourses ◽  
The Social ◽  
Media Space ◽  
The Media ◽  
Presidential Election Campaign

During election campaigns populist slogans and promises are often used in the speeches of candidates. There are some differences although between the discourses of the progovernment and the opposition candidates. It is therefore important to study the political discourse of the 2018 presidential election campaign. Since the political struggle develops in real life and is broadcast in details in the media space, the publications of the candidates on the social network VKontakte have been chosen in order to analyze their discourses. Topic modeling of the text published overtly was used to create a thematic profile of each candidate. Comparing topic profiles the author was able, firstly, to identify and compare the topics of the prostate and opposition candidates’ populist discourses, and, secondly, to identify the most similar agendas of the candidates in the information environment using the vector space model. Thereby, the thematic profiles of the candidates identified corresponded to their ideological positioning. The opposition candidates including the systemic opposition appealed to the problems of negative mobilization in their speeches, which is based on populist slogans. The discourses of candidates who pursue a certain ideology and status have been found to be similar.

Celebrity Endorsements and Voter Emotions: Evidence From Two Experiments

2017 ◽  
Vol 45 (4) ◽  
pp. 648-672 ◽  
Author(s):  
Anthony J. Nownes
Keyword(s):  
Presidential Election ◽  
Control Group ◽  
General Notion ◽  
Election Campaign ◽  
Hillary Clinton ◽  
Factual Information ◽  
Celebrity Endorsements ◽  
And Behavior ◽  
Attitudes And Behavior ◽  
Presidential Election Campaign

Here, I report the results of two randomized, posttest only, control group, survey experiments in which respondents were exposed to factual information about celebrity support for Hillary Clinton during the 2016 presidential election campaign. Based on previous research, I hypothesize that celebrity endorsements will affect the emotions of enthusiasm, anger, and anxiety vis-à-vis Secretary Clinton. My results provide support for the general notion that celebrity endorsements can affect voter emotions. Specifically, I find that celebrity endorsements profoundly decreased the negative emotions of anger and anxiety vis-à-vis Secretary Clinton. My research suggests that a broad range of stimuli may affect voter emotions, which in turn affect political attitudes and behavior.

Ein zunehmend bunter Freistaat: Die Analyse der bayerischen Kommunalwahlen im März 2020 unter besonderer Berücksichtigung der kreisfreien Städte

2021 ◽  
Vol 52 (1) ◽  
pp. 78-94
Author(s):  
Jan Pollex ◽  
Sebastian Block ◽  
Martin Gross ◽  
Dominic Nyhuis ◽  
Jan A. Velimsky
Keyword(s):  
Political System ◽  
Local Level ◽  
Science Research ◽  
Coalition Building ◽  
Local Elections ◽  
Special Role ◽  
Green Party ◽  
Social Democrats ◽  
The Social ◽  
Election Results

Despite their crucial role for democratic decision-making, local elections receive little atten­tion from political science research . To overcome this shortcoming, the article analyses the Bavarian local elections of 2020 . Although the CSU remains the strongest party in the Free State, the Green Party was able to make considerable gains, especially in larger cities . How­ever, the Greens could not gain any grounds in mayoral elections, whereas CSU and SPD competed for the win . In most of the cases, the Social Democrats won the posts in city halls . In addition to detailing election results, this article addresses the ballot lists, the com­position of local councils, and coalition building at the local level . Overall, this contribu­tion provides a comprehensive account of the elections, which are characterized by their unique ballot system and, thus, have a special role in the political system of Germany .

scholarly journals Women’s Value in a Social Capital Context: a Net Present Social Value Analysis

2021 ◽  
pp. 171-186
Author(s):  
Kosy Timothy Nwosu ◽  
Gerry Gatawa
Keyword(s):  
Social Capital ◽  
Value Creation ◽  
Semantic Analysis ◽  
Data Gathering ◽  
Women's Organizations ◽  
Social Benefit ◽  
Social Value ◽  
Value Analysis ◽  
The Social ◽  
Women’S Organizations

Social capital is formed from individual abilities through the social investment that contributes to value creation where individuals feel a sense of membership and commitment through their social interactions and relationships. This study aims to explore the application of social capital to women's organizations. It further explores the net social value of women's organizations and the women members to determine social capital's role as a means for value creation. At these ends, the mixed method was employed by combining qualitative and quantitative data gathering approaches. The study used key informant interviews among 11 women's organizations in Baguio City and Benguet, where a total of 284 women members were interviewed. The result of the talks was subjected to semantic analysis and net present social value analysis. The results reveal that women's organizations reflect the dimensions of social capital and bring a significant contribution to members' lives. The findings imply that women members are duly recognized in their organizations, and each member expects to receive a positive value of the social benefit. Hence, women's organizations are the embodiment of social capital that contributes to women's value creation and empowers their members to maximize their capacities.

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