Development priorities of Ukrainian-Polish cross-border tourism market in conditions of intensification of European integration processes

2019 ◽  
pp. 39-46
Author(s):  
Olha Bilanyuk

The development of cross-border tourism markets can not be considered beyond the basic principles of EU development policy - smart, sustainable and inclusive growth. The approach to the development of tourism based solely on the use of cultural and natural resources is unpredictable in modern conditions. European experience proves that it is important to consider tourism not as a sphere in the shadow of the industrial sector, but as an integral part of the regional innovation system and an element of the development of the knowledge economy in the region. At the same time, smart-development of tourism is based not only on the active use of the newest information and communication technologies, but also on managerial innovations, production of innovative types of tourist services, application of technologies related to the use of robotics, innovative medical equipment, renewable energy, etc. The purpose of the article is to determine strategic priorities of the development of cross-border tourism market on the basis of smart-specialization, definition of directions of joint actions of Ukraine and the EU countries (both at the level of authorities and local self-government, and business sector) in the development and promotion of new tourist products, substantiation of directions of effective the use of endogenous tourist potential of a cross-border region in conditions of activation of European integration processes. On the basis of the study, main development directions of Ukrainian-Polish cross-border tourism market on the basis of smart-specialization are defined as following: creation of a digital platform for the Ukrainian-Polish cross-border tourism market, active promotional campaign for tourist products of Ukrainian-Polish cross-border tourism market, development of cycling tourism and creation of an inter-state bicycle route, expansion of market by increasing the number of tourists aged 55+ and creation of tourist products for this age group as well as development of sentimental (nostalgic) tourism.

2018 ◽  
Vol 50 ◽  
pp. 01144
Author(s):  
Liudmila Reshetnikova

The article is devoted to e-diplomacy (also known as digital diplomacy) which is a component of public diplomacy. Digital diplomacy is a one of the new tools of foreign policy that is aimed to solve the problems of international and interethnic relations. The article examines the concept and definition of digital diplomacy that concentrates on the use of social networks and digital media in the field of foreign policy. Some risks and threats of e-diplomacy are also considered. The use of opportunities of information and communication technologies for solving the problems of foreign policy and influence on mass consciousness by means of the Internet, social networks is analyzed.


2018 ◽  
Vol 7 (1) ◽  
pp. 94-110 ◽  
Author(s):  
Susan Wyche ◽  
Nightingale Simiyu ◽  
Martha E. Othieno

Increases in mobile phone ownership and Internet access throughout Africa continue to motivate initiatives to use information and communication technologies (ICTs)—in particular, mobile phones—to address long-standing socioeconomic problems in the “developing world.” While it is generally recognized that mobile phones may help to address these problems by providing pertinent information, less widely known is exactly how (and if) a handset’s human–computer interface—that is, its software and hardware design—supports this form of communication. The concept of “affordances” has long been used to answer such questions. In this paper, we use Hartson’s definition of affordances to qualitatively investigate rural Kenyan women’s interactions with their mobile phones. Our detailed analysis provides empirically grounded answers to questions about the cognitive, physical, and sensory affordances of handsets used in our field sites and how they support and/or constrain mobile communication. We then discuss the implications of our findings: in particular, how this affordance-based approach draws attention to mobile phones’ design features and to the context in which they and their users are embedded—a focus which suggests new design and research opportunities in mobile communication.


Author(s):  
Natalia Yevtushenko

The article examines the relevance of consulting and its services in Ukraine, taking into account the crisis phenomena on a global scale and the complexity of doing business in Ukraine. The basic concepts and participants of consulting interaction in the process of rendering consulting services are determined. To identify the features of the current state and development opportunities of the consulting market in Ukraine, statistical and economic research methods used. The assessment of the degree of maturity of the consulting market in Ukraine, according to the results of which this market defined as immature. The activity of companies in this market as such, which accompanied by unstable processes of organization and functioning, has been determined. The uneven development of the structure of consulting services is largely due to the presence of institutional problems, the underdevelopment of the markets for certain types of consulting and the concentration of consulting companies in large cities of Ukraine. Market development can be associated with the requirements of digitalization: the development of new types of consulting services, new methods and techniques of market influence, the use of new information and communication technologies, internationalization and globalization of business. To implement these areas, it is advisable to form a professional consulting institute, which will provide the rules of the game for all participants in the consulting interaction. It recommended to position consulting at the legislative level as an important element of the innovation infrastructure of the National Innovation System of Ukraine. In these circumstances, the consulting activities will carried out within the framework of the presented types of consulting in accordance with the recommendations of the European Federation of Associations of Economic and Management Consultants. This will ensure the network interaction of all participants in innovative activities on the principles of public-private partnership, and will contribute to the development of enterprises in Ukraine.


2019 ◽  
Vol 1 (7) ◽  
pp. 18-25 ◽  
Author(s):  
N. Matveeva ◽  
M. Cherkasova

The changes taking place in the modern Russian labor market with regard to the organization of labor of employees, the content of freelancing have been considered. The socio-economic essence of freelancing has been revealed. A сharacteristic of self-employed, including the number, their social affiliation and economic activities has been given. The prerequisites, that caused the development of freelancing in Russia, have been determined. Based on the data of a number of studies, the positive aspects of freelance have been analyzed and problems in its development have been named. The main attention has been paid to the definition of the prospects of freelance development in modern Russia in the conditions of wide application of information and communication technologies.


Author(s):  
A. Hafiiak ◽  
O. Shefer ◽  
E. Borodina ◽  
S. Alyoshin

The article explores modern information and telecommunication technologies, which are the basis of information processes in education. The fundamentals of improving the quality of student training from the point of view of the development of a vocational education system are investigated. The authors explore the definition of an innovative educational environment. It is proved that professional IT education is the basis for improving its quality level and has certain advantages over other types of knowledge, providing flexibility due to modern technological features, including the use of QR coding information.


Author(s):  
Tetiana Stambulska

The article analyzed the peculiarities of the interpretation of the «communication culture» in the context of scientific researches of the past and contemporary domestic researchers. An analysis was carried out to define the concept of «communication culture of a person», the approaches to the definition of this concept are singled out. The positions of scientists concerning the role of eloquence in the formation of the linguistic personality are analyzed, the language is analyzed as a «social and psychological phenomenon», historical conditions of the formation of the concept of «communication culture» are characterized, in particular, attention is focused on the formation of the linguistic personality. It was found out that studies of the ancient traditions of the formation of the language of culture make it possible to better understand modern trends in the development of the person's communication culture. Modern studies have shown that in linguistics for a long time there was no unity in the interpretation of the concepts of «language» and «communication». Problems of the formation of the culture of broadcasting have become the object of research by eminent thinkers, beginning with the period of Antiquity. The question of the formation of a culture of speech has long traditions. Note that in European linguistics, the first decades of the twentieth century. Theoretical study and approval of the concept of «culture of language» in the scientific circulation is underway. It should be noted that in connection with the introduction of information and communication technologies in all spheres of society life has increased interest in the theory and practice of eloquence. This is explained by the fact that the active use of information and communication technologies involves the search for ways of speaking influence, both on the interpersonal and on the public level. According to authoritative experts in rhetoric, L. Matsko, O. Matsko, N. Mykhailychenko, V. Poltupets, etc., there are also communicative reasons that ensure the actual and further development of the theory and practice of oratory in the XX-beginning of the XXI century.


Author(s):  
George M. Korres

Information and Communication Technologies (ICT) have been at the heart of economic changes for more than a decade. ICT producing sectors play an important role, notably by contributing to rapid technological progress and productivity growth. The existence of a widely accepted definition of the ICT sector is the first step towards making comparisons across time and countries possible. International comparisons are made more difficult by the lack of harmonization in the definitions of indicators. Accordingly, there is renewed interest in measuring productive efficiency to determine the degree of inefficiency (if any) and the sources of inefficiency, if it exists. This chapter provides a broad theoretical and empirical review regarding productive efficiency as well as its relationship to productivity enhancement, especially focusing on ICT and FDI investments, comprising two of the most important productivity enhancement means.


Author(s):  
Marlene Goncalves ◽  
Francisco Castro ◽  
Luis Alberto Vidal ◽  
Maribel Acosta ◽  
Maria-Esther Vidal

E-Democracy and E-Participation are sub-areas of E-Government that utilize Information and Communication Technologies (ICT) to empower democracy and allow the participation of ordinary people during the definition of policies that affect their lives. Particularly, general elections as well as the selection of presidential candidates are types of electoral events where ICT can facilitate the constituency participation, providing a resource to influence the implementation of such events. The authors propose data mining and ranking techniques to analyze voting historical data and identify regions where electoral campaigns need to be intensified. Based on citizens’ participation patterns in previous elections, they illustrate the quality of their approach on Venezuelan electoral data and compare it with respect to the results produced by a baseline independent study. Experimental results suggest that the authors’ techniques are able to predict the classification given for the baseline study, while they are simpler and easily reproducible.


Author(s):  
Clara Silveira ◽  
Leonilde Reis

Information and communication technologies (ICT) can provide added value in an organizational context in order to enhance the definition of business support strategies. The purpose of the chapter is to focus on the contribution of ICT to implement a sustainability policy in the organizations, in the context of the sustainable development goals to improve cooperation and promote development. In this context, the principles of the Karlskrona Manifesto are applied to the development of software systems. The methodology focused on the literature review of the domain and on a case study, in order to analyze the impact of ICT as an engine of sustainability in organizations. The main conclusions focus on the analysis of the impact of established practices in organizations to design and develop sustainable software systems. The results point to a greater consciousness of the potential effects of software systems on sustainability, which will improve management practices, reducing the quantity of material to be recycled, and aligning organizational strategies with Green IT.


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