scholarly journals Social media privacy concerns and risk beliefs

2019 ◽  
Vol 7 (1) ◽  
pp. 1-13
Author(s):  
Johnathan Yerby ◽  
Alex Koohang ◽  
Joanna Paliszkiewicz

The purpose of this study was to investigate the link between users’ risk beliefs and social media privacy concerns (concerns users express regarding social media sites’ practices as to how they collect and use personal information). A Likert-type instrument with seven constructs, six of which described the social media privacy concerns and the seventh construct defined users’ risk beliefs, was used to collect data from students who were studying at a university in the southeastern United States. All students (N = 138) used Facebook as their major social networking site. Collected data were analyzed via multiple regression analysis. The results indicated that subjects’ risk beliefs are influenced by three social media privacy concerns (i.e., collection, error, and awareness). The Findings and their implications are discussed. Recommendations for future research are made.

2019 ◽  
Vol 13 (4) ◽  
pp. 477-491 ◽  
Author(s):  
Kaustav Mukherjee ◽  
Neelotpaul Banerjee

Purpose The study aims to demonstrate the impact of social media users’ positive attitude towards the social networking sites (SNS) on the generation of a positive attitude towards social networking advertisements (SNA). A favourable attitude towards the SNA thus generated can positively influence brand attitude and purchase intention. Design/methodology/approach An online survey was conducted to collect relevant data using a structured questionnaire. Structural equation modelling was conducted using the statistical software AMOS 18. Findings Empirical analysis revealed the importance of brand advertisements on the social networks in inciting a positive attitude as well as a purchase intention for the brand in the SNS users’ minds. Research limitations/implications The study has been conducted in the Indian context using Facebook as a model social networking site. Practical implications Social media being one of the most popular and user-friendly platforms for regular communications, marketers are suggested to allocate a sizeable share of the advertising budget for social media advertisements and customer engagement so as to help build a positive attitude towards the advertised brand in the SNS users’ minds. Originality/value To the best of the authors’ knowledge, the impact of users’ positive evaluation of SNS as an effective communication medium, on the generation of a positive attitude towards the SNA, has been dealt for the first time here.


Author(s):  
Jessica J. Joseph ◽  
Malinda Desjarlais ◽  
Lucijana Herceg

Within the literature, Facebook has received much attention in order to understand the potential positive and negative effects associated with using the social networking site. The current chapter provides a discussion of the empirical support for the differential outcomes associated with actively posting and chatting on Facebook vs. passively browsing Facebook, as well as the underlying mechanisms for the effects. Specifically, the current chapter will discuss two perspectives related to the differential effects of active and passive Facebook use: Facebook contentment (a wellbeing enhancing effect) and Facebook depression (a wellbeing diminishing effect). The authors also discuss the extension of the results to other social media platforms and provide suggestions for future research.


Author(s):  
Vladlena Benson

As the social technology matured in recent years, so did the threat landscape of the online medium. Fears about breaches of privacy and personal information security seem to dominate the list of concerns of social media users described in literature. Popular press continually reports cases of inadvertent and malicious information disclosure and breaches, cyberbullying, and stalking. Yet, social networking sites proliferated into all areas of human activity. The factor causing this phenomenon lies in the trusted nature of networks and the sense of trustworthiness of this easy-to-use technology. The formation of trust into social technology has attracted much attention, and this chapter offers an overview of the trust predictors in social settings. It continues with a retrospective into the threat landscape and the use of personalisation by social networking services to counter some of these threats. Further research directions are discussed.


2017 ◽  
Vol 19 (6) ◽  
pp. 968-980 ◽  
Author(s):  
Elizabeth Stoycheff ◽  
Juan Liu ◽  
Kunto A. Wibowo ◽  
Dominic P. Nanni

A recent review published by Rains and Brunner documented an overwhelming preponderance of the Facebook brand in scholarship about social networking sites (SNS). This follow-up analysis shows that Facebook is still over-privileged when examining the broader umbrella of social media brands; the social networking hegemon constitutes over half of all scholarship across an array of social media, including SNS, media sharing sites, (micro)blogging platforms, virtual communities, and others. This study builds upon Rains and Brunner’s critiques about the over-reliance on the Facebook brand and calls for more scholarship that examines social media as part of larger media repertoires, is more inclusive of indigenous social media brands and their users, and provides greater diversity in terms of academic context. In doing, it serves as the most comprehensive review of social media scholarship to date. Implications for future research are discussed.


First Monday ◽  
2015 ◽  
Author(s):  
Angela M. Cirucci

Social networking sites allow people to create, broadcast, and interpret the self in new and evolving ways. While early online social media studies praised the Internet for providing an anonymous space in which to experiment with identity, more recent research suggests that social networking sites have become not anonymous, as they compel users to perform identity in new ways. Through a novel application of affordance theory, this paper argues that instead of attempting to apply outdated definitions of privacy to social networking spaces, we should instead be discussing our right to anonymity. I argue that privacy is immaterial due to the fact that from the moment we log in and interact with a social media interface, we have shared some type of personal information with someone. Anonymity, on the other hand, is defined as the unlinkability of our many identifications. Thus, instead of attempting to define ideas such as “personal” and “private,” we should instead fight for the separation of selves, both at the social and institutional level.


Author(s):  
Christoph Pimmer ◽  
Jennifer Chipps ◽  
Petra Brysiewicz ◽  
Fiona Walters ◽  
Sebastian Linxen ◽  
...  

<p class="1">This exploratory study investigates how a typically disadvantaged user group of older, female learners from rural, low-tech settings used and perceived a Facebook group as a research supervision and distance learning tool over time. The within-stage mixed-model research was carried out in a module of a part-time, advanced midwifery education course in rural South Africa. To address the research questions, three quantitative and qualitative surveys were repeated, pre, post, and three months post evaluation. The findings indicate that using the social media space lowered learners' threshold to accessing educational resources. The increased ease of communication was afforded in particular by using mobile phones to access the space. The analysis also suggests that the social networking site became a more integral part of students' learning environments. The learners' use of the site to discuss further course and work-related issues increased during the intervention and also remained significantly higher in the three-month, post evaluation survey, indicating the routinisation and habitualisation of this learning space. The practical implications and constraints of using social networking spaces to enhance disadvantaged groups of learners’ access to educational resources are discussed.</p>


2021 ◽  
Vol 9 ◽  
pp. 1-42
Author(s):  
Jessica R. Frampton ◽  
Jesse Fox ◽  
◽  

Affordances of Internet sites and Internet-based applications make personal information about romantic partners, friends, family members, and strangers easy to obtain. People use various techniques to find information about others, capitalizing on online affordances by using search engines to find relevant websites and databases; scouring the target’s social media or social networking site presence; accessing information about the target via their links or network association with others on social media; or asking questions or crowdsourcing information through online channels. Researchers have coined an assortment of terms to describe online social information seeking behaviors, such as interpersonal electronic surveillance, social surveillance, monitoring, patient-targeted Googling, cybervetting, websleuthing, human flesh search, lateral surveillance, Facebook surveillance, and Facebook stalking. Although considerable research has examined these behaviors, there has been little effort to clarify the concepts themselves. As a result, the literature is currently full of inconsistent and overlapping conceptualizations. To synthesize these concepts for future research, this review examines 73 online social information seeking concepts extracted from 186 articles. Specifically, the concepts are reviewed in light of their scope; the information seeker or target of information seeking (e.g., romantic partners, parents, children, employees, criminals); motives for information seeking (e.g., uncertainty, threat, curiosity); and the intensity of the behavior. Recommendations are provided for future research, such as employing clear conceptualizations and incorporating affordances. Finally, we offer a decision tree that researchers can use to help select appropriate terms to use in their work moving forward.


2019 ◽  
Vol 7 (3) ◽  
pp. 157-166 ◽  
Author(s):  
Darja Judina ◽  
Konstantin Platonov

Social media have become one of the most important news delivery channels due to their interactivity and large audiences. The content published by news organizations on social networking sites is of particular value to sociologists, because it allows measurement of users’ attitude to certain events. However, we understand that the media choose which events become news in accordance with certain criteria, such as news values. In this study, we decided to examine how news values determine the public’s response as expressed by likes, reposts, and comments. To analyze the characteristics of different media and their audiences, we selected four popular newsgroups on the social networking site Vkontakte: TASS and Russia Today, representing the state media, alongside RBC and Meduza, representing the private media. The posts of the selected newsgroups were coded and analyzed by means of Harcup and O’Neill taxonomy of values (2016). The study showed that news organizations tend to have preferences for some news values rather than others. Regression analysis revealed positive relationships between 1) the sharing of likes and good and entertaining content, 2) the sharing of comments and the presence of celebrities or conflicts in news, 3) the sharing of reposts and comments and significant events. An unexpected discovery was a negative dependency between the number of comments and the presence of exclusive content.


Author(s):  
Mathias Decuypere ◽  
Steven Bruneel

Social networking sites are extremely popular nowadays – especially amongst students – and are increasingly the subjects of educational research. But there is a sparse research base on students’ willingness to adopt social networking sites in their education. In this chapter we investigate to what extent Facebook is used as an educational tool. By means of semi-structured interviews, we asked students why they use Facebook and whether they allow faculty members into their personal sites, or not. During the period of one academic year 2009-2010, 15 students of different bachelor programs in a Flemish University were interviewed several times. The results demonstrate that students draw a sharp distinction between the ways they use Facebook, and why they do so. Furthermore, they barely use the social networking site for educational purposes. Consequently, students are not inclined to allow faculty members presence (as ‘friends’ on Facebook). These results are interpreted in terms of privacy concerns, and we conclude this chapter with some critical reflections concerning the current research about the effectiveness and the educational possibilities of social networking sites.


10.28945/2167 ◽  
2015 ◽  
Vol 11 ◽  
pp. 047-066
Author(s):  
Nicole A. Buzzetto-More ◽  
Robert Johnson ◽  
Muna Elobaid

Empowered by and tethered to ubiquitous technologies, the current generation of youth yearns for opportunities to engage in self-expression and information sharing online with personal disclosure no longer governed by concepts of propriety and privacy. This raises issues about the unsafe online activities of teens and young adults. The following paper presents the findings of a study examining the social networking activities of undergraduate students and also highlights a program to increase awareness of the dangers and safe practices when using and communicating, via social media. According to the survey results, young adults practice risky social networking site (SNS) behaviors with most having experienced at least one negative consequence. Further, females were more likely than males to engage in oversharing as well as to have experienced negative consequences. Finally, results of a post-treatment survey found that a targeted program that includes flyers, posters, YouTube videos, handouts, and in-class information sessions conducted at a Mid-Atlantic Historically Black College or University (HBCU) increased student awareness of the dangers of social media as well as positively influenced students to practice more prudent online behaviors.


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