Social Media and SMEs in Transition Countries

Author(s):  
Yllka Azemi ◽  
Wilson Ozuem

The consequences of social media applications are experienced at every level in an organizational context, but they are arguably most extensively experienced in developing effective marketing communication strategies. Drawing on constructivist perspectives, recognizing the socially constructed realities embedded within this evolving techno-cultural construct, the current chapter suggests that understanding social media must begin not in the technological domain, but in the way in which users negotiate meanings between and amongst themselves in the Internet ecosystem. This could potentially help marketers to develop effective marketing communications programmes. Understanding the co-evolution of social media connectivity and sociality in the context of the emerging culture provides deeper insight into how SMEs, particularly in transition economies, could adapt to and contextualize values of openness and connectedness offered by this technological tapestry. Certain conditions in which the deployment of cultural transformation is likely to succeed are identified, and a future empirical research agenda is suggested.

2015 ◽  
Vol 24 (3) ◽  
pp. 293-302 ◽  
Author(s):  
SAMANTHA A. ADAMS ◽  
DENNIS VAN VEGHEL ◽  
LUKAS DEKKER

Abstract:The consequences of using publicly available social media applications specifically for healthcare purposes are largely unaddressed in current research. Where they are addressed, the focus is primarily on issues of privacy and data protection. We therefore use a case study of the first live Twitter heart operation in the Netherlands, in combination with recent literature on social media from other academic fields, to identify a wide range of ethical issues related to using social media for health-related purposes. Although this case reflects an innovative approach to public education and patient centeredness, it also illustrates the need for institutions to weigh the various aspects of use and to develop a plan to deal with these on a per case basis. Given the continual development of technologies, researchers may not yet be able to oversee and anticipate all of the potential implications. Further development of a research agenda on this topic, the promotion of guidelines and policies, and the publication of case studies that reveal the granularity of individual situations will therefore help raise awareness and assist physicians and institutions in using social media to support existing care services.


MIS Quarterly ◽  
2014 ◽  
Vol 38 (1) ◽  
pp. 274-304 ◽  
Author(s):  
Gerald C. Kane ◽  
◽  
Maryam Alavi ◽  
Giuseppe (Joe) Labianca ◽  
Stephen P. Borgatti ◽  
...  

Author(s):  
Leonardo Sousa Fortes ◽  
Petrus Gantois ◽  
Dalton de Lima-Júnior ◽  
Bruno Teixeira Barbosa ◽  
Maria Elisa Caputo Ferreira ◽  
...  

2021 ◽  
Vol 54 (3) ◽  
pp. 1-28
Author(s):  
Jun Huang ◽  
Debiao He ◽  
Mohammad S. Obaidat ◽  
Pandi Vijayakumar ◽  
Min Luo ◽  
...  

Voting is a formal expression of opinion or choice, either positive or negative, made by an individual or a group of individuals. However, conventional voting systems tend to be centralized, which are known to suffer from security and efficiency limitations. Hence, there has been a trend of moving to decentralized voting systems, such as those based on blockchain. The latter is a decentralized digital ledger in a peer-to-peer network, where a copy of the append-only ledger of digitally signed and encrypted transactions is maintained by each participant. Therefore, in this article, we perform a comprehensive review of blockchain-based voting systems and classify them based on a number of features (e.g., the types of blockchain used, the consensus approaches used, and the scale of participants). By systematically analyzing and comparing the different blockchain-based voting systems, we also identify a number of limitations and research opportunities. Hopefully, this survey will provide an in-depth insight into the potential utility of blockchain in voting systems and device future research agenda.


Author(s):  
Ellen M. Whitehead ◽  
Allan Farrell ◽  
Jenifer L. Bratter

ABSTRACT The racial composition of couples is a salient indicator of race’s impact on mate selection, but how well do those in intimate partnerships know the racial identities of their partners? While prior research has revealed that an individual’s race may be perceived differently than how they identify, most of what is known comes from brief interactions, with less information on established relationships. This study examines whether discrepancies in the reports of a person’s race or ethnicity can be identified even within intimate relationships, as well as which relational, social, and attitudinal factors are predictive of divergent or concordant reports. We draw on the Fragile Families and Child Wellbeing Study (n=3467), a U.S.-based dataset that uniquely provides both the father’s self-reported race and Hispanic origin and the mother’s report of the father’s race and ethnicity. We compare reports of the father’s race/Hispanic origin from both parents to assess the extent of mismatch, and we distinguish between whether mothers view the father’s race as similar to or different from her own. We find roughly 14% of mothers provide a race and Hispanic origin that is inconsistent with the father’s report, with a large share reflecting differences in the self-identified and perceived race of fathers who are reported as Hispanic. Among mismatched reports, mothers are more likely to report a race/ethnicity for the father that matches her own, depressing the number reporting interracial unions. Perceptions of racial homogamy are especially likely when mothers view racial sameness as important to marriage. Further, mismatches are more common in the midst of weak relational ties (i.e. non-marital relationships) and are less common when both parents are college-educated. These findings reveal that intimate unions are a site where race is socially constructed and provide insight into how norms of endogamy manifest within formed relationships.


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