Roles of Market Orientation and Social Orientation on Sustainability

2019 ◽  
pp. 259-270
Author(s):  
Joaquim Vaz ◽  
Jose Francisco Santiago
Keyword(s):  
Competitive Advantage ◽  
Market Orientation ◽  
Social Orientation ◽  
Empirical Literature ◽  
Business Innovation ◽  
Competitive Environments ◽  
Long Run ◽  
The Social ◽  
Innovation Capacity

The empirical literature relates increasingly competitive environments to innovative business activities. The chapter aims at analyzing proactivity as a condition of the dynamics to which organizations are obliged to search for, devise, and generate an adequate response, accompanied by the capacity for innovation and sustainability in the nature of the response to achieve a competitive advantage. This chapter contributes to the understanding of small business innovation capacity. It proposes a model that starts from the market orientation and the social orientation, as variables that enhance the innovation capacity of the companies, impelling in this way, their response to the needs of the customers. A multi-case study is used to validate the said model in the SMEs rural in Cáceres. The results show a reactive market orientation and a high awareness of generating sustainability conditions. This means that environmental and social orientation should be maintained or adapted to so innovation can be sustainable in the long run.

scholarly journals Determinan Keunggulan Kompetitif dan Kinerja Industri Kreatif

2018 ◽  
Vol 14 (1) ◽  
pp. 40-56
Author(s):  
Widiya Dewi Anjaningrum ◽  
Agus Purnomo Sidi
Keyword(s):  
Competitive Advantage ◽  
Market Orientation ◽  
Field Research ◽  
Creative Industries ◽  
Competitive Environments ◽  
Industry Performance ◽  
Managerial Implications ◽  
Creative Products ◽  
Product Creativity

The purpose of this study is to determine the effect of market orientation, innovation and product creativity on the performance of creative industries to achieve competitive advantage. This research is a field research case study on creative-preneur industries incorporated in Malang Creative Fusion (MCF). Sample was chosen by non probability sampling with purposive sampling approach that are creative-preneur industries that have willing to be respondents and can provide information needed in the study amounted to 133 respondents. The result of the research shows that market orientation, innovation and product creativity have positive and significant influence to the performance of creative industry to achieve competitive advantage. The managerial implications of the results of this study are that in order to achieve competitive advantage in highly competitive environments, creative-prenur industries should improve industry performance by optimizing market orientation, not just focusing on what can be produced, but also looking at what the customer wants, competitors, how to coordinate across the internal functions of the industry and think about its impacts for both consumers and the environment. Creative-prenur industries should also try to find new, unique and original creative products, or at least develop existing products, strive for products to have their own character, quality and high attractiveness.

Critical Success Factors of Innovation and Creativity for Global Entrepreneurs

2018 ◽  
pp. 75-91 ◽  
Author(s):  
Flevy Lasrado
Keyword(s):  
Best Practices ◽  
Competitive Advantage ◽  
Critical Success Factors ◽  
Success Factors ◽  
The Other ◽  
Keen Interest ◽  
Business Innovation ◽  
Critical Success ◽  
Essential Components

Innovation, is a subject of considerable interest for entrepreneurs. They share a keen interest in learning how to foster innovation and creativity in ways that help firms to create increasing amounts of wealth. Research on innovation and creativity has increased ever since they were considered to be the key to building a competitive advantage. In fact, it is a challenge for organizations to sustain innovation. In this chapter, we explore the factors that entrepreneurs should address to channel innovation in their organizations. Entrepreneurship, on the other hand, requires the funneling and implementation of creative ideas, leading to innovation. This chapter is particularly relevant to global managers seeking to identify inhibitors of creativity and business innovation and how to combat the roadblocks and create a sustainable innovation environment. The chapter discusses the three essential components that must be considered to spur innovation. We highlight the best practices associated with these factors through a case study of three organizations.

The Usage of Online Collaboration Platforms by Parties: Strengthening the “Party on the Ground” or the “Party in Central Office”?

2013 ◽  
Vol 31 (3) ◽  
pp. 27-42 ◽  
Author(s):  
Katharina Hanel ◽  
Stefan Marschall
Keyword(s):  
Central Office ◽  
Online Collaboration ◽  
Social Democrats ◽  
Long Run ◽  
Internal Structures ◽  
The Social ◽  
Party Elites ◽  
Collaboration Platforms

Facing linkage problems, parties in Germany have started to respond to a changing media environment by reforming their internal structures of opinion forming and decision making, inter alia reacting to the rise of the social web and the successes of the Pirate Party whose party organization is to a large extent “digitalized”. Whether and how established parties implement and adapt Internet tools, i.e., whether these could contribute to more participation of the “party on the ground” or whether they strengthen the “party in central office” is the focus of this article. The case study on the employment of an online platform for drafting a motion for the party convention of the German Social Democrats in December 2011 reveals that the “party in central office” controlled the online procedure as well as the processing of the results to a remarkable extent—thereby constraining the participatory potential of the tool. At the same time, the case study indicates a quality of online collaboration platforms that might limit the instrumentalization of these tools by the party elites in the long run and possibly re-empower the “party on the ground.”

scholarly journals The Role of Brand Trust in Achiving Competitive Advantage (Case Study: PT Pos Indonesia Bandung)

2020 ◽  
Vol 3 (1) ◽  
pp. 90-103
Author(s):  
Ani Solihat ◽  
Mimin Nurjanah ◽  
Rani Rahmayani ◽  
Andry Trijumansyah ◽  
Iis Iskandar
Keyword(s):  
Competitive Advantage ◽  
Quantitative Methods ◽  
Sampling Technique ◽  
Total Sample ◽  
Brand Trust ◽  
The Social ◽  
Freight Forwarding

The purpose of this study is to determine the role of brand trust in achieving the competitive advantage of PT Pos Indonesia Bandung freight forwarding services. The method in this study uses quantitative methods. This research uses the Stastical Pakage for the Social Sciences (SPSS) program which aims to measure the effect of brand trust on the competitive advantage of PT Pos Indonesia Bandung freight forwarding services. The sampling technique of this study used purposive sampling and the determination of samples was calculated using the Rao Purba formula with a total sample of 96 people. The respondents of this study were users of freight forwarding services, especially PT Pos Indonesia and other freight forwarding services (TIKI, JNE, JT, etc.). The design of this study uses descriptive and verification to assess the picture and influence between variables. The results of this study indicate that brand trust has a positive and significant effect on the competitive advantage of PT Pos Indonesia Bandung freight forwarding services.

scholarly journals Evaluation of policy in the vocational education system revitalization in Indonesia: Examining the teaching factory readiness of the industry

2021 ◽  
Vol 11 (1) ◽  
Author(s):  
Bernadetta Quinta Pradipta ◽  
Fajar Bambang Hirawan ◽  
Safendrri Komara Ragamustari
Keyword(s):  
Vocational Education ◽  
Education System ◽  
Productive Aging ◽  
Research Approach ◽  
Long Run ◽  
The Social ◽  
Mutual Advantage ◽  
The Government

A future forecast for 2030-2040 predicts that Indonesia will face a demographic bonus, in which the number of a productive aging population is greater than the unproductive age population. Graduates are expected to compete for a job on the national and international levels. It is a challenge where the Indonesian government began to enforce revitalization towards industries to collaborate with schools, and industries are expected to contribute to the implementation of the teaching factory, as both can contribute a mutual advantage in the long run. This research aims to illustrate the Indonesian government’s progress, starting from 2016-2019, on revitalizing the vocational education system. This research highlights a qualitative research approach with a micro-level case study, using the teaching factory implementation parameter in VHS Suryacipta to find industries readiness based on their perspectives, expectations, and challenges. The findings indicate the government effort has successfully improved the revitalization program. However, it still lacks field implementation. VHS Suryacipta still lacks collaboration follow-up with the industries, and the social mores of Karawang traditional society be the main factor behind the high unemployment rate. Other factors are the industries’ capacity for employment, confidentiality aspect, misperception between industries and local government. Industries find difficulties to match with government agenda, and this situation revealed that industries are not ready for collaboration.

Social Capital and Entrepreneurship

2022 ◽  
pp. 241-249
Author(s):  
Ermal Bino ◽  
Ferdinand Epoc ◽  
Ilya Bystrov
Keyword(s):  
Social Capital ◽  
Competitive Advantage ◽  
Social Relations ◽  
Social Hierarchy ◽  
Point Of View ◽  
Social Connections ◽  
Long Run ◽  
The Social ◽  
Competitive Rivalry

This chapter presents a social capital point of view of entrepreneurship and how the assets and value embedded in entrepreneur social relations could support the success of the enterprise, especially small ones. Social connections are unique in nature, are personal and stable in the long run. These features make them very unique and difficult to imitate. Therefore, if used properly, based on the position of the entrepreneur in the social hierarchy, it can generate or at least behave as a very unique and inimitable source of competitive advantage. Capitalizing on such resources could be of help to entrepreneurs especially in times of high competitive rivalry.

Managerial Representations of Competitive Advantage

1994 ◽  
Vol 58 (2) ◽  
pp. 31-44 ◽  
Author(s):  
George S. Day ◽  
Prakash Nedungadi
Keyword(s):  
Competitive Advantage ◽  
Mental Models ◽  
Market Orientation ◽  
Information Search ◽  
Strong Association ◽  
Senior Managers ◽  
Or Management ◽  
Competitive Environments ◽  
Different Types ◽  
The Cost

Managers use mental models of markets to simplify and impose order on complex and ambiguous competitive environments and isolate points of competitive advantage or deficiency. In this study of senior managers of 190 businesses, the authors found four different types of mental models or representations of competitive advantage, varying in the emphasis placed on customer or management judgments about where and how competitors differ. These representations were influenced equally by pressure points in the environment and choice of strategy. The type of representation was also strongly associated with constrained patterns of information search and usage, raising the possibility that the necessary simplifications and narrowing of perspective may come at the cost of myopia and insensitivity to challenges from unexpected directions. There was also a strong association between the completeness of the managerial representation and relative financial performance, which supports related studies on the profitability of a market orientation.

scholarly journals Scientific conclusions need not be accurate, justified, or believed by their authors

Synthese ◽  
2021 ◽  
Author(s):  
Haixin Dang ◽  
Liam Kofi Bright
Keyword(s):  
Social Epistemology ◽  
Collective Inquiry ◽  
Epistemology Of Science ◽  
Long Run ◽  
The Social ◽  
Scientific Papers ◽  
Scientific Results ◽  
Successful Science ◽  
Made In

AbstractWe argue that the main results of scientific papers may appropriately be published even if they are false, unjustified, and not believed to be true or justified by their author. To defend this claim we draw upon the literature studying the norms of assertion, and consider how they would apply if one attempted to hold claims made in scientific papers to their strictures, as assertions and discovery claims in scientific papers seem naturally analogous. We first use a case study of William H. Bragg’s early twentieth century work in physics to demonstrate that successful science has in fact violated these norms. We then argue that features of the social epistemic arrangement of science which are necessary for its long run success require that we do not hold claims of scientific results to their standards. We end by making a suggestion about the norms that it would be appropriate to hold scientific claims to, along with an explanation of why the social epistemology of science—considered as an instance of collective inquiry—would require such apparently lax norms for claims to be put forward.

Existential Angst and Identity Rethink: The Complexities of Competition for the Nonprofit

2018 ◽  
Vol 47 (4) ◽  
pp. 767-788 ◽  
Author(s):  
Ziva Sharp
Keyword(s):  
Strategic Planning ◽  
Case Studies ◽  
Market Orientation ◽  
Competitive Analysis ◽  
Organizational Identity ◽  
Planning Process ◽  
Nonprofit Organization ◽  
Social Orientation ◽  
Strategic Planning Process

This article explores the concept of competition as perceived by the nonprofit organization (NPO). Based on a series of case studies, the article examines the NPO’s response to competitive analysis within a strategic planning process. The findings suggest that despite behaving competitively, both for funding and in the marketplace, the NPO’s direct, mindful encounter with a distinctly market orientation engenders a reinterpretation of the concept of competition, aligning it with a nonprofit, value-centric mindset. In parallel, the imposition of competitive demands on the NPO may trigger a counterreaction in which the nonprofit launches a reexamination of its organizational identity. This process, in which the NPO may question the justification of its very existence, can generate significant emotional turmoil. The case study findings suggest that the outcome of this process may be the reinforcement and amplification of the organization’s social orientation.

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