Establishing the Human Dimension of the Digital Divide

2008 ◽  
pp. 3520-3531
Author(s):  
Helen Partridge

This chapter will explore the human dimension of the digital divide. It argues that existing digital divide research takes primarily a socio-economic perspective and that few studies have considered the social, psychological or cultural barriers that may contribute to digital inequality within community. This chapter will discuss an ongoing research project that explores the psychological factors that contribute to the digital divide. Using the Social Cognitive Theory, the research examines the Internet self-efficacy of Internet users and non-users in Brisbane, Australia and San Jose, California, USA. Developing a psychological perspective of the digital divide will expand current understanding of a phenomenon that has far reaching social and economic implications. It will allow a more precise understanding of what is and who represents the digital divide in community. Organisations who are involved in bridging the digital divide will be better placed to develop strategies and programs that can more effectively narrow the gap between ICT “haves” and “have-nots”.

Author(s):  
Helen Partridge

This chapter will explore the human dimension of the digital divide. It argues that existing digital divide research takes primarily a socio-economic perspective and that few studies have considered the social, psychological or cultural barriers that may contribute to digital inequality within community. This chapter will discuss an ongoing research project that explores the psychological factors that contribute to the digital divide. Using the Social Cognitive Theory, the research examines the Internet self-efficacy of Internet users and non-users in Brisbane, Australia and San Jose, California, USA. Developing a psychological perspective of the digital divide will expand current understanding of a phenomenon that has far reaching social and economic implications. It will allow a more precise understanding of what is and who represents the digital divide in community. Organisations who are involved in bridging the digital divide will be better placed to develop strategies and programs that can more effectively narrow the gap between ICT “haves” and “have-nots”.


2018 ◽  
Vol 35 (5) ◽  
pp. 819-830 ◽  
Author(s):  
Adedapo Oluwaseyi Ojo ◽  
Chris Niyi Arasanmi ◽  
Murali Raman ◽  
Christine Nya-Ling Tan

Further to the binary notion of accessibility and lack of accessibility to digital technology, this study examines Internet usage as the outcome of choice made by an individual to use the Internet. In identifying the determinants of choice, this study integrates the social cognitive theory notion of the human agency with the ability-motivation-opportunity (AMO) framework. The results of path modeling analysis of the data collected from 270 respondents in Malaysia showed that digital skill was the most significant predictor of Internet usage. Opportunity and extrinsic motivation were also significant predictors, whereas intrinsic motivation had no significant effect on Internet usage. Besides, the findings revealed that the traditional sociodemographic determinants of the digital divide are still prevalent in Malaysia.


Author(s):  
Marion Reindl ◽  
Burkhard Gniewosz ◽  
Markus Dresel

Abstract Based on the social cognitive theory and the emotional contagion theory, this study investigated if friends influence (reinforce or change) the development of academic values (intrinsic value, emotional cost) and if this process differs across same-sex friendship dyads. We drew on data collected in a two-wave longitudinal study in Germany. The final sample was based on 264 stable reciprocated friendship dyads of grades 5 and 7 (148 female dyads and 116 male dyads). Results of actor-partner-interdependence models indicated that friends reinforce each other regarding the intrinsic value and initiate change regarding the emotional cost. Moreover, female and male friendship dyads did not differ in the strength of influence on academic values. Results were discussed in terms of selection and socialization effects regarding friendships.


2007 ◽  
Vol 13 (1) ◽  
pp. 2-14 ◽  
Author(s):  
Jami L. Fraze ◽  
Maria Rivera-Trudeau ◽  
Laura McElroy

In 2003, the Centers for Disease Control and Prevention began developing a social marketing campaign, Prevention IS Care, to encourage physicians to routinely screen HIV-infected patients for HIV transmission behaviors and to deliver HIV prevention messages. The planning team selected behavioral theories on the basis of formative research conducted during 2004–2005 and integrated these theories into the social marketing framework. The team decided to use the diffusion of innovation model and social cognitive theory. They selected as their target audience primary care and infectious disease physicians in private practice who deliver care to 50 or more persons living with HIV (PLWH). The social marketing framework, the diffusion of innovation model, and the social cognitive theory facilitated the development of this audience-centered campaign and provided elements that may encourage physicians to adopt the innovation: routine screening of HIV-infected patients for HIV transmission behaviors and delivery of HIV prevention messages during office visits.


2021 ◽  
Vol 58 (1) ◽  
pp. 419-427
Author(s):  
Grace T. Pontoh Et al.

The purpose of this study was to analyze the attitudes of students towards the use of computers as one of the subjects in school. This research used a survey method with data collection techniques by questionnaires with a sample of 210 students and data analyzed using AMOS statistical software. The results indicate: (1) CSE had an influence on attitudes through PEOU; (2) CA has an influence on attitudes through PEOU; (3) PE has an influence on attitudes through PEOU; and (4) PEOU has an influence on attitudes in using computers. This research contributes to the progress of science and technology with TAM and the Social Cognitive Theory which theoretically can provide evidence and support for the advancement of research in the scope of behavioral accounting. Also teachers can form positive attitudes of students in the learning process so as to produce outstanding graduates who are able to accept technological developments.


Author(s):  
Rakhshan Kamran ◽  
Giulia Coletta ◽  
Janet M. Pritchard

Purpose: The Social Cognitive Theory (SCT) suggests health behaviour can be modified by enhancing knowledge of health benefits and outcome expectations of changing behaviour, improving self-efficacy (confidence), and developing goals to overcome barriers to behaviour change. This study aimed to determine the impact of student-led nutrition workshops on participants’ confidence related to SCT constructs for making dietary choices that align with evidence-based nutrition recommendations. Methods: Level-4 Science students developed and delivered 9 workshops on nutrition recommendations for the prevention and management of age-related diseases. Participants attending the workshops completed pre- and post-surveys to assess SCT constructs. For each SCT construct, participants rated their confidence on a 10-point Likert scale. The number (%) of participants who rated their confidence as ≥8/10 on the pre- and post-surveys were compared using the χ2 test. Results: Sixty-three community members (60% female, mean ± SD age 71 ± 7 years) attended the workshops. The number of participants rating confidence as ≥8/10 for each SCT construct increased after the workshops (P < 0.05). Conclusion: Undergraduate students can positively influence community members’ confidence for making nutrition-related decisions. Involving students in interventions where SCT-structured workshops are used may help conserve health care resources and reach older adults who may not have access to dietitian services.


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