On the Internationalization of the Wireless Telecommunications Industry

2010 ◽  
pp. 956-975
Author(s):  
Steven R. Powell
Keyword(s):  
Service Providers ◽  
Foreign Market ◽  
Telecommunications Industry ◽  
Weighting Scheme ◽  
Foreign Markets ◽  
Wireless Telecommunications ◽  
France Télécom ◽  
Different Characteristics ◽  
A Company

Companies can benefit from diversifying internationally. This article analyzes the internationalization efforts of six major European wireless telecommunications service providers: Telefonica, Deutsche Telekom, France Telecom, Vodafone, Telenor and TeliaSonera. Although all six companies have invested heavily in foreign markets, their internationalization paths have not been the same, resulting in foreign market portfolios with different characteristics. Utilizing a proportionate customer weighting scheme based on the number of subscribers controlled by a company in each market, the article examines how the companies compared in 2007 versus 2002 in their extent and scope of internationalization and in the attractiveness of their foreign market portfolios with respect to some key growth, profitability, and risk market characteristics.

On the Internationalization of the Wireless Telecommunications Industry

2011 ◽  
pp. 197-215 ◽  
Author(s):  
Steven R. Powell
Keyword(s):  
Service Providers ◽  
Foreign Market ◽  
Telecommunications Industry ◽  
Weighting Scheme ◽  
Foreign Markets ◽  
Wireless Telecommunications ◽  
France Télécom ◽  
Different Characteristics ◽  
A Company

Companies can benefit from diversifying internationally. This paper analyzes the internationalization efforts of six major European wireless telecommunications service providers: Telefonica, Deutsche Telekom, France Telecom, Vodafone, Telenor and TeliaSonera. Although all six companies have invested heavily in foreign markets, their internationalization paths have not been the same, resulting in foreign market portfolios with different characteristics. Utilizing a proportionate customer weighting scheme based on the number of subscribers controlled by a company in each market, the paper examines how the companies compared in 2007 versus 2002 in their extent and scope of internationalization and in the attractiveness of their foreign market portfolios with respect to some key growth, profitability, and risk market characteristics.

On the Internationalization of the Wireless Telecommunications Industry

2009 ◽  
Vol 1 (4) ◽  
pp. 16-36 ◽  
Author(s):  
Steven R. Powell
Keyword(s):  
Service Providers ◽  
Foreign Market ◽  
Telecommunications Industry ◽  
Weighting Scheme ◽  
Foreign Markets ◽  
Wireless Telecommunications ◽  
France Télécom ◽  
Different Characteristics ◽  
A Company

Companies can benefit from diversifying internationally. This article analyzes the internationalization efforts of six major European wireless telecommunications service providers: Telefonica, Deutsche Telekom, France Telecom, Vodafone, Telenor and TeliaSonera. Although all six companies have invested heavily in foreign markets, their internationalization paths have not been the same, resulting in foreign market portfolios with different characteristics. Utilizing a proportionate customer weighting scheme based on the number of subscribers controlled by a company in each market, the article examines how the companies compared in 2007 versus 2002 in their extent and scope of internationalization and in the attractiveness of their foreign market portfolios with respect to some key growth, profitability, and risk market characteristics.

scholarly journals Adaptation of the production enterprise personnel in the foreign economic activity conditions

2020 ◽  
pp. 21-24
Author(s):  
Anna KUDAR ◽  
Kseniia KOVTUNENKO
Keyword(s):  
Personnel Management ◽  
Economic Activity ◽  
Foreign Market ◽  
International Markets ◽  
Economic Benefits ◽  
Highly Qualified ◽  
Foreign Markets ◽  
Main Thing ◽  
The Stability ◽  
A Company

Introduction. The basis for foreign economic activity of the enterprise - is the possibility of obtaining economic benefits, based on the benefits of the international division of labor and business relations. Nowadays, the production and sale of a particular product or service has more advantages when it is done for sale in another country than in the middle of the country. The purpose of this paper is to study the aspects of personnel management of a production enterprise in terms of adaptation of foreign economic activity, namely the training of employees of the enterprise. Result. In modern market conditions, the most important tool to ensure the stability of the enterprise and increase its competitiveness not only in the domestic market but also in the foreign market - is the professional development of staff in accordance with current and future requirements of the external and internal environment. It is very important for a company that is just beginning to enter international markets to have highly qualified employees. Personnel management is a complex and integral component of business management. Difficult because people are different in nature from other resources and require special approaches and management methods. The main thing in personnel management is that a person (employee) is a source of income. Conclusion. In the conditions of globalization, there is a need of the enterprise to enter the international markets and to work in the conditions of foreign economic activity. This allows the company to make more profit, gain access to the latest technologies, purchase cheaper and unique resources for production in foreign markets, and so on. The personnel management system at the production enterprise must be flexible, able to change the content, methods and organizational forms in accordance with the needs of the enterprise and the situation in terms of foreign economic activity.

Branding Through Online Social Networks

2022 ◽  
pp. 15-26
Author(s):  
Sana Arshad ◽  
Asmat-Nizam Abdul-Talib ◽  
Fahad Manzoor
Keyword(s):  
Online Social Networks ◽  
Continuous Production ◽  
Foreign Market ◽  
Foreign Markets ◽  
Market Intelligence ◽  
Global Brands ◽  
Short Product ◽  
Globalized World ◽  
A Company

The hurdles to entering a foreign market have been dismantled by greater internet connectivity. As a result, there is virtually endless potential to expand a company abroad. In growing abroad, it's crucial to keep the brand at the forefront of the approach. When enterprises enter foreign markets, they confront several problems such as a lack of market intelligence, buyer expectations, severe rivalry from global brands, and a lack of trending awareness. Most exporters focus on the short product-focused and sales-driven methods, such as producing that which is simple to create, finding a contract, fulfilling the request, and closing sales. This method just forces an exporter into a pricing competition in a globalized world, leaving the limited possibility to continuous production, product innovation, and credibility. Every company that wishes to export should aim towards market-driven, long-term, and sustainable exporting.

From Fan-Centric Handset Manufacturing to Intense Product Diversification

2020 ◽  
Vol 12 (2) ◽  
pp. 22-33
Author(s):  
Min Zhang ◽  
Katia Passerini
Keyword(s):  
User Interface ◽  
Interface Design ◽  
Service Providers ◽  
Telecommunications Industry ◽  
Product Diversification ◽  
Innovation Ecosystem ◽  
Customer Base ◽  
Wireless Telecommunications ◽  
Application Developers ◽  
Telecommunications Companies

Xiaomi Corporation is a very successful company in the wireless telecommunications industry in China. The company has been able to adopt a “fan-centric” business model that includes extensive input from their customer base on handset design, user interface design, and features for other products/services offered by the company. The “innovation ecosystem” the company created has allowed a recent surge in sales and popularity that provides a model for other wireless telecommunications companies ranging from network service providers to application developers to follow.

scholarly journals Business Presentations as a Key Tool for Russian Enterprises to Enter Foreign Markets

2019 ◽  
Vol 4 (2) ◽  
pp. 207-212
Author(s):  
Светлана Балакирева ◽  
Svetlana Balakireva
Keyword(s):  
Foreign Market ◽  
Internal Environment ◽  
Foreign Markets ◽  
Foreign Companies ◽  
Service Business ◽  
Business Meetings ◽  
Product Service ◽  
Indispensable Tool ◽  
Key Aspects ◽  
A Company

The paper features the phenomenon of business presentation as an indispensable tool that can allow foreign trade companies to enter the foreign market. Each stage of this technological process requires a business presentation for every format of interaction with a potential foreign partner. A well-made presentation of a company, product, service, or project facilitates the search and retention of a prospective partner. It is a go-to tool used on various interaction platforms, e.g. fairs, exhibitions, business missions, conferences, business meetings, negotiations, etc. The paper defines the basic types of business presentations: company presentation, product/service, business project presentation, and commercial offer presentation. The article presents the key aspects of preparing for an effective business presentation aimed at foreign companies. When preparing a presentation for a business event, one has to plan in advance how the main elements will constitute the presentation as a whole. The "presentation field" consists of the space (external and internal environment) and the "main actors" involved in the presentation of goods or services. The prospect of further cooperation with foreign companies depends on how the Russian company analyses the ability to attract potential partners, prepares for the event, and selects the format of presentation.

scholarly journals An Exploration of the Critical Risk Factors in Sustainable Telecom Services: An Analysis of Indian Telecom Industries

2021 ◽  
Vol 13 (2) ◽  
pp. 445
Author(s):  
Wen-Kuo Chen ◽  
Venkateswarlu Nalluri ◽  
Suresh Ma ◽  
Mei-Min Lin ◽  
Ching-Torng Lin
Keyword(s):  
Risk Factors ◽  
Supply Chain ◽  
Supply Chain Management ◽  
Service Providers ◽  
Telecommunications Industry ◽  
Sustainable Supply Chain ◽  
Chain Management ◽  
Sustainable Supply Chain Management ◽  
The Impact ◽  
The Relationship

Different sources of risk factors can occur in sustainable supply chain management due to its complex nature. The telecommunication service firm cannot implement multiple improvement practices altogether to overcome the risk factors with limited resources. The industries should evaluate the relationship between risk factors and explore the determinants of improvement measures. The purpose of the present study is to identify and analyze critical risk factors (CRFs) for enhancing sustainable supply chain management practices in the Indian telecommunication industry using interpretive structural modelling (ISM). Risk factors are identified through a literature survey, and then with the help of experts, nine CRFs are identified using a fuzzy Delphi method (FDM). The relationship among these CRFs has been analyzed using ISM, and the driving and the dependence power of those CRFs are analyzed. Results indicate that both “government policies (laws and regulations)” and “the impact of rapid change in technology” are independent or key factors that affect the sustainability of the telecommunications supply chain. In addition, results provide significant managerial implications, including enhanced sustainability, and the government should build justice, fairness, open laws, certainties, and regulations to prevent risk in the telecommunications industry supply chain; service providers should monitor the rapidly evolving technologies and focus on technical learning and organizational capacity development to overcome the impact of technological changes. The contribution of this study is using a novel approach to establish a hierarchical structural model for an effective understanding of CRFs relationships and to explore decisive risk factors that can help telecom service providers to better plan and design effective improvement strategies to enhance sustainability supply chain management.

scholarly journals A Dyadic Perspective on Determinants of Entry Choices in the Global Hospitality Industry

2017 ◽  
Vol 53 (4) ◽  
pp. 77-92
Author(s):  
Kun Yang ◽  
John D. Buschman
Keyword(s):  
Brand Equity ◽  
Market Segmentation ◽  
Hospitality Industry ◽  
Foreign Market ◽  
Resource Dependency ◽  
Foreign Markets ◽  
Specific Knowledge ◽  
Firm Level ◽  
New Form ◽  
Management Contract

AbstractThis paper discusses the firm-level determinants of international hotels’ foreign markets entry choices, contrasting acquisition with management and franchise contracts, based on a resource-dependency perspective and appropriability theory. It points out that brand equity, relatedness of products and market segmentation, partner-specific knowledge of hotels, international experience, and the duration of proprietary knowledge impact hotels’ decisions on how to enter a foreign market. In addition, the paper suggests the existence of entry choices sequence favorable to acquisition probability after the end of management contract when the franchisors’ or management companies’ proprietary knowledge attenuates. Contract activity is likely to be renewed after the acquisition, once the management company has established a new form or a higher level of proprietary knowledge.

PROBLEMS OF SMALL AND MEDIUM-SIZED BUSINESS OF KHABAROVSK KRAI IN ENTERING THE FOREIGN MARKET

2021 ◽  
pp. 15-20
Author(s):  
E. A. Aleksandrova ◽  
T. S. Boiko
Keyword(s):  
Foreign Market ◽  
Innovative Development ◽  
Foreign Markets ◽  
Khabarovsk Krai ◽  
Systemic Problems

The article analyzes the problems of small and medium-sized business of Khabarovsk Krai, in particular, the problems associated with the process of entering the foreign markets. It is concluded that the key problems of small and medium-sized business of Khabarovsk Krai are the issues of logistics and innovative development. These are the strategic and systemic problems

scholarly journals MOTIVATION BEHIND THE FOREIGN EXPANSION OF ŁÓDŹ VOIVODESHIP COMPANIES

2019 ◽  
Vol 18 (3) ◽  
pp. 29-36
Author(s):  
Wojciech Grzegorczyk
Keyword(s):  
Foreign Market ◽  
Primary Research ◽  
Foreign Markets ◽  
New Markets ◽  
Market Expansion ◽  
Innovative Solutions ◽  
Strategic Goals ◽  
The Subject ◽  
Strategic Motivation

The aim of the article is to present the motivation behind foreign expansion of small and medium-sized enterprises (SMEs) based in Łódź Voivodeship. In order to carry out the project the researchers analysed the literature on the subject and conducted primary research on the sample of the selected companies with the use of survey and interview questionnaires that the managers of the companies surveyed responded to in 2017 and 2018.The decisions to enter foreign markets also resulted from the fact that companies wanted to increase their turnover and profits and in some cases, as the research proved, they were also motivated by factors concerning the companies productivity. Companies perceive foreign market expansion as an opportunity to expand their product offer, enter new markets, implement innovative solutions or achieve the previously set strategic goals, which is referred to as the so called strategic motivation.

Sign in / Sign up

Export Citation Format

Share Document