Improving Cross-Cultural Awareness and Communication through Mobile Technologies

Author(s):  
Adele Botha ◽  
Steve Vosloo ◽  
John Kuner ◽  
Madelein van den Berg

Increasingly, technology is mediating the way in which the youth around the world communicate, consume content and create meaning. As mobile communication media and the internet become more pervasive, young people from different cultures and communities are afforded more opportunities for collaboration across previously unbridgeable distances. The need for cross-cultural awareness and communication is thus more important than ever. The initiative described in this article, successfully demonstrated the role of mobile phones and the web as mediating technologies in the development of intercultural competencies and communication skills among a group of teenagers scattered across two countries.[Article copies are available for purchase from InfoSci-on-Demand.com]

Author(s):  
Ralf Wagner ◽  
Martin Klaus

The role of mobile terminals such as mobile telephones, or PDAs, is shifting from gadgetry to serious platforms for direct marketing actions. The ubiquitous use of these devices offers companies a perfect medium through which to promote their products and services in a personalized and interactive way. Since mobile phone users are rarely without their mobile phones, mobile electronic devices provide marketers with almost permanent contact opportunities to introduce their products directly to potential clients. Although potential customers are attracted by the promotion of appealing technologies and sophisticated products and services via mobile communication, the intended impact of this direct marketing approach is often thwarted as it is seen by some as invasive and an infringement of privacy. This chapter outlines the opportunities and challenges of mobile technology applications for direct marketing and relates mobile technologies to a scheme of tasks for successful direct marketing. The chapter concludes by highlighting examples to demonstrate ways of conducting successful mobile direct marketing.


Author(s):  
Christina Neumayer

This chapter explores the role of mobile phones and smartphones for activists in political protest. Activist practices and modalities of organizing and coordination, identity formation and representation of political protest, production of visibility and maintenance of security may have changed as a result of the presence of these technologies. The chapter engages with this issue as a sociotechnical process at the intersection of social movement studies and (mobile) media studies. It explores the evolution of mobile media technologies and political activism and illustrates the tensions that have emerged in this interrelationship. It emphasizes the extent to which political protest has become dependent upon and constrained by mobile phones. The chapter concludes by arguing that political activism and mobile technologies are interdependent and that it is at this sociotechnical intersection that we must ask critical questions concerning the roles mobile phones play in political protest today.


1975 ◽  
Vol 45 (4) ◽  
pp. 475-506 ◽  
Author(s):  
Patricia Teague Ashton

Over the last twenty-five years children around the world have observed and responded to researchers who pour water from beaker to beaker, roll plasticene into snake-like figures, and arrange matchsticks into a potpourri of shapes. These cross-cultural experiments have been undertaken to test Piaget's theory of genetic epistemology, which posits a hierarchical, universal, and invariant sequence of stages of cognitive development. Piagetian research in varying cultures has revealed both striking similarities and marked differences in performance on cognitive tasks, some in apparent conflict with the basic assumptions of Piagetian stage theory. In this article Professor Ashton reviews a range of cross-cultural Piagetian research, analyzes the sometimes divergent findings from this research, and suggests methodological improvements which may help to resolve past dilemmas and to further future understanding of cognitive growth in different cultures.


2015 ◽  
Vol 1 (1) ◽  
pp. 51 ◽  
Author(s):  
Tom Lawrence

<p>Organizations face a myriad of challenges as the world interconnects through the process of globalization. In order to sustain viability and produce competitive advantage, organizations must develop a global communication strategy. Communication skills need to be developed at all levels of the organization, from a coherent mission statement to individual employee development. Organizations need global leaders, capable of moving in and through divergent cultural environments. Identifying and equipping these future leaders is an antecedent to success in the global marketplace. This paper offers an instructive model to guide organizations as they face increasingly complex, cross-cultural environments.</p>


2021 ◽  
Vol 12 (4) ◽  
Author(s):  
O Turitsina ◽  

Abstract: The article discusses the issue of business correspondence, its rules and etiquette, which is highly important in modern world as a great number or e-mails and business letters are sent and received every day throughout the world. So, the ability to correspond in business sphere is a crucial skill for the employees of multinational companies as well as for those who communicate internationally in different fields. It also concerns the cross-cultural aspect of organizing and translating business letters taking into consideration the key role of international communication due to the growing globalization of our society, and a lot of attention is paid to the national differences and peculiarities we may face while establishing contacts with foreign colleagues and partners. It analyses numerous studies and articles written by linguists, interpreters as well as by business coaches who, basing on their research and experience give advice and suggest solutions to different challenges we may face in this sphere. The article focuses on the different issues, such as the language and style, the structure and layout, the peculiarities and difficulties of translation, the things which should be avoided and are inappropriate in business letters. A lot of advice with numerous examples are given in order to avoid misinterpreting when it comes to cross-culture communication as well as embarrassing mistakes and those mistakes, which may have serious professional consequences. The article focuses six different problematic areas in business letter translation. These include: lexical-semantic problems; grammar; syntax; rhetoric; and pragmatic and cultural problems. The information must be interesting and useful for those who deals with business communication on international level as well as career coaches and business consultants in order to provide them with advice appropriately and help to improve and systemize necessary knowledge and skills to handle business correspondence successfully.


Author(s):  
Joana Costa

Entrepreneurship is a worldwide reality. Since the beginning of times and all around the world people have created businesses. Entrepreneurial orientation, from a macroeconomic perspective, allows income and employment generation, thus boosting growth. At the microeconomic level, it is a competition booster playing a central role in a globalized market. In this entrepreneurial ecosystem in which knowledge-based activity is the core booster of employment, economic growth, and competitiveness, universities and, in particular, entrepreneurial universities play either the role of knowledge production and dissemination. The present work aims to understand the role of education (formal and entrepreneurship) on entrepreneurial activity combined with heterogeneous individual characteristics and different cultures and geographies. Specifically, the study identifies substitution and complementary effects among both types of education according to individual taxonomies.


2008 ◽  
pp. 99-125
Author(s):  
Letizia Caronia

This chapter illustrates the role of the mobile phone in the rise of new cultural models of parenting. According to a phenomenological theoretical approach to culture and everyday life, the author argues that the relationship between technologies, culture, and society should be conceived as a mutual construction. As cultural artefacts, mobile communication technologies both are domesticated by people into their cultural ways of living and create new ones. How are mobile phones domesticated by already existing cultural models of parenting? How does the introduction of the mobile phone affect family life and intergenerational relationships? How does mobile contact contribute in the construction of new cultural models of “being a parent” and “being a child”? Analysing new social phenomena such as “hyperparenting” and the “dialogic use” of mobile phones, the author argues upon the role of mobile communication technologies in articulating the paradoxical nature of the contemporary cultural model of family education.


2019 ◽  
Vol 8 (2) ◽  
pp. 268-292
Author(s):  
Dennis Reichow ◽  
Thomas N. Friemel

Mobile phones have become a ubiquitous phenomenon on public transport. However, little attention has been given to the effect of mobile communication on perceived security on public transport. This paper develops a model of social presence and perceived security in order to understand the widespread use of mobile phones on public transport as well as its effects. The first part of the model suggests a mediating role of social presence to understand how perceived security motivates mobile communication. The respective hypotheses are tested with a representative survey ( N = 2,267), and the results support the mediating role of social presence. The second part of the model assumes that social presence is not only a motive to use mobile communication but also helps to improve perceived security. Based on a 2-week mobile experience sampling with 86 participants and 1,264 measurement points, the effect of mobile communication and social presence obtained, as well as individual and situational factors on perceived security were tested. The respective hypotheses were partially supported but also suggest that other coping strategies might be of relevance to fully understand the relationship between mobile communication and situational perceived security. Besides the academic insights, these results suggest that public transport operators should consider expanding mobile phone coverage in their vehicles and stations to improve perceived security and make their services more attractive.


2020 ◽  
Vol 9 (2) ◽  
pp. 109-113
Author(s):  
Fabian Winiger

AbstractThis commentary takes issue with three central themes contained in Michael and Tracy Balboni’s Hostility to Hospitality: the argument against a ‘spirituality of immanence’ prevalent in biomedicine, the proposal for ‘structural pluralism’ as a model of institutional reform that addresses the alleged deficiencies of immanence, and the role of ‘chief love’ in the conceptualisation of a spirituality suitable to this form of pluralism. Drawing on a brief discussion of spiritualities which do not fit into the hermeneutic of ‘chief love’, we suggest that the Balbonis’ argument contains largely unexamined assumptions coloured by the authors’ own theological commitments. We contend that the success of ‘structural pluralism’ hinges on the extent to which the authors can credibly disentangle particular religious interests from their proposal for institutional reform, and that this requires broad consultation of spiritual experiences beyond ‘chief love’ and the critique of immanence. The World Health Organisation’s cross-cultural methodology employed in the development of a quality of life measure that incorporates “religiousness, spirituality and personal beliefs” (‘WHOQOL-SRPB’) is briefly discussed as an example of such consultation.


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