Branding and Funding

Branding is important in building the creative economy. Branding is the story of your history, values, beliefs, and vision. Branding is not based on whims, but on careful well thought out ideas, and the most powerful branding comes from disruptive thinking. The power of changing the thought process to using new methodologies and modern ideas cannot be underestimated. Creative cultural branding centers on branding that ignites the creative economy in your specific unique area. It is important to not only get early stage capital when building the creative economy, but all the help you can receive through grants. Government agencies and foundations can give disruptive leaders a start in developing the creative businesses to thrive in our modern times. Federal funding for the creative economy initiative can complement local and foundation funding. Typically, federal funding is for capital investment, not for planning or ideation. Understanding funding options and requirements is important. This chapter explores branding and funding.

2021 ◽  
Author(s):  
Kelli Qua ◽  
Fei Yu ◽  
Tanha Patel ◽  
Gaurav Dave ◽  
Katherine Cornelius ◽  
...  

BACKGROUND Evaluating outcomes of a Clinical and Translational Science Award (CTSA) hub’s clinical and translational research (CTR) training (e.g., KL2 program) requires selecting reliable, accessible, and standardized measures. Since measures of scholarly success usually focus on publication output and extramural funding, CTSA hubs have started to use bibliometrics to evaluate the impact of their supported scholarly activities. However, the evaluation of KL2 programs across CTSAs is limited, and the use of bibliometrics and follow-on funding is minimal. OBJECTIVE This study sought to evaluate scholarly productivity, impact, and collaboration using bibliometrics and federal follow-on funding of KL2 scholars from three CTSA hubs and define and assess CTR training success indicators. METHODS The sample included KL2 scholars from three CTSA institutions (A-C). Bibliometric data for each scholar in the sample were collected from both SciVal and iCite, including scholarly productivity, citation impact, and research collaboration. Three federal follow-on funding measures (at the five-year, eight-year, and overall time point) were collected internally and confirmed by examining NIH RePORTER. Both descriptive and inferential statistical analysis were computed using SPSS to assess bibliometrics results and federal follow-on funding of KL2 scholars. RESULTS A total of 143 KL2 scholars were included in the sample with relatively equal groups across three CTSA institutions (A-C). The included KL2 scholars produced more publications and citation counts at the eight-year than the five-year time point (3.4 vs. 3.75 publications per year on average; 26.16 and 26.44 citations per year respectively). Overall, the KL2 publications from all three institutions were cited twice as much as others in their fields based on NIH Relative Citation Ratio. KL2 scholars published work with researchers from other US institutions over two times (five-year point) or three and a half times (eight-year point) more than others in their research fields. Within five-year and eight-year post-matriculation, 44% (n = 63) and 52% (n = 74) of KL2 scholars achieved federal funding respectively. Institution C's KL2-scholars had a significantly higher citation rate per publication than the other institutions (p < .001). Institution A had a significantly lower rate of nationally field-weighted collaboration compared to the other institutions (p < .001). Institution B Scholars were more likely to have received federal funding than scholars at Institution A or C (p < .001). CONCLUSIONS Multi-institutional data showed a high level of scholarly productivity, impact, collaboration, and federal follow-on funding achieved by KL2 scholars. This study provided insights on using bibliometric and federal follow-on funding data to evaluate CTR training success across institutions. CTSA KL2 programs and other CTR career training programs can benefit from these findings in terms of understanding metrics of career success and using that knowledge to develop highly targeted strategies to support early-stage CTR investigators' career development.


2019 ◽  
Vol 2019 ◽  
pp. 1-16 ◽  
Author(s):  
Marcos Gutierrez-Lopez ◽  
Juan Prado-Olivarez ◽  
Javier Diaz-Carmona ◽  
Carlos A. Herrera-Ramírez ◽  
Jose Antonio Gutierrez-Gnecchi ◽  
...  

There is a worldwide need for new methodologies to prediagnose breast cancer in an early stage, which helps to notably increase the possibility of saving the mammary gland or patient’s life. This work describes a new methodology proposal based on electrical impedance for the localization of preclinical carcinoma emulators in agar phantoms of the breast. The impedance is systematically measured through eight Ag/AgCl electrodes uniformly distributed in a ring arrangement placed on the breast agar phantom. The fundamental idea of the proposed location algorithm, named Anomaly Tracking Circle algorithm, is to find the breast agar area defined by straight lines joining the electrode pairs having the minimum difference value of the defined normalized impedance magnitude along the measurement sweep. Such difference is obtained with respect to a breast agar phantom without carcinoma emulator. The proposed methodology was evaluated through seven experimental agar models, six of them having carcinoma lobe emulators with different locations and electrical conductivities. According to the obtained results, the described methodology can obtain the location zone of preclinical-emulated carcinomas with an 83.33% success.


2021 ◽  
pp. 255-284
Author(s):  
Alex Brummer

This chapter looks at the priority projects, the climate change agenda, and the low interest rate environment that constitute a big step forward for UK. It illustrates the UK as a country where Conservative and Labour parties after a decade of austerity agree that the UK needs to invest for the future. It also discusses the priorities of digital transformation and a lower carbon Britain outside the EU that look even more desirable after the Covid-19 experience. The chapter highlights Britain as the master of capital investment in the Victorian era as much of the infrastructure for creating the railways, the Clifton Suspension Bridge and the Bazalgette sewage system in London was designed and built in that period. It points out how long-term investment for the greater public good is not something that the UK has excelled at in more modern times.


2003 ◽  
Vol 28 (2) ◽  
pp. 83-87
Author(s):  
Vishnu Varshney

The concept of venture capital originated in the US in 1946. A number of new technologies which could be commercially exploited had come up after the Second World War and funds given for such ventures were called venture capital investment. Though the venture capital movement has been in existence for more than three decades in India, it has only recently gained momentum. New ventures found it difficult to get funding from the banks as they did not have any collateral to offer. Hence, venture capital industry was started in India to fund such enterprises. Gujarat Venture Finance Limited (GVFL) was set up by the World Bank in 1990. Till date, it has funded 56 companies from all over the country. GVFL supports only technology-oriented companies. Funding is provided in stages. The money given at the seed or early stage is called angel funding. This paper documents how GVFL funded and nurtured a venture called Permionics which was involved in manufacturing an innovative water filter and helped it to grow into a commercially viable enterprise. This was not smooth sailing and the venture did not take off initially as the project required a lot of product innovation and market research for its feasibility. However, the venture capitalist persisted with the efforts in making the venture successful as he had faith in the product. Thus, he went beyond hand-holding and helped in the company's promotional effort, getting expert advice, solving internal disputes, coordinating strategic tie-ups, etc. After some trial and error, the product was finally relaunched and was a great success. The main conclusions emerging from this paper are: A venture capitalist's contribution is not just funding an enterprise but also seeing to its proper functioning. A venture capitalist provides necessary linkages to the entrepreneur for the growth of the enterprise. A venture capitalist not only provides moral support but also helps in forming the company. He is more of a partner than an outsider. A good venture capitalist sees the enterprise through its ups and downs until it becomes a commercially successful venture.


2016 ◽  
Vol 49 (2) ◽  
pp. 113-122 ◽  
Author(s):  
Wei-Hwa Pan ◽  
Xuan-Thang Ngo

Previous studies have explored regional performance from the perspective of endogenous growth theory. This empirical investigation is conducted on a panel dataset of 64 Vietnamese provinces and integrates moderated regression analysis. Statistically, the empirical results did not fully support the endogenous growth model in cases in which regional per capita income tended to converge across different regions, while improved foreign direct investment (FDI) inflow, capital investment, and degree of openness did have significant positive impacts on GDP growth. This study questions the validity of endogenous growth theory in the early stage of a less developed country. Furthermore, results indicate that internationalization activities positively affect regional performance for provinces that have established special economic zones (SEZs) through liberal state regulation.


1994 ◽  
Vol 6 (2) ◽  
pp. 201-222 ◽  
Author(s):  
Janet Zhiqun Xing

ABSTRACTThis article is a quantitative diachronic study of the object markers ba˘ and jiāng in Chinese. Traditionally, it has been claimed (Chao, 1968; Li & Thompson, 1981; Lü, 1955; Wang, 1943–44; among others) that ba˘ and Ji¯ng have undergone the same process of grammaticalization and have acquired the same function over time, so that they have become interchangeable. The present article challenges this view and provides evidence showing that, in the texts where both are used, each has its own distinctive functions. In the early stage of their grammaticalization, the major difference between them is the direction of motion relative to the agent: ba˘ tends to express motion toward the agent, whereas Jiāng tends to express motion away from the agent. Later, when both ba˘ and Jiāng become object markers, ba˘ is more likely to be used in informal texts, whereas Jiāng is more likely to be used in formal texts. I argue that it is this difference that led to the disappearance of Jiāng in written texts of modern times.


Author(s):  
Agnieszka Stempin

Chess is a board game, in the Middle Ages referred to as a tabula. During the long way it took since its origin in India in the 6th century until modern times, the subsequent communities left their own, inimitable cultural marks. In India, chess had a deeply mystical nature; Persians used chess to picture the world as a battlefield; Arabs systematised many concepts and took note of the mathematical aspect; Europe made use of chess to define rules that should apply to an ideal society. This shows a perfect understanding of the balance on the chessboard, the mutual dependencies and consistent actions leading to success – both when playing and creating social life. Medieval literature provides an excellent basis for studies of the intertwining cultural trends and describing the reality. In the literature, elements based on playing chess are oftentimes among the postulated modes of education. However, the ideas encountered by the potential users of chess tournaments were best communicated by the figures and the accumulated plethora of notions. An analysis of the changes affecting jackstraws at an early stage of the game’s adaptation in Europe and other territories which took over chess as cultural models, leads to a conclusion that the material from the 11th-12th centuries that comes from Polish collections matches many Latin trends and shows considerable knowledge thereof.


2016 ◽  
Vol 31 (1) ◽  
pp. 33
Author(s):  
Eny Sulistyaningrum

Investment in human capital, especially in children’s education, is considered to be among the most effective ways for countries to improve their national welfare and reduce poverty in the long term. The Government of Indonesia has promoted human capital investment, especially in children, by designing school subsidy programs. Since 2005, the school operational assistance program (BOS) has been the biggest school subsidy program in Indonesia during the last two decades. This paper evaluates the impact of BOS on children’s test scores at the early stage. This study uses Propensity Score Matching (PSM) to estimate the average treatment effect, in the absence of selection, on unobserved characteristics. The results confirm that BOS can increase student performance. The finding suggests that the Government of Indonesia needs to develop a subsidy program to provide a basic level of education for all students, especially for the poor, as the recent school subsidy program is only sufficient for school fees or even only enough for tuition fees if the students live in urban areas. The remainder of the education expenditures must be covered by the household.Keywords: School Subsidy, BOS, PSM, Test ScoresJEL: H52, I22, I25


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