Techniques for Developing Mobile-Friendly Web Sites

2021 ◽  
pp. 1368-1378
Author(s):  
J. Christopher Sandvig
Keyword(s):  
Social Media ◽  
Mobile Devices ◽  
Web Sites ◽  
Web Search ◽  
Mobile Design ◽  
Single Column ◽  
Space Saving ◽  
Full Screen ◽  
Physical Limitations ◽  
Display Content

The growing use of mobile devices for e-commerce, news, social media, and web search has created a need for mobile-friendly web sites. Mobile sites are designed to accommodate the physical limitations of mobile devices such as small displays, touch screens, and slow download times. Mobile-friendly sites typically display content in a single column formatted to use the full screen width, utilize vertical scrolling, use smaller images, provide larger touch targets such as buttons and links, and utilize space saving navigation techniques. The objectives of this article are to describe the attributes of mobile friendly web sites, overview current popular mobile design techniques, and discuss their strengths and weaknesses.

Web Site Mobilization Techniques

2019 ◽  
pp. 1837-1845
Author(s):  
John Christopher Sandvig
Keyword(s):  
Mobile Devices ◽  
Web Sites ◽  
Web Site ◽  
Web Design ◽  
Laptop Computers ◽  
Digital Devices ◽  
Advantages And Disadvantages ◽  
Desktop Computers ◽  
Physical Limitations ◽  
User Friendly

Mobile-friendly websites are designed to render well on all digital devices, including smartphones, desktop computers, laptop computers, and tablets. Creating a user-friendly experience on mobile devices requires specific web design techniques. These techniques are designed to accommodate the small screens and other physical limitations of mobile devices. This chapter describes the three primary techniques for creating mobile-friendly web sites: responsive, separate URL, and server adaptive. It explains how each technique is implemented, the advantages and disadvantages of each, and their relative popularity. It also describes an emerging mobile technique called accelerated mobile pages.

Automatic Usability Evaluation of Mobile Web Pages with XML

2013 ◽  
Vol 4 (3) ◽  
pp. 19-40 ◽  
Author(s):  
Ankita Kohli ◽  
Chunying Zhao ◽  
Jun Kong
Keyword(s):  
Best Practices ◽  
Mobile Devices ◽  
Web Sites ◽  
Best Practice ◽  
Xml Schema ◽  
Design Guidelines ◽  
Web Pages ◽  
Mobile Web ◽  
Mobile Design ◽  
Mobile Browsing

Recently, mobile browsing on the World Wide Web is growing rapidly. The growth has created a surge in the number of Web pages designed for mobile devices. To increase the usability of mobile browsing, the Mobile Web Best Practices have been proposed to guide the development of mobile-friendly Web pages. In this paper, the mobileOK checker, a free service provided by W3C, is used to automatically inspect the conformance of 46 popular mobile Web sites to the Mobile Web Best Practices. We analyze the evaluation results and provide suggestions for improving the design of mobile Web sites. In mobile browsing, different mobile devices have different screen sizes, layout structures, and styles to represent Web contents. Furthermore, mobile devices are developing fast. The diversity and fast development of mobile devices cause the mobile design guidelines changing over time. However, the mobileOK checker is not flexible to include new guidelines or customize a best practice rule to fit a specific mobile browsing scenario. To solve this problem, this paper presents a generic approach to represent the mobile design guidelines through an XML schema. Using the XML schema provides the flexibly to support evolving guidelines in an open format. To evaluate our approach, a prototype, WPChecker, has been developed.

Web Site Mobilization Techniques

2018 ◽  
pp. 8087-8094
Author(s):  
John Christopher Sandvig
Keyword(s):  
Mobile Devices ◽  
Web Sites ◽  
Web Site ◽  
Web Design ◽  
Laptop Computers ◽  
Digital Devices ◽  
Advantages And Disadvantages ◽  
Desktop Computers ◽  
Physical Limitations ◽  
User Friendly

Mobile-friendly web sites are designed to render well on all digital devices, including smartphones, desktop computers, laptop computers, and tablets. Creating a user-friendly experience on mobile devices require specific web design techniques. These techniques are designed to accommodate the small screens and other physical limitations of mobile devices. This article describes the three primary techniques for creating mobile-friendly web sites: responsive, separate URL, and server adaptive. It explains how each technique is implemented, the advantages and disadvantages of each, and their relative popularity. It also describes an emerging mobile technique called Accelerated Mobile Pages.

Do doctors care? Validating a tool for the assessment of health information security in Spanish-speaking countries (Preprint)

2020 ◽  
Author(s):  
Jorge Andres Delgado-Ron ◽  
Daniel Simancas-Racines
Keyword(s):  
Social Media ◽  
Information Security ◽  
Mobile Devices ◽  
Media Use ◽  
Medical Doctors ◽  
Spanish Translation ◽  
Social Media Use ◽  
Attitudes And Practices ◽  
Human Aspects ◽  
Password Management

BACKGROUND Healthcare has increased its use of information technology over the last few years. A trend followed higher usage of Electronic Health Record in low-and-middle-income countries where doctors use non-medical applications and websites for healthcare-related tasks. Information security awareness and practices are essential to reduce the risk of breaches. OBJECTIVE To assess the internal reliability of the Spanish translation of three areas of the Human Aspects of Information Security Questionnaire (HAIS-Q), and to assess the knowledge, attitudes, and practices of medical doctors around information security. METHODS This is a cross-sectional descriptive study designed as a questionnaire-based. We used focus areas (Password management, social media use, and mobile devices use) from the Human Aspects of Information Security Questionnaire (HAIS-Q). Medical doctors in Ecuador answered an online survey between December 2017 and January 2018. RESULTS A total of 434 health professionals (response rate: 0.65) completed all the questions in our study. Scores were 37.4 (SD 5.9) for Password Management, 35.4 (SD 5.0) for Social Media Use and 35.9 (SD 5.7) for Mobile Devices. Cronbach’s alpha coefficient (α) was 0.78 (95% CI: 0.75, 0.81) for password management, 0.73 (95%CI: 0.69, 0.77) for mobile devices and 0.77 (95% CI: 0.73, 0.78) for Social Media Use. CONCLUSIONS Our study shows that three components of the Spanish translation of the HAIS-Q questionnaire were internally reliable when applied in medical doctors. Medical doctors with eagerness to receive infosec training scored higher in social media use and mobile device use categories.

scholarly journals Adventure Code Camp: Library Mobile Design in the Backcountry

2014 ◽  
Vol 33 (3) ◽  
pp. 45 ◽  
Author(s):  
David Ward ◽  
James Hahn ◽  
Lori Mestre
Keyword(s):  
Mobile Devices ◽  
Design Process ◽  
Mobile Apps ◽  
Library Services ◽  
Mobile Web ◽  
Process Outcomes ◽  
Mobile Design ◽  
Web App ◽  
Software Services

<p>This article presents a case study exploring the use of a student Coding Camp as a bottom-up mobile design process to generate library mobile apps. A code camp sources student programmer talent and ideas for designing software services and features.  This case study reviews process, outcomes, and next steps in mobile web app coding camps. It concludes by offering implications for services design beyond the local camp presented in this study. By understanding how patrons expect to integrate library services and resources into their use of mobile devices, librarians can better design the user experience for this environment.</p>

scholarly journals Building Standardized and Secure Mobile Health Services Based on Social Media

Electronics ◽  
2020 ◽  
Vol 9 (12) ◽  
pp. 2208
Author(s):  
Jesús D. Trigo ◽  
Óscar J. Rubio ◽  
Miguel Martínez-Espronceda ◽  
Álvaro Alesanco ◽  
José García ◽  
...  
Keyword(s):  
Social Media ◽  
Mobile Devices ◽  
Mobile Health ◽  
Healthcare Services ◽  
Small Scale ◽  
Proof Of Concept ◽  
Privacy And Security ◽  
Health Level 7 ◽  
Information Embedding ◽  
Android Applications

Mobile devices and social media have been used to create empowering healthcare services. However, privacy and security concerns remain. Furthermore, the integration of interoperability biomedical standards is a strategic feature. Thus, the objective of this paper is to build enhanced healthcare services by merging all these components. Methodologically, the current mobile health telemonitoring architectures and their limitations are described, leading to the identification of new potentialities for a novel architecture. As a result, a standardized, secure/private, social-media-based mobile health architecture has been proposed and discussed. Additionally, a technical proof-of-concept (two Android applications) has been developed by selecting a social media (Twitter), a security envelope (open Pretty Good Privacy (openPGP)), a standard (Health Level 7 (HL7)) and an information-embedding algorithm (modifying the transparency channel, with two versions). The tests performed included a small-scale and a boundary scenario. For the former, two sizes of images were tested; for the latter, the two versions of the embedding algorithm were tested. The results show that the system is fast enough (less than 1 s) for most mHealth telemonitoring services. The architecture provides users with friendly (images shared via social media), straightforward (fast and inexpensive), secure/private and interoperable mHealth services.

The importance of social media on holiday visitors’ choices – the case of Athens, Greece

2015 ◽  
Vol 10 (3) ◽  
pp. 360-374 ◽  
Author(s):  
Androniki Kavoura ◽  
Aikaterini Stavrianeas
Keyword(s):  
Social Media ◽  
Web Sites ◽  
Online Community ◽  
Age Groups ◽  
Exploratory Research ◽  
Sources Of Information ◽  
Geographical Differences ◽  
Content Type ◽  
Community Belonging ◽  
And Gender

Purpose – The purpose of this paper is to examine visitors’ perceptions and relevant importance of social media when choosing a Mediterranean destination and also to explore the extent in which they believe it is important for them to belong to an online community with shared characteristics among its members. Design/methodology/approach – A stratified, based on nationality and gender, sample of 301 respondents of foreign arrivals of visitors in the Athens airport, Greece was collected in June and July 2014 based on the official Athens Airport Authorities Arrival Research. This is a partially exploratory research. Findings – Differences between age groups as far as the importance attributed to social media as sources of information about a tourism destination were found. The respondents, when using the internet for gathering information about a tourism Mediterranean destination, consider different online channels. Facebook is among the most important sources of information for them associated with the tourism destinations. Official web sites/blogs of the destination are the first source and photo sharing sites are the second most preferred source; sharing aesthetics of photos was found to contribute to the feeling of belonging to an on line travel community. Research limitations/implications – Further research will contribute to the development of greater understanding of the strategic approaches to social media and their use to promote a destination. Greek diaspora would be interesting to examine and geographical differences among groups. Practical implications – The paper denotes the importance for destination management organizations and companies, to fully employ the social media in their marketing efforts. Originality/value – The present study increases our understanding of the adoption of online and traditional communications in the visitor’s process for Athens, Greece, shedding light to the literature existing on the significance attributed to the online travel community belonging from visitors through sharing aesthetics of photos and associations of ideas based on age differences.

Self-Presentation of Female Athletes: A Content Analysis of Athlete Avatars

2016 ◽  
Vol 9 (4) ◽  
pp. 460-475 ◽  
Author(s):  
Megan B. Shreffler ◽  
Meg G. Hancock ◽  
Samuel H. Schmidt
Keyword(s):  
Social Media ◽  
Content Analysis ◽  
Web Sites ◽  
Female Athletes ◽  
Common Theme ◽  
Traditional Media ◽  
Self Presentation ◽  
The Public ◽  
Athletic Competence

Unlike traditional media, which frames female athletes in sexualized manners and in socially accepted roles such as mothers and girlfriends, user-controlled social-media Web sites allow female athletes to control the image and brand they wish to portray to the public. Using Goffman’s theory of self-presentation, the current study aimed to investigate how female athletes were portraying themselves via their Twitter avatar pictures. A total of 207 verified Twitter avatars of female athletes from 6 sports were examined through a content analysis. The avatars from each player were coded using the following themes: athlete as social being, athlete as promotional figure, “selfie,” athletic competence, ambivalence, “girl next door,” and “sexy babe.” The results revealed that athletic competence was the most common theme, followed by selfie and athlete as social being. Thus, when women have the opportunity to control their image through social media they choose to focus on their athletic identities.

scholarly journals Managing brand presence through social media: the case of UK football clubs

2014 ◽  
Vol 24 (2) ◽  
pp. 181-204 ◽  
Author(s):  
Jeff McCarthy ◽  
Jennifer Rowley ◽  
Catherine Jane Ashworth ◽  
Elke Pioch
Keyword(s):  
Social Media ◽  
Web Sites ◽  
Short Term ◽  
Content Type ◽  
Study Approach ◽  
Football Clubs ◽  
Multiple Case ◽  
Community Growth ◽  
Further Development

Purpose – The purpose of this paper is to contribute knowledge on the issues and benefits associated with managing brand presence and relationships through social media. UK football clubs are big businesses, with committed communities of fans, so are an ideal context from which to develop an understanding of the issues and challenges facing organisations as they seek to protect and promote their brand online. Design/methodology/approach – Due to the emergent nature of social media, and the criticality of the relationships between clubs and their fans, an exploratory study using a multiple case study approach was used to gather rich insights into the phenomenon. Findings – Clubs agreed that further development of social media strategies had potential to deliver interaction and engagement, community growth and belonging, traffic flow to official web sites and commercial gain. However, in developing their social media strategies they had two key concerns. The first concern was the control of the brand presence and image in social media, and how to respond to the opportunities that social media present to fans to impact on the brand. The second concern was how to strike an appropriate balance between strategies that deliver short-term revenue, and those that build longer term brand loyalty. Originality/value – This research is the first to offer insights into the issues facing organisations when developing their social media strategy.

scholarly journals Learners’ Perceptions of the Use of Mobile Technology in a Task-Based Language Teaching Experience

2016 ◽  
Vol 9 (12) ◽  
pp. 120 ◽  
Author(s):  
Simone L. Calabrich
Keyword(s):  
Language Learning ◽  
Mobile Devices ◽  
Mobile Technology ◽  
Web Search ◽  
Learning Experience ◽  
Teaching Experience ◽  
Mobile Assisted Language Learning ◽  
Positive Attitudes ◽  
Language Classroom ◽  
Language Schools

<p class="apa">This research explored perceptions of learners studying English in private language schools regarding the use of mobile technology to support language learning. Learners were first exposed to both a mobile assisted and a mobile unassisted language learning experience, and then asked to express their thoughts on the incorporation of mobile devices into the language classroom. The mobile assisted tasks involved learners posting a review online based on a real past experience, as well as using web-search engines to gather enough information to plan a hypothetical trip. Findings revealed overall positive attitudes amongst the students surveyed. Arguments in favour of the incorporation of mobile technology in the language classroom included: the possibility of having access to a range of materials superior in both quality and quantity when using mobile devices to access the Internet, among others. However, a significant amount of scepticism towards Mobile Assisted Language Learning emerged. Arguments against suggested that the format of presentation, rather than the type of task, seemed to constitute a motivational factor that played a psychologically significant role to some of the learners.</p>

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