scholarly journals The Utilization of Social Media by Small and Medium Food Vendors in Brunei Darussalam

2020 ◽  
Vol 11 (1) ◽  
pp. 142-163
Author(s):  
Meryeme Bouargan ◽  
Rabi'atul Adawiyah Haji Abd Halim ◽  
Nuruljannah Haji Husaini ◽  
Nor Azeem Jusniah ◽  
Nur Hazwani Masturah Haji Ahmad ◽  
...  
Keyword(s):  
Social Media ◽  
Food Industry ◽  
Key Factors ◽  
Primary Research ◽  
Business Outcomes ◽  
Media Usage ◽  
Social Media Networks ◽  
Brunei Darussalam ◽  
Factors Influencing ◽  
Research Cost

This research examines the factors that contribute to the utilization of social media by the small and medium-sized enterprises (SMEs) operating in the food industry in Brunei Darussalam. It also investigates how social media provides opportunities to SMEs. This research was done using a quantitative method through primary research that was focused on small and medium-sized food vendors in Brunei Darussalam. Survey questions were distributed to food SMEs and vendors, who use social media to assist them in conducting their business, to serve as a guideline to understand how social media networks can lead to positive business outcomes and how understanding key factors may lead to optimizing product portfolios and to discover new opportunities for their business to expand. Based on the authors' research, cost effectiveness was found to influence social media usage among the small and medium food vendors in Brunei. Factors such as trust, interactivity and compatibility, however were not found to be the factors influencing the utilization of social media.

scholarly journals The Utilization of Social Media by Small and Medium Food Vendors in Brunei Darussalam

2021 ◽  
pp. 1107-1131
Author(s):  
Meryeme Bouargan ◽  
Rabi'atul Adawiyah Haji Abd Halim ◽  
Nuruljannah Haji Husaini ◽  
Nor Azeem Jusniah ◽  
Nur Hazwani Masturah Haji Ahmad ◽  
...  
Keyword(s):  
Social Media ◽  
Cost Effectiveness ◽  
Quantitative Method ◽  
Key Factors ◽  
Business Outcomes ◽  
Media Usage ◽  
Social Media Networks ◽  
Brunei Darussalam ◽  
Factors Influencing ◽  
Research Cost

This research examines the factors that contribute to the utilization of social media by the small and medium-sized enterprises (SMEs) operating in the food industry in Brunei Darussalam. It also investigates how social media provides opportunities to SMEs. This research was done using a quantitative method through primary research that was focused on small and medium-sized food vendors in Brunei Darussalam. Survey questions were distributed to food SMEs and vendors, who use social media to assist them in conducting their business, to serve as a guideline to understand how social media networks can lead to positive business outcomes and how understanding key factors may lead to optimizing product portfolios and to discover new opportunities for their business to expand. Based on the authors' research, cost effectiveness was found to influence social media usage among the small and medium food vendors in Brunei. Factors such as trust, interactivity and compatibility, however were not found to be the factors influencing the utilization of social media.

scholarly journals The Utilization of Social Media by Small and Medium Food Vendors in Brunei Darussalam

2021 ◽  
pp. 955-980
Author(s):  
Meryeme Bouargan ◽  
Rabi'atul Adawiyah Haji Abd Halim ◽  
Nuruljannah Haji Husaini ◽  
Nor Azeem Jusniah ◽  
Nur Hazwani Masturah Haji Ahmad ◽  
...  
Keyword(s):  
Social Media ◽  
Cost Effectiveness ◽  
Quantitative Method ◽  
Key Factors ◽  
Business Outcomes ◽  
Media Usage ◽  
Social Media Networks ◽  
Brunei Darussalam ◽  
Factors Influencing ◽  
Research Cost

This research examines the factors that contribute to the utilization of social media by the small and medium-sized enterprises (SMEs) operating in the food industry in Brunei Darussalam. It also investigates how social media provides opportunities to SMEs. This research was done using a quantitative method through primary research that was focused on small and medium-sized food vendors in Brunei Darussalam. Survey questions were distributed to food SMEs and vendors, who use social media to assist them in conducting their business, to serve as a guideline to understand how social media networks can lead to positive business outcomes and how understanding key factors may lead to optimizing product portfolios and to discover new opportunities for their business to expand. Based on the authors' research, cost effectiveness was found to influence social media usage among the small and medium food vendors in Brunei. Factors such as trust, interactivity and compatibility, however were not found to be the factors influencing the utilization of social media.

Impact of Social Media Usage on Information Retrieval Among Undergraduate Students in Faculty of Management Sciences, University of Ilorin

2020 ◽  
pp. 406-436
Author(s):  
Evelyn Olakitan Akinboro ◽  
Taylor Morenikeji Olayinka
Keyword(s):  
Social Media ◽  
Information Retrieval ◽  
Undergraduate Students ◽  
Sources Of Information ◽  
Media Usage ◽  
Social Media Networks ◽  
Gender And Age ◽  
Use Of Social Media ◽  
Types Of Information ◽  
Social Media Network

The chapter examined the impact of social media on information retrieval among undergraduate students in Faculty of Management Science, University of Ilorin. It determined the social media network that undergraduate students are more exposed to for retrieving information, identifying the differences in undergraduate students' usage of social media network for information retrieval based on gender and age brackets, exploring preference for social media compared to other sources of information retrieval system available for students, exploring the types of information retrieved from social media network, and identifying the challenges faced by undergraduates in the use of social media networks. The population of the study was comprised of 3,634 students out of which a sample of 360 was chosen through stratified random technique. A self-designed questionnaire was used to collect data. Five research questions were developed and answered by the study. The findings revealed that undergraduate students' exposure to social media is very high.

scholarly journals Identifying Drivers of Organic Decertification: An Analysis of Fruit and Vegetable Farmers

HortScience ◽  
2018 ◽  
Vol 53 (4) ◽  
pp. 504-510 ◽  
Author(s):  
Ariana P. Torres ◽  
Maria I. Marshall
Keyword(s):  
Food Industry ◽  
Sources Of Information ◽  
Fruit And Vegetable ◽  
Probit Regression ◽  
Key Factors ◽  
Web Based ◽  
Organic Certification ◽  
Vegetable Farmers ◽  
Factors Influencing ◽  
Production Practices

Little is known about the drivers of organic decertification and it is unclear what production practices farmers adopt after decertification. This article investigated how farm demographics and characteristics, sources of information, and perceptions influence a farmer’s decision to decertify. The data for this article were from a 2012 web-based survey of fruit and vegetable farmers that were part of the Food Industry MarketMaker database. We used a robust probit regression to identify the drivers of organic decertification of fruit and vegetable farmers in the U.S. Demographics; farm’s characteristics, sources of information, and farmer’s perceptions were key factors influencing the decision to decertify. Finding useful information from price reporting services and certifiers decreased the probability to decertify. On the other hand, farmers located in the Midwest, those selling vegetables, and those perceiving the organic certification process as a barrier were more likely to decertify.

scholarly journals Influence of Social Media Usage on the Green Product Innovation of Manufacturing Firms through Environmental Collaboration

2020 ◽  
Vol 12 (20) ◽  
pp. 8685
Author(s):  
Norhuda Salim ◽  
Mohd Nizam Ab Rahman ◽  
Dzuraidah Abd Wahab ◽  
Ariff Azly Muhamed
Keyword(s):  
Social Media ◽  
Product Innovation ◽  
Structural Equation ◽  
Manufacturing Firms ◽  
Green Product ◽  
Key Factors ◽  
Media Usage ◽  
Green Product Innovation ◽  
Use Of Social Media ◽  
The Relationship

Firms are finding it increasingly important to leverage social media to facilitate knowledge access, get valuable feedback, and improve innovations to cater for emerging markets. However, using social media without integrating other key factors does not seem to add value to innovation efforts. Therefore, this study investigates the potential of social media usage (SMU) in enhancing green product innovation (GPI) and how two types of environmental collaboration may affect that relationship, which is a subject that has been under-explored. First, the literature on the expansion of the use of social media in enhancing GPI was reviewed to develop the theoretical framework and hypotheses. Then, data collected from 211 manufacturing firms were analysed using structural equation modelling to examine the proposed relationship. The results revealed that SMU does not directly influence GPI. Rather, internal environmental collaboration (IEC) and environmental collaboration with suppliers (ECS) fully mediate the relationship between SMU and GPI. The results further disclosed a positive relationship between IEC and ECS, where both types of environmental collaboration seem to be key factors in improving GPI. Hence, this study highlights the importance of knowledge sharing through environmental collaborations for the generation of ideas to improve products in order to remain competitive in the market.

scholarly journals KĽÚČOVÉ FAKTORY OVPLYVŇUJÚCE PROCES NÁKUPU MUŽOV V PROSTREDÍ E-COMMERCE

2020 ◽  
Vol 15 (1) ◽  
pp. 50-58
Author(s):  
Dominik Laitkep
Keyword(s):  
Social Networks ◽  
Factor Analysis ◽  
Competitive Advantage ◽  
Consumer Behaviour ◽  
Direct Relationship ◽  
Key Factors ◽  
Delivery Method ◽  
Primary Research ◽  
Factors Influencing ◽  
Purchasing Process

Knowledge of consumer behaviour in the e-commerce market can be considered a competitive advantage. The aim of this study is to present the results of author primary research, processed by reducing the number of variables by applying factor analysis. Factor analysis reveals the key factors influencing the consumer behaviour in case of purchasing process by Slovak consumers, men who use social networks. The results reveal a strong and direct relationship between various attribute variables, but mainly the payment for the ordered goods with delivery method of purchase.

How Do UK B2C High-Tech Start-Ups Utilise Innovation Through Social Media to Improve Business Performance and Outcomes?

2019 ◽  
pp. 873-894
Author(s):  
Raja Yahya Alsharief
Keyword(s):  
Social Media ◽  
Business Performance ◽  
High Tech ◽  
Structured Interviews ◽  
Business World ◽  
Business Outcomes ◽  
Media Usage ◽  
Research Gap ◽  
Use Of Social Media ◽  
Start Ups

This article describes how social media in the business world today has been one of the major trends that highly affects business transactions worldwide. Existing literature focused on how businesses can leverage social media to better interact with their customers, and how to use of social media by companies to drive innovation. However, not mush had been done to examine how B2C high-tech start-ups utilise innovation through social media to improve business performance. As such, this article attempts to fill a research gap that examines the extent of social media usage by B2C high-tech start-ups in London to drive innovation and hence improve their performance and business outcomes. Due to the complexity of innovation as a concept, qualitative research was chosen as an appropriate method to understand the view of high-tech start-ups on the matter using semi-structured interviews.

How Do UK B2C High-Tech Start-ups Utilise Innovation Through Social Media to Improve Business Performance and Outcomes?

2018 ◽  
Vol 8 (1) ◽  
pp. 37-54
Author(s):  
Raja Yahya Alsharief
Keyword(s):  
Social Media ◽  
Business Performance ◽  
High Tech ◽  
Structured Interviews ◽  
Business World ◽  
Business Outcomes ◽  
Media Usage ◽  
Research Gap ◽  
Use Of Social Media ◽  
Start Ups

This article describes how social media in the business world today has been one of the major trends that highly affects business transactions worldwide. Existing literature focused on how businesses can leverage social media to better interact with their customers, and how to use of social media by companies to drive innovation. However, not mush had been done to examine how B2C high-tech start-ups utilise innovation through social media to improve business performance. As such, this article attempts to fill a research gap that examines the extent of social media usage by B2C high-tech start-ups in London to drive innovation and hence improve their performance and business outcomes. Due to the complexity of innovation as a concept, qualitative research was chosen as an appropriate method to understand the view of high-tech start-ups on the matter using semi-structured interviews.

scholarly journals The Impacts of Social Media Usage on Health Professionals’ Healthcare Services

2021 ◽  
Author(s):  
Melaku Bayu Workie ◽  
Destaw Bayable Yemer ◽  
Minwuyelet Andualem Desta ◽  
Meslo Sema Berhanu ◽  
Getachew Degie Wondim ◽  
...  
Keyword(s):  
Professional Development ◽  
Social Media ◽  
Health Information ◽  
Health Professionals ◽  
Healthcare Services ◽  
Referral Hospital ◽  
Media Usage ◽  
Social Media Networks ◽  
Debre Tabor

Abstract Background: The use of social media is mounting as the number of social media outlets, platforms and applications available continue to upsurge. Health professionals are welcome to use social media in their personal lives, and share workplace experiences despite its risk as it offers instantaneous posting opportunities. The aim of this study was to assess social media usage and its impacts on health professionals’ healthcare services at Debre Tabor Referral Hospital in Ethiopia. Methods: A descriptive cross-sectional study design was used to conduct the study at Debre Tabor Referral Hospital in Ethiopia from November 2020 to January 2021. An open online-based questionnaire was used to gather the necessary data for the study. It was distributed among three-hundred-fifty-eight health professionals who were opted through comprehensive sampling. Hence, descriptive statistics such as frequencies and percentages were employed to analyze the data. Results: Almost all (97.5%) health professionals were aware and willing to use social media networks. 63.4% of the respondents agreed on the positive uses of social media for professional development via medication clarification, updates from medical conferences and socializing with colleagues. However, only 15.1 % of the participants strongly agreed that using social media networks negatively affected healthcare services by hatred the quality of health information. Conclusion: The finding of this study disclosed that the participants were aware and willing to use social media networks for their professional purposes. The study also found that social media can be used as a source of reference. It is a good tool for professional development and disseminate healthcare news. Nonetheless, using social media networks negatively affected health professionals’ healthcare services by venomous the quality of health information, damaging their image and professional honor.

scholarly journals Factors influencing social media usage among Farm youth in rural communities of Federal Capital Territory (FCT), Nigeria

2020 ◽  
Vol 7 (4) ◽  
pp. 454-461
Author(s):  
Bankole Oluyaire ◽  
Abdulkarim S. B. ◽  
Lukman G. ◽  
C. A. Danbaki ◽  
Samson O. O. ◽  
...  
Keyword(s):  
Social Media ◽  
Factor Analysis ◽  
Rural Communities ◽  
Information Dissemination ◽  
Structured Interview ◽  
Media Usage ◽  
Factors Influencing ◽  
Multi Stage ◽  
Two Factors ◽  
Use Of Social Media

The study assessed factors influencing social media usage for agricultural information dissemination among farm youth in rural communities of the Federal Capital Territory (FCT), Nigeria. Multi-stage sampling was used to select 212 respondents. Structured interview schedule was used to collect data, and analysed with descriptive statistics and factor analysis. The result from the study showed that  majority (59.9%) of the farm youth were between the ages of 15 and 24 years with mean age range of 23.82.76, 68% had completed secondary school while 68%  practiced Christianity. The study further identified socioeconomic and social media related as two factors that emerged from factor analysis of ten variables. The study recommended that the use of social media for agricultural information dissemination should consider users’ education, values and culture as well as the availability and accessibility of the media and, the level of knowledge of social media the beneficiaries have for maximum benefit.

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