A Study on Tourism Route Planning Method Based on Association Rule Mining
In recent years, electronic commerce with the convenience and low cost and wide spread has quickly participated in the tourism industry. [This model marks the new mode of electronic commerce. Tourism is information intensive and information based on industry, leading to walk on the tourism electronic commerce. In developed countries, the development of tourism electronic business in China is still lagging behind that in the west, which is also active in the exploration stage. Hot spot in the current research on electronic commerce recommendation system mainly focus on how to improve the efficiency and accuracy of goods, through the interface and user interaction, providing recommendation for users to help users find the products. Thus completing the purchase process improves user loyalty for his website, users won more favor. Electronic commerce recommendation systems in theory and application have been greatly developed, but there are also a series of challenges and problems, while the tourism industry planning and tourism development do not take full advantage of the related technology.