Public Relations and New Media Technology: The Impact of the Internet

2012 ◽  
pp. 603-614 ◽  
Author(s):  
Jeffrey K. Springston
2019 ◽  
Vol 7 (1) ◽  
pp. 268-288
Author(s):  
Dlan Ismail Mawlud ◽  
Hoshyar Mozafar Ali

The development of technology, information technology and various means of communication have a significant impact on public relations activity; especially in government institutions. Many government institutions have invested these means in their management system, in order to facilitate the goals of the institution, and ultimately the interaction between the internal and external public. In this theoretical research, I tried to explain the impact of the new media on public relations in the public administration, based on the views of specialists. The aim of the research is to know the use of the new media of public relations and how in the system of public administration, as well as, Explaining the role it plays in public relations activities of government institutions. Add to this, analyzing the way of how new media and public relations participate in the birth of e-government. In the results, it is clear that the new media has facilitated public relations between the public and other institutions, as it strengthened relations between them


MEDIASI ◽  
2020 ◽  
Vol 1 (1) ◽  
pp. 41-53
Author(s):  
Putri Surya Cempaka

This article discussed radio broadcasting technology in general and how the industry is relatively resilient amid the development of other media technologies today, such as the Internet. Internet technology is able to present number of social networks through social media that are interactive, direct, and user generated. In addition, the Internet forces conventional broadcasting industries such as radio to penetrate digital mechanisms by practicing radio streaming. Radio broadcasting also add this type of interaction to their listeners, for example through websites, blogs, vlogs (video blogs), Twitter, Instagram, Snapchat, and Facebook accounts. This integrated conventional media technology and new media is often called media convergence. By using qualitative approach and descriptive method, this paper explained a case of media convergence by one of the radio broadcast station in Indonesia that is Delta FM. As a result, Delta FM presents its broadcasts with the help of new media in order to survive in the broadcasting industry amid the current widespread use of new media.


Author(s):  
Ioana Literat

This article advances a holistic framework that aims to facilitate a better understanding of the nuanced impact of the internet on contemporary creative participation. Functioning simultaneously as the context, locus, and medium for creative activity, the internet affects each stage in the life cycle of a creative product – creation, distribution, interpretation, and remix. In addition, this influence is felt in a wide range of creative products: off-line and online, professional and vernacular. Previous research has not examined these different processes and types of creative output in conversation with each other; by advancing an integrative analytical approach and synthesizing research from multiple domains, this work attempts to address this gap. As a way to illuminate this impact and demonstrate the value of the proposed framework, the article applies this framework to three case studies: a work of off-line art ( The Artist Is Present), online art ( Moon), and online nonart or vernacular online creativity (Pepe the Frog memes). This analysis facilitates a deeper understanding of these interrelated processes, attends to the complex ways in which new media blurs the borders between those categorizations, and discusses the potential implications of these complex contemporary dynamics.


Author(s):  
Antonella Capriello ◽  
Simone Splendiani

The role of crisis communication is becoming increasingly important in disaster management, especially considering the impact that disasters can have on the image and reputation of tourist destinations. Although the literature has begun to focus on this topic in recent years, the greater number of natural disasters and the impact of new media communication tools, make this theme particularly interesting for further scholarly investigation. Developing an effective crisis communication strategy requires consideration of the role that local authorities, including destination management organizations (DMOs) play, the channels they use, and the content that should be included. Numerous authors have analyzed this issue from a chronological perspective in terms of the difference phases of a crisis starting from preparation and ending with recovery. However, a series of strategic requirements emerge alongside these phases for successful crisis management, including: - Cooperation with the media in providing information to the public; in particular, imparting a consistent message to all stakeholders to build credibility and preserve the image of organizations and destinations. - Preparedness and the capacity to plan an effective communication response to a crisis in advance, paying attention to the specific characteristics of each case. - The development of a public relations plan that creates a support network for the dissemination of communication across multiple channels facilitated by the web and Information Communications Technologies (ICTs).


2009 ◽  
Vol 133 (1) ◽  
pp. 110-119 ◽  
Author(s):  
Jing Wang

This article offers some speculations on the challenge that new media technology poses to the concept and practice of advertising, particularly the impact of open-content technology. It canvasses a number of globalising trends, notably Web 2.0 technology and culture, user-generated content, and the industry buzz about emerging business models enabled by 2.0. As digital marketing has taken shape and become more technologically driven than ever, advertising is no longer the only, nor even the primary, source of revenue for new media. Apart from mapping the new terrain, the paper examines some 2.0 revenue models for the purpose of inviting researchers to think beyond the parameters set by plain old advertising. On the methodological front, the paper argues that keeping ourselves abreast of new revenue strategies brings to the fore a number of key areas of investigation hitherto understudied by academic advertising researchers, in particular media technology and digital copyright protocols.


2018 ◽  
Vol 10 (3-4) ◽  
Author(s):  
Abd Hadi Borham

The development of communication and information technology (ICT) has been developed by the government since the 1980s. This development has contributed to the increasing use of the internet as a new medium for the purpose of partnership, business and knowledge. This socio-cultural change, based on the new media, has led to the receipt of information and forming a new environment in all aspects including religious life. The development of the internet in Malaysia has given a direct impression on the development of Islamic da'wah. Today's society gains exposure to Islam easily through social media such as facebook, newsgroups, e-groups and others. Therefore, this article aims to examine the impact of the new media toward Islamic da'wah. Data was obtained on library research through secondary data such as journal articles, government reports, books etc. Analysis shows that the flooding of Islamic information in the new media has affected the da’wah among internet users especially in the acceptance of Islamic understanding in aqidah, ibadah and akhlak


1984 ◽  
Vol 10 (3) ◽  
pp. 27-38 ◽  
Author(s):  
Richard Alan Nelson ◽  
Robert L. Heath

2020 ◽  
Vol 16 (2) ◽  
pp. 251-262
Author(s):  
Yaroslav V. Samarin ◽  

This article examines the role of the new media and social networks as a factor in the development of deliberative democracy. In the late 1990s, it was thought that the communication revolution would be a way to overcome the crisis of representative democracy. With the development of the Internet, the transition from a hierarchical model of communications to a network was supposed to bring changes to the sphere of politics. New media and social networks should guarantee ac- cess of civil society to the political public sphere and help narrow the gap between the elite and the people. Requirements are being formulated to increase the transparency and accountability of state institutions, and to strengthen policy control. It was believed that the Internet will become a place where the principles of deliberative democracy will be embodied. But now we should admit that the new media development causes disappointment, and a times anxiety. Instead of the growth of public discussions, we may encounter “echo chambers”, a victim of the essence of information for effect, which as a result, leads to the radicalization of citizens. Governments and IT-corporations exploit the increased capabilities of social networks and Big Data to control and manipulate information, which jeopardizes the possibility of free discussion. The impact on emotions and simple slogans turned out to be more acceptable in the Internet age than a reflec- tive discussion on social issues. The communication revolution has led to changes in the public sphere, but at the same time, it can lead to the erosion of democracy.


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