Communities of Communication: Making Sense of the “Social” in Social Media

2017 ◽  
pp. 45-59
Author(s):  
Pascal Jürgens
Keyword(s):  
Social Media ◽  
Making Sense ◽  
The Social

Organizing, Organizations, and the Role of Social Media Conversations

2018 ◽  
pp. 62-78
Author(s):  
Veronica R. Dawson
Keyword(s):  
Social Media ◽  
Organizational Identity ◽  
Organization Theory ◽  
Theory Of The Firm ◽  
Organizational Participation ◽  
Making Sense ◽  
The Social ◽  
Social Media Platforms ◽  
Communicative Theory

This chapter traces the concept of organizational identity in organization theory and places it in the social media context. It proposes that organizational communication theories intellectually based in the “linguistic turn” (e.g., the Montreal School Approach to how communication constitutes organizations, communicative theory of the firm) are well positioned to illuminate the constitutive capabilities of identity-bound interaction on social media. It suggest that social media is more than another organizational tool for communication with stakeholders in that it affords interactants the opportunity to negotiate foundational organizational practices: organizational identity, boundaries, and membership, in public. In this negotiative process, the organizing role of the stakeholder is emphasized and legitimized by organizational participation and engagement on social media platforms. The Montreal School Approach's conversation–text dialectic and the communicative theory of the firm's conceptualization of organizations as social, are two useful concepts when making sense of organization–stakeholder interaction in the social media context.

scholarly journals PLATFORM SPECIFICITIES: THE PLATFORM BOOKS PANEL

2021 ◽  
Author(s):  
Natalie Ann Hendry ◽  
Katrin Tiidenberg ◽  
Crystal Abidin ◽  
D. Bondy Valdovinos Kaye ◽  
Jing Zeng ◽  
...  
Keyword(s):  
Social Media ◽  
Social Practices ◽  
Future Developments ◽  
Making Sense ◽  
Everyday Practices ◽  
The Social ◽  
Social Media Platforms ◽  
Media Ecosystem ◽  
Production Organization ◽  
Large Groups

Social media platforms shape our lives on micro, meso and macro levels. They have transformed our everyday practices as individuals, or social practices as small and large groups, and have multiple, entangled impacts on rituals of democracy and cultural (re)production, organization of labor and industry. This panel brings together five papers, each by authors of recently published or forthcoming platform books. Together, the papers offer an analysis of TikTok, WeChat, Tumblr, Instagram and Facebook. Because of the book-length analyses preceding the panel, we are able to distill what is distinct and recognizable about these platforms – what we call ‘platform specificities’ and demonstrate how these specificities are shaping not only the experiences of the users of those platforms, but the social media ecosystem more broadly. The panel contributes to the ongoing discussion regarding platform power, social media and ways of making sense of social media, painting in board strokes plausible future developments to keep an eye on. The extended abstract holds a panel rationale and five extended abstracts for each analyzed platform.

Approach to the study

2017 ◽  
Author(s):  
Elizabeth Yardley
Keyword(s):  
Social Media ◽  
Charles Taylor ◽  
Social World ◽  
New Approach ◽  
Practice Analysis ◽  
Making Sense ◽  
The Social ◽  
Methodological Considerations ◽  
Tools And Techniques ◽  
Selection Of

This chapter outlines the ontological, epistemological and methodological considerations of the empirical research reported in this book and proposes a new approach towards analysing media in crime, termed Ethnographic Media Practice Analysis for Criminology (EMPAC). It also explains the rationale for the selection of the three cases to which EMPAC has been applied: the murder of Jennifer Alfonso, the Janzen familicide, and the murder of Charles Taylor. After establishing the view of the social world that this study proceeds from, the chapter discusses the approach to understanding that social world — or epistemology. The objective is to identify what tools and techniques would be most appropriate for making sense of the social media confessions of homicide perpetrators.

scholarly journals Sportswomen and Social Media: Bringing Third-Wave Feminism, Postfeminism, and Neoliberal Feminism Into Conversation

2017 ◽  
Vol 41 (5) ◽  
pp. 359-383 ◽  
Author(s):  
Holly Thorpe ◽  
Kim Toffoletti ◽  
Toni Bruce
Keyword(s):  
Social Media ◽  
Gender Relations ◽  
Female Athletes ◽  
Third Wave Feminism ◽  
Third Wave ◽  
Race And Class ◽  
Making Sense ◽  
The Social ◽  
Single Approach ◽  
Do So

In this article, we take seriously the challenges of making sense of a sporting (and media) context that increasingly engages female athletes as active, visible, and autonomous, while inequalities pertaining to gender, sexuality, race, and class remain stubbornly persistent across sport institutions and practices. We do so by engaging with three recent feminist critiques that have sought to respond to the changing operations of gender relations and the articulation of gendered subjectivities, namely, third-wave feminism, postfeminism, and neoliberal feminism, and applying each to the same concrete setting—the social media self-representation of Hawaiian professional surfer Alana Blanchard. In aiming to conceptually illustrate the utility of these three feminist critiques, we are not advocating for any single approach. Rather, we critically demonstrate what each offers for explaining how current discourses are being internalized, embodied, and practiced by young (sports)women, as they make meaning of, and respond to, the conditions of their lives.

scholarly journals Forensic conflict studies: Making sense of war in the social media age

2021 ◽  
pp. 175063522110373
Author(s):  
Jakob Hauter
Keyword(s):  
Social Media ◽  
Case Study Research ◽  
Academic Research ◽  
Process Tracing ◽  
Online Media ◽  
Methodological Innovation ◽  
Conflict Zones ◽  
Digital Forensic ◽  
Making Sense ◽  
The Social

Online media is a blessing and a curse for academic research on war. On the one hand, the internet provides unprecedented access to information from conflict zones. On the other hand, the prevalence of disinformation can make it difficult to use this information in a transparent way. This article proposes digital forensic process tracing as a methodological innovation to tackle this challenge and make case study research on the causes of war fit for the social media age. It argues that two important features of process-tracing methodology – source criticism and Bayesian updating – are well developed in theory but are rarely applied to the study of armed conflict. Digital forensic process tracing applies these features to online media sources by drawing on the journalistic practice of open source intelligence (OSINT) analysis. This article uses the case of the war in eastern Ukraine’s Donbas region to illustrate the usefulness of the proposed methodology.

scholarly journals Exploring the Relationship Between Social Media and Social Influence

2021 ◽  
pp. 934-953
Author(s):  
Ali Usman ◽  
Sebastian Okafor
Keyword(s):  
Social Media ◽  
Social Influence ◽  
Purchase Intentions ◽  
Online Marketing ◽  
Media Impact ◽  
Making Sense ◽  
Complex Interactions ◽  
Online Brand Communities ◽  
The Social ◽  
The Relationship

Online behavioral tailoring has become an integral part of online marketing strategies. Contemporary marketers increasingly seek to create an influential environment on social media to empower online users to participate in online brand communities. By interacting in this way, online communities hosted by brands marketers can enhance the nature of the complex interactions that occur amongst those that participate. Such online interactions lead to three different types of social influence compliance, internalization, and identity, which develop the consumers' purchase intentions. This chapter explains how the social influence support the change in beliefs, attitude, and intentions of the online consumers in the user-generated social media networking sites (SNSs). Furthermore, it discusses the functional impact of such online social influence that enables companies to understand the perceptions and needs of online users making sense of how multiple levels of social influence phenomenon on social media impact on consumers purchase intentions.

scholarly journals The Methodological Potential of Scrapbooking: Theory, Application, and Evaluation

2020 ◽  
pp. 136078042090912
Author(s):  
Ros Walling-Wefelmeyer
Keyword(s):  
Social Media ◽  
Social Science ◽  
Social Science Research ◽  
Science Research ◽  
Social Media Platform ◽  
Making Sense ◽  
The Social ◽  
The Everyday ◽  
Theory Application ◽  
Media Platform

The methodological possibilities of scrapbooking have hitherto been largely neglected in social science research. This article provides much needed theoretical and empirical insights into its potential, positing it as a practical and conceptual process of saving, sharing, and making sense(s) of the everyday and ephemeral. Scrapbooking highlights both the contingency and partiality of the scraps themselves and its own performance of giving them form. Research into how women experience and interpret ‘men’s intrusions’ over the course of 1 week put these ideas into practice. The study used both physical and digital scrapbooks, for which the social media platform Tumblr was employed. An evaluation of scrapbooking’s methodological potential produced three characteristic ‘tensions’: between freedom and constraint, between the raw and the processed, and between the therapeutic and the intrusive. These three tensions necessitate further exploration.

scholarly journals Membership categorisation and antagonistic Twitter formulations

2017 ◽  
Vol 11 (6) ◽  
pp. 567-590 ◽  
Author(s):  
William Housley ◽  
Helena Webb ◽  
Adam Edwards ◽  
Rob Procter ◽  
Marina Jirotka
Keyword(s):  
Social Media ◽  
Public Interest ◽  
Media Ecology ◽  
Data Set ◽  
High Profile ◽  
Making Sense ◽  
Membership Category ◽  
The Social ◽  
The Uk ◽  
Different Levels

During the course of this article, we examine the use of membership categorisation practices by a high-profile celebrity public social media account that has been understood to generate interest, attention and controversy across the UK (and wider European) media ecology. We utilise a data set of harvested tweets gathered from a high-profile public ‘celebrity antagonist’ in order to systematically identify types of antagonistic formulation that have generated different levels of interest within the social media community and beyond. Drawing from classic ethnomethodological studies of banner headlines and other means of generating public interest and ‘making sense’, we respecify high-profile antagonistic tweets as category formulations that exhibit particular and regular membership category features that are reflexively bound to potential antagonistic readings, interest and controversy. In conclusion, we consider how such formulations may be understood to represent resources that constitute ignition points within antagonistic flows of communication and information that can be metaphorically understood as ‘digital wildfires’.

scholarly journals Exploring the Relationship Between Social Media and Social Influence

2019 ◽  
pp. 83-103
Author(s):  
Ali Usman ◽  
Sebastian Okafor
Keyword(s):  
Social Media ◽  
Social Influence ◽  
Purchase Intentions ◽  
Online Marketing ◽  
Media Impact ◽  
Making Sense ◽  
Complex Interactions ◽  
Online Brand Communities ◽  
The Social ◽  
The Relationship

Online behavioral tailoring has become an integral part of online marketing strategies. Contemporary marketers increasingly seek to create an influential environment on social media to empower online users to participate in online brand communities. By interacting in this way, online communities hosted by brands marketers can enhance the nature of the complex interactions that occur amongst those that participate. Such online interactions lead to three different types of social influence compliance, internalization, and identity, which develop the consumers' purchase intentions. This chapter explains how the social influence support the change in beliefs, attitude, and intentions of the online consumers in the user-generated social media networking sites (SNSs). Furthermore, it discusses the functional impact of such online social influence that enables companies to understand the perceptions and needs of online users making sense of how multiple levels of social influence phenomenon on social media impact on consumers purchase intentions.

To share or not to share? That is the (social media) dilemma. Expectant mothers questioning and making sense of performing pregnancy on social media

2021 ◽  
pp. 135485652199029
Author(s):  
Davide Cino ◽  
Laura Formenti
Keyword(s):  
Social Media ◽  
Interpersonal Communication ◽  
Thematic Analysis ◽  
Time And Space ◽  
Making Sense ◽  
The Social ◽  
Global North ◽  
Expectant Mothers

Posting about one’s pregnancy on social media has become a common practice for many expectant mothers in the global North. However, social media sharing implies transcending the conventional time and space boundaries of interpersonal communication. As such, women may feel ill at ease when deciding whether and how to narrate their journey online. This article examines mothers’ pre-birth social media dilemmas via a thematic analysis of 1237 posts from 26 threads on a parenting forum in which expectant mothers discussed their doubts and fears about sharing their pregnancy on social media. The dilemmatic dimension of social media sharing challenges the simplistic idea that sharenting is a practice most women naively adhere to without question. Indeed, the present research shows that online posters face dilemmas about performing their pregnancies on social media and collectively learn to make sense of and question a culture of surveillance, while reclaiming their self-representational agency in the process.

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