Branding in commercial and social settings

2021 ◽  
pp. 50-65
Keyword(s):  
1996 ◽  
Vol 41 (10) ◽  
pp. 1035-1036
Author(s):  
Russell G. Geen
Keyword(s):  

2019 ◽  
Vol 117 (2) ◽  
pp. 465-482 ◽  
Author(s):  
Lauren J. Human ◽  
Marie-Catherine Mignault ◽  
Jeremy C. Biesanz ◽  
Katherine H. Rogers
Keyword(s):  

This book examines the way schizophrenia is shaped by its social context: how life is lived with this madness in different settings, and what it is about those settings that alters the course of the illness, its outcome, and even the structure of its symptoms. Until recently, schizophrenia was perhaps our best example—our poster child—for the “bio-bio-bio” model of psychiatric illness: genetic cause, brain alteration, pharmacologic treatment. We now have direct epidemiological evidence that people are more likely to fall ill with schizophrenia in some social settings than in others, and more likely to recover in some social settings than in others. Something about the social world gets under the skin. This book presents twelve case studies written by psychiatric anthropologists that help to illustrate some of the variability in the social experience of schizophrenia and that illustrate the main hypotheses about the different experience of schizophrenia in the west and outside the west--and in particular, why schizophrenia seems to have a more benign course and outcome in India. We argue that above all it is the experience of “social defeat” that increases the risk and burden of schizophrenia, and that opportunities for social defeat are more abundant in the modern west. There is a new role for anthropology in the science of schizophrenia. Psychiatric science has learned—epidemiologically, empirically, quantitatively—that our social world makes a difference. But the highly structured, specific-variable analytic methods of standard psychiatric science cannot tell us what it is about culture that has that impact. The careful observation enabled by rich ethnography allows us to see in more detail what kinds of social and cultural features may make a difference to a life lived with schizophrenia. And if we understand culture’s impact more deeply, we believe that we may improve the way we reach out to help those who struggle with our most troubling madness.


2020 ◽  
Vol 2020 ◽  
pp. 1281-1282
Author(s):  
Su Yun Bae ◽  
◽  
Duane Wegener ◽  
Milos Bujisic
Keyword(s):  

2018 ◽  
Vol 5 (2) ◽  
pp. 207-211
Author(s):  
Nazila Zarghi ◽  
Soheil Dastmalchian Khorasani

Abstract Evidence based social sciences, is one of the state-of- the-art area in this field. It is making decisions on the basis of conscientious, explicit and judicious use of the best available evidence from multiple sources. It also could be conducive to evidence based social work, i.e a kind of evidence based practice in some extent. In this new emerging field, the research findings help social workers in different levels of social sciences such as policy making, management, academic area, education, and social settings, etc.When using research in real setting, it is necessary to do critical appraisal, not only for trustingon internal validity or rigor methodology of the paper, but also for knowing in what extent research findings could be applied in real setting. Undoubtedly, the latter it is a kind of subjective judgment. As social sciences findings are highly context bound, it is necessary to pay more attention to this area. The present paper tries to introduce firstly evidence based social sciences and its importance and then propose criteria for critical appraisal of research findings for application in society.


2019 ◽  
Vol 25242644 ◽  
pp. 63-68
Author(s):  
Alina Lisnevska

The myth-making processes in the communicative space are the «cornerstone» of ideology at all times of mankind’s existence. One of the tools of the effective impact of propaganda is trust in information. Today this come round due to the dissemination of information on personalized video content in social networks, including through converged media. New myths and social settings are creating, fate of the countries is being solved, public opinion is being formed. It became possible to create artificially a model of social installation using the myths (the smallest indivisible element of the myth) based on real facts, but with the addition of «necessary» information. In the 20–30 years of the XX century cinematograph became the most powerful screen media. The article deals with the main ideological messages of the Ukrainian Soviet film «Koliivshchyna» (1933). In the period of mass cinematography spread in the Soviet Ukraine, the tape was aimed at a grand mission – creation of a new mythology through the interpretation of the true events and a con on the public, propaganda of the Soviet ideology. This happened in the tragic period of Ukrainian history (1933, the Holodomor) through the extrapolation of historical truth and its embodiment in the most formative form at that time – the form of the screen performance. The Soviet authorities used the powerful influence of the screen image to propagate dreams, illusions, images, stereotypes that had lost any reference to reality. I. Kavaleridze’s film «Koliivshchyna» demonstrates the interpretation of historical events and national ideas, the interpretation of a relatively remote past through the ideology of the «Soviet-era». The movie is created as a part of the political conjuncture of the early 1930s: the struggle against Ukrainian «bourgeois nationalism» and against the «Union of Liberation Ukraine», the repressive policies against the peasants, the close-out of the «back to the roots» policy. The movie, on the one hand, definitely addresses to the Ukrainian ideas, on the other hand it was made at the period of the repressions against the Ukrainian peasantry. In the movie «Koliivshchyna», despite the censorship, I. Kavaleridze manages to create a national inclusive narrative that depicts Ukrainian space as multi-ethnic and diverse, but at the same time nationally colorful.


Author(s):  
Francis T. McAndrew

Gossip is a more complicated and socially important phenomenon than most people think, and campaigns to stamp out gossip in workplaces and other social settings overlook the fact that gossip is part of human nature and an essential part of what makes social groups function as well as they do. This chapter takes the position that gossip is an evolutionary adaptation and that it is the primary tool for monitoring and managing the reputation of individuals in society. An interest in the affairs of other people is a necessary component of being a socially competent person, and the chapter explores the multi-dimensional nature of gossip-related social skills. It pays special attention to “gossip as a social skill,” rather than as a character flaw, and presents insights into related phenomena such as how people use social media such as Facebook.


Author(s):  
Desmond Ng

While mainstream research has treated entrepreneurship as a highly individualised and agentic process, institutional researchers contend that entrepreneurship operates within a greater embedded setting. Various researchers have appealed to Giddens’ dual structure to explain an entrepreneur’s embedded-agency. According to Giddens’ dual structure, this embedded-agency consists of the rules or norms of a social group in which these rules constrain and enable an entrepreneur’s resources. Yet, despite Giddens’ contributions, Giddens is criticised for conflating the rules of this embedded setting with an entrepreneur’s resources in which neither affects the other in any significant way. By drawing on concepts of the Austrian entrepreneur and embeddedness, a theory of institutional entrepreneurship is developed to address this conflation problem. This institutional entrepreneurship offers an embedded-agency to explain how an entrepreneur can create, maintain and disrupt their embedded social settings. This embedded-agency addresses Giddens’ conflation problem and broadens the agent-centric focus of institutional entrepreneurship research.


2021 ◽  
Vol 13 (14) ◽  
pp. 7782
Author(s):  
Wenjing Zeng ◽  
Yongde Zhong ◽  
Dali Li ◽  
Jinyang Deng

The recreation opportunity spectrum (ROS) has been widely recognized as an effective tool for the inventory and planning of outdoor recreational resources. However, its applications have been primarily focused on forest-dominated settings with few studies being conducted on all land types at a regional scale. The creation of a ROS is based on physical, social, and managerial settings, with the physical setting being measured by three criteria: remoteness, size, and evidence of humans. One challenge to extending the ROS to all land types on a large scale is the difficulty of quantifying the evidence of humans and social settings. Thus, this study, for the first time, developed an innovative approach that used night lights as a proxy for evidence of humans and points of interest (POI) for social settings to generate an automatic ROS for Hunan Province using Geographic Information System (GIS) spatial analysis. The whole province was classified as primitive (2.51%), semi-primitive non-motorized (21.33%), semi-primitive motorized (38.60%), semi-developed natural (30.99%), developed natural (5.61%), and highly developed (0.96%), which was further divided into three subclasses: large-natural (0.63%), small natural (0.27%), and facilities (0.06%). In order to implement the management and utilization of natural recreational resources in Hunan Province at the county (city, district) level, the province’s 122 counties (cities, districts) were categorized into five levels based on the ROS factor dominance calculated at the county and provincial levels. These five levels include key natural recreational counties (cities, districts), general natural recreational counties (cities, districts), rural counties (cities, districts), general metropolitan counties (cities, districts), and key metropolitan counties (cities, districts), with the corresponding numbers being 8, 21, 50, 24, and 19, respectively.


Sign in / Sign up

Export Citation Format

Share Document