scholarly journals Semantic Analysis on Online Apple Advertisements

Radiant ◽  
2022 ◽  
Vol 2 (3) ◽  
pp. 228-238
Author(s):  
Chusnil Wulandari Basri

This research is entitled A Semantic Analysis on Online Apple Advertisements. It is a study of the analysis of meaning in online advertisements contained on the official Apple website. The researchers examine the type of meaning and the function of associative meaning with the aim of finding its relationship with the company’s advertising and sales activities. This research uses descriptive qualitative as a research method. From this analysis, the researchers found 10 data that matched the research criteria and considered as the latest data to complete the research. Connotation becomes the most dominant type of meaning used. As for the function of speech whose meaning is adapted to the context of the ad sentence, assertive and expressive are the most commonly used because it displays facts succinctly. Keywords: advertisements, apple, types of meaning

2018 ◽  
Vol 1 (1) ◽  
pp. 97-114
Author(s):  
Tri Rohani ◽  
Safnil Arsyad

This study aims at investigating the types of figurative lexicons and the types of meaning of figurative lexicons found in “feature” of The Jakarta Post’s December editions. The methodology of the research used descriptive qualitative content analysis. The findings related to research questions showed that there were thirteen types of figurative lexicons found in “feature” of The Jakarta Post and the most dominant type of figurative lexicon found was simile while for the types of meanings of figurative lexicons found in “feature” of The Jakarta Post, it was found that there were seven types of meanings found in “feature” of the Jakarta Post and the most type of meaning of figurative lexicons found was conceptual meaning.  This means that using simile and conceptual meaning in the news presentation of “feature” in The Jakarta Post were effective in order to help the readers easier in understanding the news presented in The Jakarta Post. Therefore, it is then recommended that teachers can bring this type of authentic material to school so the students are motivated and encourged to learn more things in English especially about figurative language and types of meanings


Author(s):  
Nurul Nadjmi

Kepulauan Riau merupakan provinsi yang terdiri dari beberapa pulau diantaranya Pulau Batam, Pulau Bintan dan Pulau Karimun. Modal sosial merupakan serangkaian nilai dan norma informal yang dimiliki oleh kelompok masyarat dalam membagun kerjasamanya. Lingkup penelitian pada pembahasan ini adalah terfokus pada pengaruh modal sosial terhadap perkembangan pariwisata di Kepulauan Riau dalam hal ini Pulau Batam, Pulau Bintan, dan Pulau Karimun. Metode penelitian yang digunakan dalam penelitian ini adalah penelitian deskriptif kualitatif. Penelitian ini dikondisikan sebagai penelitian kualitatif melalui strategi studi kasus. Sistem pendekatan yang digunakan juga merupakan pendekatan deskriptif analitik. Melakukan pengamatan langsung, mengumpulkan data-data kemudian menghubungkannya dengan kajian teori yang digunakan. Lokus penelitian ini terdapat di Kepulauan Riau dengan melihat pengaruh modal sosial pada perkembangan pariwisata di ketiga pulau yaitu Pulau Batam, Pulau Bintan dan Pulau Karimun. Berdasarkan hasil survey yang saya lakukan di Kepulauan Riau, terutama pada ketiga pulau yaitu Pulau Batam, Pulau Bintan, dan Pulau Karimun, dari ketiga pulau tersebut ternyata pada Pulau Karimun perkembangan pariwisatanya tidak terlalu berkembang karena masyarakat yang tidak menerima adanya wisatawan terutama wisatawan mancanegara. Riau Islands is a province consisting of several islands including Batam Island, Bintan Island and Karimun Island. Social capital is a set of informal values ​​and norms that are owned by community groups in building cooperation. The scope of research in this discussion is focused on the influence of social capital on the development of tourism in the Riau Islands, in this case Batam Island, Bintan Island, and Karimun Island. The research method used in this research is descriptive qualitative research. This research is conditioned as qualitative research through a case study strategy. The system approach used is also a descriptive analytic approach. Make direct observations, collect data and then relate it to the study of the theories used. The locus of this research is in the Riau Islands by looking at the influence of social capital on the development of tourism in the three islands, namely Batam Island, Bintan Island and Karimun Island. Based on the results of a survey I conducted in the Riau Islands, especially on the three islands, namely Batam Island, Bintan Island, and Karimun Island, of the three islands, it turns out that on Karimun Island the development of tourism is not very developed because people do not accept tourists, especially foreign tourists.


2015 ◽  
Vol 12 (2) ◽  
Author(s):  
Vidya Dwi Amalia Zati ◽  
Sumarsih Sumarsih ◽  
Lince Sihombing

The objectives of the research were to describe the types of speech acts used in televised political debates of governor candidates of North Sumatera, to derive the dominant type of speech acts used in televised political debates of governor candidates of North Sumatera and to elaborate the way of five governor candidates of North Sumatera use speech acts in televised political debates. This research was conducted by applying descriptive qualitative research. The findings show that there were only four types of speech acts used in televised political debates, Debat Pemilukada Sumatera Utara and Uji Publik Cagub dan Cawagub Sumatera Utara, they were assertives, directives, commissives and expressives. The dominant type of speech acts used in both televised political debates was assertives, with 82 utterances or 51.6% in Debat Pemilukada Sumatera Utara and 36 utterances or 41.37% in Uji Publik Cagub dan Cawagub Sumatera Utara. The way of governor candidates of North Sumatera used speech acts in televised political debates is in direct speech acts, they spoke straight to the point and clearly in order to make the other candidates and audiences understand their utterances.   Keywords: Governor Candidate; Political Debate; Speech Acts


2019 ◽  
Vol 7 (2) ◽  
pp. 80-89
Author(s):  
Arini Egi Tiarawati ◽  
Tri Wahyu Retno Ningsih

The aim of this study is to analyze the types of figurative language which found in Ugly Love novel by Colleen Hoover. This study used figurative language theory by Leech to analyze the data which the researcher found in the novel. The method of this study is descriptive qualitative method. The total of the data are 87 data to be analyzed in the types of figurative language. The data will be identify and classify into 8 types of figurative language by Leech. The result of this study found 6 types of figurative language in this Ugly Love novel. That are 33 data of personifications (33 data) , 19 data of similes, 11 data of irony, 10 data of hyperbole, 9 data of metaphors, and 5 data of metonymy. The most of dominant type of figurative language in the Ugly Love novel by Colleen Hoover is personification.


Author(s):  
Ni Nengah Suarsini

The tradition of ngarahinin Kuningan in Krama temple of Pemaksan Asak Pagutan was a unique than Krama or Banjar around villages Pakramaan of Pagutan, it had some difficulties terminologies which made the witer intrest to analyze of the term to be socialized. Issues discussed also focuses only on the activities and forms of the terms used in that tradition. The research method was the descriptive qualitative approach, the sample of this research was the writer parents-in-law, brother in-law, her nephew, community leaders and elders manners. Information is used as a source of primary data include documentation in the field. The results showed that a series of activities in the tradition ngerahinin Kuningan in Krama Pura Pemaksan Asak Pagutan before a two-day feast of Kuningan, at the time, or the feast of Kuningan, as well as the three and five days after the feast of Kuningan. In addition, the forms of the term in the tradition ngerahinin Brass at Temple Pemaksan Asak Pagutan namely: (a) Monomorfemis consists of eight words that katik, don, nyuh, lekesan, dee, terune, rejang, offerings (b) Polimorfemis be: 1) affixation consists of 15 words that ngatag, ngerejang, ngelawan mepesuan, mesolasan, ngayah, melukat, mebakti, penembek, penyuud, mekidung, megibung, ngelungsur n, ebengin, mlayagin.2) reduplication consists of five words that sambah-sambah, kul- kul, umbul-umbul, nyak-cak, megoak-goakan, 3) the composition consists of five words that were provoking the middle, saye nenem, masang umbul-umbul, masang  lamak, and ngelungsur Amertha.


Jurnal KATA ◽  
2019 ◽  
Vol 3 (1) ◽  
pp. 83
Author(s):  
Isna Dia’ul Adha

<em>Ecranization is the process of transfering a novel into the film. Moving from novel to film inevitably leads to various changes. Therefore, ekranisasi can also be called a process of changesin form of reducing, adding, or changing with a number of variations. The Ecranization of Pesantren Impian film shows many reductions, additions, and changes. Pesantren Impian novel tells the story of a girl and her friends in seeking repentance by entering the Islamic boarding school. Whereas in the film tells the story of a girl and her friends who come to the Islamic boarding school to seek repentance which ends with serial killings that occur in the Dream Boarding School. The research method used by the researcher is descriptive qualitative narrative, it was found that there were several ecranizations that occurred  in the plot, setting, and characterization in Pesantren Impian film</em>


2020 ◽  
Vol 2 (3) ◽  
pp. 301-320
Author(s):  
Muhamad Sidik Triadi ◽  
Irfan Sanusi ◽  
Lida Imelda Cholidah

ABSTRAK Penulisan ini bertujuan untuk mengetahui manajemen humas radio Rama FM Bandung dalam meningkatkan pemasang iklan dari mulai tahapan perencanaan, pengorganisasian, pelaksanaan sampai dengan pengawasan, metode penelitian ini menggunakan metode kualitatif untuk mengetahui karakteristik  dengan cara berinteraksi secara langsung dan mendalam mengenai sebuah program dan ringkasan yang digambarkan pada konteks di atas mendasari untuk menggali dan mendeskripsikan kegiatan-kegiatan yang dijalankan oleh radio Rama FM Bandung dalam meningkatkan pemasang iklan. Analisis penelitian ini menggunakan deskriptif kualittaif. Hasil penelitian menunjukan bahwa kegiatan manajemen humas radio Rama FM Bandung dalam meningkatkan pemasang iklan dimulai pada tahapan pertama yaitu perencanaan pembuatan proposal, inovasi program, pengemasan iklan dan penyampaian iklan. Tahapan kedua yaitu pengorganisasian dengan komunikasi, membentuk team, pertimbangan tugas, dan persetujuan dari pimpinan. Tahapan ketiga yaitu pelaksanaan sesuai tugas, presentasi, pelaksanaan tugas sesuai susunan, pelaksanaan kegiatan. Tahap keempat yaitu pengawasan koordinasi, kinerja team yang bertugas, program yang berlangsung, dan pengawasan proses sebagai bahan evaluasi. Kata Kunci : Manajemen Humas; Meningkatkan; Pemasang Iklan. ABSTRACT This writing aims to determine radio public relations management Rama FM Bandung in increasing advertisers from the stages of planning, organizing, implementation to supervision, this research method uses a case study method to determine the characteristics by interacting directly and deeply about a case and summary illustrated in the above context underlying to explore and describe the activities carried out by radio Rama FM Bandung in improving advertisers. The analysis of this study uses descriptive qualitative. The results showed that the radio public relations management activities of Rama FM Bandung in increasing advertisers began in the first stage, namely the planning of making proposals, program innovation, packaging of advertisements and delivery of advertisements. The second stage is organizing with communication, forming teams, considering assignments, and approval from the leadership. The third stage is the implementation of tasks, presentations, implementation of tasks according to the arrangement, implementation of activities. The fourth stage is monitoring coordination, the performance of the team in charge, the ongoing program, and monitoring the process as an evaluation material. Keywords : Management Public Relations; Improve; Advertiser.


2020 ◽  
Vol 12 (2) ◽  
pp. 112-121
Author(s):  
Heylen Amildha Yanuarita ◽  
Djoko Susanto

This research was conducted to analyze how modernization affects the implementation of public service administration policies, especially in Kediri, East Java. As is well known, from time to time various aspects of life are required to undergo changes to a more modern direction. The research method used is descriptive qualitative method. Descriptive qualitative research is aimed at obtaining an overview of how modernization affects public service administration policies in Kediri. To obtain the necessary data, the authors used a purposive sampling technique so that the sample taken was more focused, assisted by a review of several related previous studies. The results showed that modernization, especially in the field of technology, was sufficient to influence public service administration policies in Kediri.


Author(s):  
Sofia Sa’o

Mathematical problems are often solved without using conventional methods but using intuition thinking. Intuitive thinking is a cognitive process that leads to ideas as strategies for making decisions that produce spontaneous answers in solving problems. Spontaneous answers are written and spoken expressions that help a person solve math problems without using analytical thinking. This study aims to describe the various forms of intuition that arise when students solve math problems. The research method used is descriptive qualitative method to describe students' intuitive thinking processes through test instruments and interviews. The results showed that the form of intuitive thinking that emerged was (1) affirmatory intuition, namely direct cognition to understand the problem and (2) perceptual and global components, because students made perceptions of the answer solutions to be generated, then resolved until they got the results. In addition, it was also found that intuitive thinking that is raised as a strategy in making decisions is based on feelings, intrinsics and interventions to produce answers to solving the problems faced


2019 ◽  
Vol 4 (3) ◽  
pp. 482-495
Author(s):  
Lisandi Novisra ◽  
Bustamam Bustamam

This study aims to determine and analyze the application of musharakah financing products and the suitability of the accounting treatment of musharakah financing products applied in PT. BPRS Hikmah Wakilah according to PSAK 106. The research method used is descriptive qualitative. Sources of data in this study are primary data obtained directly from the results of interviews with respondents. The results of the study show that in terms of recognition and measurement of PT. BPRS Hikmah Wakilah is not fully comply in according to  PSAK 106, and in terms of the presentation of PT. BPRS Hikmah Wakilah has fully complied with PSAK 106, while in terms of disclosure of PT. BPRS Hikmah Wakilah has not presented CALK and all terms relating to the musharakah transaction. Hence, its application does not comply with PSAK 106.


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