A Study on Initial Characterization of Big Data Technology Acceptance - Moderating Role of Technology User & Technology Utilizer

The growth of consumer-generated media (CGM) has promoted the popularity of online knowledge sharing and electronic word-of-mouth (eWOM). While the topic of eWOM has drawn much attention in academy and industry, little research has been published addressing the factors influencing eWOM intentions. Using a well-known restaurant review website, Openrice.com, as an example, this study explored three predictors to eWOM intentions in an integrative framework: experience factor (restaurant satisfaction), knowledge sharing factors (egoistic and altruistic needs), and technology acceptance factors (perceived usefulness and perceived ease-of-use). In addition, the moderating role of technology acceptance factors on the relationships between experience/knowledge sharing factors and eWOM intentions were examined. The results of the study indicate that (1) individuals’ altruistic needs trigger positive eWOM, (2) the perceived usefulness of the website has a significant main effect on eWOM intentions, and (3) the perceived usefulness significantly moderates the relationships between satisfaction/egoistic needs and eWOM intentions. The discussions also provide implications and managerial insights for research and practice.

Download Full-text

Investigating Employee Performance Impact with Integration of Task Technology Fit and Technology Acceptance Model: The moderating role of self-efficacy

International Journal of Business Excellence ◽

10.1504/ijbex.2019.10024532 ◽

2019 ◽

Vol 1 (1) ◽

pp. 1

Author(s):

Hussain Awad

Keyword(s):

Technology Acceptance ◽

Technology Acceptance Model ◽

Self Efficacy ◽

Employee Performance ◽

Performance Impact ◽

Task Technology Fit ◽

Acceptance Model ◽

Moderating Role

Download Full-text

Public Management Innovation in the Age of Big Data

Journal of Business Administration Research ◽

10.30564/jbar.v2i4.1133 ◽

2019 ◽

Vol 2 (4) ◽

Author(s):

Yichu Wang

Keyword(s):

Big Data ◽

Public Management ◽

Great Influence ◽

Management Innovation ◽

Daily Lives ◽

The Public ◽

Internet Age ◽

The People ◽

Big Data Technology

In the Internet age, computer technology and data analysis technology have been applied to the daily lives and work of the people. Big data technology has brought great influence to public management, providing efficient and convenient public services and improving the ability to cope with public opinion crises [1]. However, in the actual public management process, there are widespread problems such as single practice and poor data openness. Based on this, the article expounds the relevant content of big data, introduces the role of big data in public management, and studies the public management innovation in the age of big data.

Download Full-text

THE MODERATING ROLE OF TECHNOLOGICAL INNOVATIONS ON THE RELATIONSHIP BETWEEN OPERATIONAL PERFORMANCE AND PATIENT SATISFACTION

Asian People Journal (APJ) ◽

10.37231/apj.2021.4.2.248 ◽

2021 ◽

Vol 4 (2) ◽

pp. 176-184

Author(s):

Sulaiman Abdullahi Bambale ◽

Kaltume Mohammed Kamselem ◽

Saheed Ademola Lateef ◽

Ng Mui Qing ◽

Abdullahi Bala Ado

Keyword(s):

Patient Satisfaction ◽

Technology Acceptance ◽

Organizational Performance ◽

Technological Innovation ◽

Operational Performance ◽

Technological Innovations ◽

Acceptance Model ◽

The Relationship ◽

Moderating Role

Abstract: The main purpose of this study is to explore the moderating role of technological innovations on the relationship between operational performance towards patient satisfaction. The study presented the first step towards a systematic and theoretical approach in understanding the patient satisfaction. To achieve this, the theory synthesizing and model approaches are adopted. Self-administrated questionnaires will be used to gather data. The findings highlighted that healthcare establishments need to focus on technology-based services due to the decreasing level of satisfaction when population rises. In order to cope with this issue, technological based management system and equipment’s need to be introduced to enhance the operational performance of hospitals, which reduces the delays in treatment and ease the burden of practitioners. The strategy also brings improvement in patient care services and higher level of trust towards hospitals. The study also benefits scholars and open a new avenue for researchers and academia. The paper concluded that appropriate measuring protocols such as technology acceptance model (TAM) and technology readiness model (TRM) need to be incorporated to effectively gauge the effectiveness of the organizational performance and patient satisfaction in the light of technological innovation. Keywords: Technological innovation, Operational performance, Patients satisfaction

Download Full-text

Research on the Role of Big Data Technology in the Reform of English Teaching in Universities

Wireless Communications and Mobile Computing ◽

10.1155/2021/9510216 ◽

2021 ◽

Vol 2021 ◽

pp. 1-13

Author(s):

Xiaoge Jia

Keyword(s):

Information Technology ◽

Big Data ◽

Research Method ◽

Colleges And Universities ◽

Teaching Activities ◽

English Teaching ◽

Comprehensive Development ◽

Technology And Teaching ◽

Big Data Technology

This paper provides an in-depth understanding and analysis of the reform of English teaching in colleges and universities by analyzing the role of big data technology for the reform through in-depth research and analysis. Based on the background of the era of education informatization, this study explores the transformative value of the integration of information technology and teaching activities and elaborates the relevant significance at the theoretical and practical levels. Based on this, the research method of this study is established. The realm of integration of information technology and teaching activities and its transformative value is taken as the focus of the study. The integration of information technology and teaching activities means that it is not only a simple superposition between information technology and teaching but also a process to explore the role and influence of information technology into teaching activities by deeply exploring the inner connection between the two, to complete the integration of information technology and teaching activities, and finally to realize the comprehensive development of student’s personality.

Download Full-text