scholarly journals An Empirical Investigation into Physician Preferences in Drug Prescription: An Integrated Methodology of AHP and QFD

2016 ◽  
Vol 8 (5) ◽  
pp. 81
Author(s):  
Farzana Elahi ◽  
Shamsad Ahmed ◽  
Mahbubul Haque ◽  
Nazreen Chowdhury

<p class="Default">In order to sustain in a competitive market like pharmaceutical in Bangladesh, it is important to get an insight into physicians’ preferences in prescribing the drugs. The aim of this work is to investigate and address the physician requirements through an integrated methodology of Analytic Hierarchy Process (AHP) and Quality Function Deployment (QFD). In this research, an expert panel has been interviewed to recognize the criteria affecting physicians’ decisions. The results from AHP derived through Expert Choice software demonstrate that from the viewpoint of physicians, out of the five criteria, quality of product offering is ranked highest in prescribing the drugs followed by the reputation of the company, relationship enjoyed with the company, etc. As for the technical aspects, derived from the relationship matrix of AHP and QFD, out of the sixteen, brand image is ranked first followed by the quality of raw and packaging materials, skilled production personnel etc. The contribution of this research is expected to enable the managers in the pharmaceutical companies to recognize the factors that influence physicians in prescribing drugs for the patients and help them find out challenging items with preeminent alternatives. Few suggestions for future research are also put forward. <strong></strong></p>

2017 ◽  
Vol 12 (8) ◽  
pp. 193 ◽  
Author(s):  
Farzana Elahi ◽  
Afia Muqtadir ◽  
Shahriyar Anam ◽  
K. Mustafiz

Pharmaceutical industry caters to the health care needs through manufacturing drugs that cure diseases. With retailers being one of the customers in this industry, it is imperative for any pharmaceutical companyto address the issues concerning their preferences for these drugs to remain competitive in business. This prompts us to investigate the factors that influence their decisions in selecting the pharmaceutical products. This paper aims to identify those factors and rank them through application of analytical hierarchy process (AHP) with the support of the Expert Choice Software version 11.0. In this regard, six factors are identified, namely, quality of products, availability of products, variety of products, delivery deadline, flexibility in quantity, and competitive price that affect the purchasing decision of the retailers. The result indicates that among the chosen six factors, quality of products is ranked first followed by variety of products, availability of products, flexibility in quantity, competitive price, and delivery deadline. Inconsistency level as generated by the synthesis of AHP is found to be 9% that falls below the threshold value of 10%, signifying to the acceptability of the result. The implications of the findings on the part of the pharmaceutical companies and suggestions for future research are also put forward.


2015 ◽  
Vol 5 (2) ◽  
pp. 1
Author(s):  
Shahriyar Anam ◽  
Mahbubul Haque ◽  
Sarwar Chowdhury

With the higher education landscape getting increasingly competitive, the role of marketing has come to the surface. The current study is conducted to prioritise the determinants affecting the attitude of the students pursuing their studies in a particular business school at a private university of Bangladesh. Five criteria are considered in this regard where Analytic Hierarchy Process (AHP) is applied to rank the chosen criteria. The results derived through Expert Choice software version 11.0 indicate that promotional activities are ranked first having a weight of about 52%; this is followed by the quality of teaching staff with around 22%. The other two criteria ‘Service provided by the business school’ and ‘Campus facilities’ are ranked third and fourth with about 12% and 11%, respectively. Co-curricular activities turn out to be of least importance having a weight of 3.4% only. Based on the results, a few marketing strategies are recommended for the policy makers to consider as they cope with the pressure of heightened competition in the market. Suggestions for some avenues of future research are also put forward.    


2016 ◽  
Vol 30 (2) ◽  
pp. 76-86 ◽  
Author(s):  
Judith Meessen ◽  
Verena Mainz ◽  
Siegfried Gauggel ◽  
Eftychia Volz-Sidiropoulou ◽  
Stefan Sütterlin ◽  
...  

Abstract. Recently, Garfinkel and Critchley (2013) proposed to distinguish between three facets of interoception: interoceptive sensibility, interoceptive accuracy, and interoceptive awareness. This pilot study investigated how these facets interrelate to each other and whether interoceptive awareness is related to the metacognitive awareness of memory performance. A sample of 24 healthy students completed a heartbeat perception task (HPT) and a memory task. Judgments of confidence were requested for each task. Participants filled in questionnaires assessing interoceptive sensibility, depression, anxiety, and socio-demographic characteristics. The three facets of interoception were found to be uncorrelated and interoceptive awareness was not related to metacognitive awareness of memory performance. Whereas memory performance was significantly related to metamemory awareness, interoceptive accuracy (HPT) and interoceptive awareness were not correlated. Results suggest that future research on interoception should assess all facets of interoception in order to capture the multifaceted quality of the construct.


2021 ◽  
Vol 10 (4) ◽  
pp. 196
Author(s):  
Julio Manuel de Luis-Ruiz ◽  
Benito Ramiro Salas-Menocal ◽  
Gema Fernández-Maroto ◽  
Rubén Pérez-Álvarez ◽  
Raúl Pereda-García

The quality of human life is linked to the exploitation of mining resources. The Exploitability Index (EI) assesses the actual possibilities to enable a mine according to several factors. The environment is one of the most constraining ones, but its analysis is made in a shallow way. This research is focused on its determination, according to a new preliminary methodology that sets the main components of the environmental impact related to the development of an exploitation of industrial minerals and its weighting according to the Analytic Hierarchy Process (AHP). It is applied to the case of the ophitic outcrops in Cantabria (Spain). Twelve components are proposed and weighted with the AHP and an algorithm that allows for assigning a normalized value for the environmental factor to each deposit. Geographic Information Systems (GISs) are applied, allowing us to map a large number of components of the environmental factors. This provides a much more accurate estimation of the environmental factor, with respect to reality, and improves the traditional methodology in a substantial way. It can be established as a methodology for mining spaces planning, but it is suitable for other contexts, and it raises developing the environmental analysis before selecting the outcrop to be exploited.


2020 ◽  
Vol 19 (2) ◽  
pp. 132-141
Author(s):  
Uppit Yuliani

Proses penentuan proyek jalan pada pembangunan infrastruktur jalan, disusun berdasarkan skala kebutuhan dan kemendesakan seperti yang ada dalam Daftar Usulan Rencana Proyek (DURP). Pada penerapannya di lapangan ditemukan perbedaan antara DURP dengan rencana proyek yang telah disetujui seperti pada Daftar Isian Proyek (DIP). Studi penelitian menggunakan kasus jalan raya Demak – Godong Jawa Tengah yang dibangun oleh Dinas Bina Marga. Pendekatan ilmiah perlu dilakukan sebagai bahan untuk memutuskan penanganan proyek jalan sehingga dapat mengurangi unsur subyektivitas para pembuat kebijakan. Metode ilmiah yang digunakan adalah metode Analytic Hierarchy Process (AHP), metode yang cukup dikenal dan banyak digunakan dalam pengambilan keputusan dan manajemen. Melalui studi ini dapat dibuktikan bahwa metode AHP cukup handal dalam membantu para pembuat kebijakan dalam proses pengambilan keputusan yang obyektif. Metode AHP yang digunakan adalah Expert Choice untuk menentukan manakah prioritas jalan yang tepat, apakah beton atau aspal melihat dari beberapa faktor seperti daya tahan konstruksi serta dari segi penilaian kualitatif berupa perbandingan tingkat kenyamanan, dampak lingkungan, dampak sosial, ketersediaan bahan & peralatan dilokasi, serta metode & teknologi pelaksanaan. Dari hasil penelitian dapat diketahui faktor teknis yang mempunyai bobot tertinggi adalah faktor daya tahan terhadap cuaca sebagai prioritas dengan nilai 0,493, faktor non teknis yang mempunyai bobot tertinggi adalah faktor ketersediaan sumber daya dengan nilai prioritas 0,298 terhadap cuaca, 0,356 terhadap pergerakan tanah dan 0,363 terhadap perubahan lalu lintas. Konstruksi jalan beton unggul pada empat faktor yaitu daya tahan terhadap cuaca, daya tahan terhadap pergerakan tanah, daya tahan terhadap lalu lintas dan jangka waktu perawatan dengan tingkat keunggulan rata-rata enam kali dibanding konstruksi aspal. Keunggulan konstruksi aspal terdapat pada faktor-faktor kenyamanan permukaan jalan, kemudahan pelaksanaan pembangunan, ketersediaan sumber daya dan teknologi serta biaya dengan yang perbandingan keunggulannya dengan konstruksi beton adalah rata-rata empat kali. Dari berbagai aspek tersebut menunjukkan jalan beton rata-rata lebih unggul dibanding dengan jalan aspal.


Author(s):  
Guicheng Wang ◽  
Chunyan Zhang ◽  
Hongjie Pei ◽  
Yunming Zhu ◽  
Chungen Shen ◽  
...  

The surface quality is always the crucial element of machined quality in precision ultra-precision metal cutting. A new concept that the surface integrity should include the edge quality of parts is put forward In this paper, the weight value of a series of characteristic parameters of surface integrity are calculated with using analytic hierarchy process, three basic methods of evaluating surface integrity are presented, and the comprehensive evaluation system has been formed which will theoretically play a great important role on rapid development in the precision machining.


2012 ◽  
Vol 1 (2) ◽  
pp. 80-92 ◽  
Author(s):  
Chintala Venkateswarlu ◽  
A. K. Birru

Quality function deployment (QFD) is a methodology that extracts client demands (CDs) and inducting them in the final service/product. Once CDs are extracted from client the traditional QFD approach uses absolute importance to identify the degree of importance for each CD. Direct evaluation of CDs based on absolute weighting without tradeoffs is easy to perform, but may lead to serious deviations from reality. An alternative to avoid this problem is to adopt the analytic hierarchy process (AHP) approach. In this paper, an integrated model combining AHP and QFD has been delineated as a quality achievement tool in healthcare. A case study is performed on the healthcare services provided by government general hospital, Indore District, Madhya Pradesh, India and data has been analyzed to benchmark the proposed framework by computing the degree of relative importance for CDs through AHP and incorporating them in subsequent deployment matrices.


2018 ◽  
Vol 8 (2) ◽  
pp. 136
Author(s):  
Amir Tengku Ramly

Human resourcesare the most important as set for an organization, including the IPB. Vision of IPB become World Classy University (WCU) and Research Based University (RBU) requires quality human resources, especially lecturers and professors. Quality of human resources capable of align IPB with the best universities in Indonesia and the world is a quality lecturers and professors are high performing. Good performance should be supported by a good performance management and appropriate strategies. This study aims to formulate alternative strategies that influence the performance professor. This research methoduses the AHP model (Analytical Hierarchy Process) with soft were of Expert Choice as an approach to looking at the structure and priorities of strategic alternatives. The results showed that the strategy of priorities to be implemented through the strategic management of IPB is development of self capacity in main priority to the education factor with indicators is development of lecturing materials through the function and main role of head of department (Kadep).


2020 ◽  
Vol 71 (05) ◽  
pp. 487-491
Author(s):  
MOHAMED BEN HASSEN ◽  
MOHAMED TAHER HALIM ◽  
EMAD ABUALSAUOD ◽  
ASEM OTHMAN

The yarn quality depends on many parameters: characteristics parameters, mechanical and physical properties. Making the hypothesis that the quality of the yarn is a multicriteria problem, in this paper, we propose a new method to determine the Quality Yarn Index QYI based on Analytic Hierarchy Process AHP and Fuzzy theory. A questionnaire was designed for experts of each field (weaving and knitting) to evaluate the relative importance for each property to determine coefficients of the AHP matrix. Results revealed that matrix coefficients changed with yarn application (weft or warp weaving and knitting) The QYI can be used in any application, where a rapid decision is needed, to evaluate the global quality of yarn and to make a comparison between different yarn qualities


Author(s):  
Gustawan Rachman ◽  
Ma’mun Sarma ◽  
Dwi Rachmina

This study aims to analyze for factors that cause delays in the absorption of the Bogor City Government's expenditure budget so that a strategy can be formulated to improve the performance of this budget absorption. Searching for variables forming the causal factors is done by direct observation and library data search. Exploratory Factor Analysis (EFA) is used to look for underlying factors extracted from the factors forming variables. The search for alternative strategies to improve performance of budget absorption was carried out using the Analytic Hierarchy Process (AHP). The EFA analysis found five main factors causing delays in the absorption of budget expenditure, namely factor in budget planning activities, factor in government regulation and bureaucracy, factor of work conditions, factor influencing financial activities and disbursement of the Government budget, and human resources of the state civil apparatus (ASN). AHP analysis shows that of the five leading sectors of the Regional Apparatus that play a role as key leaders in improving the performance of budget absorption is Sekretariat Daerah. The main obstacle in improving budget absorption is internal and external intervention. The main strategy to correct delays in spending is to improve quality of budget planning and procurement of service goods.


Sign in / Sign up

Export Citation Format

Share Document