Comparative analyses of skincare product advertisements in Georgian and English

2020 ◽  
Author(s):  
Zeinab Gvarishvili
Keyword(s):  
Comparative Study ◽  
Well Being ◽  
Daily Basis ◽  
The Internet ◽  
Signature Strengths ◽  
Comparative Analyses ◽  
Scientific Terminology ◽  
Persuasive Strategies ◽  
Self Image ◽  
Media Formats

Across the gamut of media formats – from television to the Internet – beauty product advertising influences consumers on a daily basis. Each advertisement seeks to persuade potential buyers of the product's value, or even its necessity for the buyer's well-being and self-image. These techniques, sometimes manipulative in nature, affect consumers’ self-concepts. One of the signature strengths of the beauty advertisement lies in its ability to transform seemingly mundane objects into highly desirable products. In some cases, the beauty industry uses buzzwords and scientific words to convince consumers of a product's value; these linguistic devices describe the product's apparent capabilities and appeal to the consumer's ego by suggesting that the product will enhance the assets the consumer already possesses. All things considered, the present paper deals with a comparative study of skincare product advertisements in English and Georgian and focuses on the use of persuasive strategies, buzzwords and scientific terminology in the advertisements that manipulate and influence potential consumers.

A Comparative Study of Effectiveness of Statutory Employee Welfare Measures - With Special Reference to Canteen Facility in Sugar Mills in Krishna District of Andhra Pradesh

2018 ◽  
Vol 6 (11) ◽  
pp. 156
Author(s):  
M Srinivasa Rao ◽  
G. Vidyanath
Keyword(s):  
Comparative Study ◽  
Special Reference ◽  
Andhra Pradesh ◽  
Well Being ◽  
Employee Welfare ◽  
Sugar Mills ◽  
Welfare Measures ◽  
Individual Needs

The existing research is created an effort to recognize the worker well being actions implemented in Sugar Miles industry. Employee well being indicates anything done for comfortableness and enhancement of the employees over and above the salaries compensated which is not a requirement of the profession. The standard objective of employee well being is to enhance the lifestyle of workers and keep them satisfied. Employees invest at least half their time at your workplace or getting to it, or making it. They know that they play a role to the organization when they are reasonably exempt from fear and they experience that when they are in trouble/ problems, they are due to get something returning from the company. Individuals are qualified for be treated as complete humans with individual needs, desires and stresses.

scholarly journals Perception Versus Reality: Subjective and Objective Neighborhood Characteristics and Cognitive Function in REGARDS

2020 ◽  
Vol 4 (Supplement_1) ◽  
pp. 703-703
Author(s):  
Jessica Finlay ◽  
Philippa Clarke ◽  
Lisa Barnes
Keyword(s):  
Older Adults ◽  
Cognitive Function ◽  
Racial Differences ◽  
Secondary Data ◽  
Well Being ◽  
Daily Basis ◽  
Cognitive Status ◽  
Functional Mobility ◽  
Neighborhood Size ◽  
Regards Study

Abstract Does the world shrink as we age? The neighborhood captures a spatial area someone inhabits and moves through on a daily basis. It reflects a balance between internal perceptions and abilities, and the external environment which may enable or restrict participation in everyday life. We frequently hear that older adults have shrinking neighborhoods given declining functional mobility. This is associated with declines in physical and cognitive functioning, depression, poorer quality of life, and mortality. Knowledge of the interplay between objective and subjective neighborhood measurement remains limited. This symposium will explore these linked yet distinct constructs based on secondary data analyses of the Reasons for Geographic and Racial Differences in Stroke (REGARDS) study, a racially diverse sample of 30,000+ aging Americans. Finlay investigates how someone’s perceived neighborhood size (in number of blocks) varies by individual and geographic characteristics including age, cognitive function, self-rated health, and urban/rural context. Esposito’s analyses focus on neighborhood size in relation to race and residential segregation. Clarke compares subjective perceptions of neighborhood parks and safety from crime to objective indicators, and examines variations by health and cognitive status. Barnes will critically consider implications for how older adults interpret and engage with their surrounding environments. The symposium questions the validity of neighborhood-based metrics to reflect the perspectives and experiences of older residents, particularly those navigating cognitive decline. It informs policy-making efforts to improve physical neighborhood environments and social community contexts, which are critical to the health and well-being of older adults aging in place.

Yoga as a Preventive Health Care Program for White and Black Elders: An Exploratory Study

1983 ◽  
Vol 17 (3) ◽  
pp. 169-176 ◽  
Author(s):  
David Haber
Keyword(s):  
Blood Pressure ◽  
Low Income ◽  
Blood Pressure Level ◽  
Well Being ◽  
Daily Basis ◽  
Pressure Level ◽  
Control Group ◽  
Daily Routine ◽  
Psychological Well Being ◽  
Black Elders

A ten-week yoga program was implemented with sixty-one white and forty-five low-income black elders at two community sites, along with a pretest-posttest control group research design with random assignment at each site. White elders attended class regularly, practiced yoga on their own on a daily basis, improved psychological well-being, and lowered their systolic blood pressure level, in comparison to a control group. Black elders, on the other hand, attended the once-a-week class regularly but did not practice on their own on a daily basis. Thus, they did not improve psychological well-being nor reduce blood pressure level in comparison to a control group. Social analysts suggest that low-income minority elders need more frequent contact with structured leadership in order to adhere to a daily routine that may lead to psychological and physical change. Other directions for controlled follow-up studies are suggested.

PSYCHOLOGICAL PECULIARITIES OF OLDER PRESCHOOL-AGE ORPHANS’ INTERPERSONAL RELATIONS

2020 ◽  
pp. 9-27
Author(s):  
I. Baranauskiene ◽  
A. B. Kovalenko
Keyword(s):  
Negative Affect ◽  
Interpersonal Relationships ◽  
Interpersonal Relations ◽  
Well Being ◽  
Preschool Age ◽  
Abnormal Development ◽  
Psychological Well Being ◽  
Orphaned Children ◽  
Self Image

The article presents the research on the characteristics of older preschool-age orphans’ interpersonal relationships. It reveals differences between the functioning of the sphere of orphans’ interpersonal relations and that of children brought up in families. Orphans show higher interest in adults, indicating that orphans’ need in adults’ attention is not satisfied. The main motives for communication with adults in families are mutual interactions and cognitive needs, while the dominant motive of orphan children is searching for attention and kindness. Orphans show increased inclination to conflicts, cause for which are every-day issues and the struggle for adults’ attention and friendliness. The main cause of conflicts characteristic for family-raised children is their selfaffirmation in games. Orphans are less and less likely to express their own emotions when communicating. They rarely turn to their partners for some advice, support, and sharing of experiences, unlike children in families. Orphaned children feel indifference in relationships with peers. Differences were found between orphaned children and family-raised children as for well-being of relationships: orphans’ well-being is quite low, while family-raised children’s well-being is high. Orphaned children, due to problems in interpersonal relationships with adults and peers, have some deviations in the most important psychological formations: distortion of self image, delayed formation of subjective attitude to oneself, as well as slow and abnormal development of activity, which may further negative affect their psychological well-being.

scholarly journals Trusted Base Stations-Based Privacy Preserving Technique in Location-Based Services

2015 ◽  
Vol 8 (4) ◽  
pp. 93
Author(s):  
Muhammad Aqib ◽  
Jonathan Cazalas
Keyword(s):  
Optimal Path ◽  
Specific Area ◽  
Daily Basis ◽  
Location Based Services ◽  
Base Stations ◽  
The Internet ◽  
Location Information ◽  
Google Maps ◽  
Privacy Issue ◽  
Internet Technologies

With the advent in mobile and internet technologies, there is a significant increase in the number of users using smartphones and other internet based applications. There are a large number of applications available online that use the internet and provide useful information to the users. These include ones that provide location-based services e.g. google maps etc. These applications provide many facilities to the users who want information regarding a specific area or directions using an optimal path to a destination. Due to these reasons, the number of clients using these applications is increasing on a daily basis. Although these services are very useful and are making it easy for us to get information about our surroundings, some issues are also linked with the use of these applications and their services. One of the more significant issues of using these services is privacy with respect to sending personal location information to location-based services servers. Researchers have provided many solutions to solve these issues. One of the solutions is through caching and use of k-anonymity techniques. In this paper, we have proposed a method to solve the privacy issue that uses caching data approach to reduce the number of queries sent to the location-based services server. We also discuss the use of the concept of k-anonymity when no relevant data is available in cache, and queries are sent to the server.

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