scholarly journals Development and expansion of born global firms in Serbia

Marketing ◽  
2021 ◽  
Vol 52 (2) ◽  
pp. 95-102
Author(s):  
Branko Rakita ◽  
Sanja Mitić

Early internationalization has been widely recognized as an important research topic since 1990s when the term "born global firms" was for the first time introduced. Although there is significant research interest for early internationalization in developed and developing countries, in Serbia and Western Balkan this topic has not received considerable attention from the scientific community. At the same time, early internationalization of small and medium-sized firms is present and can not be neglected in the region and Serbia. This paper aims to identify the main prerequisites for the development of born global firms, and to identify and analyze small and medium-sized firms from Serbia with international business orientation from their founding. The analysis will be conducted based on literature review and available secondary data on small and medium-sized firms and their export. In this way, the early-internationalized small and medium-sized firms from Serbia will be mapped. As there are no available databases, this research will provide first insight into the extent of early internationalization and emergence of born global firms, and their characteristics, regarding industry, location, number of employees, business experience, and export expansion. The results would be discussed in regard to the studies conducted in developed countries. Some policy implications in the area of export promotion will be recognized.

Innovar ◽  
2014 ◽  
Vol 24 (1Spe) ◽  
pp. 141-151 ◽  
Author(s):  
Christian A. Cancino

The literature on born global firms in developed countries has revealed some factors that influence the rapid internationalization of Small and Medium Enterprises (SMEs), such as the technological level of the sector in which the firm participates, psychological and geographical distances from the target markets, and the existence of contact networks. To date, little research has been carried out on this topic for Latin American countries. This paper explores how certain determinants influence Chilean born global firms. A logistic regression model is used to analyze 112 SMEs with regular export activities. The results show that Chilean born global firms are influenced by national and international contact networks that their founders are able to generate. The psychological distance between Chilean SMEs and developed countries in Asia, North America and Europe also influences the internationalization of Chilean SMEs. The principal characteristic of Chilean born global firms is their lack of participation in highly technological sectors, with these SMEs instead being involved in sectors that actively exploit natural resources. The results of this study permit certain public policy recommendations to be made that might boost the development of export SMEs.


1970 ◽  
Vol 15 (1) ◽  
Author(s):  
Diana Marcela Escandón Barbosa ◽  
Andrea Hurtado Ayala

This article analyzes and compares the level of use of ICTs in enterprises with traditional internationalization and born global in Colombia. Through a survey conducted in 2014 on sample 400 Colombian enterprises, cluster analysis was performed to establish the influence of ICT use on business performance for each type of enterprise. It is evident that there is an increased use of ICT in the Born Global firms following the start of early internationalization leading to increased access to market information, while traditional exporters still have restrictions on the frequency and intensity in the use of ICT. En este artículo se analiza y compara el nivel de utilización de las TICs en las empresas con internacionalización tradicional y en las empresas born global en Colombia. A través de una encuesta realizada en el 2014 a una muestra de 400 empresas colombianas se realizó análisis clúster para establecer la influencia del uso de las TICs sobre el desempeño empresarial. Se evidencia que existe un mayor uso de las TICs en las empresas Born Global como consecuencia del inicio de internacionalización temprana que conduce a un mayor acceso a información del mercado, mientras que las exportadoras tradicionales aun presentan limitantes en la frecuencia e intensidad en el uso de las TICs.Neste artigo analisa e compara o nível de utilização das TIC nas empresas com a internacionalização tradicional e as empresas globais que nascem na Colômbia. Através de um inquérito em 2014 a uma amostra de 400 empresas colombianas, análise de cluster foi realizada para estabelecer a influência da utilização das TIC no desempenho dos negócios. É evidente que há um aumento da utilização das TIC nas empresas nascidas globais após o início da internacionalização precoce levando a um maior acesso à informação de mercado, enquanto os exportadores tradicionais ainda têm restrições sobre a frequência e intensidade no uso de TIC.


Author(s):  
Sanja Mitić ◽  
Branko Rakita

Research Question: The topic of this study is marketing capabilities of early internationalising firms from Serbia. Motivation: As marketing perspective was found to be important for understanding the early internationalisation phenomenon, the aim of this study is to shed light on the marketing capabilities of early internationalising firms from Serbia. This topic was widely examined in the developed countries, but there is an evident lack of research in developing countries, especially in the Western Balkans. Understanding the specifics of early internationalising firms can provide valuable policy and managerial implications for stimulating export activities of small and medium-sized firms. Idea: The idea of the paper is to identify the main marketing capabilities of early internationalising firms from Serbia.  Data: Primary data were collected through semi-structured interviews with the founders or managers of four firms from Serbia, over the period from August 2018 to January 2019. Tools: As this topic is not widely investigated in Serbia and other Western Balkan countries, a case study method was found to be appropriate. Primary data were completed with secondary data sources. Findings: The results show that in terms of marketing capabilities, early internationalising firms from Serbia express similar features as the ones already recognized in the literature. They develop differentiated, high quality and innovative products, specialized for a particular market niche or segment. Contribution: This study provides the results of the first primary research on the marketing capabilities of early internationalising firms from Serbia and offers valuable implications for managers, for developing an effective international marketing strategy, as well as policy implications for export support programmes and small and medium-sized firms’ policy.  


2014 ◽  
Vol 27 (3) ◽  
pp. 386-401 ◽  
Author(s):  
Christian A. Cancino ◽  
Freddy C. Coronado

Purpose Although much has been studied about the characteristics of born‐global firms in developed countries, studies about developing economies are far and few between and most tend to be exploratory. The paper aims to discuss these issues. Design/methodology/approach This paper studies how Chilean born‐global firms behave and examine five distinct factors as compared to enterprises that gradually internationalize. A logistic regression model was applied to a sample of 115 small‐ and mid‐sized enterprises (SMEs) that presented a growing and non‐occasional internationalization to study the change in the probability that a young Chilean exporter will be classified as born‐global. Findings The results show that a foreign capital network, an economic development agencies (EDAs) network, the cultural distance from the countries receiving the exports, the localization of the SME in the capital city, and the company's size are factors that significantly increase the probability that a young Chilean exporter will be classified as born‐global. In contrast with the high technology content of the born‐global companies that has been reported in developed countries, the technology level was not relevant in how quickly the Chilean SMEs internationalized. Originality/value New public policy proposals may be inferred from the results of this paper. For example, the EDAs may increase their effort in promoting internationalization, particularly in geographical regions by taking into account the characteristics of each city and its entrepreneurs. This could help diminish the positive effect of location (i.e. perverse effect of centralization) presented in this study.


2020 ◽  
Vol 37 (2) ◽  
pp. 185-211 ◽  
Author(s):  
Svante Andersson ◽  
Gabriel Baffour Awuah ◽  
Ulf Aagerup ◽  
Ingemar Wictor

PurposeThis study aims to investigate how mature born global firms create value for customers to achieve continued international growth.Design/methodology/approachThe study employs a case study approach to investigate the under-researched area of how mature born globals create value for customers and, by doing so, contribute to their continued international growth. This in-depth examination of how three born globals developed over time uses interviews, observation and secondary data.FindingsThe findings indicate that the entrepreneurs of born global firms, that continued to grow, created a culture in the early stages that supported value creation for foreign customers. These firms have built a competitive position by developing international niche products. They have also implemented a combination of proactive and reactive market orientation to facilitate the creation and delivery of value to customers. To maintain growth, they further invest the revenues earned on additional international marketing activities and continuously enhance their focal products.Research limitations/implicationsThe study relies on three cases. We therefore recommend that future studies extend the scope of the research to several companies in various industries and countries, in which the theoretical arguments can be applied. In addition, further studies that test the propositions developed in this study, in different contexts, are highly recommended.Practical implicationsTo gain international growth, managers should create an organizational culture that facilitates satisfying international customer needs. Firms should continuously invest in sales and market development (e.g. social media marketing, personal selling) and undertake technology development of niche rather than new products. To achieve international growth, managers need to standardize part of the offer to achieve economies of scale and adapt the other part to international customers' needs.Originality/valueResearch on born globals has focused on the early stages of their internationalization processes, while largely neglecting the later stages (mature born globals) or the factors that lead to continued international growth. To address this gap, this study explores what happens when born globals ‘grow up’. This study contributes to the literature by capturing the factors and processes underlying how mature born globals create value for customers, for international growth. In particular, the study shows that the culture and strategies developed in the born globals' early stages also lead to international growth in later stages. The mature born globals have also invested in niche products, brand building, and effective market channels and adopted a combination of proactive and reactive market orientations.


2018 ◽  
Vol 5 (1) ◽  
pp. 7-13
Author(s):  
Hishan S Sanil ◽  
Siti Nur Adila Binti Naluwi ◽  
Suresh Ramakrishnan

In Malaysia, the construction sector is one industry that help in improving the economy and also the country's development. The construction sector is related to the success of any economy. On the other hand, it can serve as a kind of economic catalyst for developing and developed economies. It is because this sector plays a very important role in providing a better quality of life and wealth to the country. most contractors do not have sufficient capital, fixed assets and they are usually pretty self-construction equipment from the land or building to finance their businesses. Moreover, banks do not accept these assets as collateral acceptable to move the loan. Because without bank financing, the contractor will clearly find it more difficult to carry out their projects. This study contributes to the existing literature by addressing two important aspects as the body of knowledge and policy implications. Because most of the literature in the past focused on developed countries, this study fills the gap by providing new insights with regard to corporate financing decisions in the context of emerging markets. In addition, capital structure decisions is different because of different characteristics in all sectors. Thus, this study provides new empirical evidence and a better understanding of the capital structure of companies in the construction sector in Malaysia. This study used quantitative research method. A quantitative research is regularly associated with a deductive approach. This study based on secondary data extracted from various sources especially from Malaysia Stock Exchanges starting 2000 until 2015. As of March 2016, there was 36-Construction firms listed on the Burs Malaysia.


2021 ◽  
Vol 6 ◽  
pp. 340-350
Author(s):  
Phuong Huu Tung

Currently, in Vietnam, wage policy is implemented through an important tool, the minimum wage. However, the reality shows that the use of the minimum wage to pay employees is still inadequate and far from reality. Instead of using the minimum wage, a number of developed countries have recently used a new concept in wage policy making, which is “living wage” with high efficiency. In line with the trend of international integration, a living wage needs to be recognized and researched and applied in practice in Vietnam to bring about more positive effects, ensuring the life of workers and the whole country the sustainable development of the business. The article uses information and secondary data to analyze the current situation of minimum wages, scientific basis for living wages and policy implications to aim at workers with a living wage in the future.


2012 ◽  
Author(s):  
Ruth Gilbert ◽  
John D. Fluke ◽  
Melissa O'Donnell ◽  
Arturo Gonzalez-Izquierdo ◽  
Marni Brownell ◽  
...  

2021 ◽  
Vol 13 (4) ◽  
pp. 1904
Author(s):  
Fatema Khairunnessa ◽  
Diego A. Vazquez-Brust ◽  
Natalia Yakovleva

This paper aims to explore the emergence of ‘Green Banking’ in Bangladesh, with a focus on the role of financial regulation and regulators in greening the financial sector. It also examines the contribution and involvement of banks and non-bank financial institutions in promoting green economic transition. The study is based on the review of secondary data collected from various sources, such as quarterly reports, annual reports, websites of the central bank of Bangladesh, and other commercial banks and non-bank financial institutions as well as various articles, and newspapers reports on green banking in Bangladesh. The collected data is reviewed using descriptive statistics. The research results reveal that the central bank of Bangladesh played a major role in greening the financial system of the country by implementing various green policies and regulatory measures. Although Bangladesh is still far behind the developed countries in terms of environmental performance, the country has made a remarkable progress in initiating and expanding green banking practices, infrastructure development, and accelerating green growth in recent years.


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