scholarly journals Revolutions and Contrarevolutions of Consumption: Researches in the Philosophy, Sociology and Communication

2018 ◽  
Vol 29 (3) ◽  
Author(s):  
Edvardas Rimkus
Keyword(s):  
Social Media ◽  
Consumer Behaviour ◽  
17Th Century ◽  
Scientific Conference ◽  
Body Style ◽  
The Social ◽  
The Media ◽  
Grand Duchy Of Lithuania ◽  
Academy Of Sciences ◽  
Grand Duchy

The Scientific Conference ‘Revolutions and Contrarevolutions of Consumption: Researches in the Philosophy, Sociology and Communication’ held at the Lithuanian Academy of Sciences in 2018 is overviewed in the article. The text reflects the course of the Conference. The main thoughts of speakers are reviewed, some of them are discussed. Topics examined at the Conference are the following: the consumer class, entrepreneurship in the Grand Duchy of Lithuania in 17th century, consumerism in the popular music, the consumption of body style in the media, alternatives of the consumerism culture, the relation between expansion of consumption and freedom, the ontology of consumption, the features of consumer behaviour of the Z generation, the consumption of sexualized images of women in the social media, the consumption of the artistical identity and other topics.

scholarly journals The Careers of Calvinist Stipendiaries from the Grand Duchy of Lithuania in the 17th Century. The Example of Gabriel Dyjakiewicz

2011 ◽  
Vol 16 (1) ◽  
pp. 61-71
Author(s):  
Elżbieta Bagińska
Keyword(s):  
17Th Century ◽  
Further Education ◽  
Grammar School ◽  
University Of Leiden ◽  
Archival Documents ◽  
Grand Duchy Of Lithuania ◽  
The University ◽  
Academy Of Sciences ◽  
Grand Duchy

This article applies to a minister of the Calvinist Church in the Grand Duchy of Lithuania, Gabriel Dyjakiewicz (1660–1724), who became the superintendent of Unitas Lithuaniae (the Lithuanian Brethren) in the Podlasie district and proved to be a remarkable figure. His career was launched successfully thanks to the scholarships given to him. The text is primarily based on memoirs written by him of almost his whole life, and archival documents in the collection of the Reformed Synod, mainly held by the Wróblewski Library of the Lithuanian Academy of Sciences in Vilnius. The education of Dyjakiewicz consisted of several stages: first, only a twoyear study in the Grammar school in Slutsk, where he received a private scholarship for further education, this time in Protestant university centres. Second, studies at the University of Königsberg and the University of Leiden. In the last case, Dyjakiewicz most likely benefited from a scholarship which he had received from Unitas Lithuaniae. The author briefly characterises both the nature of the grammar school and the two universities, and the obligations which rested on bursary holders. The rest of the article is devoted to the professional and public activities of Dyjakiewicz.

scholarly journals Work on the historical atlas of the sixteenth-century Poland

2018 ◽  
Vol 50 (4) ◽  
pp. 223-231
Author(s):  
Henryk Rutkowski
Keyword(s):  
Sixteenth Century ◽  
Interwar Period ◽  
Historical Analysis ◽  
17Th Century ◽  
16Th Century ◽  
Main Topic ◽  
History Of ◽  
Grand Duchy Of Lithuania ◽  
Academy Of Sciences ◽  
Grand Duchy

Abstract The author begins with presentation of a programme of creating the detailed cartographic picture of the Polish-Lithuanian Commonwealth in the 16th century, proposed by Stanisław Smolka from the Jagiellonian University at the first congress of Polish historians in Cracow in 1880. This initiative was partially realised in the atlas of Ruthenian lands of the Polish-Lithuanian Commonwealth in the turn of the 16th and 17th century created by Aleksander Jabłonowski and printed in 1904 in Vienna. When Poland regained its independence, it became possible to organize further works. As their results two maps were designed, prepared and issued in the interwar period: the general map of the sixteenth-century Grand Duchy of Lithuania created by Jan Jakubowski, published in 1927 and 1928, and the map of Cracow Voivodship of the Four-Year Sejm period (1788–1792) elaborated by Karol Buczek with cooperation of several other persons and published in 1930 in Cracow. The main topic of this article is a series of maps with commentaries prepared collectively in the Institute of History of Polish Academy of Sciences, entitled Atlas historyczny Polski. Mapy szczegółowe szesnastego wieku (Historical Atlas of Poland. Detailed maps of the 16th century) which includes Polish lands of the Crown. From the planned eight volumes with maps of individual voivodships or their groups, six were published successively in the years 1966–2018 and the last two are prepared for publishing in 2020. The author presents subject of the series and particularly contents of the main maps at the scale of 1:250,000. This most detailed geographical and historical analysis of a large part of old Poland depicts the area in the 16th century, but it can also facilitate the process of gaining deeper knowledge about the history of these lands in the earlier and later centuries.

D?r al-?arb as the Motherland? The Muslim Tatars of (the Grand Duchy of) Lithuania and Social Contract

2017 ◽  
Vol 10 (2) ◽  
pp. 157-177
Author(s):  
Egdūnas Račius
Keyword(s):  
Twentieth Century ◽  
Social Contract ◽  
Social Consequences ◽  
Nation State ◽  
The Social ◽  
State And Society ◽  
Muslim Minority ◽  
Grand Duchy Of Lithuania ◽  
In The Beginning ◽  
Grand Duchy

Muslim presence in Lithuania, though already addressed from many angles, has not hitherto been approached from either the perspective of the social contract theories or of the compliance with Muslim jurisprudence. The author argues that through choice of non-Muslim Grand Duchy of Lithuania as their adopted Motherland, Muslim Tatars effectively entered into a unique (yet, from the point of Hanafi fiqh, arguably Islamically valid) social contract with the non-Muslim state and society. The article follows the development of this social contract since its inception in the fourteenth century all the way into the nation-state of Lithuania that emerged in the beginning of the twentieth century and continues until the present. The epitome of the social contract under investigation is the official granting in 1995 to Muslim Tatars of a status of one of the nine traditional faiths in Lithuania with all the ensuing political, legal and social consequences for both the Muslim minority and the state.

The effectiveness of Social Media Instagram as a Promotion of Agricultural product of fruits. (case :Instagram TaniHub Indonesia, Pasar Minggu, Jakarta Selatan)

2020 ◽  
Vol 4 (6) ◽  
pp. 866
Author(s):  
Nensy Yohana Natalia Pasaribu
Keyword(s):  
Social Media ◽  
Media Exposure ◽  
Agricultural Product ◽  
Marketing Activity ◽  
Feedback Message ◽  
The Social ◽  
The Media

Agriculture produces processed product which is perishable, so that the agricultural product should be distributed immediately. Processed product can be promoted to attract consumers to buy the product. One of the media that can be used to promote processed agricultural product is social media. Social media is needed to ease the marketing activity on the product. Social media is viral and can be delivered directly and personally to the consumer. Indicators are used to know the effectiveness of the social media as promotion media with AIDA concept. The results showed that promotion through Instagram has not been effective in the stages of attention (attention), interest (interest), desire (desire), and action (action). This study also explains that there is a relationship between the characteristics of gender followers and the level of social media exposure to the frequency of messages. In addition, there is also a relationship between the frequency of message feedback, message attractiveness, and intelligence in delivering messages with the interest stage. 

scholarly journals Lithuanian aspirations for an equality with the Crown in the 17th century. An attempt to systematize

2019 ◽  
Vol 2 (1) ◽  
pp. 181-187
Author(s):  
Aleksandra Ziober
Keyword(s):  
Local Government ◽  
17Th Century ◽  
Federal State ◽  
Government Institutions ◽  
Grand Duchy Of Lithuania ◽  
Vice Chancellors ◽  
Grand Duchy

AbstractThe activity of representatives of the elites of the Grand Duchy of Lithuania, which sought equality with the Crowners, but also the defense of their prerogatives was present from the first days after the signing of the Lublin Union. Analyzing this issue, it should be remembered that the Crown and Lithuania were separated state bodies, which union did not merge into one country, but formed a federal state. They were characterized by a separate treasury, army, offices, judiciary, law, local government institutions, i.e. basically everything that determines the administrative independence of the country. Lithuanians wanted to guarantee the same rights as the Crown nobility had, however, remaining separate. Thus, offices were established having the same prerogatives in the Crown and the Grand Duchy of Lithuania, such as the Grand and Field Hetman, Chancellor and Vice-Chancellors, Treasurer and Grand and Court Marshal, as well as a number of land and town dignities and dignitaries. The first of these were allocated appropriate seats in the senate, behind their crown counterparts, which caused quarrels between Poles and Lithuanians. However, manifestations of activity guaranteeing and “reminding” Poles of Lithuania’s separateness from the Crown were evident throughout the entire existence of the federal Commonwealth.

scholarly journals Social Media Influencer’s Reputation: Developing and Validating a Multidimensional Scale

2021 ◽  
Vol 13 (2) ◽  
pp. 631
Author(s):  
Eun Ah Ryu ◽  
Eun Kyoung Han
Keyword(s):  
Social Media ◽  
Digital Media ◽  
Economic Value ◽  
Reliability And Validity ◽  
Political Influence ◽  
Measurement Tool ◽  
Opinion Formation ◽  
Consumption Behavior ◽  
The Social ◽  
The Media

Since the introduction of smartphones in 2009, social networking services (SNS), which have seen a surge in users, facilitated changes in the media environment along with social influence that has increased the economic value and political influence of SNS. In particular, as consumers’ media use and consumption behavior change around digital media, social media plays a very important role in consumers’ lives. From this perspective, influencers who influence not only consumers’ consumption behavior, but also decision-making and opinion formation based on social media are attracting attention. Therefore, the aim of this study was to develop items to measure an influencer’s reputation as a new source of information in the SNS environment; no previous researchers have presented generalized measurement items for an influencer’s reputation. We intended to identify what dimensions and items in the existing literature could effectively measure a social media influencer’s reputation and to verify each item’s relevance as a measure of a social media influencer’s reputation. Based on in-depth interviews with 30 experts and empirical findings from 557 adults, this study identified dimensions that impact on a consumer’s perception of a social media influencer and developed a scale. The results showed that the social media Influencer’s Reputation scale comprises four distinctive dimensions: Communication skills, influence, authenticity, and expertise. Additionally, the reliability and validity of the scale were assessed, using exploratory and confirmatory analyses and construct validity. The findings confirmed that the social media influencer’s reputation scale measurement items, in this study, can be used as a consistent measurement tool for each dimension. It is also important to develop value in favor of the marketing strategy by increasing value through the influencer’s reputation.

scholarly journals A Study on the Rationale of Social Media Use by the Students of King Khalid University

2017 ◽  
Vol 10 (8) ◽  
pp. 43 ◽  
Author(s):  
Sayed Salahuddin Ahmed ◽  
Abdulkhaleq Q. A. Hassan
Keyword(s):  
Social Media ◽  
Saudi Arabia ◽  
Undergraduate Students ◽  
English Language ◽  
Smart Phone ◽  
Language Preference ◽  
Subject Knowledge ◽  
Knowledge And Skills ◽  
The Social ◽  
The Media

s not it deplorable that in a country that tops in the entire world in using several social media sites does not utilize the same media in acquiring knowledge and skills? In Saudi Arabia, undergraduate students spend a significant amount of time on social media every day, but they are reluctant (or not motivated enough) to use the same media for educational purposes. This study was carried out on the undergraduate English majors of King Khalid University in Muhayil Asir in Saudi Arabia. In the English department, every student carries at least one smart phone with Internet connection, and they are found occupied with their phones on the campus, sometimes even in classrooms, but they are weak both in subject knowledge and skills of English language. The teachers-cum-researchers were baffled with students’ competence because regular users of Internet and social media are supposed to be updated with the subject knowledge as well as confident in using English language. The researchers designed an empirical study to explore students’ rationale of using the social media and their language preference. The study concludes with gloomy findings that students use the media mainly for entertainment and ineffective communication in English language. The worst fact is: they are not motivated enough to use the social media for educational purposes.

scholarly journals Native Advertising—The Formats and Types of Content Most Demanded by Brands in the Spanish Media

2021 ◽  
Vol 2 (4) ◽  
pp. 529-544
Author(s):  
Daniel Zomeño ◽  
Rocío Blay-Arráez
Keyword(s):  
Social Media ◽  
Rapid Development ◽  
Editorial Content ◽  
Media Environment ◽  
The Social ◽  
Media Ecosystem ◽  
The Media ◽  
Media Formats ◽  
Depth Interviews

Media convergence and the incorporation of new narratives typical of the consumption habits of younger audiences in the social media environment have led to the proliferation of a wide variety of formats and types of content in the media ecosystem through which the editorial content offered to brands is being distributed. This qualitative research, using in-depth interviews with a qualified sample of branded content managers from the main Spanish media, allows us to determine the main characteristics of the native advertising demanded by advertisers. The results corroborate observations that content channelled through more sophisticated consumption experiences, using both multimedia and interactivity with a clear transmedia approach, tends to be better received by the audience and, therefore, in greater demand by brands. It also confirms that both video and social media formats have grown exponentially when it comes to providing an outlet for branded content. Based on the results obtained, a proposed classification of these products, including definitions, has been drawn up so they can be publicised to the professional world, offering the reflection and precision that their rapid development has not allowed until now.

scholarly journals The Image of Lithuania in English Publications in the 17th Century

2011 ◽  
Vol 16 (1) ◽  
pp. 95-118
Author(s):  
Gintautas Sliesoriūnas
Keyword(s):  
Detailed Analysis ◽  
English Language ◽  
Close Contact ◽  
17Th Century ◽  
Related Issue ◽  
Historical Sources ◽  
English Society ◽  
Grand Duchy Of Lithuania ◽  
Grand Duchy ◽  
West European

In the 17th century, as contacts between citizens of England, which was gaining increasing importance in Europe, and the Grand Duchy of Lithuania (GDL) intensified, the phenomenon of the image of Lithuania in English and Scottish societies, as well as the level of their knowledge about the GDL, became more important. The issue of mentioning Lithuania in West European historical sources and the related issue of the image of Lithuania in the region in the 16th–17th centuries has already been analysed in Lithuania, albeit not thoroughly enough. However, the question of the image of Lithuania in English publications in the 17th–18th centuries still requires more detailed analysis. This article discusses Lithuania-related facts that could have been familiar not only to the narrow circle of people that were in close contact with the Grand Duchy of Lithuania, but also to wider well-read English and Scottish society. The few educated members of English society who had an interest in learning more about Lithuania had access to publications in various languages published in different countries. However, this article dwells almost exclusively on publications in the English language dating from the 17th century that facilitated the rendering of knowledge and opinions about Lithuania to a much wider circle of people who read in the English language.

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