user attention
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2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Fiorella Foscarini ◽  
Madeleine Krucker ◽  
Danyse Golick

Purpose The purpose of this study is to raise awareness of the benefits and drawbacks involved in using digital technologies for business meetings, and identify key concerns. The shift from in-person to virtual meetings has multiple consequences, some of which impact recordkeeping. Design/methodology/approach Drawing on research from records management, anthropology, organizational theory and computer science, this study establishes the norms of physical meeting spaces and recordkeeping and explores how these norms are challenged as meetings become virtual. Findings Virtual meetings allow for collaboration to work across time and space and offer multiple affordances that do not exist in on-site meetings; however, they also involve the additional barrier of technical access and reduction in user attention. Virtual meetings also enable the creation, capture and sharing of increased contextual data, and this increased documentation challenges traditional recordkeeping models. Meeting technologies are also worryingly invasive. This study shows that concerns over privacy have been dismissed in the design of virtual meeting spaces, and therefore the authors recommend their more thorough consideration. Originality/value Meetings are a pervasive feature of organizational life whose significance has been overlooked in the recordkeeping literature. By bringing together research about in-person and virtual meetings in a novel and necessary way, the authors started to fill a gap and hope to inspire further studies.


2021 ◽  
pp. 146144482110674
Author(s):  
Neil M Alperstein

In this article, the website infrastructures of both pro science climate change and climate denier websites are examined. The focus is on the backstage of the website, defined as the use of widgets, ad trackers, beacons, and analytics and not the website content, or what might be described as the front stage. This research addresses questions about the presence and use of trackers within the commodification of user attention, the audience economy. The study concludes that organizations on both sides of the climate issue use similar strategies in monetizing their websites and tracking user behavior. Moreover, the infrastructure that is created among the platforms reflects the major role that big tech plays in developing an interconnected web of tracker technologies. While website transparency may remain an ideal, the study advocates for a responsible approach to website development, one that acknowledges the complexity of the issue within a stronger regulatory environment.


Author(s):  
Juni Nurma Sari ◽  
Lukito Edi Nugroho ◽  
Paulus Insap Santosa ◽  
Ridi Ferdiana

E-commerce can be used to increase companies or sellers’ profits. For consumers, e-commerce can help them shop faster. The weakness of e-commerce is that there is too much product information presented in the catalog which in turn makes consumers confused. The solution is by providing product recommendations. As the development of sensor technology, eye tracker can capture user attention when shopping. The user attention was used as data of consumer interest in the product in the form of fixation duration following the Bojko taxonomy. The fixation duration data was processed into product purchase prediction data to know consumers’ desire to buy the products by using Chandon method. Both data could be used as variables to make product recommendations based on eye tracking data. The implementation of the product recommendations based on eye tracking data was an eye tracking experiment at selvahouse.com which sells hijab and women modest wear. The result was a list of products that have similarities to other products. The product recommendation method used was item-to-item collaborative filtering. The novelty of this research is the use of eye tracking data, namely the fixation duration and product purchase prediction data as variables for product recommendations. Product recommendation that produced by eye tracking data can be solution of product recommendation’s problems, namely sparsity and cold start.


Sensors ◽  
2021 ◽  
Vol 21 (24) ◽  
pp. 8502
Author(s):  
Anna Lewandowska ◽  
Agnieszka Olejnik-Krugly ◽  
Jarosław Jankowski ◽  
Malwina Dziśko

Interactive environments create endless possibilities for the design of websites, games, online platforms, and mobile applications. Their visual aspects and functional characteristics influence the user experience. Depending on the project, the purpose of the environment can be oriented toward marketing targets, user experience, or accessibility. Often, these conflicting aspects should be integrated within a single project, and a search for trade-offs is needed. One of these conflicts involves a disparity in user behavior concerning declared preferences and real observed activity in terms of visual attention. Taking into account accessibility guidelines (WCAG) further complicates the problem. In our study, we focused on the analysis of color combinations and their contrast in terms of user-friendliness; visual intensity, which is important for attracting user attention; and recommendations from the Web Accessibility Guidelines (WCAG). We took up the challenge to reduce the disparity between user preferences and WCAG contrast, on one hand, and user natural behavior registered with an eye-tracker, on the other. However, we left the choice of what is more important—human conscious reaction or objective user behavior results—to the designer. The former corresponds to user-friendliness, while the latter, visual intensity, is consistent with marketing expectations. The results show that the ranking of visual objects characterized by different levels of contrast differs when considering the perspectives of user experience, commercial goals, and objective recording. We also propose an interactive tool with the possibility of assigning weights to each criterion to generate a ranking of objects.


2021 ◽  
Author(s):  
◽  
Alexander Beattie

<p>In Silicon Valley, the world’s most famous site of technological innovation, technology professionals are rejecting their own inventions and disconnecting from the internet. According to reports, technologists believe their designs and algorithms “hijack” user’s brains (Lewis 2017) and executives are sending their children to technology-free schools (Jenkin 2015). These technologists are not disillusioned by digital technology per se, but rather by the ideological and socio-economic system underpinning digital technology. This system is the ‘attention economy’ where media companies, advertisers and technology platforms compete for end user attention (Crogan and Kinsley 2012), which in turn incentivises technologists to create compulsive experiences for users to maximise time spent on device (Lanier 2018). In response to concerns about the attention economy, some technologists have become ‘disconnectionists’―opponents to the culture of constant connection they helped create (Jurgenson 2013). Not only are they disconnecting from their own inventions but, in true Silicon Valley style, are also inventing new technology-based ways to disconnect from the internet (“technologies of disconnection”). In other words, these disconnectionists are manufacturing disconnection.  This research investigates the manufacture of disconnection as a mode of resistance to the attention economy. I contend that the manufacture of disconnection does not separate the user from the internet, but rather deploys technical and social practices to reorganise user relations to themselves and the internet in order to resist the attention economy. I critically assess the new types of user/technology relations that are produced by the manufacture of disconnection and discuss what the implications are for resisting the attention economy. To do this, I analyse five technologies of disconnection utilising the walkthrough method (Light, Burgess, and Duguay 2016) and data from semi-structured interviews from the disconnectionists behind the technology. The research questions ask: what are the new modes of relations that the manufacture of disconnection produces, and how do these relations implicate resistance to the attention economy and culture of connectivity?  My thesis builds upon research from disconnection scholars who relate disconnecting from the internet to the work of Michel Foucault (Guyard and Kaun 2018; Karppi 2018; Karppi and Nieborg 2020; Portwood-Stacer 2012b). Foucault’s turn in the 1980s to ethics of the self (“late Foucault”) makes him an ideal theorist for a study on the manufacture of disconnection because of his consideration on how to resist the forces he believed were shaping society and individuals. Adopting a late Foucauldian perspective, this thesis identifies new relations of space and self that are produced by the manufacture of disconnection: a rehabilitative space; a sanctuary space; the fixable self, the intentional self and the available self. These spatial and self relations are digital architectures that enable inhabitants to resist dominant communicative norms or their own unconscious smartphone behaviours to transform their relationship to themselves, as well as seek refuge from certain surveillance activities that undergird the attention economy. Throughout my analysis I demonstrate that the manufacture of disconnection offers users an effective mode of lifestyle resistance to the attention economy but orients disconnection to be in service of productivity, wellbeing and gender norms that require users to subject themselves to additional self-governance methods. The thesis concludes that the manufacture of disconnection encourages new self-disciplinary modes of living for users in the attention economy without dismantling the structures of the attention economy.</p>


2021 ◽  
Author(s):  
◽  
Alexander Beattie

<p>In Silicon Valley, the world’s most famous site of technological innovation, technology professionals are rejecting their own inventions and disconnecting from the internet. According to reports, technologists believe their designs and algorithms “hijack” user’s brains (Lewis 2017) and executives are sending their children to technology-free schools (Jenkin 2015). These technologists are not disillusioned by digital technology per se, but rather by the ideological and socio-economic system underpinning digital technology. This system is the ‘attention economy’ where media companies, advertisers and technology platforms compete for end user attention (Crogan and Kinsley 2012), which in turn incentivises technologists to create compulsive experiences for users to maximise time spent on device (Lanier 2018). In response to concerns about the attention economy, some technologists have become ‘disconnectionists’―opponents to the culture of constant connection they helped create (Jurgenson 2013). Not only are they disconnecting from their own inventions but, in true Silicon Valley style, are also inventing new technology-based ways to disconnect from the internet (“technologies of disconnection”). In other words, these disconnectionists are manufacturing disconnection.  This research investigates the manufacture of disconnection as a mode of resistance to the attention economy. I contend that the manufacture of disconnection does not separate the user from the internet, but rather deploys technical and social practices to reorganise user relations to themselves and the internet in order to resist the attention economy. I critically assess the new types of user/technology relations that are produced by the manufacture of disconnection and discuss what the implications are for resisting the attention economy. To do this, I analyse five technologies of disconnection utilising the walkthrough method (Light, Burgess, and Duguay 2016) and data from semi-structured interviews from the disconnectionists behind the technology. The research questions ask: what are the new modes of relations that the manufacture of disconnection produces, and how do these relations implicate resistance to the attention economy and culture of connectivity?  My thesis builds upon research from disconnection scholars who relate disconnecting from the internet to the work of Michel Foucault (Guyard and Kaun 2018; Karppi 2018; Karppi and Nieborg 2020; Portwood-Stacer 2012b). Foucault’s turn in the 1980s to ethics of the self (“late Foucault”) makes him an ideal theorist for a study on the manufacture of disconnection because of his consideration on how to resist the forces he believed were shaping society and individuals. Adopting a late Foucauldian perspective, this thesis identifies new relations of space and self that are produced by the manufacture of disconnection: a rehabilitative space; a sanctuary space; the fixable self, the intentional self and the available self. These spatial and self relations are digital architectures that enable inhabitants to resist dominant communicative norms or their own unconscious smartphone behaviours to transform their relationship to themselves, as well as seek refuge from certain surveillance activities that undergird the attention economy. Throughout my analysis I demonstrate that the manufacture of disconnection offers users an effective mode of lifestyle resistance to the attention economy but orients disconnection to be in service of productivity, wellbeing and gender norms that require users to subject themselves to additional self-governance methods. The thesis concludes that the manufacture of disconnection encourages new self-disciplinary modes of living for users in the attention economy without dismantling the structures of the attention economy.</p>


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Chenglei Qin ◽  
Chengzhi Zhang ◽  
Yi Bu

Purpose To better understand the online reviews and help potential consumers, businessmen and product manufacturers effectively obtain users’ evaluation on product aspects, this paper aims to explore the distribution regularities of users’ attention and sentiment on product aspects from the temporal perspective of online reviews. Design/methodology/approach Temporal characteristics of online reviews (purchase time, review time and time intervals between purchase time and review time), similar attributes clustering and attribute-level sentiment computing technologies are used based on more than 340k smartphone reviews of three products from JD.COM (a famous online shopping platform in China) to explore the distribution regularities of users’ attention and sentiment on product aspects in this paper. Findings The empirical results show that a power-law distribution can fit users’ attention on product aspects, and the reviews posted in short time intervals contain more product aspects. Besides, the results show that the values of users’ sentiment on product aspects are significantly higher/lower in short time intervals which contribute to judging the advantages and weaknesses of a product. Research limitations/implications This paper cannot acquire online reviews for more products with temporal characteristics to verify the findings because of the restriction on reviews crawling by the shopping platforms. Originality/value This work reveals the distribution regularities of users’ attention and sentiment on product aspects, which is of great significance in assisting decision-making, optimizing review presentation and improving the shopping experience.


2021 ◽  
Vol 25 (2) ◽  
pp. 22-26
Author(s):  
Jasper de Winkel ◽  
Vito Kortbeek ◽  
Josiah Hester ◽  
Przemysław Pawełczak

Any future mobile electronic device with which a user interacts (smartphone, hand-held game console) should not pollute our planet. Consequently, designers need to rethink how to build mobile devices with fewer components that negatively impact the environment (by replacing batteries with energy harvesting sources) while not compromising the user experience quality. This article addresses the challenges of battery-free mobile interaction and presents the first battery-free, personal mobile gaming device powered by energy harvested from gamer actions and sunlight. Our design implements a power failure resilient Nintendo Game Boy emulator that can run off-the-shelf classic Game Boy games like Tetris or Super Mario Land. Beyond a fun toy, our design represents the first battery-free system design for continuous user attention despite frequent power failures caused by intermittent energy harvesting.


2021 ◽  
pp. 016224392110426
Author(s):  
Alex Beattie

This paper critically investigates the ethical perspectives and practices of individuals and organizations who make persuasive technologies (“persuasive technologists”). An organization that claims to be at the forefront of ethical persuasion is behavioral software company Boundless Mind. Yet Boundless Mind sells ostensibly oxymoronic software products: an Application Programming Interface for third-party applications that optimizes the capture of end user attention, and an application for end users on how to make third-party applications less persuasive. Drawing upon Foucault’s interpretation of ethics as an “aesthetics of existence” and the related concept of “therapeutic authority,” I argue Boundless Mind justify the “poaching” and “protecting” of user attention based on a view of the human subject as fixable and their capability to instrumentalize user subjectivity to socially desirable ends. I walkthrough Boundless Mind’s technology-habit-breaking application Space and highlight a behavioral technique administered by Space called stimulus devaluation, which enables the user to develop a transformative relationship with their technology habits and persuasive applications. I conclude the paper by arguing that a persuasive technology ethics based on fixing the user obfuscates the power of persuasive technologists by limiting the scope of ethical inquiry to the activities of the user.


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