net promoter score
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2021 ◽  
Vol 3 (2) ◽  
pp. 59-68
Author(s):  
Gramandha Wega Intyanto ◽  
Narandha Arya Ranggianto ◽  
Vika Octaviani

Pada dunia pendidikan website memiliki peran penting dalam memberikan informasi terkait dengan instansi pemilik website dan juga media promosi. Salah satu website pada lingkungan pendidikan yaitu website kampus Akademi Komunitas Negeri Pacitan. Pengunjung atau pengguna juga memiliki pengaruh besar terhadap website. Beberapa tinjauan tersebut yang mendorong kami dalam penganalisaan usability website kampus Akademi Komunitas Negeri Pacitan, yang mana pengukuran dan analisa menggunakan System Usability Scale (SUS) yang dilakukan uji validitas yang menyatakan valid dengan hasil Rhitung Rtabel pada item kuesioner dan uji Reliabilitas dengan hasil 0.637 yang menyatakan reliabel. Hasil Skor pada website kampus Akademi Komunitas Negeri Pacitan yaitu 60,75, dimana mendapat predikat D, kategori OK, tingkat penerimaan (feel) pengunjung yaitu margin low dan sudut pandang Net Promoter Score (NPS) berdasarkan skor SUS dinyatakan bahwa berpotensi detractor. Hasil ini menjabarkan bahwa dianggap belum efektif, efisien dan memuaskan bagi pengguna/pengunjung serta belum usable.


Author(s):  
Leandro de Souza Lima ◽  
Wanderley Costa Brasil ◽  
Victor da Silva Almeida ◽  
Aldemir Pereira dos Santos Júnior ◽  
José Carlos Alves Roberto

Mediante à competitividade que envolve o mundo corporativo, deve-se compreender que desenvolver processos de excelência que concebam serviços e produtos com altos padrões de qualidade é o método mais eficaz capaz de sobressair às expectativas de seus consumidores. Deste modo, o presente artigo teve como objeto de estudo a empresa panificadora Bodega do Pão. Foi escolhida a partir da análise das áreas funcionais. Identificou-se a área da Logística como a mais crítica. Detém-se como problema de pesquisa o preceito de investigar: Como o investimento em sistemas de informação, juntamente com a ferramenta Curva ABC, podem desenvolver a acuracidade do mercado de panificação? Como objetivo geral, busca-se: Desenvolver a implementação de ERP’s e metodologia ABC nos setores de estoques e atendimento da panificadora Bodega do Pão. Para desenvolver-se o estudo em busca de respostas ao questionamento central, recorreu-se a metodologias específicas. A abordagem é qualitativa, pois parte da coleta de dados e entrevistas, transformando o estudo em exploratório, uma vez que conta com bases bibliográficas. Utilizou-se a ferramenta interventiva 5W2H para auxiliar no detalhamento das propostas e para melhor implementar as ações estratégicas. Buscou-se, ao gerenciar os estoques, baseando-se na metodologia de curva ABC, o desenvolvimento do giro necessário, possibilitando a redução de desperdícios por meio de software ERP, além de estabelecer capacitação no atendimento ao público e conhecimentos básicos de logística atuantes na produção e estoques. Pretende-se direcionar todos os colaboradores para que proporcionem um melhor atendimento aos clientes, com vistas a unificar a comunicação interna, visando o aumento do nível de satisfação dos consumidores, aderindo um ERP Net Promoter Score e questionários de múltipla escolha que classificam o nível do atendimento e fornecem um melhor direcionamento para a contratação de serviços de venda on-line, o que aumentou a procura pelos produtos e reduziu a quantidade de itens em estoque.


2021 ◽  
Vol 10 (6) ◽  
pp. 159-167
Author(s):  
María Velayos ◽  
Karla Estefanía ◽  
María Álvarez ◽  
María C Sarmiento ◽  
Lucas Moratilla ◽  
...  

Technologies ◽  
2021 ◽  
Vol 9 (4) ◽  
pp. 81
Author(s):  
Ioannis Markoulidakis ◽  
Ioannis Rallis ◽  
Ioannis Georgoulas ◽  
George Kopsiaftis ◽  
Anastasios Doulamis ◽  
...  

The current paper presents a novel method for reducing a multiclass confusion matrix into a 2×2 version enabling the exploitation of the relevant performance metrics and methods such as the receiver operating characteristic and area under the curve for the assessment of different classification algorithms. The reduction method is based on class grouping and leads to a special type of matrix called the reduced confusion matrix. The developed method is then exploited for the assessment of state of the art machine learning algorithms applied on the net promoter score classification problem in the field of customer experience analytics indicating the value of the proposed method in real world classification problems.


2021 ◽  
Vol 4 (4) ◽  
pp. 118-123
Author(s):  
Natashya Situmorang

The increasing number of graduates from universities who already have jobs have resulted in the rapid growth of one of the categories of middle class society in Indonesia. Indirectly it has an impact on increasing income which results in changes in lifestyle and purchasing power as well as changes in the choice of brands used by a person. Various kinds of products that are classified as luxury goods have now become a necessity for supporting the lifestyle of the middle class in this modern era. This middle class consumer is included in the Climber Middle Class category which is the largest segment among the 8 Middle Class Faces. And generally Climbers are known as hard-working figures who try to improve their economic status, are highly educated, do not have much experience (just got a job or are still building their careers) and tend to be the backbone of the family. This research was conducted using the Net Promoter Score (NPS) method which was then continued by measuring the customer experience (Customer Experience) through the touch point (moment of truth) of each brand studied. The number of population in this study is unknown, so the sample used is 125 respondents. Secondary data were also collected through books, magazines, and literature to support the analysis in this study. This method uses quantitative descriptive analysis. The results of this study indicate that there are 25 brands out of 96 brands studied that have a negative Net Promoter Score (NPS).


Author(s):  
Emilius German

Technology in Education has been widely used due to several reasons. Millennial students’ characteristic, which is technology savvy, is one of them. The Covid- 19 pandemic has also been leading us to use technology in managing the classroom massively. This study aims to identify teachers and students’ Net Promoter Score (NPS) on the Cambridge Learning Management System (CLMS). Mixed methods and an online survey using google platforms were used to collect both quantitative and qualitative data. Nine English lecturers and 69 university students who had used CLMS for teaching and learning English level B1 (CEFR) participated. The results show that the lecturers and students’ NPS are 11 and 13, respectively. They imply that CLMS is considered good, resulting in the possibility for the users to reuse the LMS in the future.  However, there is still room for improvement. Fixing technical problems is highly recommended to enhance the possibility for the user to use the installed LMS. Providing more training for teachers is also suggested.


Economica ◽  
2021 ◽  
pp. 62-70
Author(s):  
Iurie Malancea ◽  

This article presents the evolution of the light industry of the Republic of Moldova in the last 15 years, namely the clothing sector, by analyzing the image of the local clothing brands Iuvas, Maicom and Vasconi, reflected by the Net Promoter Score (NPS) indicator. Aiming to create an organizational culture, focused on gaining consumer loyalty and inspiring employees to increase company profitability, the NPS indicator is an effective way of measuring how a company treats the people it interacts with. None of the three brands scored positively in the survey, which shows a considerable increase in marketing efforts. With a negative NPS, a company must invest more resources in marketing activities to acquire new customers, which reduces its competitiveness in the market.


2021 ◽  
Author(s):  
George Kopsiaftis ◽  
Ioannis Georgoulas ◽  
Ioannis Rallis ◽  
Ioannis Markoulidakis ◽  
Kostis Tzanettis ◽  
...  

This paper analyzes the architecture of an application programming interface (API) developed for a novel customer experience tool. The CX tool aims to monitor the customer satisfaction, based on several experience attributes and metrics, such as the Net Promoter Score. The API aims to create an efficient and user-friendly environment, which allow users to utilize all the available features of the customer experience system, including the exploitation of state-of-the-art machine learning algorithms, the analysis of the data and the graphical representation of the results.


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