Sex on the Screen: A Content Analysis of Free Internet Pornography Depicting Mixed-Sex Threesomes from 2012–2020

Viewing online pornography is common among US adults, with mixed-sex threesome (MST) videos being one of the top 10 most popular categories of pornography for both men and women. The current content analysis applied sexual script theory to understand the themes present in these mixed-sex threesome videos. Independent coders viewed a total of 50 videos (25 MMF and 25 FFM) at each timepoint (2012, 2015, 2020) and coded for different sexual behaviors and themes in each video. By examining both same-sex (female–female, male–male) and other-sex (female–male) behaviors, as well as themes of aggression and sexual initiation in different videos and across three timepoints, it was determined that other-sex behaviors are more common in MST videos than same-sex behaviors. Same-sex behaviors between two female actors were more common than same-sex behaviors between two male actors. Aggression was a common theme in videos, with male actors being more aggressive on average than female actors. Most of these trends did not change across 8 years, suggesting that the impacts of traditional sexual scripts are pervasive in pornography, even in current online content. Important implications for both researchers and clinical professionals are discussed.

The Impact of Evaluation and Recollection on Smoke-free Hotel Accommodation Experience

Objectives: It is shown by studies prior that smoke-free hotel accommodation destinations should have the edge over their rivals via offering impressive and unforgettable value to consumers. There is an increasing number of customers who hope to enjoy experiential service when traveling. Studies are scant in investigating the extent to which the experiential value has an impact on positive behavioral intention in customers’ cognitive appraisals. This paper, therefore, applied the cognitive appraisal theory (CAT) and script theory to explore the determining factors of customers’ affective responses and the impact of these enticed affections on recollection and consequent behavior. Results of this research elucidate the influence exerted by the experiential value of "pleasure" on behavior. This paper also contributes to the practical implication, helping marketers through an explicit direction for triggering positive emotions of tourists.

Da criação ao Roteiro: Teoria e Prática (‘From creation to script: Theory and practice’), 5th ed., Doc Comparato (2018)

Review of: Da criação ao Roteiro: Teoria e Prática (‘From creation to script: Theory and practice’), 5th ed., Doc Comparato (2018) Sao Paulo, SP: Summus Editorial, 720 pp., ISBN 978-8-53231-113-9, p/bk, $84.87

Telling Reproductive Stories: Social Scripts, Relationality and Donor Conception

Storytelling is a fundamental part of human interaction; it is also deeply social and political in nature. In this article, I explore reproductive storytelling as a phenomenon of sociological consequence. I do so in the context of donor conception, which used to be managed through secrecy but where children are now perceived ‘to have the right’ to know about their genetic origins. I draw on original qualitative data with families of donor conceived children, and bringing my data into conversation with social script theory and the concept of relationality, I investigate the disjuncture between the value now placed on openness and storytelling, and the absence of an existing social script by which to do so. I show the nuanced ways in which this absence plays out on relational playing-fields, within multidimensional, intergenerational relationships. I suggest that in order to understand sociologically the significance and process of reproductive storytelling, it is vital to keep both the role of social scripts, and embedded relationality, firmly in view.

Dealing With the Risks of Information Overload

While guests go on farm holidays in the hope of receiving authentic and memorable experiences, information overload is a factor that is increasingly detracting from such experiences. For instance, the steady stream of emails, text messages, and news received through social media channels tends to distract from the main experience. To cope with such overload, script theory suggests that guests are increasingly ‘satisficing' their information intake and subconsciously tuning-out much incoming stimuli from their surroundings. This subconscious satisficing makes it more difficult for farm holiday providers to win the guest's full attention in order to create memorable and authentic experiences. Therefore, this chapter synthesizes theories and empirical research from several disciplines with a view to gaining a better understanding of how this modern information overload serves as a formidable threat to farm holiday providers, who typically operate from small family farms. This synthesis is then employed as the basis for a number of practical and research recommendations.

Cognition, Care, and Usability: Applying Cognitive Concepts to User Experience Design in Health and Medical Contexts

Meeting the needs of users requires an understanding of the contexts where they interact with materials. This entry presents an approach for integrating script theory into usability to develop medical materials individuals can use in the settings where they receive or perform healthcare activities. The entry introduces technical communication professionals to script theory and presents mechanisms for using script theory to research patient expectations of and presents usable materials for health and medical contexts.

Suicidal as Normal – A Lesbian, Gay, and Bisexual Youth Script?

Background: Lesbian, gay, and bisexual (LGB) youth are more likely to report suicidal thoughts and/or behavior (STB) than heterosexual youth. The elevated suicidality of LGB youth is not fully accounted for by sexual-minority stress, according to a meta-analysis. A less-tested explanation is that suicidality has become an expected idiom of LGB youth distress. This explanation is consistent with suicide script theory and evidence that suicidal behavior is most likely when it is relatively acceptable. Aims: Building on suicide script theory and evidence, two studies were designed: one of LGB youth attitudes about suicidal behavior, and the other of LGB youth attitudes about suicidal individuals. Method: Surveys of LGB and heterosexual youth (total N = 300; M age = 20; 51% female) were conducted. Results: LGB youth were more accepting of and empathic toward suicidal behavior than heterosexual youth. They also viewed suicidal individuals as more emotionally adjusted. Limitations: Attitudes were not examined by sexual-minority subgroups. Conclusion: LGB youth's understanding attitudes may translate into less judgmental behavior toward suicidal peers, but also into normalizing suicidality as a way to express distress and cope with life problems. There may be utility in evaluating LGB youth suicide attitudes in suicide prevention initiatives.