Quality of Landscape and Sustainability Benefit to Wine Tourism: Contexts and Commitments

2016 ◽  
pp. 15-25
Author(s):  
Soazig Darnay
Keyword(s):  
2020 ◽  
Vol 32 (4) ◽  
pp. 477-492
Author(s):  
Ilinka Terziyska ◽  
Radina Damyanova

Purpose Winescape is the space where wine experiences occur, consisting of both tangible and intangible elements, and its understanding is very important for both the wine and the tourism industry. The purpose of this study is to define the attributes of winescape as seen from the perspective of organized travel. Design/methodology/approach The study uses the netnography approach by analyzing online user-generated content. A total of 118 TripAdvisor reviews for a wine tour company in Piemont, Italy, were coded using NVIVO12 software. Findings Six major elements of winescape were identified: tour guiding, core wine product, tour planning and logistics, complementary activities, food and dining and nature and scenery prominent. When compared to previous research, the findings show that the type of travel (organized versus independent travel) has a significant impact on the perceived winescape. Research limitations/implications As the study refers to a particular type of destination (Piedmont, Italy), and a specific product (private or small group tours), findings may not fully apply to wine regions and market segments of a different kind. Practical implications The proposed winescape model can be used by both practitioners (for enhancing the quality of their products) and researchers (for comparative studies or as a basis for customer satisfaction models specifically tailored to wine tours). Originality/value Organized wine tours as a specific aspect of wine tourism have been neglected in research so far. To the authors’ knowledge, this is the first study to focus on winescape as seen through the lens of organized wine tourists, and the resulting model differs significantly from the existing ones.


Jurnal IPTA ◽  
2018 ◽  
Vol 6 (1) ◽  
pp. 1
Author(s):  
Putu Gita Dewi Ayu ◽  
I Made Kusuma Negara ◽  
Luh Gede Leli Kusuma Dewi

Every tourism potential owned by Bali needs to be studied, researched and developed in order to meet the needs of the economy community. One of the tourism potential that needs to be developed in Bali is the wine tourism. Buleleng Regency is one of the largest wineries and also the house of the oldest wine factory on the island of Bali. But there are still many foreign tourists who are not aware of the existence of the wine producing region. This study aims to determine the perception of tourists about the wine products and to know the development strategy that must be done in order to support the activities of wine tourism in Buleleng Regency. The results of this study showing that the tourists perception regarding Bali wine product shows that they feel the quality of the products is good and also shows their interest to do wine tourism in Buleleng Regency. Based on the results of SWOT analysis, there are several strategies that can be applied to develop the wine tourism such as increasing the promotion of tourism in Bali to be better known by foreign tourists, government working together with the wine-producing companies to jointly develop wine tourism activities in Buleleng, and the last by expanding the area of wineries in the district of Buleleng so there is an image or existence of wine tourism in Buleleng. In connection with the results and discussion in this study, the suggestion that is expected to be done by the government is to work with companies that produce wine in improving the quality of products and services, and pay attention to periodicity and innovation on a regular basis.


2014 ◽  
Vol 9 (2) ◽  
pp. 23-43 ◽  
Author(s):  
Anupama Kotur Kaddi ◽  
Paramita Suklabaidya

Wine tourism in Maharashtra is slowly but surely evolving and entering into the ‗growth phase‘. Tourism infrastructure development is one of the primary steps in tourism product development process; therefore there is a need to assess the quality of existing tourism infrastructure in the wine tourism regions in Maharashtra so as to promote and further the growth of the wine tourism product in Maharashtra. It is important to understand the exact nature or type as well as importance of tourism infrastructure from the wine tourists‘ perspective for an enhanced and overall wine tourism experience. This paper is based on a study undertaken with two objectives:(a) to study the importance of various tourism infrastructure facilities in wine tourism growth; (b) to analyse the gap, if any, between the expected and the actual quality of critical tourism infrastructure in wine regions in Maharashtra as perceived by the tourists. For the purpose of this study, twelve (12) most critical tourism infrastructure facilities were identified and  questionnaire was prepared on the same.  The respondents to the questionnaire are the wine tourists as this paper aims to understand the perception of the wine tourists on tourism infrastructure facilities at the wine tourism destinations in the state. This paper is aimed at forming the basis for further research on wine tourism management in Maharashtra. The paper will try to suggest a roadmap for ‗need based infrastructure development‘ for a sustainable growth of the wine tourism destinations in Maharashtra based on the findings of the study.


Author(s):  
Larisa Savranchuk

The term “wine” tourism and its essence are considered in the article. Program, duration and types of “wine” tours are described. Principles of organization of such tours and the term of pre-order are determined. The attention is focused on the process of tasting, that includes: the location, the quality of the material, content; features and traits of enoteks, museums and wine festivals are highlighted; examples of classification “wine” tours (group, individual, hybrids first and second) are given. The data on the structure of “wine” tours (move to the starting point of travel, transfers, accommodation, catering facilities, and excursions) are presented. It refers to additional features over the standard program. Examples of car travel by the “wine” roads of France, “wine” routes in Italy are given. “Wine” tours of European countries, particularly in Cyprus (history's most famous brands, festivals, “wine” routes, the Museum of wine) are described. The excursion to the Greek winery, the link between wine and culture of the Italians and their character are delineated. The competitive principles of annual ceremony of marking of the best restaurant for “wine” tourism; culture center of the wine, “wine” estates in Italy are described. The attention is concentrated to the history of the brand “Chianti”, production of grappa and other. The feast of the grape in Spain (dates, location, program of “hero” holidays) are discussed in the article. Peculiarities of climate and soils of Southern Spain are mentioned as factors of growing vines “Palomino”, the role and value of “noble” mold in the production of heres, the features of the technology. The regions of wineries of Spain; the largest museum in the world of wine; specific accommodation facilities “Bodega”; symbiosis SPA hotels and restaurants; recreational coverage of Panades are mentioned in the article. The examples of production of the original Porto – the Sunny nectar of Portugal in Douro valley are given. Extra motivation to visit “wine” tours in Portugal are stated. The data about the culture of wine consumption in France are presented. “Wine” tours in Bordeaux, Champagne, Burgundy and Luarska Valley, Alsace and “wine” marathons of Medoc are described. Features of “wine” tours in Germany, classes of wines quality, wine-growing region, “wine” parks are highlighted. Geneva wine region of Switzerland, which is a UNESCO World Heritage Site are characterized in the article. Attention is concentrated to the “wine” tours in Hungary (22 wine regions). Underdeveloped areas “wine” of tourism in Georgia are revealed. “Wine” tours in Transcarpathian and Odessa regions of Ukraine are described. Key words: “wine” variety of gastronomic tours as direction of recreational activities.


2021 ◽  
Vol 13 (4) ◽  
pp. 750-767
Author(s):  
Andrea Králiková ◽  
Patrik Kubát ◽  
Kateřina Ryglová

Abstract Due to the COVID-19 pandemic, tourists’ loyalty is more pronounced than ever. It is therefore inevitable to know what factors can contribute to the higher levels of loyalty among potential visitors. Since none of the previously researched factors are reflecting visitors’ feelings and emotions, and because wine tourism can build long-lasting emotional ties with tourists, this study focuses on Moravian wine region visitors’ happiness within the context of loyalty. Overall, seven loyalty factors influence the happiness indicators: quality of wine, relaxation, information about wine, natural attractions, friendly acceptance by the locals, wine culture and traditions, as well as vineyard excursions. Furthermore, this study also confirms the dependence the happiness perception has on visitors’ characteristics, such as gender, income, or with whom they visited the destination. The results of the study can be used to restart and support the development of sustainable tourism in the regions.


2017 ◽  
Vol 48 (2) ◽  
pp. 88 ◽  
Author(s):  
Lara Riguccio ◽  
Giovanna Tomaselli ◽  
Laura Carullo ◽  
Danilo Verde ◽  
Patrizia Russo

Vineyards are among the crops that shape quality landscapes. Many places in the world are famous for their unique wine landscapes which play an important role in the development of tourism in the rural areas. Among these, the wine landscape surrounding mount Etna (Sicily) emerges due to its undisputed value, as it is an important component of the territory recognised as a World Heritage Site by UNESCO. This work was conducted with that in mind, in order to identify the most suitable areas for wine tourism on the slopes of our volcano. The method used assigns a great importance to the quality of the landscape, an indispensable resource for encouraging wine tourism, and considers it to be of equal importance with the production of the wines themselves. The present work uses multi-criteria analysis in combination with geographic information system (GIS). Numerous indicators describing local resources were weighed and spatialized. The GIS analysis allowed for the development of various intermediate maps, which allowed to draw up the final suitability map for wine tourism, identifying areas larger than those of the actual vineyards. The value of these areas and the quality of their landscapes are closely connected to the production of the wines in the zone. It could be the target for specific plans and projects aimed at using the available resources, to develop wine tourism in rural areas. Although the study only covers a limited geographical area, the methodology used has general validity and could be used in other contexts.


2017 ◽  
Vol 29 (1) ◽  
pp. 20-36 ◽  
Author(s):  
Abel Duarte Alonso

Purpose The purpose of this exploratory study is to identify the most important resources, and emerging issues among Spain’s Cava wineries, including opportunities and challenges, from predominantly winery operators, and through the lens of the resource-based view of the firm (RBVF). Design/methodology/approach Unstructured, face-to-face, in-depth interviews were conducted with the representatives of five Cava firms, and with the manager of the local Institute of Cava in Sant Sadurnà d’Anoia, Spain. In addition, owners/managers of seven other Cava wineries provided responses and comments via email. Findings The attributes pertaining to the RBVF, such as valuable, rare, imperfect imitable resources, and (non)substitutability emerged in the present study, illustrated by the local designation of origin, tradition/history, territory, specific grape varietals and increased perceived quality of Cava products. To address pressing challenges and maximise opportunities, particularly the decline of domestic Cava consumption, participants underline strategies to gain more exposure in international wine consumer markets, and also benefit from the growing popularity of gastronomy and wine tourism. Originality/value Originality and value in this research are demonstrated in two ways. First, the study focuses on a region, which, despite its long history and tradition, has received limited attention from the academic literature, especially in recent years. Second, the study adopts the RBVF to facilitate understanding of contemporary issues affecting Cava wineries, and in aligning theory and findings. To date, this theoretical framework has been marginally adopted to examine the wine industry; this limitation is even more evident within the Cava industry.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Carla Martins Igreja ◽  
Bruno Barbosa Sousa ◽  
Tiago Silva ◽  
Cláudia Miranda Veloso

PurposeThe aim of this paper is to apply the SERVQUAL model to evaluate the quality perceived by customers in the context of family hotel management in Portugal. More specifically, to assess the influence of interpersonal relationships (service providers and customers) in family business services in the wine tourism segment (i.e. wine hotel and spa). In this way, it aims to provide data that can support this family hotel to reinforce the quality of the services provided to guests and therefore their satisfaction and loyalty.Design/methodology/approachThe statistical techniques, using Microsoft Excel 2016® and SPSS Statistics 25.0®, were multivariate for the analysis and validation of the results. In this analysis it can be seen that except the empathy dimension, in which the evaluation of perceived quality is positive, i.e. customer perceptions were higher than expectations, the remaining dimensions of the SERVQUAL model were negative. The safety dimension ranked second, followed by service delivery dimensions, problem solving and tangibility.FindingsThe results show that the empathy dimension positively influences the evaluation of the perceived quality and thus also the satisfaction and loyalty of guests to the family hotel in the wine tourism segment. So, it is recommended that the hotel management of this family hotel reinforces service quality by investing in the improvement of physical facilities, problem-solving capacity, and service delivery, to obtain higher levels of perceived quality service and hence customer satisfaction and loyalty and, simultaneously, increase its performance and organizational sustainability.Research limitations/implicationsIn addition to the direct contributions to the hotel management of this family business hotel, this study contributes to the development of the marketing scientific area, tourism and hospitality industry.Practical implicationsSeveral studies argue that the competitive advantage of the hotel business is based on the creation of value and of experiences for the customer, but in the context of family hotels, the creation of value for the customer is even more relevant, given the characteristics of this type of business, such as its small size and the reduced number of employees. Family hotels should invest in tools and techniques that allow them to create value for the customer through the quality of service offered to their guests.Originality/valueThis paper aimed to evaluate perceived quality in the context of family hotel management in Portugal. In particular, the contribution of interpersonal relationships (between service providers and guests), in hotel services in the wine tourism segment in Portugal. According to the analysis of the results of the exploratory study to Hotel context, it was concluded that there are differences between the perceptions and expectations of hotel guests.


2013 ◽  
Vol 8 (1) ◽  
pp. v-vi
Author(s):  
Joby Thomas

Atna-Journal  of  Tourism Studies (AJTS) now  in  the ninth year  of publication has become a major platform for the publication of high quality  articles  on  research  and  learning  in  tourism.  AJTS has continued to make serious efforts to understand the varied aspects and  issues  related  to  the  study  of  tourism.  Scholars  have strengthened this  publication  through  high  quality  articles.  The efforts of reviewers have helped to enhnce the quality of the articles submitted for publication. We are very grateful to all the authors and reviewers for helping AJTS to become known to the travel and tourism community in our country. The articles in the current issue range across such diverse disciplines as the use of new media in travel  decisions,  Geographical  Information  System (GIS) for tourism administration, destination performance evaluation, wine tourism and a new perspective on sustainability in the hospitality sector.


2021 ◽  
pp. 81-97
Author(s):  
Ana Maria Caldeira ◽  
Elisabeth Kastenholz ◽  
Alexia Alves Da Silva ◽  
Márcio Ribeiro Martins

Space-time tourist behaviour is influenced by numerous factors related both to tourists and the destination. Yet, however complex it may be, understanding and to some extent managing the way tourists move in space and time is crucial to ensuring the quality of their experience, as well as the effective and sustainable management of destinations and attractions. In the rural wine tourism context, studies on space-time behaviour are rare. The present study uses empirical data collected from tourists staying in hotels of the Bairrada Wine Route territory (N = 116), combining a GPS tracking study with a questionnaire survey. Using a time-geographical analytical approach, the GPS tracking data were mapped for a more detailed analysis of the tourists’ movements in the Bairrada terroir. The findings highlight specificities of tourist consumption in the context of rural wine regions and provide valuable insights for destination planning, service design and marketing of the Bairrada Wine Route.


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