What drives a tough call: Determining the importance of contingency factors and individual characteristics in communication executives’ stance decision-making through a conjoint analysis

2022 ◽  
Vol 48 (1) ◽  
pp. 102141
Author(s):  
Taylor S. Voges ◽  
Yan Jin ◽  
Xianyan Chen ◽  
Bryan Reber
Author(s):  
Olga Olegovna Eremenko ◽  
Lyubov Borisovna Aminul ◽  
Elena Vitalievna Chertina

The subject of the research is the process of making managerial decisions for innovative IT projects investing. The paper focuses on the new approach to decision making on investing innovative IT projects using expert survey in a fuzzy reasoning system. As input information, expert estimates of projects have been aggregated into six indicators having a linguistic description of the individual characteristics of the project type "high", "medium", and "low". The task of decision making investing has been formalized and the term-set of the output variable Des has been defined: to invest 50-75% of the project cost; to invest 20-50% of the project cost; to invest 10-20% of the project cost; to send the project for revision; to turn down investing project. The fuzzy product model of making investment management decisions has been developed; it adequately describes the process of investment management. The expediency of using constructed production model on a practical example is shown.


2011 ◽  
Vol 3 (2) ◽  
pp. 103-114
Author(s):  
Jakub Wojnar

Multicriteria Decision Making Model for the New Team Member Selection Based on Individual and Group-Related FactorsThis paper presents a novel approach to the team building emphasizing group-related attributes of potential candidates instead of focusing on their individual characteristics during the recruitment process. The main assumption is that the teamwork capabilities are equally if not more important than individual skills or competences when selecting new team member. Myers-Briggs Type Indicator is used for analyzing teamwork capabilities and multicriteria decision making model will be developed as a final solution.


2020 ◽  
Author(s):  
Erin Carbone ◽  
George Loewenstein

Studies suggest that sharing thoughts and information with others may be inherently pleasurable and confer health, psychological, and social benefits to the discloser. At the same time, self-disclosure exposes individuals to scrutiny and the risk of rejection and reputational damage, particularly with the advent of digital applications and social media outlets that promote public, and often permanent, disclosing. In an effort to understand the tradeoffs that underlie the decision to disclose, we introduce a distinction between the propensity to disclose and the psychological desire to disclose and present a preliminary investigation into when and why these two constructs diverge. Findings from two exploratory studies reveal the types of information that individuals are most eager to share, as well as the contextual factors and individual characteristics that moderate the desire to share and the circumstances under which this desire is most likely to translate into actual sharing. We replicate findings from prior research that the decision to disclose is a function of content emotionality and valence, but find that the propensity to withhold negative information is most pronounced when the information is about oneself than about others, and that gender differences in disclosure are largely driven by the tendency for men to withhold negative, but not positive, information. Additionally, we capture motives and traits, many of them previously unexplored in the disclosure context, to model the underlying decision-making process that leads to information sharing and distinguish between the act of sharing information and the psychological desire that differentially engender disclosing behavior.


2015 ◽  
Vol 7 (4) ◽  
pp. 57-72
Author(s):  
Jarmo Heinonen

Previous research has shown that neuromarketing and conjoint analysis have been used in many areas of consumer research, and to provide for further understanding of consumer behaviour. Together these two methods may reveal more information about hidden desires, expectations and restrains of consumers' brain. This paper attempts to examine these two research methods together as a companied analysis. More specifically this study utilizes fMRI and conjoint analysis as a tool for analysing consumer's preferences and decision making in e-health and ITC products. This paper provides theoretical background with short history of conjoint analysis and contributions for the audience of consumer research: 1. how conjoint evaluation models works; 2. different conjoint models; 3. counting attribute interactions in conjoint analysis; and 4. brain activation triggers in fMRI and connection to conjoint analysis. Researchers of consumer behaviour may learn a new method for understanding user´s preferences and decision making from e-services and mobile applications. E-services and mobile applications need to be successfully analysed for various marketing segments of new products. An application might appeal well to consumer, but what is known about the attributes that makes consumer act? The customer might orally request other than her brain will inform. Needs could be derived from product parts or attribute bundles of mobile applications. The knowledge will help the producer to target new applications to relevant marketing segments.


2021 ◽  
Author(s):  
Ali Bekti Widodo ◽  
Tony Antonio

In buying a product, consumers usually decide to purchase through certain stages and consumers understand their needs. Consumers also get stimuli from other people’s opinions including for problem identification, information seeking, evaluation, and decision-making activities. This study aimed to analyze the attributes that affect consumer preferences in buying plaster sheet products of CV Anugrah Jaya Sentosa. The questions studied in this research were: What are the attributes that affect consumer preferences in buying plaster sheet products? What are the most critical attributes for consumers of CV Anugrah Jaya Sentosa plaster sheet products? The most important attribute was a product thickness of 12 mm with a special quality, then a layer of purchase of goods only and a layer of paint + stain that simplifies the work for finishing and produces maximum results. Keywords: ceiling products, quality, coating, thickness, purchase


2013 ◽  
Vol 2013 ◽  
pp. 1-7 ◽  
Author(s):  
Julie Hicks Patrick ◽  
Jenessa C. Steele ◽  
S. Melinda Spencer

The primary aim of this study was to examine the contributions of individual characteristics and strategic processing to the prediction of decision quality. Data were provided by 176 adults, ages 18 to 93 years, who completed computerized decision-making vignettes and a battery of demographic and cognitive measures. We examined the relations among age, domain-specific experience, working memory, and three measures of strategic information search to the prediction of solution quality using a 4-step hierarchical linear regression analysis. Working memory and two measures of strategic processing uniquely contributed to the variance explained. Results are discussed in terms of potential advances to both theory and intervention efforts.


2021 ◽  
Author(s):  
Hali Kil ◽  
David O'Neill ◽  
Joan Grusec

Researchers have theorized that mindfulness leads to prosocial behavior through awareness of one’s personal goals and motivations. The present research examined the mediating effect of internalized prosocial motivation on the link between dispositional mindfulness and prosocial behavior. Undergraduate students (N=232) completed questionnaires assessing prosocial motivation and mindfulness. Prosocial behavior was assessed with the social mindfulness decision-making task. The results indicated that internalized prosocial motivation mediated the link between the mindfulness facet of acting with awareness and social mindfulness. The results suggest the importance of individual characteristics such as internalized prosocial motivation as mediators of the link between dispositional mindfulness and prosocial behavior. Given that only one facet of mindfulness—acting with awareness—was indirectly associated with prosocial behavior, the results also indicate that general measures of dispositional mindfulness may not be sufficiently nuanced when investigating these associations.


Author(s):  
Francisco Leote ◽  
Ana Damião

This chapter aims to present some limitations of financial reporting on innovation with an impact on the investor's decision-making process. In order to do so, the authors show how accounting recognizes and measures innovation factors: the intangibles. Based on the literature, the authors discuss how the value relevance of financial reporting on innovation is conditioned by non-financial factors. The impacts of the adoption of IFRSs, the effect of the industry sectors and the effect of the individual characteristics of the different countries on the value relevance of the intangible assets are analyzed. The literature suggests a decrease in the value relevance of financial statements due to the manner in which intangibles are recognized and measured in accounting. However, financial reporting on innovation is value relevant to the investor's decision-making and is conditioned by non-financial factors. Value relevance differs among different industry sectors, between different countries and is conditioned by the accounting systems used in the preparation of the financial information.


Sign in / Sign up

Export Citation Format

Share Document