scholarly journals A mobile world made of functions

2017 ◽  
Vol 6 ◽  
Author(s):  
Haohong Wang
Keyword(s):  
User Experience ◽  
Business Models ◽  
Mobile Apps ◽  
Cloud Services ◽  
Full Potential ◽  
Information Control ◽  
Home Entertainment ◽  
Customer Interaction ◽  
User Data ◽  
The Moment

We are currently living in a world dominated by mobile apps and connected devices. State-of-the-art mobile phones and tablets use apps to organize knowledge and information, control devices, and/or complete transactions via local, web, and cloud services. However, users are challenged to select a suite of apps, from the millions available today, that is right for them. Apps are increasingly differentiated only by the user experience and a few specialized functions; therefore, many apps are needed in order to cover all of the services a specific user needs, and the user is often required to frequently switch between apps to achieve a specific goal. User experience is further limited by the inability of apps to effectively interoperate, since relevant user data are often wholly contained within the app. This limitation significantly undermines the continuous (function) flow across apps to achieve a desired goal. The result is a disjointed user experience requiring app switching and replicating data among apps. With these limitations in mind, it appears as if the current mobile experience is nearing its full potential but failing to leverage the full power of modern mobile devices. In this paper, we present a vision of the future where apps are no longer the dominant customer interaction in the mobile world. The alternative that we propose would “orchestrate” the mobile experience by using a “moment-first” model that would leverage machine learning and data mining to bridge a user's needs across app boundaries, matching context, and knowledge of the user with ideal services and interaction models between the user and device. In this way, apps would be employed at a function level, while the overall user experience would be optimized, by liberating user data outside of the app container and intelligently orchestrating the user experience, to fulfill the needs of the moment. We introduce the concept of a functional entry-point and apply the simple label “FUNN” to it (which was named “FUNC” in (Wang, 2014)). We further discuss how a number of learning models could be utilized in building this relationship between the user, FUNN, and context to enable search, recommendations and presentation of FUNNs through a multi-modal human–machine interface that would better fulfill users' needs. Two examples are showcased to demonstrate how this vision is being implemented in home entertainment and driving scenarios. In conclusion, we envision moving forward into a FUNN-based mobile world with a much more intelligent user experience model. This in turn would offer the opportunity for new relationships and business models between software developers, OS providers, and device manufacturers.

scholarly journals Scoot over Smart Devices: The Invisible Costs of Rental Scooters

2019 ◽  
Vol 17 (1/2) ◽  
pp. 191-197 ◽  
Author(s):  
Andrew Boyles Petersen
Keyword(s):  
North America ◽  
Data Security ◽  
Mobile Apps ◽  
Smart Devices ◽  
Gps Data ◽  
Security Risks ◽  
The Past ◽  
Last Mile ◽  
User Data ◽  
Consumer Data

In the past year, transportation rental companies, including Bird, Lime, and Spin, have dropped hundreds of thousands of rental scooters across North America. Relying on mobile apps and scooter-mounted GPS units, these devices have access to a wide-variety of consumer data, including location, phone number, phone metadata, and more. Pairing corroborated phone and scooter GPS data with a last-mile transportation business model, scooter companies are able to collect a unique, highly identifying dataset on users. Data collected by these companies can be utilized by internal researchers or sold to advertisers and data brokers. Access to so much consumer data, however, poses serious security risks. ­Although Bird, Lime, and Spin posit electric scooters as environmentally friendly and accessible transportation, they also allow for unethical uses of user data through vaguely-worded terms of service. To promote more equitable transportation practices, this article will explore the implications of dockless scooter geotracking, as well as related infrastructure, privacy, and data security ramifications.

Benefits and Challenges for Business Process Management in the Cloud

2015 ◽  
Vol 5 (2) ◽  
pp. 80-104 ◽  
Author(s):  
Ute Riemann
Keyword(s):  
Cloud Computing ◽  
Business Process ◽  
Information Exchange ◽  
Business Process Management ◽  
Process Management ◽  
Business Models ◽  
Business Processes ◽  
Cloud Services ◽  
Cloud Infrastructure ◽  
Business Application

Business processes are not only variable they are as well dynamic. A key benefit of Business Process Management (BPM) is the ability to adjust business processes accordingly in response to changing market requirements. In parallel to BPM, enterprise cloud computing technology has emerged to provide a more cost effective solution to businesses and services while making use of inexpensive computing solutions, which combines pervasive, internet, and virtualization technologies (). Despite the slow start, the business benefits of cloud computing are as such that the transition of BPM to the cloud is now underway. Cloud services refer to the operation of a virtualized, automated, and service-oriented IT landscape allowing the flexible provision and usage-based invoicing of resources, services, and applications via a network or the internet. The generic term “X-as-a-Service” summarize the business models delivering almost everything as a service. BPM in the cloud is often regarded as a SaaS application. More recently, BPM is being regarded as a PaaS as it facilitates the creation and deployment of applications, in this case business process solutions. The PaaS landscape is the least developed of the four cloud based software delivery models previously discussed. PaaS vendors, such as IBM, Oracle, and Microsoft delivered an application platform with managed cloud infrastructure services however, more recently the PaaS market has begun to evolve to include other middleware capabilities including process management. BPM PaaS is the delivery of BPM technology as a service via a cloud service provider. For the classification as a PaaS a BPM suite requires the following capabilities: the architecture should be multi-tenant, hosting should be off premise and it should offer elasticity and metering by use capabilities. When we refer to BPM in the cloud, what we are really referring to is a combination of BPM PaaS and BPaaS (Business Process as a Service). Business Process as a Service (BPaaS) is a set of pre-defined business processes that allows the execution of customized business processes in the cloud. BPaaS is a complete pre-integrated BPM platform hosted in the cloud and delivered as a service, for the development and execution of general-purpose business process application. Although such a service harbors an economic potential there are remaining questions: Can an individual and company-specific business process supported by a standardized cloud solution, or should we protect process creativity and competitive differentiation by allowing the company to design the processes individually and solely support basic data flows and structures? Does it make sense to take a software solution “out of the box” that handles both data and process in a cloud environment, or would this hinder the creativity of business (process) development leading to a lower quality of processes and consequently to a decrease in the competitive positioning of a company? How to manage the inherent compliance and security topic. Within a completely integrated business application system, all required security aspects can be implemented as a safeguarding with just enough money. Within the cloud, however, advanced standards and identity prove is required to monitor and measure information exchange across the federation. Thereby there seems to be no need for developing new protocols, but a standardized way to collect and evaluate the collected information.

scholarly journals New and Emerging Mobile Technologies for Healthcare (mHealth): A Horizon Scanning Study

2019 ◽  
Vol 8 (1) ◽  
pp. 17
Author(s):  
Azar Kazemi ◽  
Hosna Salmani ◽  
Alireza Shakibafard ◽  
Farhad Fatehi
Keyword(s):  
Health Services ◽  
Mobile Apps ◽  
Preventive Health Services ◽  
Target Population ◽  
Mobile Technologies ◽  
Full Potential ◽  
Public And Private ◽  
Innovative Technologies ◽  
Horizon Scanning ◽  
The Impact

Introduction: The popularity of mobile phone applications (Apps) and wearable devices for medical and health purposes is on the rise, but not all the mobile health (mHealth) innovative solutions that hit the news every day will sustain and have an impact on the health of people. The aim of this news-based horizon scanning study was to explore and identify new and emerging mobile technologies that are likely to impact the future of health and medical care.Methods: We conducted a systematic search on top ranking technology websites, according to Alexa Ranking, to identify health-related mobile-based technologies. We followed the EuroScan guide for horizon scanning, which recommends four steps: identification, filtering, prioritization, evaluation and conclusion. Technologies of interest were mHealth technologies regardless of their maturity level. The impact of technologies was assessed and scored in four areas: user, technology, safety, and cost.Results: Five hundred news articles were identified through the electronic search. After screening, 106 mHealth innovative technologies were included in this study. We categorized the included technologies into three groups: mobile apps (n=37), smart-connected devices (n=19), and wearables (n=50). mHealth technologies were most frequently developed for preventive health services, mental health services and rehabilitation services. There was no remarkable difference between the technology groups in terms of safety and adverse effects, but the groups were significantly different in terms of the target population, technology, and cost.Conclusion: An increasing number of solutions based on mobile technology is being developed by both public and private sectors but a low proportion of them undergo proper scientific evaluations. Despite the commercial availability of many innovative mobile apps, wearables, and smart connected devices, few of them have been actually used in clinics, hospitals, and health centers. There is a clear need for changes in healthcare service models to unlock the full potential of these innovative technologies.

scholarly journals The Devices of the Internet of Things Based on the Recognition of Handwriting Words with Mobile Assisted

2020 ◽  
Vol 14 (04) ◽  
pp. 74
Author(s):  
Ghazi Hussein Shakah
Keyword(s):  
Remote Control ◽  
Internet Of Things ◽  
Mobile Application ◽  
Handwriting Recognition ◽  
Cloud Services ◽  
The Internet ◽  
Type Machine ◽  
The Moment ◽  
The Internet Of Things ◽  
Server System

<span>At the moment, all observed forms of communication are reduced either to a person-to-person scheme or person-to-device. But the Internet of Things (IoT) offers us a tremendous Internet future, in which will appear the communication type machine-machine (M2M). This makes it possible to integrate all communications into a common infrastructure, allowing not only to manage everything that is around us but also providing information about the state of these things. The purpose of this paper is to create the client part of the client-server system for remote control of home appliances using cloud services through commands entered using handwritten words. For this, we develop algorithms and methods for handwriting recognition using neural networks and implement a mobile application on the Android platform, which allows remote control of devices via cloud services based on commands entered using handwritten words. Anyway, this article will give a good understanding to other researchers who want to start their research on the IoT and will contribute to the effective accumulation of knowledge.</span>

Quality of Cloud Services

2012 ◽  
pp. 1609-1620
Author(s):  
Anette Weisbecker
Keyword(s):  
Information Technology ◽  
Cloud Computing ◽  
Business Models ◽  
Value Added ◽  
Cloud Services ◽  
The Internet ◽  
Success Factor ◽  
Distributed Resources ◽  
Critical Success

Cloud Computing has become the predominant paradigm in information technology for the use of distributed resources. It enables the Internet of Services where different provider offer services and compose services to new value added services. For the emerging service value chains the quality the services plays an important role. Therefore, beside software engineering methods aspects like quality of services, business models, and the interaction with the customer have to be considered during the development of cloud services. This chapter describes how these aspects can be integrated in the development process by combining software and service engineering methods and considering quality as a critical success factor in the design time.

Towards an Integrated Omni-Channel Strategy Framework for Improved Customer Interaction

2022 ◽  
pp. 409-427
Author(s):  
Mohana Shanmugam ◽  
Nazrita Ibrahim ◽  
Nor Zakiah Binti Gorment ◽  
Rajeshkumar Sugu ◽  
Tengku Nur Nabila Tengku Ahmad Dandarawi ◽  
...  
Keyword(s):  
User Experience ◽  
Descriptive Analysis ◽  
Customer Engagement ◽  
Key Factors ◽  
Multiple Channel ◽  
Channel Interaction ◽  
Customer Interaction ◽  
Channel Strategy ◽  
Online Platforms ◽  
Engagement Factors

Online platforms and multiple accesses are two of the necessary conveniences that consumers nowadays look for. A multiple channel strategy allows customer interaction from various angles but does not provide a flawless, coherent user experience. This chapter identifies key factors that drive a successful omni-channel platform and proposes a successful omni-channel strategy framework. A survey consisting of 21 items was administered to gain customers' perspectives on channels provided by a particular company. Descriptive analysis was performed to study the underlying issues faced by customers when making complaints, service request, and enquiries via the multi-channel interaction provided. Findings show that eight technological and four customer engagement factors contribute to a comprehensive omni-channel strategy framework for a deeper understanding on the significance of a flawless user platform.

Enriching User Experience by Transforming Consumer Data Into Deeper Insights

2021 ◽  
pp. 1-18
Author(s):  
Devesh Bathla ◽  
Shraddha Awasthi ◽  
Kuber Singh
Keyword(s):  
Social Media ◽  
Life Cycle ◽  
Data Collection ◽  
User Experience ◽  
The World ◽  
User Data ◽  
Data Points ◽  
Consumer Data ◽  
Channel Interactions ◽  
Consumer Interactions

In every field, during a particular era, there is someone who stands up to a cause. There is a “North Star” in the sky to guide the “navigator” who might erringly go astray to reach the destination. The star gives direction through sheer stability. Consumer analytics as such is widely accepted throughout the world. It especially has a firm footing in enriching user experience thanks to the gigantic data collection exercise. The popularity seems to have stemmed from the fact that analytics is the real “navigator” based on data facts and the panacea for the business problems and leads the way forward whenever required. Customer journey analytics is a key instrument in the profitability framework. It also aims to provide a view of customers that is essentially dynamic in nature and other key data points observed during the life cycle of a customer. It further covers ahead of the prevailing product ownership and user data for inculcating the information such as digital channel interactions, social media, voice-of-the-consumer interactions, sentiment analysis, and more.

scholarly journals Enhanced Exhibitions? Discussing Museum Apps after a Decade of Development

2020 ◽  
Vol 8 (2) ◽  
pp. 206-212
Author(s):  
Benjamin Hanussek
Keyword(s):  
Real Time ◽  
Digital Media ◽  
User Experience ◽  
Mobile Apps ◽  
British Museum ◽  
Specific Information ◽  
Professional Lives ◽  
Visitor Experience ◽  
Museum Guide ◽  
Contemporary Standard

OverviewThe introduction of the smartphone into the private and professional lives of humans has provided a channel to real-time and place-specific information that can enhance (and disturb) day-to-day living. Given such impact, many museums and archaeological exhibitions have chosen to develop digital applications to enhance the visitor experience via accompanying the visitor through the exhibitions. Yet after a decade, these applications still seem understudied and, in practice, very undeveloped. This review aims to shed some light on the possibilities and shortcomings of museum apps. I discuss and critically evaluate the technical efficiency, practical utility, and user experience of the British Museum Guide (Museums Guide Ltd.) and My Visit to the Louvre (Musée du Louvre) applications. These two mobile apps represent the contemporary standard for museum apps, thereby allowing me to generalize about this genre of digital media.

Critical Success Factors in the Adoption of Technologies in Education in Higher Education

2016 ◽  
Vol 6 (1) ◽  
pp. 29-41
Author(s):  
Anabela Mesquita ◽  
Paula Peres
Keyword(s):  
Higher Education ◽  
Distance Learning ◽  
Success Factors ◽  
Business Models ◽  
Future Research ◽  
Adoption Of Technology ◽  
Critical Success ◽  
New Business ◽  
The Moment ◽  
New Business Models

Distance learning has evolved a lot since the moment students received materials by mail and as regular correspondence. At that time, students worked already at their own pace and concluded training according to their professional work and agenda. Today, although courses by correspondence still exist, they are being quickly replaced by distance learning. And the success of this format of education are at the basis of the emergence of different offers and new business models. The success of adoption of technology depends on several factors related with the organization where it is implemented and with the individuals involved. In this paper, the authors will present a case, the evolution of the solutions offered concerning distance learning in the school under study, the actual offers and the concerns for the future. The authors will identify the factors that enabled or constrained this evolution. They will also raise some questions that are still unanswered and will point out some clues for future research.

MakeMyTrip: 2013(C): Redesigning the Home Page

2017 ◽  
pp. 1-19
Author(s):  
Abhinandan Kumar Jain ◽  
Kaveri Misra
Keyword(s):  
User Experience ◽  
Home Page ◽  
Conference Room ◽  
Head Office ◽  
Customer Interaction

In mid-2013 Deepak Kumar, Chairman and Group CEO of MakeMyTrip (MMT), was headed to the Hindustan conference room of the company's head office in Gurgaon, India, for deciding the new homepage design. A day earlier, Ajay, Product Head, had shared the consolidated results of the trials of different options (see Exhibit 1 for the results of testing the options) with the homepage website redesign team, responsible for the entire project. The team consisted of the head of business (CBO), the Analytics Head, the user experience (UX)head, the Product Head and the Tech Head (CTO). Looking at the results, Deepak Kumar reflected that there were a lot of surprises in how the different options had performed. While the tracking tools in online businesses had a huge advantage over traditional businesses in that almost every customer interaction could be measured, there was still a lot of reading between the numbers that had to be done. Deepak was looking forward to a fruitful discussion to evaluate the options and finalise the new homepage design to be rolled out. As he opened the door to the conference room, he heard an excited chatter.

Sign in / Sign up

Export Citation Format

Share Document