scholarly journals Giving Meaning to Products Via a Conceptual Design Approach

Author(s):  
Naz Yaldız ◽  
Mark Bailey

AbstractAlthough the conceptual design is a fundamental process through which design decisions are made, its focus is on finding the right solution. Is finding the right solution enough for a good design? Defining the problem or applying a solution-focused process may not be enough to create the differences that must be present in today's variable conditions. This can be overcome through seeking meaning instead of seeking a solution. The purpose of this article is to develop an approach that focuses on seeking meaning for products by starting with a design-thinking approach to the conceptual design process in engineering design. Focusing on a search for meaning in engineering design will provide advantages, such as creating unique values and sustainable competition.

Author(s):  
Brad Crowell ◽  
Peter Gregson

Axiomatic Design helps a designer to make good design decisions. However, this addresses only one part of design. Prior to selecting a proposed design, the designer must synthesize options for further consideration. Within engineering design, creativity and expertise have been left to the competency of the designer and called the “art of engineering design”. To achieve a truly creative design process that addresses both analysis and synthesis, methods based on theories from Cognitive Psychology must be included. The resulting Creative Axiomatic Design process addresses both synthesis and analysis, enhancing creativity and expertise to inspire innovation and alternative perspectives on the design problem.


Author(s):  
Mats Nordlund ◽  
Taesik Lee ◽  
Sang-Gook Kim

In 1977, Nam P Suh proposed a different approach to design research. Suh’s approach was different in that it introduced the notions of domains and layers in a 2-D design thinking and stipulated a set of axioms that describes what is a good design. Following Suh’s 2-D reasoning structure in a zigzagging manner and applying these axioms through the design process should enable the designer to arrive at a good design. In this paper, we present our own experiences in applying Suh’s theories to software design, product design, organizational design, process design, and more in both academic and industrial settings. We also share our experience from teaching the Axiomatic Design theory to students at universities and engineers in industry, and draw conclusions on how best to teach and use this approach, and what results one can expect. The merits of the design axioms are discussed based on the practical experiences that the authors have had in their application. The process developed around the axioms to derive maximum value (solution neutral environment, design domains, what-how relationship, zig-zag process, decomposition, and design matrices) is also discussed and some updates are proposed.


Author(s):  
Manish Verma ◽  
Hui Dong ◽  
William H. Wood

Design for Manufacture (DfM) tends to explore only a small space of possible designs toward improving manufacturability. By focusing primarily on detailed geometry, DfM tends to recommend incremental changes. This paper presents a methodology that begins at the conceptual design stage, applying functional modeling to the generation of design configurations. These functional abstractions are merged with real part geometry toward generating potentially manufacturable design skeletons. The direct connection from function to manufacturable form afforded by this method allows the designer to make better-informed design decisions at the earliest stages of the design process.


Author(s):  
Carolynn J. Walthall ◽  
Srikanth Devanathan ◽  
Lorraine Kisselburgh ◽  
Karthik Ramani ◽  
E. Daniel Hirleman ◽  
...  

Wikis, freely editable collections of web pages, are showing potential for a flexible documentation and communication tool for collaborative design tasks. They also provide a medium that can be further transformed by properly understanding both the need for flexibility as well as support for design thinking early in the design process. The purpose of this work is to analyze the different dimensions of the wiki from a communication perspective as applicable to design. With a focus on communication in design, we will explore the advantages and disadvantages of using wikis in student engineering design teams. Our ultimate goal is to better support the design process while exploiting the potential for increasing the shared understanding among teams using a wiki. By introducing a wiki in a globally distributed product development course, students gain hands-on experience in using wikis as a design tool. Feedback from students will be collected through questionnaires and used to improve and transform the wiki as a support tool for communication during early design collaboration.


2018 ◽  
Vol 7 (4.36) ◽  
pp. 854
Author(s):  
K. Palani Raj ◽  
G. Veeramani

Marketing based decision making process in engineering design is an important study required for industries. How to take efficient decision in design that influence marketing? Most of the engineering design decisions are based on consumer behaviour. Decision making in risk and uncertainty in engineering design is an important phenomenon. Cost and time are the two important factors that results loss because of inefficient decision and it affects marketing. Problems involved in marketing based engineering design and decision making process in solving problems is elaborately studied in this journal. How to choose a design in various alternatives, design process, manufacturing feasibility, material and methodology are the important factors that influences decision making in engineering design for marketing. Different types of theories in decision making process that helps in taking proper decision were studied in this journal. This study is based on data taken from various Research & Development centre in Industries. 


A fundamental idea has emerged from the study of the work of Genichi Taguchi in off-line quality control. A product should be designed so that it is robust against variations in the manufacturing process and the environment in which it is used. But the idea is not entirely new. It appears in various forms in the vogues and syntax of modern engineering design. Thus we have ‘design to product’, ‘design for manufacture’, ‘conceptual design and innovation’, ‘systematic methodologies’ and so forth. It is the ability to describe robustness in statistical terms that ought to create a change in design thinking. But for this to happen professionals on both sides need to understand each other’s language. The paper attempts to bridge the gap by drawing heavily on the language of engineering design and giving recent examples of product design where both modes of thinking have benefited from each other.


Author(s):  
Jorge G. Cham ◽  
Maria C. Yang

Sketching is an activity that takes place throughout the engineering design process, and is often linked to design cognition. This preliminary study identifies different skills that contribute to a designer’s sketching ability and explores how those skills might be related to sketch fluency and design outcome. A positive correlation was found between the quantity of sketches produced and sketch skills that emphasize drawing facility, but a negative correlation was found between sketch quantity and a skill related to mechanism visualization. Sketching is sometimes considered a generic skill, but this study suggests that there are differences among the different types of sketching skills in the context of engineering design. No notable relationship was found between sketching ability and design outcome. Results also suggest that students provided with explicit instruction in sketching tended to draw more overall, although there are likely many other factors involved.


2021 ◽  
Vol 11 (23) ◽  
pp. 116-126
Author(s):  
Letícia Vasconcelos Morais Garcez ◽  
Ana Lya Moya Ferrari ◽  
Isabela Sousa Guimarães ◽  
Galdenoro Botura Jr

O presente estudo aborda questões metodológicas de projeto de design em que o usuário atua de maneira mais participativa, na etapa de teste. O objetivo dessa reflexão é apresentar uma experiência projetual de um aplicativo para smartphones que partiu de um exercício proposto em uma disciplina do Programa de Pós-Graduação em Design da Faculdade de Arquitetura, Artes e Comunicação e Design da Universidade Estadual Paulista, durante o primeiro semestre de 2019. A problemática levantada no presente estudo foi a gestão e o desperdício de alimentos em âmbito doméstico. Para o desenvolvimento do APP, utilizou-se em seu processo o Método das múltiplas convergências proposto por Barcellos (2020), que é uma adaptação e combinação ordenada entre o Design Process, Engineering Design Process, Double Diamond e Design Thinking. A metodologia direciona-se para o projeto-inovação, como uma ferramenta de avaliação e identificação de problemas e interação. Com isso, foram realizados durante o processo dois testes avaliativos diretamente com os usuários. Através dos feedbacks recebidos identificou-se algumas problemáticas e, requisitos projetuais foram alterados para atender com efetividade às diretrizes de UX. As mudanças realizadas puderam ser resolvidas antes do protótipo final do produto. Com relação a inovação do produto apresentado, (87,5%) participantes consideraram o produto muito inovador ou totalmente inovador, demonstrando boa adequação do produto proposto ao conceito e a problemática inicial do projeto. Entretanto, identifica-se que uma metodologia que apresente a etapa de criatividade, a entrega da ideia e o processo de testagem em pequenas partes, que são adicionadas e avaliadas de maneira frequente, acomodaria melhor o escopo do projeto em futuras etapas programáveis, se mostrando favorável para o aprofundamento desta pesquisa e de próximos estudos de caso.


Author(s):  
D. Navinchandra

Abstract There is a growing interest in making products environmentally more compatible. While there is a need to make products and processes less toxic, to increase recyclability, and to reduce waste; we have to try to achieve environmental friendliness without compromising product quality. This approach to design has come to be called Green Engineering Design. The aim is to identify, develop, and exploit new technologies that can bolster productivity without costing the environment. The idea is to inject concerns about environmental friendliness into the design process; where, the assessment of environmental friendliness is based on a life-cycle view of the product. This includes the product’s manufacturing process, distribution, use, and final disposal. Our approach to green engineering design has two pans: (1) the development of special green indicators — measures of environmental compatibility, and (2) tools that use the green indicators to help designers assess, compare, and make design decisions.


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