A relevance-theoretic account of the way we use and understand the English temporal adverb again and its Norwegian counterpart igjen

2001 ◽  
Vol 3 (1) ◽  
pp. 41-94 ◽  
Author(s):  
Thorstein Fretheim

The English temporal adverb again and the corresponding adverb igjen in Norwegian are words which do not encode a concept but rather an instruction to the audience to let the inferential phase of their comprehension process be guided by a specific contextual assumption. These adverbs have a procedural semantics in the sense of Relevance Theory, which distinguishes them semantically from an expression like once more or the prefix re-, both of which encode a conceptual meaning. English has a single lexical entry again whose encoded meaning is temporal yet not truth-conditional, and there is an exact correspondent igjen in the Norwegian lexicon, though Norwegian igjen in addition appears as two distinct non-temporal words encoding a concept and as a verbal particle forming a lexical entry together with a preceding verb. The full use range of the form igjen is found to be very similar to that of the Latin(ate) prefix re- as well as to the complex meaning of the verbal prefix ga- in the Niger-Congo language Ewe.

2021 ◽  
Vol 14 (1) ◽  
pp. 161-205
Author(s):  
Andrés Saab ◽  
Eleonora Orlando

Abstract In this paper, we further elaborate on a syntactic ambiguity between slurs and epithets first noticed in Orlando, Eleonora & Andrés Saab. 2020b. A stereotype semantics for syntactically ambiguous slurs. Analytic Philosophy 61(2). 101–129. Here, we discuss in detail the large theoretical implications of such an ambiguity both for the proper analysis of binominal constructions in Spanish (e.g., el idiota de Juan) and for the way in which it is advisable to model the expressive content slurs and certain epithets (those deriving from slurs) have. As for the first aspect, we contend that mainstream approaches in terms of predicate inversion for binominal constructions cannot account for why slurs lose their predicative import when occurring as epithets in binominal environments. In consequence, we propose a new analysis for epithets both in simple occurrences and in binominal constructions. This analysis derives the above-mentioned ambiguity as a type of structural ambiguity, according to which certain slurs can occur in predicative and in non-predicative positions. When they occur as predicates, they have a mixed semantics (McCready, Eric. 2010. Varieties of conventional implicatures. Semantics & Pragmatics 3. 1–57) reflected both in the truth-conditional and the expressive dimensions, but when they occur as epithets, the truth-conditional dimension is lost and only the expressive content survives. As for the second aspect, we defend a stereotype semantics, according to which stereotypes are modeled as Kratzerian modal bases (i.e., set of propositions) in virtue of which stigmatizing theories of human groups are reflected in a parallel, expressive dimension of meaning. This way of modeling some kinds of expressive contents explains how different slurs and epithets manage to communicate different theories about particular human groups, which are the target of derogation.


1987 ◽  
Vol 13 (1) ◽  
Author(s):  
L. P. Pretorius ◽  
C. J. H. Blignaut

From a perceptual point of view it is not clear whether, and under what conditions, the presence of colour in television commercials aids the processing of information. In this study it was argued that the way in which colour is used, would have an effect on the comprehension and memory of children regarding television commercials. It was found that colour, when used in a "concrete" fashion, aids the comprehension process. The results of the study also show that the "concrete" as well as the "symbolic" use of colour have a positive effect on the memory of children for the content of television commercials. Opsomming Vanuit 'n perseptuele benadering is dit nie duidelik of, en onder watter omstandighede, die teenwoordigheid van kleur in televisie advertensies die prosessering van inligting positief bei'nvloed nie. In hierdie studie is daar van die standpunt uitgegaan dat die wyse van kleurgebruik 'n effek sal he op die begrip en geheue van kinders ten aansien van televisie advertensies. Daar is gevind dat kleur, wat op 'n "konkrete" manier gebruik word, die begripsproses bevorder. Die resultate van die studie toon ook dat sowel die "konkrete" as "simboliese" gebruik van kleur 'n positiewe effek op die geheue van kinders ten opsigte van televisie advertensie inhoud het.


Author(s):  
Neil Tennant

Inferentialism is explained as an attempt to provide an account of meaning that is more sensitive (than the tradition of truth-conditional theorizing deriving from Tarski and Davidson) to what is learned when one masters meanings. The logically reformist inferentialism of Dummett and Prawitz is contrasted with the more recent quietist inferentialism of Brandom. Various other issues are highlighted for inferentialism in general, by reference to which different kinds of inferentialism can be characterized. Inferentialism for the logical operators is explained, with special reference to the Principle of Harmony. The statement of that principle in the author’s book Natural Logic is fine-tuned here in the way obviously required in order to bar an interesting would-be counterexample furnished by Crispin Wright, and to stave off any more of the same.


Author(s):  
John Collins

This chapter has three major tasks. Firstly, I show how the conception of linguistic pragmatism on offer squares with certain features of standard truth-conditional approaches to meaning, especially as regards compositionality. Secondly, pace some recent semantic proposals, I argue that the properties of the Saxon genitive (e.g., Sally’s car) and adnominal adjectival attributions (e.g., red pen) are referentially open in the way I argued in the previous chapter. The third task involves sketching the kind of role I take syntax to play in fixing linguistic meaning and how the argument-adjunct distinction operates in regards to my core claims.


2019 ◽  
Vol 42 (01) ◽  
pp. 3-30
Author(s):  
Signe Rix Berthelin ◽  
Kaja Borthen

AbstractThe paper proposes a refined analysis of the semantics and pragmatics of the Norwegian non-truth-conditional adverb jo ‘after all, of course’. According to the literature, jo indicates that the proposition is ‘given’ in some sense or other. Based on new empirical investigations, we argue that the Relevance-theoretic notion mutual manifestness (Sperber & Wilson 1986/1995, Blass 2000) accurately captures the givenness aspect of jo, and we demonstrate through authentic examples what it means for a proposition to be mutually manifest. In addition to mutual manifestness, jo signals that the proposition is a premise for deriving a conclusion. The conclusion often – but not always – opposes someone’s view. We argue that the frequent opposition interpretations are a consequence of the nature of the procedures encoded by jo. In addition to clarifying the semantic and pragmatic properties of jo, the paper sheds light on the Relevance-theoretic notion procedural semantics as well as illustrating its usefulness in the study of pragmatic particles.


2016 ◽  
Vol 18 (5) ◽  
pp. 427-440 ◽  
Author(s):  
Ryoko Sasamoto ◽  
Minako O’Hagan ◽  
Stephen Doherty

Japanese and other Asian TV producers have been deploying multi-colored, and highly visible, intra-lingual captions on TV programs to enhance their appeal and to influence their viewers’ interpretations. The practice of adding these captions is far from innocent and is prone to abuse and overuse due to the lack of official guidelines and an evidence base. We conducted a multimodal analysis within the framework of relevance theory to provide an empirically supported insight into the way in which these captions, known as “telop” in Japan, form part of a production’s deliberate and careful media design. Our findings suggest that telop are deployed in conjunction with other communicative resources that are deliberately used to influence viewers’ interpretations, to enhance and make affective values in TV programs more explicit. The increasing use of diegetically integrated captions elsewhere further justifies the need for critical TV and new media research on telop.


1996 ◽  
Vol 32 (2) ◽  
pp. 325-347 ◽  
Author(s):  
Diane Blakemore

This paper aims to re-assess the notion DISCOURSE MARKER as it is applied to a subset of so-called apposition markers. It is argued that the classification of markers of reformulation as discourse markers alongside expressions like but and so is incoherent from a semantic point of view, since this ignores the distinction between PROCEDURAL and CONCEPTUAL meaning. Moreover, this classification is based on an account of discourse which is not only based on an insufficiently general account of context, but which is also difficult to maintain in the light of the use of these expressions in parenthetical nominal appositions. An alternative account is developed in the framework of Sperber & Wilson's Relevance Theory building on recent work on the meaning of parentheticals and sentence adverbials.


2001 ◽  
Vol 9 (1) ◽  
pp. 69-98 ◽  
Author(s):  
George Powell

In this paper my aim is to approach the referential–attributive distinction in the interpretation of definite descriptions, originally discussed by Donnellan (1966), from a cognitive perspective grounded in Sperber and Wilson’s Relevance Theory (Sperber and Wilson 1986/95). In particular, I argue that definite descriptions encode a procedural semantics, in the sense of Blakemore (1987), which is neutral as between referential and attributive readings (among others). On this account, the distinction between referential and attributive readings arises as a result of the differing links that exist between different types of mental representation and the world, rather than as a result of the differing links between language and mental representations.


1996 ◽  
Vol 5 (2) ◽  
pp. 79-92 ◽  
Author(s):  
Peter Crisp

Imagism is centered on the image metaphor, and so is a valuable resource for studying this kind of metaphor. Image metaphor raises questions for any theory that sees metaphor as something conceptual. Such theories entail the rejection of truth-conditional semantics and are thus rejected by proponents of truth conditionalism, such as Donald Davidson. Imagism embodies an extreme form of image metaphor that avoids generating any clear propositional entailments. The problem it poses for conceptual theories of metaphor is thus considerable. The solution lies in the concept of the image schema as the basis of propositional reasoning. Image metaphor can be seen as displaying the matrix out of which conceptual metaphor proper itself develops. Image metaphor shows that matrix to be bound up with the nature of aesthetic affect. It thus points the way to a view of poetry that does justice to its aesthetic passion without opposing it in some absolute way to the rationality of logic and science.


2019 ◽  
Vol 14 (1) ◽  
pp. 161-168
Author(s):  
Burhanudin Rais ◽  
Pratomo Widodo

This study aims to analyse the semantic features in fraudulent ads in Facebook. This study is conducted by using two kinds of advertisement which are found in Facebook. The researchers are analyzing the word, sentence, or phrase that suspected as the way to convince the customers by following theory of meaning from Leech (1981). The data that the researchers got showed that the first type of advertisement is emphasized more to the affective and social meaning where the seller leads the customers’ opinion that the seller is a good or trusted person. Moreover, the seller uses prase that include to conceptual meaning to explain the condition or specification of the cellphone in detail.In the second type of advertisement, the element emphasized by the seller is thematic mining by referring to the emphasis of the word used in the advertisement.More over, theresult for identification of fraudulent ads in this study is still dominated by the usual way, such as by looking at the price offered. However, the results of this study can also be used as a consideration in identifying fraudulent ads. 


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