scholarly journals Smiling assassins, brides-to-be and super mums: the importance of gender and celebrity in media framing of female athletes at the 2016 Olympic Games

2017 ◽  
Vol 21 (11) ◽  
pp. 1739-1757 ◽  
Author(s):  
Katherine Dashper
2020 ◽  
pp. 216747952093289
Author(s):  
Rich G. Johnson ◽  
Miles Romney ◽  
Kevin Hull ◽  
Ann Pegoraro

The Olympic Games offer scholars the opportunity to better understand how broadcasters visually frame male and female athletes to their large audiences. Traditionally, scholars have focused their efforts on the televised Olympic broadcasts and photojournalism coverage in newspaper and magazines. Scholarship has historically found that female athletes were underrepresented in event coverage and framed along gender stereotypes; however, in more recent Olympic Games, research has shown the news media has provided more equitable coverage between the genders. Yet digital and social media platforms (SMPs) play a significantly larger role in how Olympic broadcasters share content and engage with audiences. Utilizing media framing theory, this study examines how gender is framed on the Olympic Instagram accounts of the two official North American rights holders: the National Broadcasting Corporation (NBC) and the Canadian Broadcasting Corporation (CBC). Researchers collected a cross-sectional sample from the 2016 Summer Games in Rio de Janeiro, Brazil, and the 2018 Winter Games in Pyeongchang, South Korea. Results indicate that NBC and CBC were generally equitable in SMP coverage of men’s and women’s athletic achievements.


2021 ◽  
Vol 7 (1) ◽  
pp. e000896
Author(s):  
Taro Takeuchi ◽  
Yuri Kitamura ◽  
Soya Ishizuka ◽  
Sachiko Yamada ◽  
Hiroshi Aono ◽  
...  

ObjectivesTo compare the mortality of Japanese athletes in the 1964 Tokyo Olympic Games with that of the Japanese population, and to elucidate factors associated with their mortality.MethodsWe obtained from the Japan Sport Association study subjects’ biographical information, information on lifestyles and medical data. Missing data were obtained from online databases. Standardised mortality ratio (SMR) was calculated to compare athletes’ mortality with the Japanese population. Cox proportional hazards model was applied to estimate the HR for each category of body mass index (BMI), smoking history and handgrip strength. This analysis was limited to male athletes due to the small number of female athletes.ResultsAmong 342 (283 men, 59 women) athletes, deaths were confirmed for 70 (64 men, 6 women) athletes between September 1964 and December 2017. Total person years was 15 974.8, and the SMR was 0.64 (95% CI 0.50 to 0.81). Multivariate analysis performed on 181 male athletes. Mortality was significantly higher for BMI≥25 kg/m2 than for 21–23 kg/m2 (HR: 3.03, 95% CI 1.01 to 9.07). We found no statistically significant associations between smoking history and mortality; the HR (95% CI) for occasional and daily smokers were 0.82 (0.26 to 2.57) and 1.30 (0.55 to 3.03) compared with never smokers. We also found no statistically significant associations between handgrip strength and mortality (P for trend: 0.51).ConclusionJapanese athletes in the 1964 Tokyo Olympic Games lived longer than the Japanese population. BMI≥25 kg/m2 was associated with higher mortality, but smoking history and handgrip strength were not associated with mortality.


2018 ◽  
Vol 15 (3) ◽  
pp. 1711
Author(s):  
Bilal Demirhan ◽  
Dciparkul Abdırahmanova ◽  
Kanat Canuzakov ◽  
Serdar Geri

In this study, some respiratory functions of athletes from four different sport branches who constitute Kyrgyzstan National Team have been examined. To research, 9 Greco-Roman style wrestlers (24±4,5years), 10 freestyle wrestlers (22,10±3,21 years), 8 judoists (23,6±1,89 years), 8 male athletes (22,29±2.87 years) and 3 female athletes (21.67±2.08 years) totally 35 male and 3 female national athletes have been included. Forced vital capacities (FVC), forced ventilation volumes (FEV1) and peak expiratory flow (PEF) which connected the respiratory levels of the athletes have been measured in preparation stage before 2016 Summer Olympic Games. By being performed istatistical evaluation by SPSS 21.0, it was usedthe computer package program. “One Way ANOVA” test an identifying the differences between the groups and the differences at (P<0,05) level have been accepted as significant. FVC values taken from Judoists were similar to those of male athletes (p>0,05) and significantly higher than other branches (p<0,05). FVC levels of wrestling and athletic athletes reflected similar results (p>0,05). When PEF levels examined, the results of judo and male athletes have been found statistically similar (p>0,05). PEF scores of Greco-Roman wrestling, freestyle wrestling and female athletes have not been found statistically different (p>0,05). FEV1 results of the judoists have been found similar to those of the Greco-Roman style wrestlers (p>0,05) while these results have been found significantly higher than the results of freestyle wrestling and athletic athletes (p<0,05). As a result, Judo athletes' FVC, PEF and FEV1 levels have been found better than other branches involved in the study.


2017 ◽  
Vol 22 ◽  
pp. 39-48
Author(s):  
Natalia Organista ◽  
Zuzanna Mazur

During the last Olympic Games in Rio de Janeiro, the Polish female representatives won sig-nificantly more medals compared to men. This fact made the authors examine whether female athletes received proportionate media coverage compared to men. In the course ofresearch, articles from the two largest Polish dailies were analysed (“Gazeta Wyborcza” and “Fakt Gazeta Codzienna”). With the use of content analysis, 197 articles were analysed in order to check whether any quantitative and qualitative differences can be observed in describing women's and men's sport. The results show underrepresentation of press coverage regarding women's sport. The results of qualitative analysis also point to a number of differences when portraying women's and men's sport.


2004 ◽  
Vol 13 (1) ◽  
pp. 8-17
Author(s):  
Karen H. Weiller ◽  
Catriona T. Higgs ◽  
Scott B. Martin

Sports are omnipresent in American society; available for viewing 24 hours a day and can constitute much of everyday life and conversation. Researchers have indicated that men and women relate to sport differently (Gantz & Wenner, 1991). Evidence shows males outnumber females in sport viewership, and in the past much of the sport programming to which we are exposed caters specifically to men. The purpose of the present study was to explore issues related to audience perception of the 1996 Olympic Games. Participants (125 males and 92 females) ranging from 18 to 40 years of age were administered a gender specific version of the Audience Perception Questionnaires (APQ) following viewing video segments of men’s and women’s competitions (i.e., basketball, gymnastics, swimming and diving, and volleyball). The two versions of the APQ were developed from current literature, and by employing a delphi technique to validate the APQ. Factor analyses resulted in four underlying media perception dimensions: Commentary Coverage, Gender Marking and Stereotyping, Hierarchy of Naming, and Verbal Descriptors. Results revealed perceptions of male and female athletes by the public are influenced to a great degree by gender.


1988 ◽  
Vol 5 (3) ◽  
pp. 197-211 ◽  
Author(s):  
Michael A. Messner

This paper explores the historical and ideological meanings of organized sports for the politics of gender relations. After outlining a theory for building a historically grounded understanding of sport, culture, and ideology, the paper argues that organized sports have come to serve as a primary institutional means for bolstering a challenged and faltering ideology of male superiority in the 20th century. Increasing female athleticism represents a genuine quest by women for equality, control of their own bodies, and self-definition, and as such represents a challenge to the ideological basis of male domination. Yet this quest for equality is not without contradictions and ambiguities. The socially constructed meanings surrounding physiological differences between the sexes, the present “male” structure of organized sports, and the media framing of the female athlete all threaten to subvert any counter-hegemonic potential posed by female athletes. In short, the female athlete—and her body—has become a contested ideological terrain.


2019 ◽  
Vol 28 ◽  
Author(s):  
Lucimara Fabiana Fornari ◽  
Rafaela Gessner Lourenço ◽  
Rosa Maria Godoy Serpa da Fonseca ◽  
Danyelle Leonette Araújo dos Santos ◽  
Emiko Yoshikawa Egry

ABSTRACT Objective: to identify reiteration trends or overcoming of gender inequalities in reports on female athletes published in Brazilian newspapers. Method: a documentary research based on reports published in the special report on Rio 2016 Olympic Games in two Brazilian newspapers of national circulation. 51 articles and 87 images were selected and submitted to thematic content analysis and processed in webQDA software. Results: four categories emerged from the empirical data: women’s representativeness in the Olympic Games; women on the champions platform; recognition of women from overcoming male performance; and violence against women gaining ground in sports’ agenda. Media coverage replicated socially constructed sexist patterns by portraying athletes from stereotyped female characteristics and revealed gender inequalities in describing situations of violence against athletes perpetrated by members of technical teams and supporters. Conclusion: despite the visibility given to the protagonism of athletes, there was the production and reproduction of gender stereotypes. Therefore, it is necessary to deconstruct and confront inequalities between men and women.


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