scholarly journals Entrepreneurship intention in agricultural sector of young generation in Indonesia

2017 ◽  
Vol 11 (1) ◽  
pp. 76-89 ◽  
Author(s):  
Rizki Novanda Ridha ◽  
Burhanuddin Burhanuddin ◽  
Budi Priyatna Wahyu
Keyword(s):  
Structural Equation ◽  
Agricultural Sector ◽  
Behavioral Control ◽  
Descriptive Analysis ◽  
Equation Model ◽  
Perceived Behavioral Control ◽  
Control Belief ◽  
Young Generation ◽  
Content Type ◽  
Control Factors

Purpose This paper aims to discuss Indonesia as a country having a young generation resource crisis in agricultural sectors, and this crisis contributes more than 32.9 per cent higher unemployment than other sectors. Therefore, creative youths are needed to build the sector through entrepreneurship activities. Design/methodology/approach The low condition of youth entrepreneurship intention in agricultural sectors leading the Agriculture Ministry of Indonesia launches an Agricultural Young Entrepreneurship Growing Program 2016 (Program Penumbuhan Wirausaha Muda Pertanian, PWMP 2016). Intention in growing phase is critical to avoid the program failure. Findings This research was aimed to analyze entrepreneurship characteristics and factors affecting the intentions. The research was conducted in three cities, Bogor, Lampung and Bandung, with 189 respondents who accepted business support from the PWMP in 2016. The accumulated data were then analyzed using descriptive analysis and structural equation model. Respondents have highly average trends on behavior belief, normative belief, motivation to comply, control belief, control belief power and intention. While, only the evaluation of the consequence to give the medium trend is about 50.26 per cent. Originality/value Factor affects to the entrepreneurship intention in agricultural sectors is a subjective norm or external factor, and both the attitude toward behavior and perceived behavioral control factors do not affect entrepreneurship intention in the agricultural sector.

scholarly journals Analisis Niat Perilaku Anggota Komunitas Hijabers Surabaya Dalam Menggunakan Tabungan Syariah: Perspektif Theory Of Planned Behavior

2016 ◽  
Vol 8 (3) ◽  
Author(s):  
Cecia Rahmadanty ◽  
Masmira Kurniawati
Keyword(s):  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Structural Equation ◽  
Behavioral Control ◽  
Subjective Norm ◽  
Equation Model ◽  
Perceived Behavioral Control ◽  
Intention To Use ◽  
Control Belief ◽  
Community Members

A large number of muslim population in Indonesia have an impact on the development of muslim fashion in Indonesia and led to the emergence of muslim communities such as Hijabers Surabaya community. Hijabers Surabaya community also linked himself with sharia, such as cooperation with the islamic banking in which all community members will get free sharia account when joining the community.This research focuses on the behavior and attitude of community members towards the use of sharia account by using the theory of planned behavior perspective. This study used Structural Equation Model. Total participants in this study amounted to 150 members. The results obtained in this study is: (1) Behavior belief affect the attitude toward behavior. (2) Normative belief not effect the subjective norm. (3) Motivation to comply not effect the subjective norm. (4) Control belief affect the perceived behavioral control. (5) Attitude toward behavior affect the intention to use. (6) Subjective norm not affect the intention to use. (7) Perceived behavioral control not affect to the intention to use.

scholarly journals Intention to Purchase Active and Intelligent Packaging to Reduce Household Food Waste: Evidence from Italian Consumers

2021 ◽  
Vol 13 (8) ◽  
pp. 4486
Author(s):  
Antonella Cammarelle ◽  
Rosaria Viscecchia ◽  
Francesco Bimbo
Keyword(s):  
Food Waste ◽  
Structural Equation ◽  
Food Packaging ◽  
Behavioral Control ◽  
Equation Model ◽  
Perceived Behavioral Control ◽  
Intelligent Packaging ◽  
The Sustainable Development ◽  
Household Food ◽  
Willingness To Purchase

Innovations in food packaging, such as active and intelligent ones, improve food safety and lower household food waste by extending product shelf life and providing information about food quality, respectively. The consumer adoption of such innovations could contribute to reaching one of the Sustainable Development Goals which calls for halving the per capita global food waste by 2030. Thus, this paper aims to investigate the consumers’ willingness to purchase active and intelligent packaging to reduce household food waste using a sample of 260 Italian consumers and a modified Theory of Planned Behavior (TPB) model. Using a structural equation model, findings show that respondents are more willing to purchase intelligent packaging rather than active packaging to reduce their wastes at home. Finally, attitudes, perceived behavioral control, awareness, and planning routines are the most important drivers of the intention to reduce household food waste.

scholarly journals The Factors Affecting Household Electricity Saving Behavior: A Study in Vietnam

2020 ◽  
Vol 15 (8) ◽  
pp. 1241-1250
Author(s):  
Nguyen Ngoc Hien ◽  
Pham Hoang Chi
Keyword(s):  
Structural Equation ◽  
Behavioral Control ◽  
Influence Factors ◽  
Electricity Consumption ◽  
Equation Model ◽  
Perceived Behavioral Control ◽  
Factors Affecting ◽  
Perceived Benefit ◽  
Saving Behavior ◽  
Electricity Saving

In the context of dramatically increase in electricity demand, Vietnam's potential for power supply remains limited. Research and promotion of electricity saving behavior of households become significant to reduce electricity consumption and protect ecological environment. This study incorporates elements of planned behavior theory (TPB) and norm activation model (NAM) as the basis for developing and extending key assumptions. In addition, expansion TPB is used to study influence factors affecting electricity saving behavior. Through a sample of 395 randomly selected residents in Tay Ninh Province and Ho Chi Minh city in Vietnam, the proposals were checked using a structural equation model (SEM). The results showed that the factors in TPB and NAM (such as perceived behavioral control, subjective norm, attitude, personal moral norm) and additional factor (perceived benefit) are the important factors that influence resident's intention of saving electricity. Moreover, electricity saving behavior is strongly influenced by the intention of saving electricity, perceived benefit, policy and social propaganda. Based on these results, some inferences are drawn, and recommendations are made for policy makers and further research proposals are discussed.

Young consumers' purchase intention toward organic food: exploring the role of mindfulness

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Alok Tewari ◽  
Smriti Srivastava ◽  
Divya Gangwar ◽  
Vimal Chandra Verma
Keyword(s):  
Purchase Intention ◽  
Structural Equation ◽  
Behavioral Control ◽  
Organic Food ◽  
Equation Modeling ◽  
Perceived Behavioral Control ◽  
Content Type ◽  
Young Consumers ◽  
The Government

PurposeThe role of mindfulness in influencing green behaviors has been recognized in literature though it has not been explored sufficiently in the context of organic food. This study makes an attempt to explore the role of mindfulness in influencing young consumers' purchase intention (PI) toward organic food in India.Design/methodology/approachA total of 348 useable responses were collected through an intercept survey at organic food stores using a purposive sampling approach. Data analysis was carried out through structural equation modeling.FindingsMindfulness emerged as a significant predictor of behavioral intention. Further, the specific indirect effects of mindfulness through attitude, perceived behavioral control (PBC), drive for environmental responsibility (DER) and label reference willingness (LRW) were also significant.Originality/valueThis research is one of the initial efforts to link mindfulness with PI for organic food. The results could help the government and marketers tap onto the potential of mindfulness with regard to environment-friendly products and frame appropriate strategies for stimulating the demand for organic food in India

Entrepreneurial intentions on perceived behavioral control and personal attitude: moderated by structural support

2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Alberto Magtoto Otchengco Jr. ◽  
Yuri Walter Dulay Akiate
Keyword(s):  
Structural Equation ◽  
Behavioral Control ◽  
Entrepreneurial Intention ◽  
The Philippines ◽  
Entrepreneurial Intentions ◽  
Equation Modeling ◽  
Perceived Behavioral Control ◽  
Content Type ◽  
Personal Attitude ◽  
Structural Support

Purpose This study aims to explore the association between the tricycle drivers’ personal attitude and perceived behavioral control and their entrepreneurial intention. Moreover, the study was conducted to determine whether such a relationship is moderated by structural support. Design/methodology/approach A total of 349 tricycle drivers in the Philippines were randomly selected and served as the respondents of this study. To determine if there is a significant relationship between the variables, structural equation modeling was used. Findings Tricycle drivers denoted that the more positive their perceived behavior control and personal attitude is, the greater their entrepreneurial intention is likely to be. Hence, the relationship of perceived behavioral control and personal attitude on entrepreneurial intention is moderated by perceived structural support. Originality/value By learning individuals’ perceived behavioral control, personal attitude and their entrepreneurial intention of specific classes of people, specifically tricycle drivers, it is possible to assess the feasibility of entrepreneurial efforts initiated by the government even before it is implemented, avoiding wastage of both times, resources and effort.

Theory of planned behavior, ethics and intention of conscious consumption in Slow Fashion Consumption

2022 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Jordana Soares de Lira ◽  
Marconi Freitas da Costa
Keyword(s):  
Theory Of Planned Behavior ◽  
Planned Behavior ◽  
Structural Equation ◽  
Online Survey ◽  
Behavioral Control ◽  
Equation Modeling ◽  
Perceived Behavioral Control ◽  
Ethical Considerations ◽  
Content Type ◽  
Slow Fashion

PurposeThis study seeks to investigate the influence of the theory of planned behavior (TPB), of the conscious consumption intention and of the consumer ethical considerations, on Slow Fashion Consumption in the region known as Agreste Pernambucano, in Brazil, which is known for being an apparel manufacturing area.Design/methodology/approachTo achieve this purpose, descriptive quantitative research using non-probabilistic sampling was conducted. Data were collected through an online survey and distributed through the snowball technique. The sample consists of 486 respondents and relies on structural equation modeling for data analysis.FindingsThe results highlight that the Slow Fashion Consumption, in the scope of Local Productive Arrangement (LPA) of clothing manufacturing in the Agreste region, is influenced by the intention of conscious consumption, the ethical considerations in consumer behavior and the perceived behavioral control. Moreover, the results highlight the role of the influence of subjective norms both in the attitudes of consumers and the intention of conscious consumption.Originality/valueThe primary contribution of this study is to demonstrate that perceived behavioral control is positively associated with Slow Fashion Consumption, which, in turn, shows that respondents believe they have control over their sustainable actions.

When in Rome, do as the Romans do

2019 ◽  
Vol 122 (6) ◽  
pp. 1953-1967
Author(s):  
Mumtaz Ali Memon ◽  
Muhammad Zeeshan Mirza ◽  
Bibiana Lim ◽  
Waheed Ali Umrani ◽  
Mohamed Ayyub Hassan ◽  
...  
Keyword(s):  
International Students ◽  
Structural Equation ◽  
Local Food ◽  
Behavioral Control ◽  
Tourism Industry ◽  
Equation Modeling ◽  
Perceived Behavioral Control ◽  
Practical Consideration ◽  
Content Type ◽  
The Impact

Purpose International students are considered as a huge and potentially lucrative segment for various products of the tourism industry in Malaysia. One of the tourism products is the local food they consume. The purpose of this paper is to investigate key factors that contribute to international students’ intention to consume Malay food. Drawing on the theory of planned behavior (TPB), the present study examines the impact of attitude, subject norm and perceived behavioral control (PBC) on international students’ intention to consume Malay food. Design/methodology/approach A quantitative approach using self-administered questionnaire was adopted. A total of 163 samples were collected from international students studying in five different Malaysian higher education institutions. A partial least squares structural equation modeling technique was used to test the hypothesized model. Findings The findings highlight that attitude, subject norms and PBC significantly motivate international students to consume local food. The subject norm toward consuming local food was revealed as the strongest predictor of international students’ intention to consume Malay food. Originality/value Although this is one of the early studies that uses the TPB in assessing the factors that influence international students’ intention to consume local food, this paper is driven by and aimed for practical consideration and thus making a significant contribution to practice. Specifically, the findings of the present study provide important implications for tourism industry practitioners to plan and implement initiatives that may promote local food among international students studying in Malaysian institutions.

scholarly journals Enabling transformative value creation through online weight loss services

2020 ◽  
Vol 34 (6) ◽  
pp. 797-808
Author(s):  
Heini Taiminen ◽  
Kimmo Taiminen ◽  
Juha Munnukka
Keyword(s):  
Weight Loss ◽  
Structural Equation ◽  
Behavioral Control ◽  
Well Being ◽  
Service Research ◽  
Perceived Behavioral Control ◽  
Subjective Well Being ◽  
Content Type ◽  
Actual Weight ◽  
Service Period

Purpose This study aims to understand how online weight loss services could help customers achieve a durable change. The particular focus is on exploring the roles of value co-creation and well-being outcomes in reinforcing the transformative value potential, which is argued to be realized as customers’ intentions to continue a healthier lifestyle after the service period has ended. Design/methodology/approach Data was collected from the participants of an online weight loss service (n = 498), and a conceptual research model was tested using structural equation modelling. Findings The results imply that compliance with the guidelines and social support are two value co-creation activities that can influence the well-being outcomes of transformative services (i.e. perceived behavioral control and satisfaction with one’s achievements). These well-being outcomes help attain the transformative value potential of online weight loss services. However, the actual weight loss affected the transformative value potential only through customers’ satisfaction with their achievements as a subjective well-being outcome. Originality/value This study provides insight into the transformative value potential of services in the weight loss context. This study contributes to the transformative service research by focusing on the role of online services in reinforcing a durable change through the co-creation of value and improvements in customers’ well-being.

Retirement village buying intention

2020 ◽  
Vol 32 (7) ◽  
pp. 1451-1473
Author(s):  
Siew Imm Ng ◽  
Fang Zhao ◽  
Xin-Jean Lim ◽  
Norazlyn Kamal Basha ◽  
Murali Sambasivan
Keyword(s):  
Structural Equation ◽  
Behavioral Control ◽  
Well Being ◽  
The Elderly ◽  
Equation Modeling ◽  
Future Research ◽  
Perceived Behavioral Control ◽  
Content Type ◽  
Retirement Village ◽  
Role Of Religion

Purpose The well-being of the elderly is a growing issue of concern for countries around the world. One way to enhance the elderly well-being is to provide housing options suitable to their needs and lifestyle. Retirement village is an accommodation concept foreign to the Malaysian population. Therefore, the purpose of this paper is to bridge this literature gap by analyzing factors that may inhibit or motivate the buying intention of a retirement village unit among the elderly in Malaysia. Design/methodology/approach Data were collected from 261 Malaysian elderly and analyzed using structural equation modeling PLS. Findings The results indicated that attitude, subjective norm, perceived behavioral control and social sustainability were significant predictors that explained elderly buying intention of retirement village. Originality/value The study also found a significant moderating role of religion in attitude–intention relationship. The paper concludes with the study’s implications, limitations and recommendations for future research.

scholarly journals Behavioral barriers of tuberculosis notification in private health sector: policy implication and practice

2020 ◽  
Vol 25 (4) ◽  
pp. 307-318
Author(s):  
Ayat Ahmadi ◽  
Leila Doshmangir ◽  
Vladimir Sergeevich Gordeev ◽  
Bahareh Yazdizadeh ◽  
Reza Majdzadeh
Keyword(s):  
Private Sector ◽  
Structural Equation ◽  
Structural Equation Models ◽  
Behavioral Control ◽  
Health Sector ◽  
Perceived Behavioral Control ◽  
Cross Sectional ◽  
Content Type ◽  
Behavioral Determinants

PurposeUnderreporting of new tuberculosis (TB) cases is one of the main problems in TB control, particularly in countries with high incidence and dominating role of a private sector in TB cases diagnosing. The purpose of this paper was to explore behavioral determinants of underreporting of new TB cases among private sector physicians in Iran.Design/methodology/approachThe authors conducted a population-based, cross-sectional study of physicians working in private clinics. The data collection tool was designed using the theory of planned behavior (TPB). The authors used structural equation models with maximum likelihood estimation to examine attitude toward the notification behavior.FindingsOf 519 physicians, 433 physicians completed the questionnaire. Attitude toward notification had the highest score (mean score = 87.65; sd = 6.79; range: 0–100). The effect of perceived behavioral controls on the notification behavior ((β^) = 0.13; CI: 0.01–0.25) was stronger than the total effect of attitude ((β^) = 0.06; CI: 0.00–0.12) and subjective norms ((β^) = 0.01; CI: −0.00–0.03) on the behavior. However, the attitude was the main predictor of intention and justified 46% of the intention variance. Intention had a significant effect on the behavior ((ß^) = 0.09; CI: 0.1–0.16).Practical implicationsConsidering stronger effect of perceived behavioral control on the behavior, interventions aiming at facilitating notification process would be more effective than those aiming at changing the attitude or enhancing intention among physicians.Originality/valueTo the best of our knowledge, no other study previously explored determinants of underreporting from the behavioral and cognitive perspective. Specifically, the authors explored the role of the TPB constructs in predicting intention to notify new TB cases.

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