An analytic network process approach for the election of green marketable products

2015 ◽  
Vol 22 (6) ◽  
pp. 994-1018 ◽  
Author(s):  
Ratapol Wudhikarn ◽  
Nopasit Chakpitak ◽  
Gilles Neubert

Purpose – In this study, an optimal green product is selected from three newly developed ecological products and a non-environmentally friendly product. An analytic network process (ANP), used widely for multi-criteria decision making (MCDM), is applied to account for the tradeoff issues among the criteria (quality, cost and green issue) in the new green product selection processes. The paper aims to discuss these issues. Design/methodology/approach – This paper focuses on current social and consumer requirements. New product selection processes consider three major perspectives, i.e., quality, cost and environment, as criteria. The following two main methods are applied to respond to this multi-disciplinary issue: the eight quality dimensions proposed by Garvin are used to manage the quality issue, and a life cycle costing (LCC) method is applied for consideration of the cost and green issue. Therefore, the dependency issue among the criteria is considered, using a suitably selected method, the ANP method, and all the methods are applied to a real business, which produces roof tiles, for the delivery of a new optimal green product. Findings – An optimal environmentally friendly product does not overcome the existing toxic product of the focused company. The environmental performance is necessarily balanced by the quality and cost capabilities. Research limitations/implications – This paper focuses on the new product selection of roof tile products. The criteria or measuring indicators may be dissimilar, and cannot be applied to other products. Practical implications – The proposed approach can be applied to other manufacturing companies or services to allow decision makers to make better determinations for a comprehensive dependency problem. The managers can apply the proposed model to benchmark the considered products as well as to find the weaknesses of products. Originality/value – This method considers the relationship among quality, cost and environment for newly developed green products. The method produces better results than former MCDM studies which did not account for the dependency issue among the criteria.

2020 ◽  
Vol 31 (7) ◽  
pp. 1391-1416
Author(s):  
Esra Kurt Tekez ◽  
Gökhan Taşdeviren

PurposeThe purpose of this paper is to evaluate the impact of lean criteria on leanness as well as prioritize them, taking the relationships between dimensions into consideration for manufacturing enterprises.Design/methodology/approachThis study considers leanness over quality, cost, delivery and innovation (QCDI) performance dimensions. Twenty eight criteria related with these dimensions were determined that are focused on manufacturing organizations and then fuzzy analytic network process (ANP) approach was used to determine the influence value of each criterion on leanness.FindingsThe existing literature shows a lack of studies on systematically measuring the impact of lean criteria on leanness. To fill the gap, this paper presents a fuzzy ANP approach. Firstly interactions between the performance dimensions were configured. Then, according to the relationship, weights were obtained while taking the network structure that allows dynamic multidirectional relationships for interdependencies among performance dimensions into consideration. This provides a more accurate approach for determining the impact value on leanness performance in real-life decision-making environments.Research limitations/implicationsThe limitation of this study is that only manufacturing enterprises have been considered. Different criteria may need to be developed for service organizations.Practical implicationsThis study gives a real insight to lean practitioners in the manufacturing system. Due to the fact it is difficult to achieve all the criteria at the same time for a company, this study is significant for manufacturers, indicating which criteria should primarily be focused on in order to achieve leanness.Originality/valueApplying fuzzy ANP on interrelated QCDI performance dimensions to evaluate the impact of lean criteria on leanness is the novelty of this study in the related literature. The fuzzy ANP approach is thought to be a more suitable approach to obtain more realistic and accurate results with the power to cope with ambiguity. This study provides a systematic measurement of the influence of lean criteria, also considering interdependencies between performance dimensions. Another contribution of this study is adding innovation to the performance dimensions that are commonly known as quality, cost and delivery to assess leanness in a comprehensive manner.


2014 ◽  
Vol 25 (8) ◽  
pp. 1090-1104 ◽  
Author(s):  
Luis Ernesto Quezada and ◽  
Pedro Ivan Palominos ◽  
Rosa E. Galleguillos ◽  
Alexis H. Olmedo

Purpose – The purpose of this paper is to present a method for identifying causal relationships in a strategy map. Design/methodology/approach – A strategy map is a visual representation of the strategy of a company, which includes the strategic objectives of a company and the cause-effect relationships between them. Its network structure facilitates its representation as an analytic network process (ANP) model. The proposed method starts with a network with all possible relationships and then it deletes those relationships, which are not important. To do this, it uses the techniques of the ANP approach. Findings – It was found that ANP is a good tool for modelling a strategy map and for identifying the important relationships of a strategy map. A study case of a manufacturing is shown to illustrate how the proposed method can be used in practice. Practical implications – Normally, the cause-effect relationships between strategic objectives are generated in a subjective way. Even this way of working is widely accepted in practice, some studied have shown that the declared relationships are not necessarily valid. The proposed method provides a quantitative tool to establish the relationships between strategic objectives, which are obtained using a method (ANP) that has a strong conceptual base. This is an indication that the strategy map obtained represents in a better way the strategy of the company. Originality/value – ANP is a methodology which is used to estimate the priority of nodes with in a network. In this work ANP is used to estimate the priority of the arcs of the network. The results of application in a company represent a good indication that the method may be implemented in other manufacturing companies.


2017 ◽  
Vol 34 (9) ◽  
pp. 1551-1567 ◽  
Author(s):  
Sandeep Kumar ◽  
J.J. Thakkar

Purpose Schedule and cost overrun analysis for a typical research & development (R&D) project is necessary to identify and mitigate the non-feasible alternatives at the design stage. Typically, this should include an analysis of technological and economic factors of R&D project. This paper aims to discuss these issues. Design/methodology/approach This research proposes an integrated analytic network process (ANP) and reusable system dynamics (SD) model for a quick and strategically consistent decision making. The technological and economic factors of R&D project were first identified and compiled through a systematic literature review. An ANP model was first developed for calculating Risk Priority Index (RPI) for set of technological and economic factors. The computed RPI are considered as an input to SD models. Two SD models (technological and economic) are developed to undertake a detailed investigation on effect of individual factor on schedule and cost overrun. The approach is exemplified for a case of government R&D project in India. Findings ANP identifies “Testing & qualification facility” and “Raw material availability” as the highest RPI factors. A detailed sensitivity analysis of SD models suggests that technological factors such as “Design Changes,” “Hidden Activities,” and “Lack of Expertise” and economic factors such as “Project delays,” “Unexpected incidents” and “Conflicts” have the highest influence on schedule and cost overrun. Practical implications The outcomes of this research can help managers to estimate the severity of various technological and economic factors on cost and schedule overrun and develop an adequate risk mitigation contingency plan. Originality/value In case of R&D projects where systems are being developed for the first time, changes are inevitable, and hence schedule and cost management plays a very important role in its success. This paper proposes an integrated reusable approach of ANP and SD for analyzing the influence of technological and economic factors on schedule and cost overrun of R&D project.


2018 ◽  
Vol 13 (1) ◽  
pp. 119-136 ◽  
Author(s):  
Ande Raja Ambedkar ◽  
Punniyamoorthy Murugesan ◽  
N. Thamaraiselvan

Purpose The experts in industry and academicians value brand resonance is the prerequisite factor in the firms of financial services. In this regard, the purpose of this paper is to model the brand resonance score (BRS) for modified customer-based brand equity (CBBE) model in mutual fund financial services using structural equation modeling (SEM) and analytic network process (ANP). Design/methodology/approach Criteria and sub-criteria relative weights are calculated from the SEM and sub-sub-criteria relative weights are measured through pair-wise comparison matrix for BRS modeling using ANP approach. Findings The brand resonance using ANP has been quantified, and BRSs of each brand through brand judgments and brand feelings criteria are calculated using two renowned Indian mutual fund services brands State Bank of India and Hong Kong and Shanghai Banking Corporation. Research limitations/implications Interdependency between sub-criteria are not explored. This research study is specific to Indian bank mutual fund services context. Practical implications Research findings provide useful guidelines for fund managers/analysts of mutual fund service firms to improve the brand resonance to investors. Originality/value The paper explained modeling BRS using ANP technique which helps organizations quantify the brand resonance effectively.


Facilities ◽  
2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Joseph H.K. Lai ◽  
Huiying (Cynthia) Hou ◽  
David J. Edwards ◽  
P.L. Yuen

Purpose This study aims to establish a rigorous model that can pragmatically evaluate the facilities management (FM) performance of hospitals. Design/methodology/approach Among the applicable performance indicators that were identified from extant literature, a focus group study shortlisted ten key performance indicators (KPIs) in four categories (safety, physical, financial and environmental) and verified their practicality. Using the analytic network process (ANP) method to process the focus group’s responses yielded importance weightings for the KPIs and developed the intended evaluation model. This model was then validated by a case study. Findings From the empirical data collected, two types of FM performance data and two scenarios of KPI scores were identified. To process these data and scores, a robust calculation method was devised and then proved useful in obtaining an overall score for holistic hospital FM performance. The case study confirmed the appropriateness and validity of the model developed. Research limitations/implications Through illustrating how the ANP method could be applied to develop an FM performance evaluation model, the study contributes knowledge to the multi-criteria decision-making domain. Despite the geographical limitation of the model established (i.e. centered around a group of hospitals investigated in Hong Kong), the study can serve as a reference for developing performance evaluation models for other buildings or infrastructures globally. Practical implications The model constitutes a practical tool for evaluating the FM performance of hospitals. Using this model on a regular basis will enable performance benchmarking and hence, continuous improvement of FM services. Originality/value The ANP model established is the first of its kind tailored for evaluation of hospital FM performance.


2019 ◽  
Vol 15 (1) ◽  
pp. 112-165 ◽  
Author(s):  
Dheeraj Chandra ◽  
Dinesh Kumar

Purpose Delivering vaccines to the children who need them requires a supply chain that is efficient and effective. In most of the developing countries, however, the unknown and unresolved supply chain issues are causing inefficiencies in distributing vaccines. There is, therefore, a great need in such countries to recognize the issues that cause delays in vaccine delivery. With this purpose, the present study aims to identify and analyze the key issues in the supply chain of basic vaccines required to immunize children in developing countries. Design/methodology/approach Based on a field survey of three states of India, in-depth review of relevant literature and experts’ opinions, 25 key issues were recognized as factors of the vaccine supply chain (VSC) and categorized into five main domains. Using integrated interpretive structural modeling and fuzzy analytic network process approaches, the issues have been prioritized to determine their relative importance in the VSC. In addition, a sensitivity analysis has been performed to investigate the priority stability of the issues. Findings The results of the analysis show that among the five domains of VSC issues, the economic domain with a weight of 0.4262 is the most important domain, followed by the management (0.2672), operational (0.2222), environmental (0.0532) and social (0.0312). Research limitations/implications This study focuses on the prioritization of VSC issues; therefore, the results of the present study can provide direction to the decision-makers of immunization programs of developing countries in driving their efforts and resources on eliminating the most important obstacles to design successful vaccination programs. Originality/value To the authors’ knowledge, this paper is first to provide a direction to the decision-makers in identifying and managing important issues through the use of an analytical approach.


2020 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Antonio Carrizo Moreira ◽  
Luis Miguel D.F. Ferreira ◽  
Pedro Silva

PurposeThe purpose of this paper is to explore the applicability of the failure mode and effects analysis (FMEA) as an effective tool for decreasing failure risk in the early phase of the new product development (NPD), which adds to existing literature on the application of FMEA in NPD.Design/methodology/approachThrough the application of action research (AR) methodology, it was possible to develop a case study examining the use of FMEA to decrease NPD risk in an early phase of NPD execution.FindingsThe importance and immediate gains of identifying NPD failures support FMEA's usefulness for NPD risk decrease. Moreover, its user-friendliness, timeliness and cost advantages facilitate the introduction of FMEA in the early phase of NPD execution.Originality/valueFMEA is a well-known method used in manufacturing companies to identify and correct failures in products, processes and systems. This article explores the lack of practice-oriented evidence on the use of FMEA in the early phase of NPD execution and provides support to its applicability and effectiveness.


2018 ◽  
Vol 13 (1) ◽  
pp. 137-155 ◽  
Author(s):  
Javad Khazaei Pool ◽  
S. Mohammad Arabzad ◽  
Sobhan Asian ◽  
Milad Fahimi ◽  
Reza Verij Kazemi

Purpose This paper aims to provide a quantitative basis to analytically determine the ranking of the brand personality of Adidas, Asics, Nike, Puma and Saucony brands among Iranian customers via a conventional multi-criteria decision-making (MCDM) method. Design/methodology/approach Data for determining the importance of evaluation criteria and ranking of brands are gathered by means of distributing questionnaires among a group of Iranian customers of sport shoes, as well as some industrial experts. The fuzzy analytic network process (FANP) was used to rank the brands with regard to dependencies between criteria and alternatives. Findings The results indicate that FANP is a capable method which provides invaluable insights for strategic marketing decisions in the sport product industry. Results show Adidas has the best performance in the sports shoe market compared to the other four brands. In this study, it was found that expertise sophistication was the most important criterion among Aaker’s five main criteria. Originality/value The value of this paper is applying FANP decision-making method for ranking sport shoe brands. This method has not been commonly used in the area of marketing, hence it is added to the pool of techniques used in ranking brands. In addition, evaluation and ranking of brands can be very useful for both academic research and practice. Researchers can benchmark the competences of each brand through evaluating them, and industrialists can extract the competitive advantages of the selected brands.


2019 ◽  
Vol 26 (2) ◽  
pp. 395-433 ◽  
Author(s):  
Rohit Titiyal ◽  
Sujoy Bhattacharya ◽  
Jitesh J. Thakkar

Purpose The purpose of this paper is to apply a multi-criteria decision-making (MCDM) framework to evaluate distribution strategies for an e-tailer. An application of MCDM method, the hybrid DANP–VIseKriterijumska Optimizacija I Kompromisno Resenje (VIKOR) model, is used for e-tailers’ distribution strategy evaluation. The choice of distribution strategies under various dimensions is evaluated. Design/methodology/approach The authors used a hybrid MCDM model to solve the decision-making framework, which combines Decision-Making Trial and Evaluation Laboratory (DEMATEL), DEMATEL-based analytic network process and VIKOR method. Data were collected from the experts (e-tail manager, logistics manager, operations manager and distribution center (DC) manager) using two questionnaires, first for the influential relationship among the criteria and dimensions and second for a performance rating of each alternative (distribution strategies) against each criterion. Findings DANP with VIKOR method prioritizes the distribution strategies in the following order: DC shipment, drop shipment, click and collect, store shipment and click and reserve. Performance gap was calculated based on the VIKOR method to provide distribution strategies to an e-tailer under different situations. The authors infer that in developing country, product characteristics and transportation have a major influence on deciding the distribution strategy. Practical implications Decision-making framework will provide e-tail mangers a knowledge-based understanding to select the distribution strategy under the different situations related to the performance, product, e-tailer and external characteristics for smooth order fulfillment process. The insights developed by this research provide a framework for rational decision making in distribution strategy selection in e-business. Originality/value This is the first kind of a study which offers a decision framework for e-tail managers on how to choose distribution strategies under different situations which are related to the performance, product, e-tailer and external characteristics.


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