scholarly journals New motherhood: a moment of change in everyday shopping practices?

2014 ◽  
Vol 15 (3) ◽  
pp. 211-226 ◽  
Author(s):  
Kate Burningham ◽  
Susan Venn ◽  
Ian Christie ◽  
Tim Jackson ◽  
Birgitta Gatersleben

Purpose – The purpose of this paper is to draw on data from 16 interviews (two each with eight women) to explore some of the ways in which everyday shopping may change as women become mothers. The meanings, practices and implications of the transition to motherhood have long been a topic for sociological inquiry. Recently, interest has turned to the opportunities offered by this transition for the adoption of more sustainable lifestyles. Becoming a mother is likely to lead to changes in a variety of aspects of everyday life such as travel, leisure, cooking and purchase of consumer goods, all of which have environmental implications. The environmental impacts associated with such changes are complex, and positive moves toward more sustainable activities in one sphere may be offset by less environmentally positive changes elsewhere. Design/methodology/approach – This paper draws on data from 16 interviews (two each with eight women) to explore some of the ways in which everyday shopping may change as women become mothers. Findings – This paper focuses on the ways in which modes and meanings of everyday shopping may shift through the transition to mother, and on indicating any potential sustainability implications. The paper explores the adoption of more structured shopping and of shifting the mode of grocery shopping online or offline. The paper draws attention to the way in which practices are embedded and interrelated and argue that more consideration needs to be given to the influence of all household members. Originality/value – The question here is not whether women purchase different products or consume more once they have a child, but rather how does the everyday activity of shopping for groceries and the meanings it has change with new motherhood and what sustainability implications might this have? In this context, this paper provides a novel addition to research on new mothers and consumption.

2017 ◽  
Vol 9 (2) ◽  
pp. 107-132 ◽  
Author(s):  
Anusha Sreeram ◽  
Ankit Kesharwani ◽  
Sneha Desai

PurposeThis paper aims to conceptualize and test an integrated model of online grocery buying intention by extending technology acceptance model by adding several antecedents of online grocery shopping behaviour such as physical effort, time pressure, entertainment value, product assortment, economic values, website design aesthetics, etc. The ultimate dependent variable was consumer’s satisfaction with buying process of grocery product via online platform. Design/methodology/approachThe model was tested over online grocery shoppers using structural equation modelling approach. To enhance the validity of the finding, common method bias and social desirability bias were also assessed. FindingsAs product assortment was found to have a significant impact on both perceived ease of use and perceived usefulness, it supports the notion of one-stop solution as a major driver to attract buyers to buy groceries online. Findings also highlight the importance of entertainment value and economic value as key variables which shape the buyer’s satisfaction and purchase loyalty behaviour. Overall, the results support the proposed model. Practical/implicationsThe findings of this study would be helpful for online marketers to get more website visits and to increase conversion rates, i.e. getting their visitors to spend more time on the website and to make purchase. Originality/valueThis integrated framework tested here is quite comprehensive in nature, as it includes the influence of time pressure, physical effort and product assortment on online buying behaviour. These basic yet important variables to study, especially when the industry (online grocery shopping) is still in its nascent stage, are missing from the literature. The present study also involves a rigorous data analysis process followed by assessment of common method bias and psychometric property test. Such approach is rare in existing body of knowledge. The study uses S-O-R framework for hypothesis and model development, which is also rare in context of online grocery shopping.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Lee-Andra Bruwer ◽  
Nkosivile Welcome Madinga ◽  
Nqobile Bundwini

PurposeThe purpose of this paper is to determine the key factors influencing the adoption of grocery shopping and to examine the moderating effect of education between antecedents of the adoption of grocery shopping apps and user attitude and intention to purchase.Design/methodology/approachThis study adopted partial least squares structural equation modeling (PLS-SEM) to evaluate the relationship between the latent variables: perceived usefulness, perceived ease of use, attitude and intention to use grocery shopping apps. Partial least squares multigroup analysis (PLS-MGA) was used to examine the moderating effect of education. A total of 305 grocery shopping apps users were surveyed using a structural questionnaire.FindingsThe results indicated that all the factors considered in the framework were significant in predicting the intention to use the grocery shopping apps. The findings show that education has no significant impact on any relationship.Practical implicationsA better understanding of the factors that affect the acceptance of mobile grocery shopping apps is important for developing better strategic management plans.Originality/valueThis is one of the first studies to research the adoption of grocery shopping apps in a developing country, as well as the first to focus on consumers in South Africa.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Juan Carlos Ríos-Fernández

PurposeThis paper aims to study the use of cool roof technology to avoid unnecessary energy consumption in supermarkets. This will allow to reduce and even cancel the heat absorbed by the roofs, transferring it to the buildings and thus, creating more sustainable cities.Design/methodology/approachThirteen real supermarkets with cool roofs were analysed in Australia, Canada, the USA and Spain. An analysis of so many supermarkets located in different parts of the world with different climatic zones has allowed an inductive analysis, obtaining real data of energy consumption associated with the air conditioning installations for a year with and without implementing the cool roof technology.FindingsThe paper provides insights on how the use of cool roof managed to reduce the need for energy for heating, ventilating and air conditioning by between 3.5 and 38%. Additionally, this technology reduces the annual generation of carbon dioxide (CO2) emissions per square meter of supermarket up to 2.7 kgCO2/m2. It could be an economical technology to apply in new and old buildings with a period of average economic recovery of four years.Research limitations/implicationsBecause of the chosen research approach, the research results may be generalisable. Therefore, researchers are encouraged to test proposals in construction with other uses.Practical implicationsThe paper includes economic and environmental implications for the development of cool roof technology and smooths the way for its implementation to increase energy efficiency in commercial buildings.Originality/valueThis paper is an innovative contribution to the application of cool roof technology as a source of energy savings in commercial construction through the analysis of supermarkets located in different countries with different climate zones. This will help other researchers to advance in this field and facilitate the implementation of the technology.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Damian Ruth ◽  
Frances Gunn ◽  
Jonathan Elms

PurposeThe purpose of this paper is to explore the everyday tasks and activities undertaken by retailer entrepreneurs and owner/managers when they strategize. Specifically, it interrogates the nature of the intuitive, idiosyncratic strategic agency of a retail owner/manager.Design/methodology/approachThrough adopting a combination of phenomenological and narrative approaches, focussing on illuminating the everyday operational and strategic practices of one retail entrepreneur and owner/manager, a richly contextualized, ideographic account of the procedures and outcomes of their strategizing is provided.FindingsBy revealing narratives that are seldom obvious – often kept behind the counter, and not on display – the authors are able to unravel the social reality of the retailer's decision-making, and the influences of identity, connections with customers and community, emotions and the spirit, and love and family. This study also illuminates how entrepreneurs retrospectively make sense out of the messiness of everyday life particularly when juggling the melding of personal and business realities.Research limitations/implicationsThis paper explores the experiences and reflections of the decision-making of one retail entrepreneur manager within a particular business setting. However, the use of an ideographic approach allowed for an in depth investigation of the realities of strategic practices undertaken by a retail owner that may be extrapolated beyond this immediate context.Originality/valueThis paper develops original insights into the retailer as an individual, vis-à-vis an organization, as well as nuanced understanding of the actual nature of work undertaken by retail entrepreneurs and owner/managers. To this end, this paper contributes to the “strategy-as-practice” debate in the strategic management literature, and to narrative analysis and advances insights to the perennial question: “what is a retailer?”.


Author(s):  
Mary Jane Kehily

Mary Jane Kehily considers the phenomenon of young motherhood in the UK through policy and popular discourse. She looks at how women make the transition to motherhood in new times, to argues that early motherhood occupies a distinctive place within the context of late modern social change, marked by changing gender relations and women’s increased participation in the workforce. At a time when most women are delaying the birth of their first child, differences between women may be polarised and compounded by the experience of becoming a mother. She explores the way social differences between women may be played out in the cultural sphere of representations and practices of consumption. She argues that the stigmatised figure of early motherhood, configured colloquially as the marginal ‘pramface girl’ can be understood within the context of the local – community, family, biography and intergenerational perspectives.


2016 ◽  
Vol 69 (2) ◽  
pp. 449-488 ◽  
Author(s):  
Christopher J. Nygren

AbstractTitian paintedChrist with the Coinfor Alfonso d’Este around 1516. The painting served as the cover piece for a collection of ancient coins and has been read as a commentary on politics and taxation. Instead, this article reveals how the painting reconfigured Alfonso’s interaction with ancient coins, transforming the everyday activity of the collector into an occasion of spiritual reformation. Reading numismatic antiquarianism against the exegetical tradition that accrued around the Gospel pericope (Matthew 22:21) reveals the painting as the nexus of two regimes of virtue — one Christian, one classical — both of which turn upon coins as manifold objects.


2011 ◽  
Vol 43 (12) ◽  
pp. 3011-3029 ◽  
Author(s):  
Stewart Barr ◽  
Gareth Shaw ◽  
Tim Coles

Proenvironmental behaviour change remains a high priority for many governments and agencies and there are now numerous programmes aimed at encouraging citizens to adopt sustainable forms of living. However, although programmes for addressing behaviour change in and around the home are well developed, there has been significantly less attention paid to activities beyond this site of practice. This is despite the environmental implications of consumption choices for leisure, tourism, and work-related activities. Through focusing on sites of practice as a key framing device, this paper uses data from a series of in-depth interviews to identify three major challenges for academics and practitioners concerned with understanding and promoting more environmentally responsible behaviour. First, attention must shift beyond the home as a site of environmental practice to consider the ways in which individuals respond to exhortations towards ‘greener’ lifestyles in other high-consumption and carbon-intensive settings, Second, in broadening the scope of environmental practice, policy makers need to revisit their reliance on segmentation models and related social marketing approaches. This is in the light of data that suggest those with strong environmental commitments in the home are often reluctant to engage in similar commitments in other sites of practice. Third, researchers and policy makers therefore need to move beyond the traditional ‘siting’ of environmental practice towards a spatially sophisticated conceptualisation that accounts for the multiple settings of consumption through mapping the relationships that exist between sites of practice.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Ing Grace Phang ◽  
Bamini K.P.D. Balakrishnan ◽  
Hiram Ting

Purpose The COVID-19 pandemic took the world by surprise in early 2020. The preventive measures imposed by many countries limited human movement, causing uncertainty and disrupting consumption patterns and consumer decision-making. This study aims to explore consumers’ panic buying (PB) and compulsive buying (CB) as outcomes of the intolerance of uncertainty (IU). The moderating role of sustainable consumption behaviours (SCBs) (e.g. quality of life [QOL], concern for future generation and concern for environmental well-being) were also tested to raise awareness of responsible and mindful consumption amongst the society and business stakeholders. Design/methodology/approach To empirically examine the grocery shopping behaviours of Malaysian consumers during COVID-19, a total of 286 valid grocery consumer survey responses based on a purposive sampling were collected and analysed during the movement control order period between March and July 2020. Findings The findings confirmed the statistically significant impact of IU on both PB and CB and the impact of PB on CB behaviour. Amongst the three SCBs tested, only QOL significantly moderated the relationship between the IU and PB. Originality/value To the best of the authors’ knowledge, this is the first study to construct a framework of consumers’ PB and CB during the pandemic, building upon the stimulus-organism-response model and the concepts of IU and SCB. This study further serves as the pioneering study on the moderating role of SCB in consumer behaviour research in the pandemic context, whereby consumers’ QOL significantly moderates the relationship between their IU and PB. This study has also drawn specific implications for grocery retailers and government agencies for retail and policy planning to promote positive social transformation in consumer buying behaviours during a pandemic or crisis.


2021 ◽  
Vol ahead-of-print (ahead-of-print) ◽  
Author(s):  
Riccardo Cimini

PurposeThis paper includes a systematic and bibliometric review of research products that address risk culture published between 1996 and 2019.Design/methodology/approachThe Preferred Reporting Items for Systematic Reviews and Meta-Analyses (PRISMA) protocol has been followed for the systematic literature review. As to the bibliometric analysis, a network helps the readers to identify the most prominent research, if any, in terms of mutual references.FindingsRisk culture has been extensively investigated under different perspectives by scholars who belong to a research community not so much integrated in terms of reciprocal references.Practical implicationsManagers, policy makers and politicians should learn that it is important to understand risk culture because the effectiveness of corporate strategies and reforms pass also through cultural values of people that determine their conduct in the everyday lives.Originality/valueBeing still lacking, this article contributes to the literature by providing a novel theoretical framework that reconciles the different approaches through which risk culture has been investigated. The framework explains that behind risk culture there are always people and their behaviour facing risk and uncertainty. In the extent, bounded rationality might produce (mis)perceptions of risks, a large variety of human behaviour, and so different risk cultures can be observed.


2020 ◽  
Vol 10 (3) ◽  
pp. 1-10
Author(s):  
Michael Ward

Learning outcomes The case presents a significant amount of information on the outbreak of COVID-19 and the expected impact on the economy. Although the case is necessarily concise, several links are given to the online articles and video material on which the case is based. This allows participants to deepen their knowledge of the virus and their understanding of its likely economic impact. To frame the discussion, several philosophies, ranging from Libertarianism to Marxism, are lightly expounded. Readers will need to consider divergent ideas; the sanctity of human life versus the monetary value of a life; the hysteria evoked by COVID-19 deaths versus the placid acceptance of an annual 66,000 deaths by another disease – TB; and the differential economic impact of the virus across extremes of inequality. Perhaps, the key issue relates to the skewness in the death rate: Should young people’s livelihood be sacrificed for a few old people about to die anyway? The case also illustrates the essence of a dilemma – a situation in which a difficult choice has to be made between two or more alternatives, especially ones that are equally undesirable. Case overview/synopsis In March 2020, South African President Cyril Ramaposa ordered a 21-day national “lockdown” to enable and enforce social distancing in an effort to slow the spread of the COVID-19. Many other countries had already taken similar steps, but in a country with 43,000 murders annually, South Africa’s response to only 11 COVID-19 deaths and 1,071 cases was both rapid and harsh. Schools, businesses, social areas and parks were closed. Medical emergencies, essential services and weekly grocery shopping were the only permissible activities. Two weeks after lockdown, there were 1,845 cases and 18 deaths, a far cry from the predicted 30,000 cases and 300 deaths, estimated on the basis of the three-day doubling rate at the start of lockdown. Many businesses, pulverised by closure, daily wage earners and those fearful of losing jobs were hopeful that the lockdown would not be extended. In a country with immense inequality, how would the masses under the age of 65 years, already in poverty and now with their lives pulled apart by an imported disease of the wealthy, respond to extended social and economic deprivation followed by bailouts for business? Complexity academic level MBA and Executive Education Supplementary materials Teaching Notes are available for educators only. Subject code CSS: 11 Strategy.


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