The relationship among social influence, perceived value, and usage intention in social networking sites

2013 ◽  
Author(s):  
Yung-Shen Yen
Keyword(s):  
Social Influence ◽  
Social Networking ◽  
Social Networking Sites ◽  
Perceived Value ◽  
The Relationship

scholarly journals Female Users’ Behavioral Intention to Purchase in Social Commerce through Social Networking Sites

2021 ◽  
Vol 6 (2) ◽  
pp. 137
Author(s):  
Phyo Min Tun
Keyword(s):  
Social Influence ◽  
Social Networking ◽  
Social Networking Sites ◽  
Structural Equation ◽  
Online Survey ◽  
Equation Modeling ◽  
Social Commerce ◽  
Intention To Purchase ◽  
The Relationship ◽  
Positive Effect

The present study aims to discover the relationship among social influence, verbal influence, easiness, trust, enjoyment, and intention to purchase in social commerce (S-Commerce), particularly by female users of social networking sites (SNS). A total of 280 responses were collected from female SNS users through an online survey. The obtained data were further examined for normality, construct validity, reliability, and model fit, using Structural Equation Modeling (SEM) to test the hypotheses. This study confirmed that social influence had a significant effect on verbal influence and trust; meanwhile enjoyment was influenced by trust and easiness. The results also revealed that trust and enjoyment had a positive effect on intention to purchase products or services from social commerce by the female SNS users. Moreover, verbal influence provided an impact on trust and easiness; while the relationship between social influence and enjoyment, easiness, and trust was not significant. These results contribute to offering fruitful insights for sellers and vendors of social commerce in attracting and acquiring the attention of female customers; as a result, it leads to achieving higher profits and flourishing business activities in social commerce.

Understanding users’ switching intentions and switching behavior on social networking sites

2017 ◽  
Vol 69 (2) ◽  
pp. 201-214 ◽  
Author(s):  
Chun-Nan Lin ◽  
Hsiu-Yu Wang
Keyword(s):  
Data Collection ◽  
Social Networking ◽  
Social Networking Sites ◽  
Perceived Value ◽  
The Body ◽  
Theory And Practice ◽  
Switching Behavior ◽  
Business Strategies ◽  
Content Type ◽  
The Relationship

Purpose The purpose of this paper is to explore the relationship between social networking sites (SNSs) users’ switching intentions and switching behavior. With regard to the former, the authors focus on three factors (perceived value, trust, and perceived risk), and investigate whether and to what extent habit moderates the relationship between SNS-switching intention and actual switching behavior. Design/methodology/approach Data collection for this study was carried out using an anonymous survey. The questionnaire was devised based on the literature review. It consisted of a total of 34 items, all of which used the seven-point Likert scale, and was divided into nine sections. Data collection lasted for approximately three months from March to May 2015. Data analysis used SPSS and SmartPLS statistical software packages. First, the descriptive statistics were computed. Next, reliability as a measure of internal consistency was calculated. Then, the relations between all factors were explored. Findings Before they switch, users usually evaluate the perceived values and risks of the SNSs they might join, as well as establish the degrees of trust with respect to those networks. Hence, this study is potentially useful to SNS providers planning their business strategies, and/or seeking to optimize their services based on a detailed understanding of the concerns of users and potential users. Originality/value This study is of considerable importance to the future development of research on switching intention behavior theory and practice, adding to the body of work on specific frameworks that explain the SNS-switching intention and behavior. The main theoretical implication is that the epistemic value component of the perceived value may not significantly affect switching intentions, at least in the SNS context. In addition, the results regarding the moderating effects of habits are a useful confirmation, in the SNS context, of the findings of a small but important body of prior studies.

scholarly journals #SocialMedia: Exploring the Relationship of Social Networking Sites on Body Image, Self-Esteem, and Eating Disorders

2017 ◽  
Vol 3 (2) ◽  
pp. 205630511770440 ◽  
Author(s):  
Sara Santarossa ◽  
Sarah J. Woodruff
Keyword(s):  
Body Image ◽  
Eating Disorder ◽  
Social Networking ◽  
Social Networking Sites ◽  
Online Survey ◽  
Self Esteem ◽  
Social Networking Site ◽  
Dependent Relationship ◽  
Relationship Of ◽  
The Relationship

The aim of this study was to investigate whether problematic social networking site (SNS) use (i.e., degree of dependent relationship with SNSs), total SNS time/day, total SNS friends, and specific SNS activities were related to body image (BI), self-esteem (SE), and eating disorder (ED) symptoms/concerns. A sample of young adults ( N = 147) completed an online survey which measured SNS usage, problematic SNS use, BI, SE, and ED symptom/concerns. The findings revealed that females and males spent 4.1 ± 3.9 and 2.9 ± 2.8 hr on SNS, respectively, with the majority of time spent lurking (i.e., looking at another users’ profile but not actually communicating with them). Furthermore, problematic SNS use was found to be related to BI, SE, and ED symptoms/concerns. Moreover, SNS activities, such as lurking and posting comments on others’ profiles, were found to be related to BI, whereas SNS total time was found to be related to ED symptoms/concerns. Overall, this study demonstrates the possible correlational influence of SNSs on BI, SE, and ED symptoms/concerns.

scholarly journals Relationship between Social Networking Sites and Observational Learning among Senior Secondary School Students in Mbaitoli Local Government Area, Imo State, Nigeria

2018 ◽  
Vol 14 (7) ◽  
pp. 324
Author(s):  
Beatrice Adanna Achilike ◽  
Chibueze Utum Mgboro ◽  
Agbasiere, Emmanuel Patrick
Keyword(s):  
Secondary School ◽  
Social Networking ◽  
Observational Learning ◽  
Social Networking Sites ◽  
Secondary School Students ◽  
School Students ◽  
Research Questions ◽  
Senior Secondary ◽  
The Relationship ◽  
The Way

Social Networking Sites are a type of virtual community which enables many people to interact and share ideas or interests. Social networking is rapidly changing the way the world is doing virtually everything, from the way people access information to the way people communicate and most importantly, the way they interact. This study investigated the relationship between Social Networking Sites and Observational Learning of Senior Secondary School students in Mbaitoli Local Government Area, Imo State, Nigeria. Four research questions with the corresponding hypotheses were generated. The objectives of the study centered on investigating the relationship between four social networking sites namely: Facebook, Instagram, Twitter and YouTube to observational learning. The correlational study design was adopted for the study. Simple random sampling was used to draw a sample of 560 students from the population of the study. The selfdesigned instrument was of two parts: A and B. Pearson Product Moment Correlation was used to answer the research questions while the hypotheses were subjected to critical probability level of 0.05 alpha levels. Findings to this study revealed that there is a significant positive relationship between social networking sites and observational learning; some of which include enhancement of informative endowment as in the case of Facebook, live-video functionality to stories in the case of Instagram and acquisition of vocational skills from YouTube. The paper at the end recommended that more encouragement should be given to students to enable them benefit adequately and positively from the gains of social networking channels vis-a-vis observational learning.

scholarly journals MODERATING EFFECT OF TECHNOLOGY READINESS ON ADOPTION OF GEOTAGGING TECHNOLOGY AMONG SOCIAL NETWORKING SITES (SNSS) USERS FOR SMART TOURISM

2020 ◽  
Vol 34 (1) ◽  
pp. 47-55
Author(s):  
Mohammad Badruzzaman BHUIYAN ◽  
◽  
Md. Aminul ISLAM ◽  
Md. Ziaul HAQUE ◽  
Chhanda BISWAS ◽  
...  
Keyword(s):  
Social Networking ◽  
Social Networking Sites ◽  
Partial Least Square ◽  
Technology Readiness ◽  
Performance Expectancy ◽  
Intention To Adopt ◽  
The Relationship ◽  
Moderating Role ◽  
Smart Tourism

More recently social networking sites (SNSs) users are extensively using the emerging geotagging technology for tourism motivation. The study aims to examine the relationship between determinants of geotagging technology and intention to adopt geotag technology as well as the extent to which technology readiness moderates the link between determinants of geotagging technology and intention to adopt geotag technology. Data were collected from a sample of 356 university students by using convenience sampling technique. Partial least square structural equation modelling has been used to measure the results. The empirical outcome uncovers that social influence, performance expectancy and facilitating condition are the factor that have direct impact on SNSs user’s willingness to adopt geotag for smart tourism experience. The present paper enriches UTAUT model by understanding the association between two variables namely effort expectancy and performance expectancy as well as the moderating role of the technology readiness. The findings of the study will assist to SNSs service providers by understanding the moderating role of technology readiness in the relationship between determinants of geotagging technology and intention to adopt geotag technology.

The Roles of Age, Gender, and Ethnicity in Cyberbullying

2016 ◽  
pp. 97-113
Author(s):  
Michelle F. Wright
Keyword(s):  
Social Networking ◽  
Children And Adolescents ◽  
Social Networking Sites ◽  
Future Directions ◽  
Instant Messenger ◽  
Typical Part ◽  
Relationship Of ◽  
The Relationship ◽  
Electronic Technologies

Children and adolescents have become active users of electronic technologies, with many of them blogging, watching videos, and chatting via instant messenger and social networking sites. Many of these activities have become a typical part of their lives. Electronic technologies have brought many conveniences to the lives of children and adolescents. Along with the opportunities associated with these technologies, children and adolescents are also susceptible to risks, including cyberbullying. Therefore, many researchers have become concerned with identifying which factors might predict children's and adolescents' involvement in these behaviors. Some predictors that researchers have focused on include age, gender, and ethnicity, but the findings were mixed. This chapter draws on research to review studies on the relationship of age, gender, and ethnicity to children's and adolescents' cyberbullying involvement and concludes with solutions and recommendations as well as future directions for research focused on these predictors and cyberbullying.

The relationship between dysfunctional metacognitive beliefs and problematic social networking sites use

2020 ◽  
Vol 61 (5) ◽  
pp. 593-598 ◽  
Author(s):  
Kuzeymen Balıkçı ◽  
Orkun Aydın ◽  
İpek Sönmez ◽  
Bengü Kalo ◽  
Pınar Ünal‐Aydın
Keyword(s):  
Social Networking ◽  
Social Networking Sites ◽  
Metacognitive Beliefs ◽  
The Relationship

Active and Passive Social Networking Sites Usage and Negative Emotions: A Reciprocal Relationship?

2020 ◽  
Vol 39 (3) ◽  
pp. 195-213
Author(s):  
Xin-Xue Zhang ◽  
Detlef H. Rost ◽  
Jin-Liang Wang ◽  
Katherine J Reynolds
Keyword(s):  
Mental Health ◽  
Social Networking ◽  
Social Networking Sites ◽  
Latent Variable ◽  
Negative Emotions ◽  
Reciprocal Relationship ◽  
Future Research ◽  
Variable Cross ◽  
Chinese College Students ◽  
The Relationship

Introduction: The increasing popularity of social networking sites (SNS) has stimulated research on the relationship between SNS usage and users' mental health. The current study aims to shed light on the possible reciprocal relationship between type of SNS usage and subsequent mental health among Chinese college students. Method: A latent variable cross-lagged panel analysis (two waves) was conducted (N = 266). Results showed that negative emotions (loneliness, depression) at Time 1 (T1) was positively related to both active SNS usage and passive SNS usage at Time 2 (T2). However, neither active nor passive SNS usage at T1 was found to be associated with negative emotions at T2. Discussion: In this current research, the key finding is that type of usage did not impact on users' mental health. Future research might investigate the role of individual and social factors (e.g., self-esteem and life satisfaction) in moderating the relationship between SNS use and mental health.

scholarly journals Kids R Us: Online Social Networking and the Potential for Empowerment

2010 ◽  
Vol 8 (2) ◽  
pp. 151-165 ◽  
Author(s):  
Priscilla M Regan ◽  
Valerie Steeves
Keyword(s):  
Young People ◽  
Social Networking ◽  
Social Networking Sites ◽  
Theoretical Perspective ◽  
Social Experiences ◽  
Online Social Networking ◽  
Online Media ◽  
The Relationship

Our paper examines the dynamic of surveillance and empowerment from a theoretical perspective, identifies illustrative empirical examples, and perhaps most importantly investigates the practices that maximize the empowerment potential and minimize threats to that potential.In particular, we seek to understand the ways in which young people have adopted or adapted online media in order to deepen their social experiences, build community, and resist measures that seek to limit their online speech and access to information.We posit that there are four different models of the relationship between surveillance and empowerment in the context of young people on social networking sites (SNS).We introduce each of these with a discussion of the dynamic between surveillance and empowerment in each model and some representative examples.Finally, we explore whether there are particular conditions which permit empowerment to emerge in a surveillance environment.

Sign in / Sign up

Export Citation Format

Share Document