Adolescents, Online Marketing and Privacy: Predicting Adolescents’ Willingness to Disclose Personal Information for Marketing Purposes

2012 ◽  
pp. no-no ◽  
Author(s):  
Michel Walrave ◽  
Wannes Heirman
Keyword(s):  
Personal Information ◽  
Online Marketing ◽  
Willingness To Disclose

Will it be Disclosure or Fabrication of Personal Information?

2010 ◽  
pp. 231-254 ◽  
Author(s):  
Xun Li ◽  
Radhika Santhanam
Keyword(s):  
Personal Information ◽  
Personal Data ◽  
Job Applicants ◽  
Accurate Information ◽  
Hiring Decisions ◽  
Job Applicant ◽  
Privacy Concerns ◽  
Willingness To Disclose ◽  
Information Sensitivity ◽  
Theoretical Foundations

Individuals are increasingly reluctant to disclose personal data and sometimes even intentionally fabricate information to avoid the risk of having it compromised. In this context, organizations face an acute dilemma: they must obtain accurate job applicant information in order to make good hiring decisions, but potential employees may be reluctant to provide accurate information because they fear it could be used for other purposes. Building on theoretical foundations from social cognition and persuasion theory, we propose that, depending on levels of privacy concerns, organizations could use appropriate strategies to persuade job applicants to provide accurate information. We conducted a laboratory experiment to examine the effects of two different persuasion strategies on prospective employees’ willingness to disclose information, measured as their intentions to disclose or falsify information. Our results show support for our suggestion As part of this study, we propose the term information sensitivity to identify the types of personal information that potential employees are most reluctant to disclose.

Self-Disclosure on Social Networking Sites

2015 ◽  
Vol 43 (1) ◽  
pp. 1-13 ◽  
Author(s):  
Kaan Varnali ◽  
Aysegul Toker
Keyword(s):  
Social Networking ◽  
Social Networking Sites ◽  
Personal Information ◽  
Subjective Norm ◽  
Self Disclosure ◽  
Self Monitoring ◽  
Willingness To Disclose ◽  
Independent Effects ◽  
The Impact ◽  
Public Self Consciousness

Our aim was to contribute to the understanding of self-disclosure behavior on social networking sites (SNS). Participants (N = 1,294) completed online surveys comprising measures of willingness to disclose personal information on SNS, self-esteem, SNS affinity, self-disclosure, honesty of self-disclosure, subjective norm, self-monitoring skills, and public self-consciousness. Our findings suggest that self-disclosure mediates the impact of communication-based personality characteristics on the use of SNS, and that subjective norm and SNS affinity also have significant independent effects.

scholarly journals BETWEEN ACTUAL AND VIRTUAL REALITY. TECHNOLOGIES AND FUNCTIONALITIES OF DEVICES IN THE BUYING PROCESS FROM THE PERSPECTIVE OF (POLISH) CONSUMERS

2019 ◽  
Vol 18 (3) ◽  
pp. 75-89
Author(s):  
Aldona Guzik ◽  
Grzegorz Dutka
Keyword(s):  
Virtual Reality ◽  
Social Research ◽  
Personal Information ◽  
Global Trends ◽  
Research And Innovation ◽  
Polish People ◽  
The Social ◽  
Willingness To Disclose ◽  
Social Research Institute ◽  
The Individual

In modern times, the buying process involves utilisation of technologies from the virtual world as well as appropriate devices and their functionalities. Strategies of this type are also appreciated by young Polish people for whom balancing between actual and virtual reality is becoming an intrinsic element of consumer awareness. Based on selected papers and research reports, including their own and ones not yet published, the authors of the paper present various ways of moving between two realities throughout the whole buying process, from the stage of creating needs to completion of the purchase. In this respect, they draw attention to such issues as the kind of devices and their functionalities used or preferred in this process, the differentiation of actions in the individual buying categories, the involvement of third parties in the buying process, responses to messages, and willingness to disclose personal information. In addition to the empirical character (presentation of the relevant data obtained during the research) of the study, the authors consider the extent of autonomy and rationality of consumer decisions. The paper presents empirical research as it was based on the authors’ consumer studies, the full descriptions of which, along with the conclusions, are included in two reports constituting elements of a project implemented by the Social Research Institute at the Institute of Philosophy and Sociology of the Pedagogical University of Krakow (IFiS UP) and the Interia Group, under the name ‘Studies on the construction of an innovative platform, compliant with the latest global trends and enabling creation of services in the “Shopping Assistant” model’, funded by the Regional Operating Programme for Mazowieckie Province for 2014–2020 (Priority axis 1: Knowledge Economy; Action 1.2 Research and innovation in enterprises, Sub‑measure 1.2.1 R&D projects for enterprises).

scholarly journals Estimating the Impact of ‘Humanizing’ Customer Service Chatbots

2020 ◽  
Author(s):  
Scott Schanke ◽  
Gordon Burtch ◽  
Gautam Ray
Keyword(s):  
Customer Service ◽  
Social Presence ◽  
Personal Information ◽  
The United States ◽  
Dual Channel ◽  
Willingness To Disclose ◽  
Random Draw ◽  
Buy Back ◽  
Retail Setting ◽  
The Impact

We study the impacts of ‘humanising’ AI-enabled autonomous customer service agents (chatbots). Implementing a field experiment in collaboration with a dual channel clothing retailer based in the United States, we automate a used clothing buy-back process, such that individuals engage with the retailer’s autonomous chatbot to describe the used clothes they wish to sell, obtain a cash offer, and (if they accept the offer) print a shipping label to finalize the transaction. We causally estimate the impact of chatbot anthropomorphism on transaction conversion by randomly exposing consumers to exogenously varied levels of chatbot anthropomorphism, operationalized by incorporating a random draw from a set of three anthropomorphic features: humor, communication delays and social presence. We provide evidence that, in this retail setting, anthropomorphism is beneficial for transaction outcomes, but that it also leads to significant increases in offer elasticity. We argue that the latter effect occurs because, as a chatbot becomes more human-like, consumers shift to a fairness evaluation or negotiating mindset. We also provide descriptive evidence suggesting that the benefits of anthropomorphism for transaction conversion may derive, at least in part, from consumers’ increased willingness to disclose personal information necessary to complete the transaction.

Gay, Lesbian, and Bisexual Individuals’ Perceptions

2001 ◽  
Vol 29 (4) ◽  
pp. 532-547 ◽  
Author(s):  
Jeanne M. Dorland ◽  
Ann R. Fischer
Keyword(s):  
Sexual Orientation ◽  
Free Group ◽  
Personal Information ◽  
The Other ◽  
Language Bias ◽  
Willingness To Disclose ◽  
And Bisexual

One hundred twenty-six participants who self-identified as gay, lesbian, or bisexual read a vignette of an intake counseling interview. Half of the participants read a vignette that contained heterosexist language, and the other group reviewed a vignette that was free of heterosexist language bias. The authors hypothesized that the heterosexist bias-free group would (a) perceive and rate the counselor more positively, (b) express a higher likelihood of returning to see the counselor, (c) express greater willingness to disclose personal information to the counselor, and (d) express greater comfort in disclosing sexual orientation to the counselor than would the group that reviewed the vignette with heterosexist bias. Results were consistent with all four hypotheses, with the largest effects occurring for utilization intent and for comfort disclosing sexual orientation.

Privacy Maintenance in Self-Digitization

2021 ◽  
Vol 52 (2) ◽  
pp. 7-24
Author(s):  
France Bélanger ◽  
Robert E. Crossler ◽  
John Correia
Keyword(s):  
Personal Information ◽  
Empirical Support ◽  
Privacy Concern ◽  
Perceived Benefit ◽  
Willingness To Disclose ◽  
Other Information ◽  
Continued Use ◽  
Iot Devices ◽  
Fitness Tracker ◽  
Intention To Continue

Individuals are increasingly using personal Internet of Things (IoT) devices that digitize their day-to-day lives. Those devices, however, often require substantial personal information to generate their intended benefits. For example, fitness technologies collect health, sleep, personal, and a vast array of other information ubiquitously, creating possible privacy issues for the users when fitness technology platform providers store or share their information, whether users know this or not. To explore the role of privacy perceptions in the context of continued use of fitness technologies, this study collected data from 212 fitness tracker users. We find empirical support for the importance of privacy perceptions in a user's intention to continue to use their fitness tracker. More specifically, consistent with privacy calculus research, privacy concern is negatively related to willingness to disclose information while perceived benefit is positively related to it. As an extension to calculus variables, users' expectations towards the data sharing practices of organizations also influences their willingness to disclose information. Importantly, willingness to disclose information has a direct effect on continued use intentions but also moderates the relationship between perceived benefit and users' intentions to continue using a fitness tracker. We discuss the implications of these findings for research and practice.

Trust and Perceived Risk of Personal Information as Antecedents of Online Information Disclosure

2012 ◽  
pp. 341-361
Author(s):  
Horst Treiblmaier ◽  
Sandy Chong
Keyword(s):  
Perceived Risk ◽  
Information Disclosure ◽  
Personal Information ◽  
The Internet ◽  
Online Information ◽  
Data Types ◽  
Specific Data ◽  
Willingness To Disclose ◽  
Online Vendor ◽  
Privacy Calculus

Individuals have to disclose personal information in order to utilize the manifold options of the Internet. Online users frequently trade data for benefits (privacy calculus). Trust in both the Internet and the vendor has been identified as an important antecedent to disclosing personal information online. The authors introduce the perceived risk of disclosing specific data types as an additional factor in the field of study. The results from a survey in three countries (Austria, Australia, and Hong Kong) show that the perceived risk of disclosing personal information is a stronger stimulus for the intention to provide personal information than having trust in the Internet or in the online vendor. Several significant differences are found in the relationships between the perceived risk of disclosing personal information, trust, and the willingness to disclose personal information.

scholarly journals Predicting adolescents’ willingness to disclose personal information to a commercial website: Testing the applicability of a trust-based model

2013 ◽  
Vol 7 (3) ◽  
Author(s):  
Wannes Heirman ◽  
Michel Walrave ◽  
Koen Ponnet ◽  
Ellen Van Gool
Keyword(s):  
Personal Information ◽  
Three Dimensions ◽  
Geographical Information ◽  
Integrative Model ◽  
Contact Information ◽  
Proposed Model ◽  
Willingness To Disclose ◽  
Trust Propensity ◽  
Organisational Trust ◽  
The Relationship

This study examines the relationship between the level of trust that adolescents place in a specific commercial website and their behavioural intentions to disclose four categories of personal information (identity information, geographical information, profile information and contact information) to the website. Following the integrative model of organisational trust, we hypothesise that respondents’ level of trust in a specific commercial website is determined by three dimensions of trustworthiness: ability, integrity and benevolence. In order to test the proposed model, we conducted a survey among 1042 Flemish adolescents. Analyses indicate that perceived ability and integrity predicted adolescents’ level of trust in the focal website. The respondents’ trust in the website subsequently predicted their willingness to disclose. The influence of the discerned trustworthiness beliefs was fully mediated by the level of trust adolescents had in the specific commercial website. Adolescents’ risk perception about disclosing information to this website also affected their willingness to disclose information. Finally, our analysis identified an individual’s disposition to trust (i.e. trust propensity) as significantly predicting (1) the three trustworthiness beliefs and (2) the willingness to disclose the four discerned categories of personal information. Surprisingly no significant association was found between trust propensity and adolescents’ trust in the specific commercial website.

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