OPENING THE BLACK BOX OF TECHNOLOGY ADOPTION: THE MOTIVE-TECHNOLOGY-BELIEF FRAMEWORK

2011 ◽  
Vol 08 (04) ◽  
pp. 535-555 ◽  
Author(s):  
BRENT A. ZENOBIA ◽  
CHARLES M. WEBER
Keyword(s):  
Technology Adoption ◽  
Life Experiences ◽  
Field Research ◽  
Causal Theory ◽  
Black Box ◽  
Adoption Process ◽  
Behavioral Interactions ◽  
Original Field ◽  
Conscious Processes ◽  
Primary Contribution

A qualitative empirical study explores the psychological process by which transportation consumers adopt alternatives to single occupancy vehicles. The study's findings give rise to the Motive-Technology-Belief (MTB) framework, a theory that conceives of technology adoption in terms of three mental structures: motives are inner mental reasons; technologies are tools that pertain to motives; and beliefs are associations between motives and/or technologies. Their behavioral interactions are governed by three conscious processes: selecting is the process of choosing a tool in response to an immediate need; evaluating is the process of forming beliefs about tools; and maintaining is the process of determining the functional status of tools. They are augmented by five unconscious auxiliary processes: perceiving, focusing, framing, consolidating, and acting. The primary contribution of this paper is the first coherent theory that explains some of the inner mental processes pertaining to technology adoption. However, the study described in this paper also combines existing theory with original field research to lay the foundation for a more comprehensive causal theory of the adoption process that will provide a step-by-step explanation of how events or life experiences cause a consumer's beliefs about a technology to change over time. Finally, the study identifies evaluating, selecting, maintaining, and the auxiliary processes that govern motivation as fundamental "microlaws" of innovation i.e. regular rules describing the generating processes of emergent innovations.

DECIDING TO CHANGE: AN EVENT SEQUENCE ANALYSIS OF TECHNOLOGY ADOPTION BEHAVIOR IN CONSUMERS

2013 ◽  
Vol 10 (06) ◽  
pp. 1340029 ◽  
Author(s):  
BRENT A. ZENOBIA ◽  
CHARLES M. WEBER
Keyword(s):  
Technology Adoption ◽  
Decision Process ◽  
Life Experiences ◽  
Causal Theory ◽  
Adoption Process ◽  
Mental Processes ◽  
Theoretical Justification ◽  
Consumer Adoption ◽  
Behavioral Decision ◽  
Over Time

Existing, staged models of consumer adoption behavior offer little in the way of theoretical justification, and their empirical validity is in doubt. A qualitative empirical study provides another view by exploring the behavioral decision process by which transportation consumers adopt alternatives to single occupancy vehicles. The study finds that adoption behavior consists of interplay between three conscious, cognitively distinct processes: selecting, evaluating and maintaining. All three processes are characterized in detail in this study. What emerges from the study's data is the first theory to explain the "how" of technology adoption in terms of endogenous mental processes. The study lays the foundation for a more comprehensive causal theory of the adoption process that will provide a step-by-step explanation of how events or life experiences cause a consumer's beliefs about a technology to change over time. It also identifies evaluating, selecting and maintaining as fundamental "microlaws" of innovation: regular rules that describe the generating processes of emergent innovations.

scholarly journals The Role of Dynamic Capabilities in Firm-Level Technology Adoption Processes: A Qualitative Investigation

2021 ◽  
Vol 9 (1) ◽  
pp. 25-50
Author(s):  
Kenneth Graham ◽  
Robert Moore
Keyword(s):  
Technology Adoption ◽  
Dynamic Capabilities ◽  
Field Research ◽  
Adoption Process ◽  
Business Managers ◽  
Firm Level ◽  
Adoption Of Technology ◽  
Adoption Decision ◽  
Political Actions

Increasingly, marketers rely on advances in technology to maintain competitive parity or gain competitive advantage. Yet, often, the adoption of technology is met with suboptimal results and even outright failure. Qualitative field research based on depth interviews with business managers responsible for technology adoption decisions within their respective firms is used to develop a theoretical framework explaining the technology adoption process within firms, how expectations are formed for the innovation’s performance and factors that can further influence those perceptions. Result suggest a firm’s dynamic capabilities play a central role in informing the firm’s perceptions of a technological innovation’s characteristics that drive the adoption decision. Findings also suggest that a firm’s expectations are influenced by perception of risk, internal micro-political actions, and the opportunity to observe or trial use of the technological innovation.

scholarly journals Revised distribution and phytosociological data of Orobanche coerulescens Stephan in Willd. (Orobanchaceae): Poland in relation to Central Europe

2012 ◽  
Vol 26 (1) ◽  
pp. 61-72 ◽  
Author(s):  
Renata Piwowarczyk
Keyword(s):  
Eastern Europe ◽  
Central Europe ◽  
Plant Communities ◽  
Field Research ◽  
Range Limits ◽  
Migration Routes ◽  
Original Field ◽  
Critical Revision ◽  
And Migration ◽  
North Western

Abstract Orobanche coerulescens has a Eurasian distribution. The species is classified as extinct at most of its localities at the western limit of its range. Its populations are very scarce and critically endangered in Central Europe. This work presents the current distribution of O.coerulescens in Poland, based on a critical revision of herbarium and literature data as well as results of original field research, and reviews its distribution in Central Europe (partly in Eastern Europe). Habitats, plant communities, and migration routes of O.coerulescens in Central Europe are discussed. The species was initially known in Poland from now historical localities in Pomerania and the valley of the lower Vistula. In 2000-2011 it was recorded at 9 localities in Podlasie, the Małopolska Upland (Wyżyna Małopolska), and the Łódź Hills (Wzniesienia Łódzkie). Its abundance at the localities ranged from a few to over 1000 shoots. These are the largest populations of O.coerulescens at its western and north-western range limits.

A Classroom Demonstration of the Difference between Correlation and Causality

1988 ◽  
Vol 66 (3) ◽  
pp. 801-802 ◽  
Author(s):  
E. Rae Harcum
Keyword(s):  
Life Experiences ◽  
Black Box ◽  
Research Data ◽  
The Other ◽  
Important Principle ◽  
Point Correlation ◽  
The Difference

An important principle to demonstrate in the first course in psychology is that correlation and causality are not the same. This note describes an apparatus useful in demonstrating the point: correlation does not necessarily imply causality. A black box contains a crank on one end and a flag on the other, without a connection between them. When the instructor overtly turns the crank and, in synchrony, covertly operates another mechanism to wave the flag, the students develop a strong delusion from the mere correlation of the two observed events that turning the crank causes the flag to wave. This demonstration becomes the basis for a discussion of this pitfall in interpreting both research data and life experiences.

Technology Adoption and Economic Development

2012 ◽  
pp. 58-73
Author(s):  
Taiwo E. Mafimisebi
Keyword(s):  
Economic Development ◽  
Technology Adoption ◽  
Case Studies ◽  
Agricultural Sector ◽  
Technology Development ◽  
Adoption Process ◽  
Agricultural Technologies ◽  
Improved Varieties ◽  
Cultural Conditions ◽  
African Agriculture

Africa’s economic development will result from conscious efforts directed towards diversification and increased productivity in its low-performing agricultural sector. Technology development, transfer and uptake, which are low for now, are indispensible necessities in this respect. The purpose of this chapter is to review the characteristics, importance, constraints and technology adoption process of African agriculture to identify factors that enhance or hinder technology uptake. This is with a view to isolating lessons for developers or packagers of new agricultural or other technologies for Africa, especially nanotechnology and microelectronics which are evolving and transformational. The attributes of technologies that have made desired impact in African agriculture included cheapness, simplicity, observability, visibility of results, usefulness, compatibility with existing technologies and farm- or farmer-specific socio-economic or socio-cultural conditions. Case studies of the welfare-enhancing impacts of adopted agricultural technologies were examined under use of fertilizers, improved varieties and biotechnology. Useful lessons for development and transfer of nanotechnology and micro-electronics to Africa were highlighted.

Technology Adoption and Economic Development

2010 ◽  
pp. 298-313
Author(s):  
Taiwo E. Mafimisebi
Keyword(s):  
Economic Development ◽  
Technology Adoption ◽  
Case Studies ◽  
Agricultural Sector ◽  
Technology Development ◽  
Adoption Process ◽  
Agricultural Technologies ◽  
Improved Varieties ◽  
Cultural Conditions ◽  
African Agriculture

Africa’s economic development will result from conscious efforts directed towards diversification and increased productivity in its low-performing agricultural sector. Technology development, transfer and uptake, which are low for now, are indispensible necessities in this respect. The purpose of this chapter is to review the characteristics, importance, constraints and technology adoption process of African agriculture to identify factors that enhance or hinder technology uptake. This is with a view to isolating lessons for developers or packagers of new agricultural or other technologies for Africa, especially nanotechnology and microelectronics which are evolving and transformational. The attributes of technologies that have made desired impact in African agriculture included cheapness, simplicity, observability, visibility of results, usefulness, compatibility with existing technologies and farm- or farmer-specific socio-economic or socio-cultural conditions. Case studies of the welfare-enhancing impacts of adopted agricultural technologies were examined under use of fertilizers, improved varieties and biotechnology. Useful lessons for development and transfer of nanotechnology and micro-electronics to Africa were highlighted.

The Socialization of ICTs in Ethiopia

2009 ◽  
Vol 1 (4) ◽  
pp. 13-28 ◽  
Author(s):  
Iginio Gagliardone
Keyword(s):  
Technology Adoption ◽  
International Relations ◽  
International Organizations ◽  
Nation Building ◽  
Field Research ◽  
Political Elite ◽  
History Of Technology ◽  
National Project ◽  
Extensive Field ◽  
History Of

This paper addresses how state actors in the developing world have influenced technology adoption and favoured the diffusion of certain uses of ICTs while discouraging others. Drawing upon extensive field research and looking at the evolution of ICTs in Ethiopia, it examines how a semi-authoritarian, yet developmentally oriented regime, has actively sought to mediate the – either real or imagined – destabilising aspects of ICTs while embracing them as a tool for nation-building. A constructivist framework as developed in international relations and history of technology is employed to understand how the introduction of the new ICT framework as promoted by international organizations has been mediated both by the results of the socialization of earlier technologies in Ethiopia and by the national project pursued by the local political elite.

scholarly journals Factors associated with the technology adoption in dairy agribusiness

2020 ◽  
Vol 73 (2) ◽  
pp. 9221-9226
Author(s):  
Dursun Barrios ◽  
Fernando José Restrepo-Escobar ◽  
Mario Cerón-Muñoz
Keyword(s):  
Developing Countries ◽  
Structural Analysis ◽  
Technology Adoption ◽  
Developed Countries ◽  
Internal Variables ◽  
Adoption Process ◽  
Adoption Of Technology ◽  
Factors Associated ◽  
Two Factors

The adoption of adequate technologies is essential to improve the performance of different kinds of companies. Although there is literature related to the adoption of technology in dairy agribusiness in developed countries, information about it is scarce in developing countries. The objective of this study was to explore the factors associated with the adoption of technology by dairy agribusiness. A structural analysis was conducted to evaluate the relationships between the internal variables of Antioquia province farms, Colombia, and their technology adoption process. This process was explained by two factors: production-related variables and management-dependent traits. The variables resulting in the greatest impact were pasture improvement, genetics, administration, and technical procedures.

Transforming conflict resolution education: applying anthropology alongside your students

2009 ◽  
Vol 2 (2) ◽  
pp. 8-22
Author(s):  
Kevin Avruch
Keyword(s):  
Conflict Resolution ◽  
Graduate Students ◽  
Life Experiences ◽  
Conflict Analysis ◽  
Washington Dc ◽  
Training And Education ◽  
Conflict Analysis And Resolution ◽  
Conflict Resolution Education ◽  
Diverse Backgrounds ◽  
Primary Contribution

This article describes the role graduate students can play in transforming their education in the emergent field of Conflict Analysis and Resolution, as occurs at the Institute for Conflict Analysis and Resolution (ICAR), at George Mason University, Washington, DC. It also unpacks how anthropology plays a role in the education of these students at the Master's and Doctoral levels. The primary contribution of anthropology to the conflict resolution curriculum has been conceptual, around the notion of culture. Most of our MS graduates, and many PhDs, work in government or NGOs specialising in development, human rights or conflict resolution, coming from diverse backgrounds with mature life experiences and without prior training in anthropology. Only four of our 21 faculty are anthropologists. This article discusses why these diverse graduate students and their anthropological faculty viewed the traditional foundations of the field of conflict analysis and resolution as inadequate, and why it required an infusion of culture theory and understanding into their training and education.

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