HOW INNOVATION IMPACTS ARTISTIC CREATIVITY — MANAGING INNOVATION IN THE ADVERTISING SECTOR

2016 ◽  
Vol 20 (04) ◽  
pp. 1640005
Author(s):  
CHRISTINA ÖBERG

This paper describes and discusses how innovation impacts creativity in the advertising sector. It points to the double meaning of creativity — as innovativeness and as artistic skills — and indicates a tension between the two. Empirical illustrations consist of two case studies from the advertising sector. These point to how innovations (in terms of adaptation of new technology) negatively impact artistic creativity. Contextual factors creating a need for new technology did have an impact, and meant that companies became increasingly competitive and roles became unclear. On the company level, innovation caused knowledge gaps, increased formalization, and expanded the division of work. Contribution is made to research on the management of creativity by suggesting how innovation impacts artistic creativity. Furthermore, the discussion on company level creativity contributes to research on the advertising sector, since the literature has foremost discussed creative processes of individual campaigns.

Author(s):  
Kathleen Jasonides ◽  
Janet Karvouniaris ◽  
Amalia Zavacopoulou

Innovative since its inception, the ACS Honors Humanities program has a long history of more than 40 years as an interdisciplinary team-taught course that examines essential questions through literature, visual and performing arts, philosophy and history. This innovative approach has continued to motivate successive teaching teams to modify and enhance a program that challenges students academically, utilizing the best possible resources and taking advantage of new technology. The program consists of two year-long, completely integrated i2Flex ACS Athens Honors diploma courses and three i2Flex 20-week enrichment courses accessible to students anywhere. This chapter presents two case studies which explain the transformation of the Honors Humanities course from Face to Face to i2Flex. The authors describe and present examples of how they redesigned the courses. They present data on student feedback and findings regarding the benefits and challenges of adopting the i2Flex methodology for this program. This chapter is intended as a reference for teachers, teachers in training and professionals who train teachers.


Author(s):  
Hüseyin Tanriverdi ◽  
C. Suzanne Iacono

In response to increasing competition and cost pressures from managed-care practices, healthcare organizations are turning to information technology (IT) to increase efficiency of their operations and reach out to new patient markets. One promising IT application, telemedicine, enables remote delivery of medical services. Potentially, telemedicine could reduce costs and increase the quality and accessibility of medical services. However, the diffusion of telemedicine has remained low. We present case studies of telemedicine programs at three healthcare institutions in Boston, Massachusetts to better understand why telemedicine has not spread as quickly or as far as one would expect, given its promise. These case studies describe the environmental and organizational context of telemedicine applications, their champions, strategies and learning activities. Since the three cases represent varying levels of diffusion of telemedicine, they enable the reader to understand how and why some institutions, champions and approaches are more successful than others in diffusing a new technology like telemedicine.


Facilities ◽  
2005 ◽  
Vol 23 (1/2) ◽  
pp. 31-46 ◽  
Author(s):  
Seán T. McAndrew ◽  
Chimay J. Anumba ◽  
Tarek M. Hassan ◽  
Alistair K. Duke

PurposeThe purpose of the paper is to discuss the scope for improving the delivery of FM services through the use of wireless web‐based communications infrastructure, delivered via an application service provider (ASP) business model. This paper discusses the findings from case studies of three organisations and their approach to the management of facilities.Design/methodology/approachAn investigation was undertaken to ascertain the current state of play in terms of managing and tracking processes within the facilities management department of three different organisations. These case studies were chosen from distinct sectors, namely health care, higher education, and banking. Emphasis is placed on analysing how the organisations currently operate with their existing FM systems and the degree of influence technology has on existing processes. This was considered mainly in terms of computer‐aided facilities management (CAFM) and computer‐integrated facilities management (CIFM).FindingsThe study found that a new wireless web‐based service for FM systems would be considered useful. Although notoriously slow adopters of new technology, there was an acceptance by the facilities managers interviewed that a wireless web‐based approach would improve current practice, especially with respect to real‐time job reporting and tracking and in the determination of FM operative working time utilisation.Practical implicationsFurther work by the author is focusing on the development of a suitable demonstrator to illustrate the key concepts of a wireless web‐based FM service which will then be tested and evaluated. For further information, visit the research project web site at www.wirelessfm.org Originality/value – The paper hopefully stimulates discussion in the area of emerging wireless technologies that have the potential to streamline and improve current practices for the management of facilities, in particular that of real‐time job reporting and tracking.


2015 ◽  
Vol 23 ◽  
Author(s):  
Stephen Powell ◽  
Bill Olivier ◽  
Li Yuan

This article aims to show how Higher Education Institutions (HEIs) can recognise and best respond to a disruptive innovation. A disruptive innovation creates a new business model using a new process and usually a new technology to offer a product or service with new features and/or lower cost and initially addresses a group of people who are either unserved or overserved by existing offerings. By contrast, a sustaining innovation may use the same technology, but enhance an existing business model. To illustrate this, we set out two case studies that each implement the same innovative model of work-focussed learning differently: one in an autonomous sub-unit of an HEI, while the other sought to embed the same model in existing faculty activities in another HEI. The theory of disruptive innovation (Bower and Christensen 1995) is set out and used to understand types of innovation, from sustaining to disruptive, and to identify the model of work-focussed learning as a disruptive innovation. We then used this to analyse the subsequent trajectories and different outcomes of the two case studies. Our aims then were (1) to show how disruptive innovation theory can be used to recognise different types of innovation and (2) to suggest the appropriate way to organisationally structure disruptive educational innovations as semi-autonomous enterprises. We also note potential constraints that government policy may place on HEIs attempting to respond to disruptive innovations.Keywords: disruptive innovation; business model; online distance education; organisational change; higher education(Published: 24 July 2015)Citation: Research in Learning Technology 2015, 23: 22494 - http://dx.doi.org/10.3402/rlt.v23.22494


Kybernetes ◽  
2020 ◽  
Vol 49 (7) ◽  
pp. 1969-1986
Author(s):  
Monika Mačiulienė ◽  
Aelita Skaržauskienė

Purpose An increasingly urbanized global population is facing multiple, inter-related and inter-connected challenges. By applying the so-called Living Lab concept, the authors open up innovation processes through online and offline collaborations between urban policymakers, non-profit organizations, citizens and other stakeholder groups. However, much of the current research being conducted on Living Labs is lacking in empirically tested methodologies for the co-creation of sustainable urban innovations in defined contexts. This research is intended to fill this gap by presenting a systemic approach to digital co-creation processes in Living Labs. The purpose of this paper is to present the first evaluation results of European Living Labs by applying the new developed digital co-creation monitoring technique. Design/methodology/approach By emphasizing the interplay between places, technology and people, the Digital Co-Creation Index (DCCI) calculation methodology provides a systemic understanding of the basic factors shaping the co-creative processes in Living Labs. DCCI has been used to evaluate such labs in four different European cities: Aukštamiestis in Vilnius, Lithuania; Alvalade in Lisbon, Portugal; Città Studi in Milano, Italy and Zuid Park in Ghent, Belgium. The empirical data for assessment and index calculation were collected by using a mixed-method approach (i.e. qualitative and quantitative analysis). Findings While the findings are complex and varied, the case studies in this paper share several characteristics and patterns – the attractiveness of physical spaces, opportunities for experimentation, the density and diversity of stakeholders involved and the emergence of creative communities that co-design novel initiatives. The results show that digital technologies are underused in the evaluated Living Labs. Research limitations/implications The results are limited to a comparison of the European Living Labs in the research sample. In the absence of an index that was obtained, designed and tested in other territorial contexts, the comparative value of the outcomes of this research can be established between only four case studies. The authors anticipate that the implementation of the C3Places project and other research activities will yield even more scientific results. The findings and their implications should be discussed and tested in the broadest context possible. By focusing on creative synergy between places, technology and people, this paper presents a unified and empirically validated systemic approach to assessing digital co-creation efforts in urban planning. Originality/value Unlike previous research, this paper presents a unified and empirically based approach to assessing digital co-creation efforts in urban planning by emphasizing interplay between place, technology and people.


2019 ◽  
Vol 7 (6) ◽  
pp. 81-84
Author(s):  
Ekaterina Vladimirovna Smyslova ◽  
Liliya Fuatovna Khabibullina

Purpose of the study: Anthony Burgess (1917 – 1993) is an English writer, author of the intellectual novels and serious musical works. Being a talented and inventive person, he was very interested in art and its creative processes. Anthony Burgess’s artistic creativity concept can be traced in many of his works about fictional and non-fictional writers Methodology: The article uses the analysis of the fictional world created in the novels as a means of its consideration. The image of the artist is considered from the perspective of the writer's worldview reflected in the composition and the message of his works. Results: The conducted analysis shows that in Anthony Burgess’s opinion the artist is a craftsman whose artistic activity is closely connected with his sexual attraction. In addition, the writer is characterized by isolation as the main condition of the creative process and the total devotion to Art. Applications of this study: This research can be used for the universities, teachers, and students. Novelty/Originality of this study: Thus, the novelty of the paper consists in its first trial to present the artist’s image thoroughly studied in the mentioned above novels. It is worthwhile mentioning that the research is conducted according to Anthony Burgess’s creative concept.


Author(s):  
Per Berglund ◽  
Per Dannetun ◽  
Wai Lee Chan ◽  
Julie Gold ◽  
Sam Han ◽  
...  

In an era characterized by a move towards a “knowledge society”, universities are central in fostering “knowledgeability”, that is the reflexive understanding of knowledge in knowledge societies. The objective of “knowledgeability” can be met through creating a stronger link between education and research. Furthermore, overall student performance, for example in critical thinking and problem solving, can be improved if research-related activities are incorporated into the curriculum. The aim of this paper is to use inter-national examples to discuss the research- education nexus from four different perspectives, namely context, policy, im- plementation and quality, with case studies from higher education institutions in Singapore and Sweden. We suggest that different integrative technologies can be used to enhance the links, but it will be essential to consider the inputs of training, service and support in using new technology. Interestingly, the act of evaluating the link between edu- cation and research will increase awareness of this linkage by stakeholders involved in both education and research. In turn the link can be strengthened, contributing to increased quality in both education and research.


2021 ◽  
pp. 73-89
Author(s):  
Heather Lovell

AbstractNostalgia is a longing for the past and the way we remember how things used to be done, including a wish for things to stay the same. Nostalgia is a central part of understanding societal responses to change because every new technology and way of doing something is, in effect, competing with nostalgia. In this chapter, I examine how nostalgia can hamper efforts at energy innovation, particularly in terms of how it blinds us to change already under way, and how memories of certain innovations can in subtle ways encourage or hinder innovation. I explore three diverse case studies about nostalgia: memories of pioneering international smart grid experiments, scarce data about off-grid households, and big infrastructure energy solutions.


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