Digital Entrepreneurship

2021 ◽  
Vol 17 (2) ◽  
pp. 265-292
Author(s):  
Beatrice Zani
Keyword(s):  
Empirical Literature ◽  
Migrant Women ◽  
New Host ◽  
Commercial Activities ◽  
Online Social Media ◽  
Media Platform ◽  
Entrepreneurial Activities ◽  
Digital Entrepreneurship

Abstract In the digital age of migration, Chinese migrant entrepreneurial activities are increasingly undertaken online. Drawing on a case study of e-commerce developed by Chinese marriage-migrant women in Taiwan, this article investigates the digitized and emotional dimensions of entrepreneurship. It examines Chinese women’s innovative use of the online social media platform WeChat in developing transnational networks and virtual commercial circuits to achieve their economic goals while adapting to their new host society. It considers the role of the emotions in business formation and in the commercialization of “contested” commodities whose circulations transgress trading rules and borders. This study contributes to the empirical literature on the transformation of migrant entrepreneurship, specifically by diasporic Chinese. Theoretically, the empirical case of digital entrepreneurship among Chinese migrant women invites us to consider the growing use of both virtual platforms and emotions in the making of migrants’ commercial activities.

Small Firms Crafting Growth Niches in the French Wine Industry: The Role of Entrepreneurial Marketing

2012 ◽  
Vol 13 (3) ◽  
pp. 211-218 ◽  
Author(s):  
Lisa C. Barton ◽  
Sandra Painbéni ◽  
Harry Barton
Keyword(s):  
Teaching And Learning ◽  
Small Firms ◽  
Firm Growth ◽  
Wine Industry ◽  
Product Knowledge ◽  
Wine Production ◽  
Entrepreneurial Marketing ◽  
Entrepreneurial Activities

The Case Study section of the International Journal of Entrepreneurship and Innovation serves two purposes. First, the case studies presented are concerned with problematical issues that are pertinent to students of entrepreneurship. Thus they constitute appropriate teaching and learning vehicles on a variety of postgraduate and undergraduate programmes. Each case study is accompanied by a set of guidelines for the use of tutors. Second, it is envisaged that those engaged in entrepreneurial activities will find the cases both interesting and useful. This case study focuses on Domaine de Mourchon, a niche producer of Côtes du Rhône Villages, Séguret Wines in France, owned by the Scottish McKinlay family. The case explores the role of entrepreneurial marketing in helping small independent wine producers to craft strong niche positions in a mature industry. Over the last two decades, French wine producers have been faced with changing consumption and production patterns and fiercer competition, particularly from the New World wine producers. McKinlay entered wine production in 1998 at the height of the industry decline in France. The case allows for the exploration of how a small independent domaine has been proactive in integrating customer preferences, competitor intelligence and product knowledge into the process of creating and delivering superior value to customers in an attempt to achieve a strong market positioning. The activities of McKinlay highlight some of the important considerations for successful entrepreneurial marketing in an industry facing severe marketing problems. Learning objectives: a) to explore the role of entrepreneurial marketing in promoting small firm growth, particularly in mature and/or declining industries; (b) to assess branding and the establishment of or involvement in cooperative interorganizational networks as key factors in successful entrepreneurial marketing; and (c) to stimulate debate about the role of entrepreneurial marketing for small and large firms in different industries.

scholarly journals Análise sobre ação empreendedora e políticas públicas no APL moveleiro de UBÁ, MG

2010 ◽  
Vol 3 (2) ◽  
pp. 230-244
Author(s):  
Andréia Aparecida Albino ◽  
Afonso Augusto Teixeira de Freitas de Carvalho Lima ◽  
Sebastião Décio Coimbra de Souza ◽  
Ricardo Roberto Behr ◽  
Ronise Suzuki de Oliveira
Keyword(s):  
Economic Development ◽  
Public Policies ◽  
Industrial Clusters ◽  
Local Cluster ◽  
Socio Economic Development ◽  
Entrepreneurial Action ◽  
Survey Interviews ◽  
Entrepreneurial Activities

Based on recognized importance of industrial clusters for the socio-economic development of regions, this work presents a case study involving the evolution, discussions on the role of entrepreneurial activities and the influence of public policies on the development of the furniture cluster of Ubá, Minas Gerais. The methodology adopted included a survey, interviews with strategic actors of the cluster, and analysis comparative data. Preliminary results indicate that public policies had limited involvement in the emergence and development of APL, and indicate the need to investigate the diversity of patterns of business components of local cluster order to propose appropriate policies for each different type of companies. The main conclusion is that the key role in the genesis and development of the furniture cluster of Ubá was the entrepreneurial action of the local businessmen.

The effectiveness of game dynamics in cooperation networks

2019 ◽  
Vol 31 (6) ◽  
pp. 870-884
Author(s):  
Luciano Francisco Silveira da Silva ◽  
Jorge Renato Verschoore ◽  
Ingridi Vargas Bortolaso ◽  
Flávio Régio Brambilla
Keyword(s):  
Customer Service ◽  
Point Of View ◽  
Empirical Literature ◽  
Game Dynamics ◽  
Content Type ◽  
Motivation And Engagement ◽  
Cooperation Network ◽  
Collective Goals

Purpose In line with the recent adoption of game dynamics to promote motivation and engagement in business contexts, the purpose of this paper is to analyze how gamification tools (i.e. points, levels, challenges, badges and ranking) are used to manage cooperation networks. Design/methodology/approach To develop this purpose, an exploratory case study is conducted on the RedeMac Qualifying Program as a set of tools to enhance customer service in RedeMac, a cooperation network of hardware stores in southern Brazil. Findings The results showed the motivating role of gamification in engaging associates to the network’s decisions. The findings also indicated the effectiveness of points and badges in engaging members and highlighted opportunities to apply tools of challenge. In addition, the paper argues about the constraints for ranking in cooperation networks. Research limitations/implications The study reinforces literature assumptions that stand for the motivating potential of points, levels, badges and challenges. However, the case study highlighted the constraints to adopt the ranking tool in cooperation networks. Practical implications From the managerial point of view, the study informs managers about the adoption of gamification tools to promote motivation and engagement of associates in cooperation networks, facilitating the achievement of collective goals. Originality/value In spite of the growth of empirical literature in applying gamification to business contexts, there are no reports of research about the adoption of gamification tools on cooperative relations in a network organization.

Role of Social Media in Terrorism Crisis Communication

2019 ◽  
Vol 11 (1) ◽  
pp. 65-82
Author(s):  
Stephen Gichuhi Kimotho ◽  
Carolyne Nyaboe Nyarang'o
Keyword(s):  
Social Media ◽  
Crisis Communication ◽  
Crisis Response ◽  
Intangible Asset ◽  
Response Strategies ◽  
Media Platform ◽  
The Government ◽  
Use Of Social Media

Terrorism targeting corporate bodies remains one the greatest risks to the most critical intangible asset of any organization: reputation. Thus, effective crisis communication is critical during and after terror crisis to mitigate further damage on the reputation. To date, many studies around the globe have tended to focus on the role of the traditional media during terror crisis, paying minimal attention to organisations' use of social media during terror crisis. Using a descriptive qualitative case study, this study examined the role of social media during 2013 Westgate Mall terror attack, in Nairobi, Kenya. Findings revealed that the Interior Ministry (IM) used Twitter as the preferred social media platform to communicate with various stakeholders. Accommodative crisis response strategies were the most used by the IM. However, the ministry was plagued with inaccuracies and inconsistencies in its responses on social media compromising reputation of the government further. Balancing the need for speedy response, accuracy and consistency, remained the greatest challenge for the IM.

Role of Social Media in Terrorism Crisis Communication

2021 ◽  
pp. 155-174
Author(s):  
Stephen Gichuhi Kimotho ◽  
Carolyne Nyaboe Nyarang'o
Keyword(s):  
Social Media ◽  
Crisis Communication ◽  
Crisis Response ◽  
Intangible Asset ◽  
Response Strategies ◽  
Media Platform ◽  
The Government ◽  
Use Of Social Media

Terrorism targeting corporate bodies remains one the greatest risks to the most critical intangible asset of any organization: reputation. Thus, effective crisis communication is critical during and after terror crisis to mitigate further damage on the reputation. To date, many studies around the globe have tended to focus on the role of the traditional media during terror crisis, paying minimal attention to organisations' use of social media during terror crisis. Using a descriptive qualitative case study, this study examined the role of social media during 2013 Westgate Mall terror attack, in Nairobi, Kenya. Findings revealed that the Interior Ministry (IM) used Twitter as the preferred social media platform to communicate with various stakeholders. Accommodative crisis response strategies were the most used by the IM. However, the ministry was plagued with inaccuracies and inconsistencies in its responses on social media compromising reputation of the government further. Balancing the need for speedy response, accuracy and consistency, remained the greatest challenge for the IM.

scholarly journals Digital Entrepreneurs in Artificial Intelligence and Data Analytics: Who Are They?

2020 ◽  
Vol 6 (3) ◽  
pp. 56
Author(s):  
Bongsug (Kevin) Chae ◽  
Gyuhyeong Goh
Keyword(s):  
Artificial Intelligence ◽  
Data Analytics ◽  
Digital Technologies ◽  
Policy Makers ◽  
Using Data ◽  
Learning Machine ◽  
Entrepreneurial Activities ◽  
Key Resources ◽  
Digital Entrepreneurship

Digital technologies are key resources for entrepreneurial activities and there is great interest in digital entrepreneurship. While much research has focused on the role of digital technologies in entrepreneurship and how they are shaping the field, there has been relatively little research on those key players of digital entrepreneurship. Using data from Crunchbase and Twitter API and a learning machine, this study attempts to answer the question of “who are digital entrepreneurs?” This study reports that digital entrepreneurs in the artificial intelligence and data analytics (AIDA) industry are more likely to be male and to be active and connected online than non-digital entrepreneurs. In addition, they tend to be more extroverted and less conscientious and agreeable than other, non-digital, entrepreneurs. Our findings help to develop a clearer picture of digital entrepreneurs, which would be of great interest to investors, policy makers, current and future digital entrepreneurs and educators.

scholarly journals Empowerment Model of Migrant Workers

2017 ◽  
Vol 1 (2) ◽  
pp. 83
Author(s):  
Tika Widiastuti ◽  
Muhammad Nafik Hadi Ryandono ◽  
Imron Mawardi
Keyword(s):  
Migrant Workers ◽  
Analytical Techniques ◽  
Well Being ◽  
Qualitative Approach ◽  
Economic Empowerment ◽  
Labor Studies ◽  
Empowerment Model ◽  
Entrepreneurial Activities

The profession of migrant workers in some cases bring the person concerned to get the treasures expected success, but not rarely contain a number of risks that need to get the attention of government authorities. A number of problems that might be experienced when Indonesian Labor not available works. Therefore it takes a model economic empowerment for the labor of Indonesia, when he returned to his country was able to survive and improve the well-being of himself and of his family. This research aims to know the role of zakah's institution towards the empowerment of Indonesia's labor and to devise appropriate empowerment model for Indonesian Workforce by Institution of Zakah. Data analysis was done with a qualitative approach. Analytical techniques in the study will be conducted with qualitative analysis approach, a case study of eksplanation to explain how the empowerment model right for Indonesia in Labor Studies. Based on the data and the results of the analysis that has been done can be known that Dompet Dhuafa  has role in Indonesia Workforce empowerment. The empowerment Model implemented by Dompet Dhuafa form the Groove program that may help the former workforce of Indonesia after plunging back to life in his native region. Former Indonesian workforce empowerment meant to monitor and nurture the entrepreneurial activities are continuously carried out by former Indonesian labor so that it can be a permanent effort.

scholarly journals THE ROLE OF ASEAN IN FACING THE FOURTH INDUSTRIAL REVOLUTION (CASE STUDY: EDUCATION DISPARITY BETWEEN SINGAPORE AND INDONESIA)

2021 ◽  
Vol 14 (2) ◽  
Author(s):  
Wening Noor Aida Rahmawati
Keyword(s):  
Social Media ◽  
International Organizations ◽  
Industrial Revolution ◽  
International Organization ◽  
Asean Member ◽  
Average Person ◽  
Media Platform ◽  
High Level

Industry 4.0 provides opportunities and threats to life, such as income inequality, nature destruction, cybercrime, and internet dependence. Threats also occur in the education field. In 2019, a social media platform called ‘we are social’ published a study revealing that the average person spends six hours a day using the internet. Four out of ten ASEAN member countries are included in the top ten social media user countries. Indonesia is one of the countries belonging to this category. Similarly, Singapore also has a relatively high level of social media use. However, its conditions tend to be stable, making it easier for Singapore to overcome those problems. On the other hand, with a larger population, it is more difficult to control such problems in Indonesia. ASEAN, an international organization, strives to reduce disparities between Singapore and Indonesia through joint integration between its member countries. In this paper, the author explains about ASEAN businesses in facing disparities in the region, especially concerning industrial readiness 4.0. The author utilized the theory of international organizations and the human development index concept to analyze the case study.

scholarly journals Supporting student innovation through an engagement, employability and employment ecosystem

2018 ◽  
Vol 8 (1) ◽  
pp. 15-28 ◽  
Author(s):  
Anita Walsh ◽  
Philip Powell
Keyword(s):  
Education Institution ◽  
Full Time ◽  
Content Type ◽  
Self Employment ◽  
Extra Curricular Activities ◽  
Part Time ◽  
Entrepreneurial Activities ◽  
Uk Higher Education

Purpose The purpose of this paper is to explore how students, full-time and part-time, may be supported in becoming ambidextrous – developing “intrapreneurial” skills and capabilities, as well as being introduced to more typical “entrepreneurial” activities. It is proposed that both perspectives will be necessary for future graduates. Design/methodology/approach The paper highlights the fast-changing nature of the economic and employment context and the future requirements for graduate skills. It analyses and evaluates a framework of curricular and extra-curricular activities which has been developed to address future skills needs. The paper uses a case study to illustrate the issue. Findings The paper concludes that with increasingly flexible career paths, there is a need for graduates to be prepared for portfolio careers in which they move between employment and self-employment. The development of an independent mindset which can identify and exploit innovation is therefore important. Practical implications The paper outlines an approach that has been implemented in a UK higher education institution to the development of innovation skills which is responsive to a wider range of students than the conventional cohort of young, full-time students. Originality/value The paper highlights the importance of designing educational experiences which directly address students’ situations and experiences. It also identifies the role of work-based research in the development of an innovative mindset.

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