scholarly journals Virtual Tours a Means to an End: An Analysis of Virtual Tours’ Role in Tourism Recovery Post COVID-19

2021 ◽  
pp. 004728752199756
Author(s):  
Osman El-Said ◽  
Heba Aziz
Keyword(s):  
Technology Acceptance ◽  
Positive Impact ◽  
Protective Action ◽  
Tourism Industry ◽  
Heritage Sites ◽  
Intention To Adopt ◽  
Alternative Product ◽  
Global Tourism ◽  
Acceptance Model ◽  
Adoption Intention

COVID-19 brought the global tourism industry to a standstill. In response, various tourism stakeholders adopted innovative approaches such as virtual tours (VTs) to keep their attractions firmly in the minds of potential visitors. This study has integrated the Technology Acceptance Model (TAM) and Protective Action Decision Model (PADM) models to determine the factors that affect a person’s decision to adopt VTs as temporary alternatives during times of crises. Data were collected from a sample of 401 respondents after they had experienced at least one of the VTs simulating Egyptian heritage sites. The results show that the antecedents of the TAM and PADM models are effective in predicting users’ intention to adopt VTs and that adoption intention has a positive impact on the tendency to visit the actual site. In addition, practical implications are provided for site managers to consider when opting for VTs as a promotional tool or as an alternative product during times of crisis.

Distinguish Significant Adoption Factors That Influence Users' Behavioral Expectation to Utilize Mobile Payment

2019 ◽  
pp. 148-168
Author(s):  
Pajaree Tansakul ◽  
Malka N. Halgamuge ◽  
Ali Syed
Keyword(s):  
Technology Acceptance ◽  
Perceived Risk ◽  
Positive Impact ◽  
Negative Relationship ◽  
Mobile Payment ◽  
Intention To Use ◽  
Scientific Publications ◽  
Adoption Factors ◽  
Intention To Adopt ◽  
Acceptance Model

In this chapter, the authors performed an analysis of the data extracted from 39 peer-reviewed scientific publications between 2015 and 2018 describing users' adoption of various mobile payment systems encompassing methods, technologies, adoption models, theories, variables of the adoption models and theories, as well as significant adoption factors. The analysis demonstrates that the technology acceptance model (TAM) is the most popular model to investigate users' adoption of mobile payment. Both the original and extended versions of TAM are studied broadly to examine the individual's intention to adopt mobile payment. In addition, the analysis of the results from this chapter demonstrates perceived compatibility has the strongest positive impact on the intention to use mobile payment technology whereas perceived risk has a negative relationship with the intention to use mobile payment technology.

An empirical study of wearable technology acceptance in healthcare

2015 ◽  
Vol 115 (9) ◽  
pp. 1704-1723 ◽  
Author(s):  
Yiwen Gao ◽  
He Li ◽  
Yan Luo
Keyword(s):  
Technology Acceptance ◽  
Wearable Technology ◽  
Moderating Effects ◽  
Content Type ◽  
Perceived Severity ◽  
Intention To Adopt ◽  
Use Of Technology ◽  
Privacy Calculus ◽  
Acceptance Model ◽  
Adoption Intention

Purpose – The purpose of this paper is to investigate the factors associated with consumer’s intention to adopt wearable technology in healthcare, and to examine the moderating effects of product type on consumer’s adoption intention. Design/methodology/approach – An integrated acceptance model was developed based on unified theory of acceptance and use of technology 2 (UTAUT2), protection motivation theory (PMT), and privacy calculus theory. The model was tested with 462 respondents using a survey. Findings – Consumer’s decision to adopt healthcare wearable technology is affected by factors from technology, health, and privacy perspectives. Specially, fitness device users care more about hedonic motivation, functional congruence, social influence, perceived privacy risk, and perceived vulnerability, but medical device users pay more attention to perceived expectancy, self-efficacy, effort expectancy, and perceived severity. Originality/value – This study is among the first to investigate healthcare wearable device from behavioral perspective. It also helps to comprehensively understand emerging health information technology (HIT) acceptance from technology, health, and privacy perspectives.

scholarly journals MODELLING SMEs’ BEHAVIORAL INTENTION TO ADOPT ISLAMIC CROWDFUNDING-SMALL AND MEDIUM ENTERPRISES (ICSMEs) MODEL AS A SOURCE OF FINANCING IN MALAYSIA

2019 ◽  
Vol 4 (2) ◽  
pp. 293-310
Author(s):  
Mohamed Asmy Bin Mohd Thas Thaker
Keyword(s):  
Technology Acceptance ◽  
Behavioral Intention ◽  
Financial Services ◽  
Positive Impact ◽  
Small And Medium Enterprises ◽  
Perceived Usefulness ◽  
Primary Data ◽  
Intention To Adopt ◽  
Acceptance Model ◽  
Medium Enterprises

The present study has proposed Islamic Crowdfunding-Small and Medium Enterprises (ICSMEs) model to assist SMEs in meeting their need to access external financial services in Malaysia. Upon the proposed model, this study examines the behavioural intention of SMEs to use ICSMEs model. The primary data are collected from the survey administered to SMEs in the Klang Valley (n=250) and the analysis is conducted using Partial Least Squares (SmartPLS). Furthermore, the model has been validated its acceptance in the field by adopting the Technology Acceptance Model (TAM). This study has revealed that both the perceived usefulness and perceived easy to use are found to have a positive impact on the behavioral intention of SMEs to use ICSMEs model, which later assist them to access to financial services in Malaysia. Furthermore, perceived easy to use has a positive relationship and direct effect with perceived usefulness of SMEs to use the ICSMEs model. The findings of this study can be used to develop a specific framework in which to examine other components of using the ICSMEs model’s behavior and to plan appropriate intervention strategies to increase financial accessibility by SMEs.

scholarly journals ANALISIS FAKTOR – FAKTOR YANG MEMPENGARUHI ADOPSI TWITTER ADVERTISING PADA SEGMEN MUDA USIA 15 – 24 TAHUN WILAYAH JABODETABEK (JAKARTA, BOGOR, DEPOK,TANGGERANG, BEKASI) TAHUN 2011

2017 ◽  
Vol 9 (1) ◽  
Author(s):  
Edith Lavindri ◽  
Pepey Riawati Kurnia
Keyword(s):  
Technology Acceptance ◽  
Diffusion Of Innovation ◽  
Technology Acceptance Model ◽  
Model Theory ◽  
Reasoned Action ◽  
Subjective Norm ◽  
Perceived Usefulness ◽  
Intention To Adopt ◽  
Innovation Model ◽  
Acceptance Model

Teori dan Model Theory of Reasoned Action (TRA) dari Fishbein & Ajzen (1975), Theory Planned Behavior (TPB) dari Ajzen (1991), Technology Acceptance Model (TAM) dari Davis (1989) dan Diffusion of Innovation Model (DOI) dari Rogers (1983 dalam Rogers, 2003) sering digunakan oleh banyak peneliti untuk menemukan faktor – faktor yang mempengaruhi adopsi yang berkaitan dengan teknologi. Pada penelitian ini keempat teori dan model ini dikombinasikan guna menjelaskan faktor – faktor yang mempengaruhi adopsi Twitter advertising pada segmen muda usia 15 – 24 tahun. Sebanyak 389 penguna Twitter menjadi responden penelitian ini, dimana 5 diantaranya diwawancara untuk mendapatkan pemahaman mendalam akan adopsi Twitter advertising. Hasil analisis menunjukkan bahwa terdapat attitude terhadap Twitter advertising, subjective norm terhadap Twitter advertising, perceived usefulness terhadap Twitter advertising berpengaruh dan signifikan terhadap intention to adopt Twitter advertising.

scholarly journals Socio-Individual Prerequisites of Energy Transition in Iran: Investigating Public Acceptance of Solar Panel Technology in Rural Areas

2021 ◽  
Vol 5 (1) ◽  
Author(s):  
Sara Karimzadeh ◽  
Eva Kašparová
Keyword(s):  
Technology Acceptance ◽  
Rural Areas ◽  
New Technology ◽  
Energy Transition ◽  
Perceived Usefulness ◽  
Mediating Role ◽  
Iranian Government ◽  
Acceptance Model ◽  
Adoption Intention

Iran has inordinate natural capacity to benefit from solar energy all year. Interim plansby the Iranian government have been implemented to develop energy transition in ruralareas, however, the outcomes have not been promising so far. This research seeks toaddress the question of what factors influence villagers’ tendency towards solar panelacceptance for domestic usage. To answer the question, a survey was conducted amongresidents who had not installed the new technology in the survey time. A model basedon the modified framework of the Technology Acceptance Model for energy transitionwas developed and data was collected from the northern part of Iran—Mazandaranprovince. The data revealed that through the mediating role of attitude, the strongesteffect on adoption intention relates to perceived usefulness. The paper discusses whysolar energy technology is not welcomed in the studied community. The findingscontribute to increase our knowledge about underlying factors on the development ofpublic adoption of renewable energies in a developing country.

scholarly journals Opportunities for digital communication when conducting excursions to the world cultural heritage sites in the Republic of Tatarstan

2020 ◽  
Vol 6 (Extra-A) ◽  
pp. 57-62
Author(s):  
Ramil Ravilovich Khairutdinov ◽  
Flera Gabdulbarovna Mukhametzyanova ◽  
Olga Lvovna Panchenko ◽  
Lilia Ernstovna Ilikova ◽  
Mirsaid Pulat ugli Mirasrarov
Keyword(s):  
Cultural Heritage ◽  
Positive Impact ◽  
Tourism Industry ◽  
Scientific Article ◽  
Global Business ◽  
Significant Saving ◽  
Heritage Sites ◽  
The World ◽  
World Cultural Heritage ◽  
The Republic

The scientific article is devoted to the study of the possibilities of digitalization when conducting excursions to the objects of the world cultural heritage of the Republic of Tatarstan in the tourism industry. The advent of digital technologies has had a positive impact on the development of tourism activities. Today, tourism is a global business that takes advantage of opportunities for digitalization and innovation. Thanks to the digitalization, work has become operational, around the clock, and at the same time there is a significant saving of human, time and financial resources. A modern tourist organization that uses information, digital and innovative technologies in its activities, successfully and profitably conducts its business, laying the foundation for the future. Considered one of the key services included in the tour product, the tour performs cognitive and educational functions, and the excursion activity itself is responsible for the educational function of society.    

Predicting Internet Use

2011 ◽  
pp. 13-29 ◽  
Author(s):  
William R. Chrismar ◽  
Sonja Wiley-Patton
Keyword(s):  
Information Technology ◽  
Technology Acceptance ◽  
Technology Acceptance Model ◽  
Extended Model ◽  
It Adoption ◽  
Business Managers ◽  
Intention To Adopt ◽  
Medical Sector ◽  
Acceptance Model ◽  
Health Applications

The technology acceptance model (TAM; Davis, 1989) has been widely used by information technology researchers to gain a better understanding of information technology (IT) adoption and its use in organizations. While TAM has been applied and tested in academic and corporate settings, involving students, business managers, and clerical and administrative types as participants, few studies have evaluated TAM in the healthcare environment. This chapter examines the applicability of the extended technology acceptance model (TAM2; Ventkatesh & Davis, 2000) in the context of physicians’ intention to adopt Internet-based health applications. Data was collected in a survey of pediatricians to see how well the extended model fits in the medical sector. This chapterdiscusses the implications, limitations, and possible explanations for the inconsistent results found within the model when applied to such professional users as physicians.

A Study of Consumer Continuance Intention to Adopt Mobile Payment Application in Indonesia

2021 ◽  
pp. 435-456
Author(s):  
Rosdiana Sijabat
Keyword(s):  
Technology Acceptance ◽  
Perceived Risk ◽  
Economic Value ◽  
Mobile Payment ◽  
Continuance Intention ◽  
User Intention ◽  
Intention To Adopt ◽  
Acceptance Model ◽  
High Level ◽  
Level Of Risk

This study investigates the factors that determine user intention to continue using mobile payment application, taking as its case an Indonesian application called OVO. It applies the technology acceptance model by examining continuance intention to use (CITU) of OVO, economic value, satisfaction, gender difference, and perceived risk as the constructs. This study finds that economic value is significant predictor of CITU, but of a lower magnitude when the application was perceived as having a high level of risk. Satisfaction was significantly associated with CITU, particularly amongst users who perceived OVO as having a high level of risk. Although economic value and satisfaction influenced CITU amongst both male and female respondents, their influence was greatest amongst the former.

Behavioral Intentions to Adopt Technological Innovations

2016 ◽  
pp. 1496-1508 ◽  
Author(s):  
Vanessa Ratten
Keyword(s):  
Cloud Computing ◽  
Technology Acceptance ◽  
Social Cognitive ◽  
Cognitive Theory ◽  
Perceived Usefulness ◽  
Technological Innovations ◽  
Intention To Adopt ◽  
Computing Services ◽  
Cloud Computing Services ◽  
Acceptance Model

Cloud computing services are a prominent innovation that has changed consumer behaviours towards adopting new technological services. Despite the popularity of this technological innovation the underlying factors that contribute to a consumer's intention to adopt cloud computing services has not been well researched. This paper builds upon the well-known behavioural intention theories of the technology acceptance model and social cognitive theory to develop and test a number of hypotheses designed to understand the factors influencing intention to use cloud computing services. The research hypotheses in the paper propose that perceived usefulness, consumer innovation attitude, social norms, performance expectancy and trust influence behavioural intentions of consumers towards cloud computing services. The hypotheses are tested in a sample of United States and Chinese consumers to understand whether there are differences in behavioural attitudes towards technological innovations. The paper identifies research limitations, practical implications and future research suggestions.

scholarly journals A Multidimensional Internet of Things Testbed System: Development and Evaluation

2020 ◽  
Vol 2020 ◽  
pp. 1-17
Author(s):  
Ibrahim S. Alsukayti
Keyword(s):  
Internet Of Things ◽  
Technology Acceptance ◽  
Positive Impact ◽  
System Development ◽  
Low Cost ◽  
Evaluation Study ◽  
General Purpose ◽  
Study Results ◽  
Software Modules ◽  
Acceptance Model

The technological breakthrough of the Internet of Things (IoT) drives the emergence of a wide scope of smart IoT solutions in different domains. Advancing the different technological aspects of these solutions requires effective IoT implementations and experimentations. This is widely addressed following low-cost and scalable methods such as analytical modeling and simulation. However, such methods are limited in capturing physical characteristics and network conditions in a realistic manner. Therefore, this paper presents an innovative IoT testbed system which facilitates practical experimentation of different IoT solutions in an effective environment. The testbed design was developed towards a general-purpose multidimensional support of different IoT properties including sensing, communication, gateway, energy management, data processing, and security. The implementation of the testbed was realized based on integrating a set of robust hardware components and developing a number of software modules. To illustrate its effectiveness, the testbed was utilized to experiment with energy efficiency of selected IoT communication technologies. This resulted in lower energy consumption using the Bluetooth Low Energy (BLE) technology compared to the Zigbee and 6LoWPAN technologies. A further evaluation study of the system was carried out following the Technology Acceptance Model (TAM). As the study results indicated, the system provides a simple yet efficient platform for conducting practical IoT experiments. It also had positive impact on users’ behavior and attitude toward IoT experimentation.

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