Importance of Consumer-based Green Brand Equity: Empirical Evidence

Paradigm ◽  
2019 ◽  
Vol 23 (1) ◽  
pp. 83-97 ◽  
Author(s):  
Utkal Khandelwal ◽  
Kushagra Kulshreshtha ◽  
Vikas Tripathi
Keyword(s):  
Brand Equity ◽  
Developing Economies ◽  
Reference Group ◽  
Developed Countries ◽  
Consumer Attitude ◽  
The Novel ◽  
Significant Difference ◽  
The Difference ◽  
Social Economies ◽  
Customer Attitude

Due to increasing awareness towards environmental issues and consumer demand for environmental-friendly products, companies are shifting their management from brand equity to green brand equity. This will lead to the novel marketing phenomenon: green brand equity. Most of the previous studies on green branding, green marketing initiatives and social economies have been conducted in developed countries, and there is a lack of such studies in fast developing Asian countries like India. Therefore, this research tries to fill in the gap to measure the green brand equity in developing economies like India. This research measures green brand equity and its impact on consumer attitude. In addition, this research also measures the difference in the degree of green brand equity in metro and non-metro city. Consumer behaviour of metro and non-metro cities in India has found similarity and dissimilarity in many ways. The present study presents the different dimensions of green brand equity and its impact on consumer attitude. Green brand image, satisfaction, trust, loyalty, reference group and green advertisement emerged as a strong influencing agent of customer attitude towards green brand equity. The result of measurable difference of these construct revealed that there is a significant difference in all constructs, except green advertisement. Marketers have to understand these differences and formulate different market strategies while moving from metro to non-metro cities. This research not only provides green brand equity dimensions as a conceptual contribution, but also establishes the relationship between green brand equity and consumer attitude as an empirical contribution.

Superior economic performance in developed and developing countries

2017 ◽  
Vol 12 (1) ◽  
pp. 93-107 ◽  
Author(s):  
Sandra Ruiz ◽  
Paulo Arvate ◽  
Wlamir Xavier
Keyword(s):  
Developing Countries ◽  
Economic Performance ◽  
Probit Model ◽  
Developed Countries ◽  
Competitive Advantages ◽  
Content Type ◽  
Significant Difference ◽  
Kolmogorov Smirnov ◽  
The Difference ◽  
Using Data

Purpose The extant literature on emerging economies states that the development of the institutional context contributes to the creation of hypercompetitive conditions. The purpose of this paper is to test this assertion by using data from both developing and developed countries. Design/methodology/approach The study used a probit model, Kolmogorov Smirnov tests and propensity score matching to determine the difference in persistent superior economic performance. Panel data from 600 firms in 26 different countries were used for the period from 1995 to 2011. Findings The empirical results support the proposition that there is a significant difference in superior economic performance and persistent superior economic performance sustainability between firms in developed and developing countries. Originality/value This study contributes by fostering other theories related to competitive advantages and giving special emphasis to the comparison between developed and developing countries.

scholarly journals Cluster-Based MSE Development: The Role of Kaizen Training

2015 ◽  
Vol 54 (4I-II) ◽  
pp. 609-626
Author(s):  
Tetsushi Sonobe ◽  
Keijiro Otsuka
Keyword(s):  
Developing Countries ◽  
Industrial Development ◽  
Management Practices ◽  
Developing Economies ◽  
Scientific Discovery ◽  
Developed Countries ◽  
New Combination ◽  
New Ideas ◽  
The Difference

It has been increasingly recognized that entrepreneurship holds the key to industrial development in developing countries [World Bank (2012)]. Indeed, a significant number of studies find that productivity and profitability vary greatly across enterprises even in the same industry in the same country, and that a large part of the variation can be accounted for by the difference in management practices1Identifying and supporting high-potential entrepreneurs may be the key to the success of industrial development. Entrepreneurship is the capacity to introduce new ideas into practice and to manage enterprise operations efficiently. Innovation here does not necessarily mean scientific discovery or engineering invention but the Schumpeterian creation of a new combination of production resources and new ideas to increase profits. In the context of developing economies, innovation includes borrowing technology or learning from abroad. The first introduction of products and production processes from developed countries into a developing country and the first adoption of management practices that may be common in developed countries but are novel in developing countries are considered to be innovations.

scholarly journals Public Service Motivation among Indonesian Employees: a Critical Review Toward the Psm Theory

2015 ◽  
Vol 5 (1) ◽  
pp. 133
Author(s):  
Syamsir Syamsir
Keyword(s):  
Developing Countries ◽  
Private Sector ◽  
Public Service ◽  
Developed Countries ◽  
Public Service Motivation ◽  
Cultural Dimensions ◽  
Public And Private ◽  
Significant Difference ◽  
The Difference ◽  
Public And Private Sector

Public Service Motivation (PSM) is still a new concept in public administration theory. As a nascent theory, it needs to be proved with any contexts and cases of many countries around the world, especially developing countries that might have different contexts related to cultures, beliefs, views on the importance of financial rewards, etc. So far, most PSM research focuses more on comparisons between public and private employees in the Western and developed countries. There is almost no study about the PSM in developing countries. In addition, most of PSM theories tended to generalize the assumptions of the PSM among employees and often ignore cultural dimensions in their analysis. There is an impression that PSM theories are cross-culturally viable. This study examined the application of the PSM theories in Indonesia as a developing country, especially in Padang West Sumatera. Rational choice theories and the other PSM theories had been used in analyzing the finding of this study. Using t-test on responses by 417 respondents of public and 201 of private sector employees, this study tested the difference of PSM levels between the two sector employees. The findings of this study indicated that there is a significant difference in the level of PSM between public and private sector employees in Padang West Sumatera. The level of PSM of public employees tends to be lower than that of private sector. The results of this study imply that PSM theory is not cross-culturally viable.

scholarly journals OUTPUT VOLATILITY IMPACTS ON FISCAL POLICY SUSTAINABILITY, CASE OF GEORGIA

2019 ◽  
Vol 4 (8) ◽  
pp. 110-115
Author(s):  
Maia Grigolia
Keyword(s):  
Developing Countries ◽  
Fiscal Policy ◽  
Developing Economies ◽  
Developed Countries ◽  
Output Volatility ◽  
Point Change ◽  
Developed Economies ◽  
Country Analysis ◽  
The Difference ◽  
Fiscal Stabilization

EU Home(current) About Us Services Blog ვაჟა კილაძე Create Posts Title Body The article discusses how fiscal stability affects macroeconomic sustainability and whether stability means strong economic growth in Georgia.The results of the analysis conducted in the article is supported by those numerous studies which indicate that fiscal stabilization reduces output volatility. Based on the existing analysis, we can say that fiscal policy can make a significant contribution to stabilizing output. Fiscal Stability Indicator (FISCO) for Georgia has been calculated and cross-country analysis has been performed. It has been found that fiscal policy contributes more to stabilization of output in developed economies than in transitional markets and developing countries. The fiscal stabilization indicator for Georgia is 0.42 and is statistically significant, which indicates that one percentage point change in output causes 0.42 percentage point change in the total budget balance (as a share of GDP). The FISCO indicator is 0.41 for developed countries and 0.24 for transitional markets and emerging economies. Based on the correlation analysis, it has been revealed that higher fiscal stability is associated with lower output volatility. However, here also, the difference between the groups of developed and transition and developing countries is significant: in developed countries- the relationship between fiscal stabilization and output fluctuation is stronger and sharply negative than in transition and developing economies. More often, fiscal policy is used as a stabilization mechanism when the economy lags behind the desired pace of growth; And are less likely to resort to policy mechanisms when booming. Due to the proven importance of the fiscal stabilization in economic sustainability it can be concluded that the use of fiscal stabilization as a mechanism only in the «black days» can greatly worsen the sustainability of government debt, as governments appear to lack the advantage that they can reduce deficits and create fiscal buffers to better address future negative shocks in times of growth.

scholarly journals Public Service Motivation Among Indonesian Employees: a Critical Review toward the PSM Theory

2018 ◽  
Author(s):  
Syamsir
Keyword(s):  
Developing Countries ◽  
Private Sector ◽  
Public Service ◽  
Developed Countries ◽  
Public Service Motivation ◽  
Cultural Dimensions ◽  
Public And Private ◽  
Significant Difference ◽  
The Difference ◽  
Public And Private Sector

Public Service Motivation (PSM) is still a new concept in public administration theory. As a nascent theory, it needs to be proved with any contexts and cases of many countries around the world, especially developing countries that might have different contexts related to cultures, beliefs, views on the importance of financial rewards, etc. So far, most PSM research focuses more on comparisons between public and private employees in the Western and developed countries. There is almost no study about the PSM in developing countries. In addition, most of PSM theories tended to generalize the assumptions of the PSM among employees and often ignore cultural dimensions in their analysis. There is an impression that PSM theories are cross-culturally viable. This study examined the application of the PSM theories in Indonesia as a developing country, especially in Padang West Sumatera. Rational choice theories and the other PSM theories had been used in analyzing the finding of this study. Using t-test on responses by 417 respondents of public and 201 of private sector employees, this study tested the difference of PSM levels between the two sector employees. The findings of this study indicated that there is a significant difference in the level of PSM between public and private sector employees in Padang West Sumatera. The level of PSM of public employees tends to be lower than that of private sector. The results of this study imply that PSM theory is not cross-culturally viable.

scholarly journals Comparison of dissection speed during colorectal ESD between the novel Multiloop (M-loop) traction method and ESD methods without traction

2020 ◽  
Vol 08 (07) ◽  
pp. E840-E847
Author(s):  
Yuichiro Suzuki ◽  
Tokuma Tanuma ◽  
Masanori Nojima ◽  
Gota Sudo ◽  
Yuki Murakami ◽  
...  
Keyword(s):  
Odds Ratio ◽  
Loop Group ◽  
The Novel ◽  
Traction Method ◽  
Loop Method ◽  
Submucosal Dissection ◽  
Significant Difference ◽  
The Difference ◽  
Colorectal Endoscopic Submucosal Dissection ◽  
Method Group

Abstract Background and study aims We previously reported on a novel traction method called Multiloop (M-loop) for faster colorectal endoscopic submucosal dissection (ESD). In this study, we retrospectively compared the difference in submucosal dissection time (SDT), and submucosal dissection speed (SDS) between groups of patients who were treated using traction with the M-loop method, and with non-traction methods of colorectal ESD. Patients and methods We reviewed and timed duration of colorectal ESD by the non-traction method from videos recorded between June 2016 and December 2017. From January 2018 onward, we used the M-loop method during all colorectal ESDs and timed it until August 2018. Outcomes of colorectal ESD with the M-loop method and non-traction methods were compared. The study involved two experts and eight non-experts and was carried out at a tertiary endoscopic center in Japan. Results The study included 50 patients who treated with the M-loop method and 115 patients treated with the non-traction method. Submucosal dissection time (SDT) was not significantly different (M-loop group, 42.1  ±  4.2 min, non-traction ESD group, 51.9 ± 3.3 min) (P = 0.098), but submucosal dissection speed (SDS) was significantly greater (M-loop group, 28.0 ± 2.9 mm2 /min, non-traction ESD group, 19.9 ± 2.0 mm2/min) (P = 0.0014) in the M-loop method group. Multivariate analysis showed that the M-loop method increased SDS by odds ratio of 1.46 (P = 0.001) when compared to the non-traction ESD method. A significant difference was also observed for SDT and SDS when the two methods were compared after propensity score matching (P = 0.001). No differences in unfavorable outcomes were observed. Conclusions The M-loop method improved SDS compared to non-traction methods of ESD. The method is an effective tool to assist colorectal ESD.

scholarly journals Why do developed economies become vulnerable to economic cycles

2020 ◽  
Vol 7 (3) ◽  
pp. 156-162
Author(s):  
Lilia Mykhailyshyn ◽  
Serhii Vasylchenko
Keyword(s):  
Emerging Markets ◽  
Global Economy ◽  
Developing Economies ◽  
Developed Countries ◽  
State Regulation ◽  
Tertiary Sector ◽  
Developed Economies ◽  
Cyclical Fluctuations ◽  
Significant Difference ◽  
The Developed Countries

The possible reasons for the intensification of cyclical fluctuations of the economies of the developed countries in the last decade are analyzed in the article. At the same time, the countries with risky markets (emerging markets and developing economies) are experiencing lower GDP losses during cyclical reductions of the economy. This is particularly paradoxical in view of the fact that developed economies are generally considered to be more stable and competitive. Besides, during the twentieth century, mankind has accumulated considerable experience in counteracting the cyclical nature of national economies and learned to smooth the amplitude of cyclical fluctuations. The authors of the article put forward and substantiate the assumption that the reason for the increase in the amplitude of cyclical fluctuations, increase of the depth of cyclical fluctuations of economies of the developed countries compared to the countries with emerging markets and developing economies, is the significant difference in the structure of these economies. The significant predominance of the tertiary sector in the developed economies makes them more vulnerable to cyclical fluctuations due to the greater multiplier effect that is inherent in the tertiary sector industries compared to other sectors of the economy. The conducted correlation analysis showed the presence of the strong relationship between such parameters of the economy as the share of the tertiary sector in the economy and the percentage value of the predicted economic recession in 2020 in the developed economies and emerging markets and developing economies. But it is necessary to keep in mind that the autonomous cost multiplier works in the opposite direction, accelerating the economic decline during the economic cycle. That is why, in our opinion, measures of state regulation of the economy today should be increasingly aimed at regulating the tertiary sector to prevent the increasing cyclicality of the modern global economy, as the leading economic leaders themselves are often becoming generators of the business cycle due to economic financialization and tertiary sector growth in general.

Segmenting Mobile Banking Users Based on the Usage of Mobile Banking Services

2021 ◽  
pp. 097215091881125
Author(s):  
Deepak Chawla ◽  
Himanshu Joshi
Keyword(s):  
Technology Acceptance ◽  
Banking Industry ◽  
Service Differentiation ◽  
Ease Of Use ◽  
Consumer Attitude ◽  
Mobile Banking ◽  
Banking Services ◽  
Significant Difference ◽  
Managerial Implications ◽  
The Difference

Mobile banking is transforming the way the banking industry creates and delivers value to its customers. This channel of banking has not only reduced the cost of access to banking services but has also created opportunities for service differentiation. Thus, for banks, their understanding of customer segments in terms of the degree of various mobile banking services availed by consumers is critical to the sustainability of the banking industry. This study integrates trust and lifestyle compatibility in the technology acceptance model (TAM) to develop a conceptual framework for discussing consumer attitude and intention towards mobile banking services. A sample of 367 respondents was asked to complete a survey. This article attempts to segment the consumers into distinct groups based on whether users avail mobile banking services or not. The hierarchical clustering technique was used for segmentation. Three clusters were obtained which were labelled as Active User, Traditional Follower and Laggard. A profile of each cluster was developed in terms of their demographics (age, gender, income, etc.). Further, analysis of variance was conducted to determine whether antecedents to mobile banking, namely ease of use, convenience, efficiency, trust and lifestyle compatibility significantly differ between the clusters. For antecedents where the difference was found to be significant, a post-hoc analysis was conducted to determine the difference between various cluster pairs. A similar analysis was conducted for Attitude and Intention variables to find out whether it varies between the cluster pairs. The results showed that a statistically significant difference exists between clusters with respect to the various antecedents to mobile banking, attitude and intention. Managerial implications and social implications of the study are also discussed.

scholarly journals The Difference of the Knowledge, Stigma and Attitude between The First Year and Final Year Student of Medical Faculty of Jember University toward Mental Disorders

1970 ◽  
pp. 7
Author(s):  
Dinda Ayu Teresha ◽  
Justina Evy Tyaswati ◽  
Kadek Dharma Widhiarta
Keyword(s):  
Mental Disorders ◽  
Quantitative Research ◽  
Developed Countries ◽  
Medical Faculty ◽  
First Year ◽  
Chi Square ◽  
Cross Sectional ◽  
Negative Attitudes ◽  
Significant Difference ◽  
The Difference

Mental disorders is one of the health problems in developing countries and developed countries. One of the biggest problems faced by those with mental disorders is the presence of that and negative attitudes due to lack of public knowledge. Several previous studies have found that education increase knowledge and change the stigma and negative attitudes on medical students. The purpose of this study was to analyze the differences of knowledge, stigma and attitude between first year and final year student of the Medical Faculty of Jember University toward mental disorders. This research was a quantitative research with cross sectional approach. The samples were the students class of 2012 and 2014. The independent variable was the class of the students, while the dependent variable was knowledge, stigma, authoritarianism, benevolence, social restrictions, and istatistik of health community. The data was analyzed using chi-square test. Based on the test result, it was found that the variables with a significant difference is stigma (p= 0.001) and authoritarianism (p = 0.025). In conclusion there were significant differences on stigma and attitudes of authoritarianism between the first year and final year students to the mental disorders. Keywords: Stigma, Authoritarianism, Benevolence, Social Restrictiveness, Community Mental Health Istatistik

Cranial crassicaudiasis in two coastal dolphin species from South Africa is predominantly a disease of immature individuals

2020 ◽  
Vol 139 ◽  
pp. 93-102 ◽  
Author(s):  
MF Van Bressem ◽  
P Duignan ◽  
JA Raga ◽  
K Van Waerebeek ◽  
N Fraijia-Fernández ◽  
...  
Keyword(s):  
South Africa ◽  
Bone Development ◽  
Bottlenose Dolphins ◽  
Fatal Outcome ◽  
Population Level ◽  
Cape Coast ◽  
Osteolytic Lesions ◽  
Immune Mediated ◽  
Significant Difference ◽  
The Difference

Crassicauda spp. (Nematoda) infest the cranial sinuses of several odontocetes, causing diagnostic trabecular osteolytic lesions. We examined skulls of 77 Indian Ocean humpback dolphins Sousa plumbea and 69 Indo-Pacific bottlenose dolphins Tursiops aduncus, caught in bather-protecting nets off KwaZulu-Natal (KZN) from 1970-2017, and skulls of 6 S. plumbea stranded along the southern Cape coast in South Africa from 1963-2002. Prevalence of cranial crassicaudiasis was evaluated according to sex and cranial maturity. Overall, prevalence in S. plumbea and T. aduncus taken off KZN was 13 and 31.9%, respectively. Parasitosis variably affected 1 or more cranial bones (frontal, pterygoid, maxillary and sphenoid). No significant difference was found by gender for either species, allowing sexes to be pooled. However, there was a significant difference in lesion prevalence by age, with immature T. aduncus 4.6 times more likely affected than adults, while for S. plumbea, the difference was 6.5-fold. As severe osteolytic lesions are unlikely to heal without trace, we propose that infection is more likely to have a fatal outcome for immature dolphins, possibly because of incomplete bone development, lower immune competence in clearing parasites or an over-exuberant inflammatory response in concert with parasitic enzymatic erosion. Cranial osteolysis was not observed in mature males (18 S. plumbea, 21 T. aduncus), suggesting potential cohort-linked immune-mediated resistance to infestation. Crassicauda spp. may play a role in the natural mortality of S. plumbea and T. aduncus, but the pathogenesis and population level impact remain unknown.

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